Return to the countryside to engage in industry

Chapter 588 The Party Officially Begins

The Double Eleven evenings of the other three e-commerce platforms were all broadcast at 07:30 p.m. after the end of the "News Network". The Douyin platform has already started various propaganda bombardments.

Super Night's official live broadcast account also began to broadcast various promotional videos, attracting viewers who were looking forward to the TV station's Double Eleven Gala to the live broadcast room.

At 07:30, the director cut the picture of the super night main venue of Suzhou Olympic Sports Center on time. The five hosts stood on the stage smilingly facing the camera, picked up the microphone and began to host the event.

Following the host's opening remarks, the director's screen switched to the scene shot by the live drone. The entire Olympic Sports Center was flickering with fire lights, and the cheers wave after wave interacted with the host on the stage.

Yang Zhenyu and Yang Fan expected about 2 people at the scene, but after the ticket sales started, 65% of the tickets were sold. You must know that the ticket price of this evening is several times that of the music festival, and the average price is also around 1300. Neither Yang Zhenyu nor Yang Fan expected such a high attendance rate, so it can only be said that there are too many star-chasers.

At the same time, the number of viewers in the Super Night live broadcast room has exceeded 200 million, and the number of reservations has reached 8000 million. As the party progresses, the number of viewers in the live broadcast room will only increase.

Yang Zhenyu has finished his makeup. His two shows are in the middle and the last one before midnight. He has nothing to do at the moment. He has been comparing the data of the Double Eleven Gala on several e-commerce platforms, and keeps in touch with the company's e-commerce operations. Shen Hua, the president of the department, if there is an emergency, the two can discuss the solution as soon as possible.

Several rappers who were in charge of the opening performance wore unique performance costumes, passed by Yang Zhenyu, and greeted Yang Zhenyu with fists.

"Mr. Yang, we're going."

"Mr. Yang, I'll blow up the place for you at the beginning."

Yang Zhenyu encouraged with a smile: "Come on, perform well."

The main stage has already heard the invitation of the host, and the lights dimmed immediately, but as the rhythm of the BGM sounded, the red lights began to flicker, full of mystery, several well-known domestic rappers jumped out of the stage, and the atmosphere of the scene instantly ignited up.

Yang Zhenyu nodded in the lounge, and the atmosphere had to be rapped.

Li Jun also sent a WeChat message to Yang Zhenyu, and all the anchors and celebrity artists who cooperated with the company to make friends have all opened their own live broadcast rooms, and do a good job in the live broadcast of the stores' Double Eleven specials and first-line brand specials.

After Yang Zhenyu replied to Li Jun, he learned from Shen Hua that Taobao had more than 10 livestreamers on Double Eleven this time. The brand itself also has anchors with goods.

On the other hand, there are less than 2 good stores and brand anchors. The gap is very large, but Yang Zhenyu’s mentality is relatively calm at this time. First, his goal in mind is not very high. From the analysis of previous pre-sale results, It is very possible to complete it. Second, you must recognize the gap with others in order to stay awake.Of course, the most important reason is not to affect his performance on the stage tonight because of off-court events.

Yang Zhenyu replied four words to Shen Hua: "Everything remains the same."

Immediately put away the phone, and familiarized myself with the lyrics of the two songs, especially the rap "Move Forward".

The topics brought by the [-] Gala of the four e-commerce platforms are very hot, and major platforms such as Douyin and Weibo are overwhelmingly covered with videos and discussion posts of tonight’s Gala.

By the middle of the party, the comprehensive online popularity of the Good Store Super Night Party ranked second, second only to Taobao. At this time, the number of viewers in the official Douyin live broadcast room had reached nearly 600 million. When Xue Zhiqian performed, the number soared , Breaking through [-] million, the main reason is not Joker Xue's popularity, but that he wants to distribute benefits to the live audience, and at the same time the host team will distribute large red envelopes to the audience in the live broadcast room.

The promotion of [-] million cash red envelopes attracted many people. Most of them are watching their favorite TV shows while watching the live broadcast of the store’s evening shows, ready to grab the red envelopes at any time.

Although it is a discovery gold red envelope, the audience needs to register as a good store user and bind a bank card to withdraw cash. When they withdraw cash, the platform will also use big data to push items they may buy.

The amount of red envelopes seems to be huge, but it is distributed to tens of millions of viewers, and each time it is distributed, the per capita is only one or two yuan. From this, good stores have earned a large number of users and traffic that may be realized.

Whether it is from the immediate analysis of Double Eleven promotional activities or the long-term analysis of user data, it is actually impossible for a good store to lose money.

Xue Zhiqian sang three songs on the stage, "Skyscraper", "Camel" and "Gentleman", breathlessly greeted the audience, and went to the next stage at the request of the host Sa Beining.

Sa Beining presided over and said: "Mr. Xue Zhiqian performed as well as before. Today, Mr. Xue still came with a task."

Xue Zhiqian smiled and said: "Let me tell everyone, my task is very heavy, and the owner of the good store personally entrusted it to me."

The tone of speech maintained the same nonsensical style as before, leaving the audience in suspense. His fans and fans at the scene also cooperated very well, and immediately stirred up the atmosphere.

Sa Beining smiled and said, "Mr. Xue, since it is such an important task, why don't you announce it yourself?"

Handing over the card casually, Xue Zhiqian took it and read: "The grand prize I am giving out is to draw five lucky viewers at the scene, and the lucky viewers who are drawn will buy it on the Haodian platform before five minutes past midnight in the morning. All the items in the store will be paid for by the owner of the good store."

Smiling and shaking his hands, "It's a mouthful to read, to put it simply, I'm going to draw five lucky viewers, and you can choose things for free on the Haodian platform tonight.

Remember, there is only 5 minutes, it is best to choose the big one, the expensive one. "

The audience laughed.

Xue Zhiqian turned back and asked Sa Beining, "Teacher Sa, you said that if the boss heard what I said, would he come to me?"

Sa Beining responded quickly, and replied with a smile: "No, Mr. Yang is very generous. In addition to this benefit, he also prepared a lot of gifts for the audience in the live broadcast room."

One sentence not only flattered Yang Zhenyu, but also reminded everyone who was watching the party that there were more and greater benefits tonight.

Xue Zhiqian nodded and said: "It's because I'm too small, okay, friends at the scene, let me hear your applause."

"This young lady raised her hands the highest. Congratulations on being the first lucky guest tonight."

"The big screen scrolls."

"Okay, stop at 123."

"No. 12, Row 33, District B, this handsome guy wearing glasses congratulates you." Sa Beining presided over, "Our on-site staff please contact the lucky guest as soon as possible to handle the relevant work."

"Viewers and friends in the live broadcast room, don't go away, I will give you cash red envelopes immediately."

(End of this chapter)