life after divorce

Chapter 182 Make up the gap
Ye Feng left the Overseas Chinese Town International Hotel at [-]:[-], and the return ticket was booked when he arrived, and it was already one o'clock in the afternoon when he arrived at the Oriental Building in Shanghai.

In the two hours since Koukou Fishing Field went online, according to Penguin's internal data, there were more than 200 million data requests generated at the same time, while their online users were only more than 850 million. Such a high request ratio proves that this game For Koukou users, the attraction is enough, at least it has successfully aroused the curiosity of most users.

When Ye Feng went to Vision Technology of Dongfang Building, he didn't have time to ask about the situation of the item mall.

Ye Feng opened the Koukou Fishing Farm immediately. After loading for more than ten seconds, the welcome interface of the Koukou Fishing Farm popped up on the screen. The background music of the game is very cheerful, but it is less troublesome. It is a small joke made by MIDI and played repeatedly. , After entering, the user must first click to log in. When logging in, there will be a prompt: logging in is regarded as the default opening of Koukou Fishing Farm.

When Ye Feng entered his Koukou number and entered the Koukou Fishing Farm, a strange-looking cartoon fisherman popped up, prompting him to enter the tutorial stage.

The design of the whole game is very copycat. Although it is similar to Happy Farm and adopts a cartoon display method, there is still a big gap with Happy Farm in terms of element visual design, color matching, and coordination.

Because the theme of the game is a fishing ground, the visual display is a bit confusing. The screen is so big, and each fishery divided into small pieces is only half the size of a matchbox. Yes, but it is a nest, with a total of six small fish. The elements used in Happy Farm are to plant various crops on the land, so in each growth stage of the crops, the picture only adds slight swings to the static state, such as plants The leaves will move very slowly, gently and regularly, which makes people look very comfortable and natural.

But the picture of the Koukou Fishing Farm is a bit messed up. It may be that the designer considered that the fish fry are alive, and it would be strange to throw them down and stay there without moving, so they designed six fish fry to move clockwise along the origin in the middle, one circle at a time. circle, it makes people dizzy...

Ye Feng watched and shook his head. It seems that Penguin is also in a hurry, otherwise it would be impossible to release such a product that has not really been polished. However, after studying this game carefully, its game structure is very complete. From the game's The basic logic, elements, upgrades, interactive design for stealing food, and then to the list, display and other aspects are basically the same as Happy Farm.

Ye Feng tried to raise fish fry in several fishing grounds, but as a result, several groups of fish fry kept circling, which made him feel a little incapable of accepting it, but this may just be his opinion as a latecomer, who has not experienced all kinds of Internet products in later generations. Users should not be too entangled in this issue.

In fact, as Ye Feng said, users don’t have much impression on the appearance of Koukou Fishing Farm Cottage. Come in and experience it, and find that the overall structure of this game is the same as Happy Farm, because of the experience of Happy Farm, so It's very easy for them to pick up when they play this game.

Immediately afterwards, they discovered something interesting. When they were trying to play the game, a small star on the leaderboard on the sidebar suddenly flickered, and then a prompt popped up: "Your friend: XXXX has also opened the Koukou Fishing Farm. Come and take a look at his fishing ground! Click to get a reward!"

Afterwards, the user only needs to click on the avatar of the newly opened friend to enter his fishery interface, and then he will see a prompt to open the treasure chest. With a ding-dong sound, the treasure chest will be opened, and there will be fish food or gold coins and experience in it. Random rewards.

At the beginning, Koukou users only found a reminder occasionally, but soon, this kind of reminder became a little more intimate, because more and more users of Koukou came in to try it out, and all their friends who had already opened Koukou Fishing Farm would After receiving this prompt, they would open a treasure chest in their fishing grounds [-]%, and then the users would actively invite those users who hadn't been online to activate to activate quickly, thus ushering in another wave of activation peaks.

Lin Qi slapped the table next to him and stood up, startling everyone in the technical department. At this time, Lin Qi said with a serious face: "This is what I fear most! They are too clear about their own advantages , as soon as you come up, you can directly use the contacts that Koukou users have accumulated and cultivated. This feeling of constantly seeing friends join in can create a very strong sense of belonging for users. The more friends join, they are more interested in this. The more interesting the game is!"

Ye Feng got up and came to Lin Qi's side, patted Lin Qi's shoulder, and said lightly: "There is no way to do this, Weichat is made with money. Although there is a popular casual game called Happy Farm, after all, Happy Farm The online time of QQ is too short, and many people have almost become a habit of logging in QQ, which is the advantage of QQ.”

"The coincidence rate of Weichat users and Koukou users is too high, and there is also the improvement of habits and stickiness. This is a long-term task."

Liu Donghai, the technical director in charge of the development of Happy Farm, said: "Mr. Ye, there are only two directions we can do now: update the game and fight the public opinion war!"

Ye Feng nodded in agreement and asked him, "What do you think about the game update?"

Liu Donghai said: "In fact, our current game function reserve is already very strong. Penguin is not an opponent at all. The key is that we have to think about which functions to use now, and we can't take out too much at one go, because if we take too much, the opponent After learning it all at once, our advantage will definitely not last long. We can only come up with new functions little by little, as Mr. Ye told us at the earliest time, so that the other party has been desperately chasing after them. "

Ye Feng nodded: "Donghai, you continue."

Liu Donghai also said: "The most important thing now is what functions we come up with to compete with them. Personally, I think our biggest disadvantage is the viscosity of Weichat users. We must improve the interaction between users, that is, we need users to move quickly. For example: Liu Donghai and Mr. Lin do not know each other in real life, but we met through Happy Farm, and we only interact in "Stealing Vegetables". If Liu Donghai and Mr. Lin interact frequently and become friends, when Liu Donghai plays Happy Farm, It can also pull Mr. Lin over.

Ye Feng understood what Liu Donghai meant, looked at him, and said, "In this case, we have to come up with our game task system and user transaction system."

The game task system is a car delivery section created by Ye Feng to imitate Cartoon Farm. When users buy small trucks, they can get orders from the system, but the system will ask him for various types of products, which makes him feel very uncomfortable. It is difficult to complete it independently. At this time, when user transactions are opened, each user can put various goods on their own shelves and sell them at a price. In this way, users will go to friends in order to complete tasks and get higher rewards. Scanning goods in the store and buying various items, the interaction between users has improved many times compared with the previous simple stealing vegetables, helping weeding, and killing insects.

Liu Donghai said to Ye Feng: "Mr. Ye, I think these two functions are the most suitable to open now. Once we open these two functions, our users will experience very interesting friend transactions, friend collaboration and system tasks. In this way, the sociability of the game will be greatly improved!"

Ye Feng nodded and asked the others: "What do you mean?"

Others also agreed, after all, now everyone can see where their shortcomings are.

So, Ye Feng said: "Leaded by Dong Hai, we will immediately start preparing for the version update. This time we will not only open these two functions, but also open the pet function, and take out the function of raising dogs!"

Raising a dog is a prop on the farm. Once it is open, users can use gold coins to buy kennels and a seven-day trial period for the lowest-level hunting dogs. The real purchase of hunting dogs is through reward points, which cannot be used with gold coins. , or purchased with cash, you can only get rewards by doing tasks. For each car order task, in addition to rewarding users with gold coins, experience and random props, they will also reward users with a certain amount of coupons, and accumulate coupons for doing tasks. , in order to really buy a hunting dog that will always belong to you.

The hunting dog is very useful. It can play two roles when friends come to steal food. One is to reduce the amount they steal when they steal food, and the other is to make them drop gold coins immediately.

For example, when user A's corn is ripe, when his friend steals it, he can generally steal six corns per plot, but because the hunting dog is present, he only steals four. Instead of turning 4 into 6, write 4 as 4 (4-6) and tell him explicitly that you could have stolen six, but because they have dogs, you can only steal four, which stimulates stealing. The user of the dish also wants to have a hunting dog.

The random drop of gold coins is because the dog will attack the vegetable stealer, and if it bites, it will show words like -25 gold coins, telling them that they dropped 25 gold coins because they were bitten by a dog.

However, there are two interesting points about the function of hunting dogs. First, the higher the level of the dog, the easier it is to use, but the more coupons are needed to buy it; Use coupons, and once the dog has no dog food, it will not be able to function. In this case, users will be double stimulated to do tasks and earn coupons, and while stimulating them to do tasks crazily, it will also stimulate them to do all kinds of things with friends crazily. Product transactions.

In short, it is Ye Feng's Happy Farm. Every function, every link, and every prop are interlocking, and the clues that are constantly intersecting and interlocking finally form a strong invisible net. User viscosity and loyalty!
(End of this chapter)