giants of the era

Chapter 98 Jiang Taigong is fishing, and those who wish to take the bait!

Chapter 98 Jiang Taigong is fishing, and those who wish to take the bait!
It is certain that IBM is dissatisfied. After all, Li Zetian has poached so many people.

Seagate Technology now has 65 employees, all of whom are engineers. For a newly established company, the scale is already very large. This shows Li Zetian's determination to enter the disk field.At present, Seagate Technology is temporarily living in Apple's headquarters building, and will move out after it grows in size.

In fact, in addition to floppy disks and hard disks, Li Zetian also planned to let Seagate Technology enter the field of CD, VCD, and DVD. The CD standard was to be launched in 1980, and now it is 1975. Naturally, Li Zetian wanted to cut it off, cut off Sony's shit!
At this moment, a meeting is being held in the Seagate Technology conference room.Li Zetian sat in the first place, with Tian Shuai, Zhang Hao, and Wozniak sitting on the left, and Alan Shugart and several senior executives of Seagate Technology sitting on the right.

"Seagate Technology needs to do three things right now,"

Li Zetian said in a deep voice: "

First, set up the floppy drive department. IBM's 5.25-inch floppy drive is about to be developed. We don't make 5.25-inch floppy drives, we go straight to 3.5-inch floppy drives, and strive to launch 3.5-inch floppy drives before other companies!
Second, set up a hard disk department to develop hard disks with smaller size and larger capacity. It is best to be the first to develop 5.25-inch hard disks for desktop computers. When desktop computers are equipped with hard disks, it will definitely promote the reform of the entire PC industry Seagate brings huge returns!
Third, set up the optical disc department to develop CD laser discs that can accommodate digital audio!As far as I know, in 1972, researchers from Philips in the Netherlands began to use laser beams to record and replay information.In addition, in August this year, Sony's Nakajima working group invented the "PCM information processor", which can record digital signals on magnetic tape.Philips was a pioneer in laser video discs, and Sony was the first to develop digital audio signal technology.If these two companies join forces, they will definitely be able to develop an epoch-making recording medium-that is, what I call a CD laser disc!I even dare to predict that CD laser discs will definitely replace the most popular LP vinyl records nowadays! "

Except for Tian Shuai, all the people present were engineers, so they naturally understood what Li Zetian was talking about.Tian Shuai has been at Apple for so long, even if he is not proficient in professional things, he still understands what this thing is all about.

Alan Shugart frowned and said: "Mr. Li, the first two points are okay, but the development of the optical disc department is not easy. We are already far behind Philips and Sony, and we don't know if we can catch up?"

"Well, this is indeed a problem." Li Zetian nodded thoughtfully, and then said, "It may be difficult for us to catch up with Philips' laser storage technology, but we still have a chance to catch up with Sony's digital audio signal technology." Chasing it! No matter how bad it is, Seagate can become a member of the CD standard setters and establish a CD patent pool together with Philips and Sony!"

When Alan Shugart heard this, he couldn't help but nodded secretly. The CD standard setters authorized each other to form a monopoly patent pool. If CD laser discs can replace LP vinyl records, then Seagate Technology will benefit greatly!
Li Zetian looked at the crowd at this time, and asked in a deep voice: "Is there anything you don't understand? Or do you have any good suggestions?"

The crowd shook their heads.

Li Zetian announced: "Okay, since everyone has no problems, then the early development strategy of Seagate Technology will follow the three points I mentioned!"

"Yes!!!" Everyone responded in unison.

Since then, Seagate has started costly research, and I am afraid that it will burn money in the past few years!Still, the money is worth burning.

Storage technology is one of the core technologies of future technology. From floppy drives, hard drives, CDs, and DVDs in the early stage to cloud computing, cloud data, and artificial intelligence in the later stage, storage technologies must be used in all walks of life.

With Seagate in hand, I have storage!
……

At the end of October 1975, "Panda Express" opened a branch in San Francisco's Chinatown, but Yu Jingqiu didn't come. She went to school and was in her senior year, graduating in May and June next year.Li Zetian attended the opening ceremony of this branch, and then reached an investment intention with his prospective father-in-law Yu Jingshan. Li Zetian invested US$10 in Panda Catering Group in his personal capacity, holding 40% of the shares.He took the $30 from Sunbird, a wholly-owned company under Umbrella, and no one would say anything about the $40 he took.Besides, Sunbird is very profitable, and it will release Game-Watch in December.Li Zetian later checked for omissions and made up for the gaps, and ordered the developers to add some easter eggs to each game, which could be beautiful women, interesting sentences, landscape photos and the like, which would arouse the curiosity of the players and continue to break through the level.

The other two shareholders of Panda Catering Group are Yu Jingshan and Yu Jingqiu, who hold 40% and 30% of the shares respectively.

Apparently, Panda Catering Group has developed into a family-owned enterprise, counting and counting, the shareholders are all one family.

"Panda Express" is a wholly-owned subsidiary of Panda Catering Group, and currently has two branches in Chinatown, New York and Chinatown, San Francisco.

However, Panda Catering Group soon opened a branch in Chinatown, Los Angeles after obtaining investment from Li Zetian.In addition, under the introduction of Li Zetian, Yu Jingshan met with Maxwell, the director of the First Intercontinental Bank, and borrowed 300 million US dollars from the bank. Chinatown copied the successful model of "Panda Express", established branches, and quickly occupied the market.

People have to eat every day, and it's okay for fast food restaurants to open faster.Moreover, the location chosen by Panda Catering Group happens to be one of the top ten Chinatowns in the United States, so it is not considered blind expansion!With the help of Li Zetian, Yu Jingshan's career ushered in a second spring.This time, he is more motivated than before, getting up early and going to bed late every day, working hard, it seems that he is determined to open Panda Express all over the United States, and even the world.

As the saying goes: "Food is the paramount necessity of the people!"

Catering is very profitable, just look at companies such as Coca-Cola, Pepsi, McDonald's, KFC, etc. There is no doubt that Li Zetian, who likes to make money and takes pleasure in it, also wants to get involved in this industry.In addition, as a shareholder of Panda Catering Group, it is my responsibility to promote the rapid development of the company!
Therefore, Li Zetian began to pay attention to the development of the global catering industry in his spare time, and Starbucks first caught his attention.Founded in 1971, Starbucks has been operating coffee beans, tea leaves and spices meticulously for only 4 years now. The scale is small, with only 4 branches in total.

Li Zetian was both surprised and delighted.

As long as you raise a little money, you can buy Starbucks!

However, when it comes to Starbucks, one person has to be mentioned, and he is Howard Schultz.

It was he who led Starbucks to glory and established a coffee empire with a market value of tens of billions of dollars! ! !
In 1975, after receiving a bachelor's degree in business, Schultz entered Xerox's New York branch and got a job as a salesman. For a student who was still paying off school debt, it was a good job.But soon, he jumped to a company that imported Swedish kitchenware and became the vice president of the company's American division.When selling products, he discovered that a small company called "Starbucks" in Seattle had purchased many coffee machines from him.He was very curious, so he went to Seattle to see what happened.There he saw a Starbucks that sold freshly brewed coffee, spices and other condiments made with coffee.

Soon, Schultz realized that he would have to deal with coffee for the rest of his life. He said to himself: "When I came here, I first smelled the aroma of coffee, which is completely authentic. I feel It's like an uncut diamond, and I have the ability to cut it into a brilliant jewel."

In 1982, Schultz resigned from his position with an annual salary of 7.5 US dollars and joined Starbucks as the retail business and marketing director of the coffee shop.This year, he communicated with the original founder of Starbucks, hoping to expand the business to open coffee shops, but he was not recognized.So, in 1986, he chose to resign and raised funds to set up his own coffee company.After just one year, he made a lot of money, and in turn bought Starbucks.Then he resolutely gave up his own brand and officially started Starbucks' entrepreneurial journey!Five years later, Starbucks was successfully listed on NASDAQ in New York, and has since entered the fast lane of development.

Li Zetian couldn't help thinking, as long as he bought Starbucks now, he would be Jiang Taigong fishing, and Howard Schultz would volunteer to take the bait!
PS: I'm a little tired today, so I only wrote two updates, those who wish to vote, don't ask for it

 PS: I'm a little tired today, so I only wrote two updates, those who wish to vote, don't ask for it

  
 
(End of this chapter)

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