giants of the era

Chapter 398 Online Video!

……

……

After Chronos Daily Chemical Company acquired Colgate and Henkel, it began to integrate internal resources and optimize them. At the same time, it developed better products with the help of Gene Technology's technology.

There is no shortage of money, channels, and talents.

Chronos Daily Chemical Co., Ltd. develops very fast and changes with each passing day. It will be a matter of time before it catches up with Procter & Gamble.

In the future, Procter & Gamble will have a lot of headaches!
Beginning in 1996, Li Zetian began to cash out a large amount of funds in order to reduce losses in the Asian financial crisis next year.

By September, more than 9 billion U.S. dollars had been cashed out.

Although the amount of money can be called astronomical, it is actually less than a quarter of Li Zetian's investment.

While Li Zetian was looking at the report, he suddenly received a call.

The call was opened by Yinhe Network Company.

After listening to the other party's words, Li Zetian was overjoyed.

Following the Galaxy-wifi router, Galaxy Networks has developed the Galaxy optical modem and a new generation of optical fiber.

Whether it is the transmission speed of fiber optic broadband or the Galaxy optical modem, it has a huge impact on the broadband speed of the Internet.

"Mr. Li, the Galaxy modem is 5 times faster than the previous best modem, reaching an astonishing 1Mbps!" said Tian Shuai, CEO of Galaxy Network.

"Great!!!" Li Zetian was very excited when he heard this.The previous Internet speed was extremely slow, which always made him unhappy. Although 1Mbps is not fast, it is acceptable.

After a pause, Li Zetian immediately said: "Since the product is out, let's release it quickly!"

"Okay!" Tian Shuai replied with a smile.

Right now, Yinhe Network is really getting stronger and stronger. It has just launched a wifi router that shocked the world, and now it has launched an epoch-making optical modem. In the field of network equipment, it is the leader, no one else! ! !
Naturally, the worth of Tian Shuai, Zhang Han and others also increased greatly with the market value of Yinhe Network Company!
Tian Shuai and Zhang Han both own almost 5% of the shares, but now the market value of Galaxy Network has reached 4890 billion US dollars, and once the Galaxy light cat is released, it will exceed 5000 billion US dollars in minutes.

After Tian Shuai received Li Zetian's order, he began to prepare for the Galaxy light cat product launch without stopping.

At the end of September, the product launch event was held at the Los Angeles Sports Center.

After Tian Shuai introduced the Galaxy light cat to everyone, everyone in the audience was in an uproar!
The speed of the network has increased by as much as 5 times at once, which is enough to change the situation of the Internet!
The Galaxy light cat is simply a nuclear bomb dropped on the calm lake, causing a great sensation!
The boss of the Internet equipment company present couldn't help but turn pale!

On October 10st, the Galaxy optical modem was sold all over the world. As soon as it was launched, it immediately became the most popular modem in the world!
By December, the Internet in the United States has generally accelerated!

And the width speed of 1Mbps is enough to watch online video on the Internet.

Ever since Yinhe Network released the Galaxy light cat, Li Zetian secretly thought that he could create an online video website, such as YouTube.

After two months of preparation, at the end of 1996, the YouTube website was established.

Since Li Zetian owns two Hollywood companies, Disney and 20th World Fox, there is no problem with film sources.

In addition, when preparing for the YouTube website, Li Zetian had already thought of transforming Netflix.

Netflix has developed into the world's largest movie rental chain store, and Li Zetian wants to transform it into an online rental website, just like the Netflix website in his previous life.

The ship is too big to turn around. Netflix has too many chain stores, and it is not easy to transform. Most of them have to be sold.

Between October and December, Netflix sold nearly one-half of its locations, causing a huge stir in the industry.

Many media think that Chronos Li is crazy, and they don't understand why they should sell the Netflix chain.

Competitors of Netflix were extremely happy, scolding Li Zetian for being out of his mind, and at the same time acting as a catcher.

At the beginning of the new year in 1997, the YouTube website was first launched!

All kinds of promotional advertisements flood the Internet, Sprint dial-up software, Yahoo's home page, Google's search page, and so on.

Netizens were very pleasantly surprised. This YouTube site can actually watch movies, TV series and other programs, and users can also make their own videos and upload them to the site, especially the latter. Uploading videos by themselves is very curious and interesting to netizens.

YouTube was first popular in American universities. These college students especially like to share their own videos. For a while, countless students uploaded their own videos to YouTube, and sent emails to their classmates and teachers to let them watch YouTube and their own videos. .

Before long, YouTube became popular in the United States and even the world!

In just one month, YouTube's user traffic ranks among the top ten Internet companies!
In February, Netflix disposed of more chain stores, leaving only the most profitable 2 rental stores, and at the same time, officially launched the Netflix website!

The Netflix website is very similar to YouTube, but it is different. The Netflix website is an online video rental website that not only provides online video playback, but also provides a large number of Netflix DVDs and free delivery.

It can be said that Netflix has moved most of its offline physical stores online!
When I saw the Netflix website, my peers were stunned, and finally understood why Netflix had to sell so many chain stores.

Those movie rental companies who took over Pan Xia felt as if they had eaten flies, they were extremely disgusted and angry!
Does Netflix think that with the establishment of the Netflix website, it will be able to move the rental business online?Physical stores are king! ! !
Many video rental companies do not agree with Netflix's transformation.

However, soon, these people were slapped in the face.

Originally, after Netflix sold so many chain stores, its turnover dropped sharply.

However, one month after the Netflix website was launched, Netflix's turnover doubled. When the Netflix website becomes more famous, the turnover will definitely increase greatly!

Netflix will do business wherever there is an Internet, not just a corner of the chain.

Although they don't want to admit it, many owners of rental and sales shops realize that Netflix's transformation is a success.

The successive release of two video sites, YouTube and Netflix, has already had a huge impact on the business of rental stores, and the performance of almost all rental stores has declined to varying degrees!

In March and April, many video companies appeared on the Internet, some similar to YouTube, and some similar to Netflix.However, they still cannot surpass YouTube and Netflix after all.

YouTube and Netflix are becoming more and more powerful, and countless netizens only look for these two websites.

With the development of YouTube and Netflix, rental stores seem to be heading toward the end of the night... In the past three months, [-] rental stores around the world have closed down!

As a result, more and more rental and sales giants have also begun to seek transformation.

Netflix began to face more and more powerful opponents. In order to strengthen its own strength, on April 1997, 4, Netflix acquired the IMDB website.

IMDB was founded on October 1990, 10. Its full name is "Internet Movie Database". It is an online database about movie actors, movies, TV shows, TV stars and movie productions.

Netflix has a huge amount of video data, and the acquisition of IMDB is very conducive to the promotion of the Netflix website!

At the same time, YouTube and Netflix united with film companies all over the world to resist piracy and call on the government to protect their intellectual property rights! ! !

During this period, almost none of the video sites that appeared on the Internet obtained film and television copyrights, but they used them openly, and the person who suffered the most was Li Zetian.Therefore, he took the lead in launching an action to protect the rights and interests of legitimate rights!
With Li Zetian's current influence, the actions he launched are naturally massive, and immediately attracted the attention of the US government.

In addition, online music piracy is also rampant. Taking advantage of this trend, the record company led by Violet Records united hundreds of music companies around the world and launched a rights protection operation.

The U.S. government attaches great importance to intellectual property rights, and now that the disturbance is so fierce, it didn't take long to introduce relevant policies!

As soon as the policy came out, all piracy websites were shut down.

At the same time, Li Zetian also used his own company to block these pirated versions.Among them, Google is a sharp weapon for blocking, and all pirated websites or software cannot be searched on Google.

The piracy websites on the US Internet were wiped out, and the one who made the most profit was naturally Li Zetian.

Of course, Hollywood film companies and music companies also benefited a lot.

Those blocked pirated websites started to buy copyrights one after another. However, firstly, buying copyrights cost a lot of money. Both film companies and music companies have realized the importance of online copyrights, and they will not sell them cheaply like before; It takes a long time.

After they get a lot of things done, YouTube and Netflix don't know how far they have developed!

At this time, Li Zetian couldn't help sighing that Internet piracy was so easy to block under his influence.

However, it's normal to think about it.

His power can not only influence the US government, but he also almost monopolizes the Internet. Coupled with the response of so many companies, it is not easy to kill a pirated version! ! !

After killing the pirated version, Li Zetian had to face some problems—copyright authorization fee!

YouTube and Netflix, as the two largest Internet online video sites in the world, will naturally need a large number of movies, TV shows and variety shows in the future.At present, film companies and program production companies are aware of the importance of online copyrights, and they will not easily sell them to YouTube and Netflix.

So, how do YouTube and Netflix make money?

People in the industry and the media questioned it one after another, and some experts and professors jumped out and said that Chronos Li took the lead in launching a copyright protection operation, but he screwed himself to death! Netflix is ​​okay, and there is also an online DVD rental service. For YouTube, if you don’t spend money to buy copyrights, YouTube can still rely on some advertisements to make a little money.But compared with the meager advertising revenue of YouTube, the huge network copyright fee is nothing to mention!
Since YouTube launched, the company has been burning money, burning money, burning money, never ending.

Many people concluded that if Li Zetian did not invest more, YouTube would definitely go bankrupt!

The Internet is so hot right now, but there are only a handful of companies on Wall Street that dare to invest in YouTube. It is really scary that YouTube burns money so fast.

The outside world was full of hustle and bustle, but Li Zetian was very calm.

At the moment, he is planning a VIP membership plan, intending to let YouTube and Netflix invest in shooting online dramas and online variety shows.

After piracy is banned, the environment of the Internet will be better, and Internet companies will be able to show their talents, and will not make wedding dresses for pirated websites!
Of course, even if the U.S. government expressly prohibits online piracy, some people will still do it, but Li Zetian has mastered Google, and he is very confident in blocking piracy!If there is a fish that slips through the net, I am afraid that the scale will not develop, and it will not cause too much loss to Li Zetian!
Li Zetian has a lot of money now, investing 10 billion US dollars in YouTube. As for Netflix, he has sold so many chain stores, and the company has huge funds.

However, filming web dramas and variety shows is not so easy, we must keep improving and create high-quality products!
A good web drama can even change the fate of an online video company!
Since YouTube allows users to upload their own programs, Li Zetian intends that the main task of YouTube is not only to invest in online dramas and variety shows, but also to support a large number of high-quality content creators!
Li Zetian wrote the plan in the evening, and came to YouTube the next day to convey his ideas.

On June 6, a huge golden banner hung on the homepage of YouTube.

"YouTube spends $5 million to support high-quality content creators!!!"

After seeing this banner, users were very surprised, and they were even more surprised when they clicked in to see it!

YouTube announced that users who upload original videos can get a portion of the video's advertising revenue based on the video's click-through rate.In addition, for some high-quality content, YouTube will even invest in shares to support its development and growth!
Subsequently, YouTube released a large amount of data, including how much the video with a high click-through rate received in advertising revenue. The highest video even received 10 US dollars in advertising revenue, and this video was just a female college student. It’s just a daily life video, and the shooting method is not professional, and the picture is not high-definition. However, the click-through rate and advertising revenue are so high, which makes people shocked and envious. Many people think that it’s just a video. You can make money yourself too!

In addition, YouTube has also selected seven high-quality content creators, invested US$50 to US$100 million, and encouraged more professionals to join YouTube and become high-quality content original partners. US$5 million is waiting for everyone!

The news on YouTube was too bombastic. Countless teachers and students at the film school started filming videos.In addition, many regular film companies have also started shooting videos for YouTube.

For a time, the number of YouTube video uploads increased significantly.

At the same time, due to the rich and interesting content of YouTube, it has attracted countless netizens, resulting in the super fast development of YouTube, and the number of website visits has quickly squeezed into the top five in the world!

Right now, when the online dramas and variety shows that YouTube invested in come out, it will launch VIP advertising-free members. VIP members have many exclusive functions, one of which is the ability to watch online TV dramas in advance. Presumably, many users have signed up for VIP membership in order to avoid advertisement harassment and watch TV dramas in advance.

……
-
PS: I'm sorry, I didn't break out, I was called away due to something temporary, let's break out tomorrow!

(End of this chapter)