The superstar is here

Chapter 721

In the previous life, "Love Apartment" was part of the youth of the post-90s generation.

Ten years later, how many post-90s will never forget the characters and stories in it.

So ten years later, the movie version of Love Apartment appeared.

Regardless of the content and quality, the movie became popular before it was released, and the pre-sales were booming.

Many movie fans are willing to buy it, because it is feelings.

Feelings are one of the biggest IPs.

After the white lady, Zhao Ya became popular again.

The halo from last time hadn't dissipated, and now it was burning again because of Hu Yifei's character.

This transformation subverts her image of a white lady who is deeply rooted in the hearts of the people.

When the audience watched it for the first time, most of them felt that it was a bit inconsistent, but they quickly got used to it.

People inside and outside the circle are amazed, if the image of the White Lady is deeply ingrained and Zhao Ya is not able to make a successful transformation as soon as possible, it will be several times more difficult for her to reverse this image in the future.

the next day.

When the ratings of "Love Apartment" came out, Shi Siming looked at the ratings of his court drama after seeing it, and sent a message to Li Longji: "Don't harass me, or we will break up!"

Then, after thinking about it, he felt something was wrong, and turned off the phone again.

Li Longji was sitting on the balcony basking in the winter sun. After receiving Shi Siming's message, he laughed.

After laughing, he put the phone on the small table.

"Let's bask in the sun together." He looked at the sky.

On the small table, there is a picture frame.

The photo in the photo frame is a group photo of a father and son.

The little boy smiled brightly and gestured to the camera.

"You will always be so obedient and sensible, always six or seven years old, and I will slowly become a bad old man, and one day I will grow old, leaving behind a broken face and body... But I still want to watch you grow up , Waiting for you to get your first salary, happily take me to have a good meal, honor me..." Li Longji's eyes were full of muddy tears.

……

Sanxiang Satellite TV is very silent now.

The tide is gone.

"Love Apartment" shattered their hopes of dragging Zhejiang Satellite TV back.

They calculated carefully.

Everything else remains the same, looking at the ratings trend of "Love Apartment", [-] episodes can make Zhejiang Satellite TV overtake CCTV.

CCTV is indifferent and will not care too much.

But Sanxiang Satellite TV cares.

First place last year, this year everyone has worked hard to create another glories.

just now……

Brilliant shit!

What is the reason?
Generally speaking, it is because of Zhejiang Satellite TV.

And Zhejiang Satellite TV is so fierce this year, isn't the reason obvious?

Boyu Entertainment supports!

Without Boyu Entertainment, Zhejiang Satellite TV, let alone taking the first place, is just an extravagant hope.

Why did Boyu Entertainment desperately support Zhejiang Satellite TV?

The leaders of Sanxiang Satellite TV understood after many investigations.

They didn't check it from the internet.

Don't believe everything that is said on the internet.

But after investigation, the leader found that some speculations on the Internet were indeed true.

Boyu Entertainment was forced to leave by Sanxiang Satellite TV Variety Department.

Some even said that Wang Dan forced him to leave.

Outsiders don't know, but many insiders know.

Wang Dan threatened Boyu at the celebration banquet after "I Am a Singer" defeated Youzhou Satellite TV's "Masked Singer".

Some of the staff of Boyu Productions learned about it slowly, and then gradually spread out.

There are many comments on the Internet, many of which are indeed speculations and groundless rumors.

Many insiders' revelations are false.

But Wang Dan forced Bo Yu to make it, but it was not fake.

"No one can blame her, although she is not wrong, it is for the benefit of our station."

The leaders of Sanxiang Satellite TV held a meeting.

"So be it, there is no other choice."

Within a few days, the TV circle was surprised.

Wang Dan resigned.

This is the curtain call for a generation of variety show queens.

Wang Dan has contributed a lot to the rise of Sanxiang Satellite TV.

But this time the mistake was too big, the leaders could only transfer her and demote her.

Wang Dan was the same as Lu Jingjing, even more intolerable than Lu Jingjing, so he refused on the spot and offered to resign.

Although the formalities have not been completed yet, it has already spread in the TV circle.

Boyu Entertainment.

on the rooftop.

"Wang Dan was cleaned up by Sanxiang Satellite TV?" Looking at this seemingly eternal city, Chen Ziang asked Fang Xudong.

"That's right, although she left by herself." Fang Xudong smoked a cigarette, not in high spirits, but rather disappointed.

Maybe he thought of his old leader Lu Jingjing.

Wang Dan and Lu Jingjing had the same fate.

In the adult world, the distinction between right and wrong is not so clear.

Sometimes, everyone even knows that the other party is not wrong, and they still want to beat you to death.

For the land, for survival?

No!

It's just that they are in the tide and pushed by the tide, and everyone doesn't know why they fight.

It was as if he was going to fight from birth, without any reason.

Chen Ziang patted Fang Xudong on the shoulder, and then left.

A song was left behind.

"Invincible is how lonely
Invincible is how empty

alone at the top
The cold wind blows continuously

my loneliness
who can understand me

......"

The passionate tune and the majestic melody, but in Fang Xudong's ears, it made him feel lost, with crystal tears shining in his eyes.

Fang Xudong didn't know whether he was talking about himself or Chen Ziang.

He only knows that some time has passed, and he will never come again.

The obsession with Lu Jingjing at the beginning, after Lu Jingjing retired from the stage of history, he let go.

Now, Wang Dan also disappeared on this stage, and he put it down very quickly.

For a moment, Fang Xudong felt that all this came too easily.

Only two or three years.

It seems to have reached the pinnacle of life in two or three years.

Fang Xudong became confused.

Life seems to have no purpose, nothing to look forward to.

It turns out that a lifetime of hard work is actually a very happy thing.

But Fang Xudong felt that he had lost this happiness.

Just like many artists became popular overnight, and then died quickly.

Fallen!
Few people who win lottery prizes have good results.

Just because everything came so easily.

……

Two days later, Chen Ziang and Zhao Ya went south.

His first stop is to visit Li Qiuting's class in the film and television city over there.

Zhao Ya didn't accept the show for the time being, and she happened to want to visit Li Qiuting's class, so she went along with her.

At the dinner table in the film and television city.

"Zi Ang, there should be a second season of "Love Apartment", right?" Zhao Ya tentatively asked.

The second part of "Han Zhu Ge Ge" has started filming, and she doesn't believe that "Love Apartment", which has the same ratings as "Huan Zhu Ge Ge", is not planning to shoot a second season.

"Yes." Chen Ziang said truthfully.

Zhao Ya was a little disappointed.

Li Qiuting understood Zhao Ya, and asked with a smile: "Why, you don't want to take pictures anymore, do you?"

Zhao Ya hesitated for a moment, and said, "Isn't it good to keep the classics? Why do you keep following the old path? If this is the case in the circle, there will be no innovation, no good scripts, good TV dramas, and movies."

Chen Ziang picked up a piece of meat and put it to Zhao Ya's mouth.

Zhao Ya opened her mouth with a bitter face.

If other men do this, she can slap him.

But this is Chen Ziang.

During the self-driving tour with Chen Ziang, from Mount Qingcheng to Mount Emei, Zhao Ya knew Chen Ziang's character for a long time.

After stuffing the meat into Zhao Ya's mouth, Chen Ziang put down his chopsticks.

"The audience likes to watch it, that's fine." Chen Ziang said: "The reason why classics are classics is because there are many ordinary foils."

Zhao Ya didn't quite understand.

Even Li Qiuting didn't study it.

Chen Ziang smiled and said, "I'm a capitalist."

Zhao Ya was taken aback.

Even Li Qiuting was surprised.

Chen Ziang used to say that capital was unscrupulous and did not regard himself as capital.

Today, he is uncharacteristically.

"The company has a lot of employees, and the crew has a lot of mouths waiting to eat." Chen Ziang continued.

Zhao Ya was a little embarrassed.

Chen Ziang didn't look at Zhao Ya, and said to himself: "Capital is to learn to consume the party of feelings. The so-called feelings are used for consumption in business. It may not be easy for you to say this, but you will understand if you put it another way. In business There is such a truth: the cost of developing a new customer is five to six times higher than that of retaining an old customer; and the cost of attracting a new customer is 27 times higher than that of attracting an old user.”

Zhao Ya opened her small mouth slightly.

Li Qiuting's eyes widened.

"Continuously tapping the potential of old users and making profits from old users is the essence of all businesses. Just like a bank, as long as you apply for a credit card and the repayment is normal, they will increase the amount with you. If you use a little more at a time, they will call you and suggest you to pay in installments. This is nothing, those banks that have their own insurance business, call here to let you buy insurance and financial management, and call on the other side Here, I want to pay you on behalf of you. Some banks are even worse. Aren’t you unwilling to repay the loan in installments? It’s okay. I will send you a new card called an installment card. As long as you spend more than 2000 yuan, There is no need to notify you about the automatic installment. All these routines have a name called giving back to old customers. In fact, let alone banks, all profitable businesses are constantly squeezing profits from old users.” Chen Ziang didn't drink, but he talked a lot like he did.

Zhao Ya and Li Qiuting were gradually fascinated.

"The same is true for cars. When you buy a car, you are a client of the traffic police, and then wait for them to ask you for money in different ways. The same is true for houses. 70% were taken away by relevant departments; and they are still thinking of ways, such as whether to collect taxes or not, to continue to squeeze the profits of old customers. The so-called sentimental party is old users. "Love Apartment "Now that we have a large number of old users, we must take advantage of the momentum and consume. Isn't this how all movies are played now?" Chen Ziang said with a chuckle.

Zhao Ya was surprised: "Are you going to release the movie "Love Apartment" in the future?"

"I don't know about that." Chen Ziang didn't confirm or deny it.

Li Qiuting was curious about the real estate market that Chen Ziang was talking about, so she asked tentatively, "You have been a real estate boss... No, you know a real estate boss?"

Chen Ziang wiped off his sweat: "I know."

Li Qiuting was worried: "I originally wanted to buy a few houses for investment, but the house price seems to be slowing down, and the gossip keeps saying that the house price will drop."

Recently, the state has issued various policies for real estate, and in some places, housing prices have risen very slowly, and even have dropped prices.

Chen Ziang smiled coldly: "Simply put it in one word: Housing prices, you should increase slowly, and wait for the rent that is lagging behind."

Li Qiuting was stunned.

What Chen Ziang meant was that housing prices may not rise as fast as in previous years, but rents will definitely rise.

The reason is very simple, the current rent and housing prices are completely unequal, and the rental return rate is far lower than the level of housing prices.

To give an example, a house in Youzhou has a current market value of more than 200 million yuan, and the rent is 18 a month and 70 a year.According to this rental rate of return, it will take almost [-] years to pay back the capital.

This still does not include the mortgage interest. If the mortgage is included, it will not be able to pay back the capital in 100 years.

Why do people rent out this level of rent?Some people will say that there is more than one landlord, and if he does not rent, he can rent elsewhere?
However, in fact, this is not the case.

Today's landlords are no longer the individuals they used to be. They are basically big companies with big capital.Once they make a move, it will be the listing of the entire area, or you will leave this area and move to another place.

But you moved away, what about the children studying?Therefore, those who usually drag their families along cannot leave.

Now some big capitals are working as second landlords, claiming to be urban supporting service providers.Once they take it, they will become a village. First, they will control the housing resources in the entire area, and then invest a lot of money in renovation.In the end, these investments must be returned from the tenants.

Although they take houses in large quantities, the price will not be lower than the current market price.On the contrary, it may be higher.

What people want to do is to increase the value of the house, but they feel that the current rent is too low. Under their operation, the rent can be higher.

"There are a lot of developers who are entering into second-home landlords. Last time I heard from a friend that a vice president of Chengtou said that they have just started, and the rental return rate is only 1%. After five or six years, the plan is to return The rate should reach 6% to 7%. According to this statement, the rent increase in the next few years will be scary." Chen Ziang said.

Li Qiuting was dumbfounded.

In fact, rents have already started to rise now.

Li Qiuting came across a statistic by accident while watching the news. The average rent in the three super first-tier cities has increased by more than 24% compared with the same period last year.Even first-tier and second-tier cities have risen by more than 20%.

Compared with buying a house, renting a house is the real rigid need.

From being unaffordable to being unaffordable to rent, only a few big developers are needed in the middle.

Chen Ziang made a big push, which made Li Qiuting and Zhao Ya unable to extricate themselves.

Being with this guy is not lonely.

Li Qiuting couldn't help but asked with a smile: "Many domestic media now say that the President of the United States is an idiot. Is he really an idiot?"

Chen Ziang laughed: "He definitely isn't. Has anyone ever seen an idiot who made tens of billions of dollars by himself, right? He keeps making troubles against us. It's not an idiot. In fact, the president of the United States used to be like this. That's it. It’s the same with changing the president of the United States. This is the consistent style of the United States for the world’s number two for so many years. Squeezing China to the bottom of the global food chain is the established strategy of the ruling class of the United States. The difference between their presidents is that The means are different."

Zhao Ya listened fascinated.

Li Qiuting covered her mouth and said with a smile: "Why do many self-media say he is a fool?"

Chen Ziang was speechless: "That's because netizens like to listen. What netizens like to hear, the self-media will say. So you can often see such things as: the president of the United States was scolded miserably in the United States, and the president of the United States was beaten by the European Union." face..."

Zhao Ya couldn't help laughing and said: "Zi'ang, what you said is right, just like we like to hear what you say. As long as it's what you say, anything is fine."

(End of this chapter)