gossip dad

Chapter 1036 Xu Yuan's Crown

Why did Eiger use so much power this time to promote Xu Yuan.

Not only Disney, but even his personal resources have been used.

Because Eiger knew Xu Yuan's real goal this time.

On the phone before, Xu Yuan said that his crown still lacks the most kind gem.

That gem that represents Hollywood's heartfelt discrimination against all outsiders.

What is that gem?
It is the statuette that most attracts fans from all over the world.

Not for best director, not for best film, not for best screenplay or best foreign language film or anything like that.

For the vast majority of ordinary audiences, the highest award is the statuette representing the actor!

Oscar for Best Actor!

This is the ultimate goal of all actors, and it is also the award with the highest popularity and recognition among the people.

Even for directors, the best director award is a higher affirmation.

For studios and companies, Best Picture is the biggest prize.

It doesn't work.

Ordinary people only recognize the actor and actress.

Among them, due to various reasons, the actor is more shining.

Because in Hollywood, even an actress can only stand by the actor's side.Compared with the two, the film queen's salary and status in the circle are also slightly lower, which has a lot to do with the unspoken rules of the industry.

It can be said to be a bad habit, but it is far from just a bad habit, nor is it a simple inequality between men and women, but a comprehensive consideration from many aspects.

The simplest one is that the career shelf life of an actress is much lower than that of an actor, which leads to the fact that it is actually more difficult for an actress to win a movie queen than an actor.But in terms of business, I can use you for decades to train a male actor, but only a few years to peak a female actor, how do you choose the capital?
Xu Yuan wants the actor.

Iger had to create momentum for "Benjamin".

Regardless of whether Xu Yuan can get it in February after the new year, but now, Iger must do enough.

But as I said before, Iger also meant to help Kate and Tilda operate.Anyway, all the strength is out, so it’s not too much to bring your own people to stop the loss by the way.

Businessman thinking, even if you have already lost money, you should try your best to make a profit in the loss.

Under the overwhelming publicity, "Return to Earth" has almost lost any popularity.

Is the plot bad?
rotten!
Does it look good?
Not good looking.

Do you want to scold Fox Films?
In no mood.

why?
Because I'm not interested.

A movie that is so bad that people are not even interested in it, and "Benjamin" travels to two extremes.

The box office on the third day perfectly explained this point.

The box office of "Return to Earth" dropped further, only 200 million yuan.

In the first three days, the cumulative box office was 1.35 million yuan.

But it is said that half of the box office was sold on the first day, and 1000 million on the second day.If these ghost box office are excluded, then the real box office of "Return to Earth" in the first week is likely to be only about 8000 million.

For a major production with a production cost of nearly [-] million, it is almost enough for Beimi’s box office to reach the production cost, because there are also overseas box offices.

If Beimi's box office is more than double the production cost, it will be considered a big hit.

But now, the final North American box office of "Return to Earth" is likely to be only one-half or even one-third of the production cost.

This can only be said to be a blood loss.

Thanks to grandma's house.

After all, the ghost box office itself will consume a lot of publicity funds.

Therefore, the loss of "Return to Earth" will be much higher than the published data.

As for "Benjamin", as everyone expected, the box office continued to rise on the third day, reaching a terrifying [-] million yuan.

In the first three days, the cumulative box office reached 2.4 million yuan. It successively killed "The Avengers", "Jurassic World", and "Star Wars VIII", ranking in "Star Wars VII" with a gap of less than 500 million yuan. "later.

This result blinded everyone's titanium alloy dog ​​eyes.

This is a drama?

Even if it has fantasy elements, it shouldn't be like this, right?

For a while, Xu Yuan was pushed to the altar again.

The undefeated miracle from the East is still writing a new chapter.

Of course, success is success, but if it is a huge profit, it may not be so.

A netizen named "Puffer Fish is Poisonous" is a well-known film critic and also a fan of Xu Yuan, but this time his speech is very fair: "Xu Yuan's curve is certainly a miracle in the industry. But the reason for this curve , itself is due to the loss of a lot of box office in the early stage."

"Beimi's box office actually has a general pattern. Basically, the box office in the first week accounted for about half of the total box office. This is far more exaggerated than in China."

"And the box office of the first week under Xu Yuan's curve usually accounts for about [-]% of the total box office. It's not because it consumes the potential of the film's follow-up, but because it lost too much box office on the first day."

"If "Return to Earth" hadn't been manipulated on the first day's schedule, the box office of Xu Yuan's film in Beimi would be [-] million. But now, it may only be about [-] million."

"Although it is still a very high indicator in literary and artistic drama films, it is not a big profit for the investment of this drama. Excluding the production cost of [-] million, the publicity cost of "Benjamin" is not low , especially after the release, Xu Yuan must have spent a lot of money on the publicity and film competition after the release."

"Puffer fish are poisonous" is justified because he is right.

Even though "Benjamin" didn't have much publicity before its release, the only big publicity was Xu Yuan's invitation to many superstar friends.However, theater resources and post-release publicity can be described as overwhelming. Can this be done without spending money?

According to preliminary estimates, the cost may not be less than [-] million!
This publicity fee is the highest among all Xu Yuan's films.

Xu Yuan has never spent so much effort on publicity.

This also surprised many people.

The understanding of the outside world is that Xu Yuan spent a lot of money in order to keep his undefeated myth.

In the end it was really worth the money.

But no one knew that the money had really been spent that much.

But it wasn't Xu Yuan's money.

It's not Xu Yuan who feels distressed, but another person.

If "Return to Earth" made Fox Pictures lose more than everyone imagined, then "Benjamin" made Xu Yuan earn much more than everyone thought.

Beimi's box office is overwhelmed!

Xu Yuan's movie!
The combination of these two titles is now equivalent to a box office guarantee.

So now film markets around the world want to introduce "The Curious Case of Benjamin Button" as soon as possible.And for this part, Disney will also use their strong overseas channels to help Xu Yuan contact and maximize the value of the movie.

Of course, it's still free.

word of mouth!

box office!

channel!

"Benjamin" does it all.

This makes people wonder, what about honor?

Can this year's Oscars, this promise of planting flowers, make new breakthroughs?

Just when everyone was still looking forward to the Oscars, a piece of news exploded, causing a worldwide sensation.While everyone was shocked, they turned their attention to Disney.

If Xu Yuan had just picked up his crown and was about to adorn it with the most shining gems in February.

Then what just happened made everyone shout that Eiger really sat on his throne this time.

Disney, when no one expected, completed the final breakout before the major capitals encircled and suppressed him, and became the real king of Hollywood!

(End of this chapter)