From traffic to movie star

Chapter 408 Terrifying Box Office Appeal

""Behind the Scenes" wants to see an index of 17 in one day, and theater professionals predict that it is expected to lead the Spring Festival this year."

"Huaying Media has risen strongly. President Liu Wan has been photographed many times to meet with the film managers of major theaters. Another year's Spring Festival file campaign has begun!"

"Wei Xun's "I'm Not the God of Medicine" wants to see an index of 30. It is currently ranked fourth after "Behind the Scenes", "Kung Fu Legend" and "Great Power Climb". There is no chance."

"Panda buys tickets 'want to see the index' to make wedding dresses for others, and the Spring Festival stalls of Medal Dynasty theaters are interoperable. It is an unwise decision for "The God of Medicine"."

"The film industry is entering a good time for multiple powers to compete for hegemony. Experts judge that the situation of 'one super power and many powers' in Medal Media has been broken. Even Wei Xun, the king of commercial films, cannot continue to 'monopolize' the movie box office market."

As the time for the Spring Festival draws closer, the relevant reports of major media are all open and secret struggles between capital parties.

Huaying Media's "The Man Behind the Scenes" is gaining momentum, and even Dynasty Entertainment's "Great Power Climbing" can be suppressed. As for "The God of Medicine", which has been acclaimed by the industry, it seems impossible to reproduce Wei Xun Last year's Spring Festival box office was a miracle.

There are already drafts on the Internet that have begun to smear Wei Xun's title of King of Commercial Films. Before that, he boasted that the box office of 30 billion was also taken out.

Shopping malls are like battlefields, and most of the games behind the movie capital side are very deep. After all, it is related to the box office of real money.

Medal Media.

It has been more than half a month since Wei Xun led the crew of "The God of Medicine" out for a road show, and he has no time to care about other things.Zou Min and Dong Zhen held a meeting to discuss the problem of capital marketing on the Internet pulling Wei Xun down.

"I found out that most of the drafts of the director of Ratawei were circulated by Huaying."

In the conference room, Dong Zhen said with an ugly face: "That woman Liu Wan seems to have too much confidence in "The Man Behind the Scenes", and she forgot the box office record achieved by Mr. Wei in the past few years."

Of course, this must be angry words.

Not only did Liu Wan not forget, Ke Runheng, Hang Gaoyang and others did not dare to forget, but the box office potential of "The God of Medicine" this year was generally not optimistic in the industry, and everyone finally saw a chance to directly beat Wei Xun, and they all rushed out to take advantage of the situation Just pull and step.

After all, what if they can't get medals, because of the 'Star Studio' incident, they were also ordered by the medals. While making money, they have long wanted to express their anger at the medals.

"It's not just Huaying, the rest of them are also restless. I think they have been beaten up by Mr. Wei for so many years, and they are all mentally disturbed. They must beat us at the box office in order to regain confidence. To put it bluntly , are all the defeated generals who were frightened by President Wei."

Hearing Dong Zhen's words, Zou Min made a mocking analysis, and then said after a moment of silence: "But I inquired with several film critics in the industry, Huaying's "Behind the Scenes" is indeed a very cool movie. For commercial blockbusters, it is said that the special effects team is hired from Hollywood. Not only Huaying, but the quality of the other films are not bad."

At least what the media said is correct, the Chinese film industry has really reached the age of blooming flowers.

"They are indeed not bad, but don't forget, Mr. Wei is very confident in the box office of "The God of Medicine." Speaking of this, Dong Zhen was discouraged: "But the problem is, when will our announcement be released?" can be activated on a large scale.”

That's right, Wei Xun allocated 6000 million publicity funds for "The God of Medicine", and now seeing that there is still a little more than a month before the Spring Festival, the publicity and distribution of other movies are in full swing, but "The God of Medicine" is still in full swing. Nothing happened.

As for why the announcement has not yet been launched, of course it is because Wei Xun meant it.

This is also the reason why the desire to see index of "The God of Medicine" cannot be hit for the time being.

"I think it's almost time..."

In the middle of Zou Min's words, the phone rang, and it was Wei Xun calling.She looked happy, and hurriedly connected the phone, and heard Wei Xun's tired voice say: "Sister Zou, I have sent more than a dozen videos to the company's mailbox. Sister can start the official full-scale launch."

These days, Wei Xun is busy with the road show, he must be very busy.

So when he heard Wei Xun's tired voice, Zou Min immediately said, "Okay Mr. Wei, take a rest, we are here in the company."

And Dong Zhen, who was next to her, couldn't wait to open the internal mailbox of the medal, and found the video sent by Wei Xun. After watching it for 2 minutes, she raised her head in surprise and said, "It's the audience's reaction from the "The God of Medicine" screening. Record video."

As we all know, "Chain Saw" won a high box office of more than [-] million U.S. dollars in the United States last fall, and Wei Xun's "audience real reflection" publicity and distribution model became famous in the first battle.

Seeing the videos Wei Xun sent back now, Dong Zhen and Zou Min immediately understood what Wei Xun meant.

Zou Min stood up excitedly, with a sneer on the corner of his mouth: "Then let's start to act. If we don't fight back for half a month, some people have already forgotten the means of the medal."

Publicity is nothing more than spending money.

Once the 6000 million publicity fund is launched, it will definitely stir up troubles in the Chinese market, not to mention that the starring role of "The God of Medicine" is still Wei Xun!
In the afternoon of the same day, real feedback from the audience of "The God of Medicine" appeared on many domestic entertainment and social related software such as Newsletter, Petal Forum, Yashan, Zhizhi app. '

In the video, many of the audience watching "The God of Medicine" in the theater had red eyes, and some were choking and wiping tears.

After the screening, there is a picture of the audience standing up and applauding collectively.

There is also a separate personal interview at the end.

A little girl said with tears in her eyes: "I was shocked during the whole process of watching the movie, and I couldn't help crying at the end. They are really so pitiful."

A young boy in his 20s said with red eyes: "I'm a fan of Director Wei, but I still didn't expect that Director Wei could make such a good movie this time, and Director Wei's acting skills are really amazing. .”

"Everyone's acting skills are online, a touching true story that makes you despair, shocking."

"My empathy ability is not high, and there are very few movies that can watch me cry, but "The God of Medicine" is really worrying. I couldn't help crying several times in the middle, and even an old lady who was an extra Can make me cry."

Everyone, without exception, had red eyes when evaluating "The God of Medicine".

In the first half of January, the marketing of various movies can be described as explosive, which has made people forget that there is also a movie "I'm Not the God of Medicine" starring Wei Xun in the Spring Festival.

Now Medal Media is brazenly exerting its strength in the chaotic marketing. With these real audience feedback videos, "The God of Medicine" directly detonated the headlines of major websites.

Half a month ago, film critics, film periodicals and magazines and other professionals spoke highly of "The God of Medicine", and it was revealed again.

And at this time, the small sparks sprinkled by the half-month road show of the crew of "The God of Medicine" finally began to show results. Regarding the feedback video of the audience of "The God of Medicine" on the Internet, some netizens stood up and began to express their support.

"What they said is true. I have seen the road show of "The God of Medicine" in Shanghai. I am not a trustee. I posted a photo with the crew of "The God of Medicine" on my newsletter account before. Please go there Watch a good movie like "The God of Medicine."

"How should I say this movie, it's realistic and heart-wrenching, but it doesn't lack the warmth of humanity."

"Even if you don't believe the reviews on the Internet, this is Director Wei's movie. Don't forget, "Chain Saw" in the United States also exploded at the box office because of the audience's reaction."

"That's right, Wei Xun has produced so many high-quality movies over the years. Although the theme of "The God of Medicine" is not to my liking this time, I think watching Wei Xun's movies is at least definitely not worth watching before word of mouth comes out. Will step on thunder."

"It's strange, why the promotion of "I'm Not the God of Medicine" was so weak, I didn't even know that Director Wei had a movie to appear in. No matter what the subject matter is, as long as Director Wei's movie, our whole family will watch it! "

After seven years of accumulation, Wei Xun's box office appeal can be said to be one of the best in China.

In addition, the word-of-mouth of "The God of Medicine" exploded before it was released, and there are still 6000 million publicity funds. Many netizens hardly think about it and decide to watch this movie during the Chinese New Year.

Under such circumstances, the "want to watch" index of "I'm Not the God of Medicine" on Panda Tickets began to rise rapidly.

The soaring data stunned the media and netizens who watched it, and the capital colleagues such as Dynasty and Huaying began to feel a little uneasy.

And on 1.20, the pre-sale of the Spring Festival stalls was finally officially opened, and the pre-sale box office of the next movie will be directly related to the proportion of the film that the movie gets on the first day of the new year.

(End of this chapter)