Rebirth of Rural Literary Life

Chapter 568 About the Sao Operation of "Heroes"

"Tears of Regret" was a hit, which made Chi Zhiqiang's reputation soaring and became a hit.

He Ping's plan was half successful. When he communicated with Liang Yuejin, he mentioned many names, all of whom were smash hit singers and songwriters in later generations.

Liang Yuejin didn't know how He Ping knew about these people, he could only lament that Brother He Ping has great powers, he sits in Hantun and has friends all over the world.

In fact, wherever He Ping had any acquaintances, he knew their names, and it was all up to Liang Yue to go in and dig out one by one.

In the 80s, making music was relatively profitable. At that time, domestic piracy was not as rampant as in the 90s, and young people were willing to spend money on music.

In the 90s, it will not work. Pirated cassettes and CDs are everywhere. Who wants to buy [-] or [-] yuan if they have [-] or [-] yuan? The album sales of singers are not falling in a straight line. kind of.

After a month of production, the audio version of "Heroes" has been completed. According to He Ping's instructions, Liang Yuejin first contacted major domestic radio and television stations.

When Liang Yuejin communicated, his attitude was very low, saying that our form is an unprecedented attempt, and he hopes that the first volume of audio version "Heroes" can be sent to these radio stations and TV stations for free. If the effect of the broadcast is good, we can follow up Continue to supply to various radio stations and TV stations at a relatively low price.

Look at the major radio and TV stations, is there such a good thing?Then I must agree!
This gift has presented hundreds of radio stations and TV stations across the country.

Some people may ask, the audio version of "Heroes" is just like storytelling, it is all based on listening, what's the use of getting it on the TV station?

Many people may not know that domestic TV stations in the 80s could not broadcast TV programs all day long, and each TV station has a lot of free time.Many people should remember that when they were young, they watched TV and saw that after ten o'clock in the evening, a large colorful ball would appear on the TV.

The appearance of the audio version of "Heroes" can just fill the shortage of TV programs in TV stations.

So in the winter night of 86, such a scene appeared.

Many families did not choose to turn off the TV after watching the fourth part of the TV series "East Love" that was broadcast in the evening, but waited until the big colorful balls appeared on the TV screen.

At this time, there was a sound from the TV.

"Hi, dear viewers and listeners, welcome to the novel "Heroes" written by Haizi, Luo Yihe, and Xi Chuan and published by Universal Publishing House..."

The eighties and 90s were the era when miracles fell out in the history of domestic TV. A TV series can have 95% of the ratings. A TV series can be popular from the main character to the supporting role. A TV series can also change the aesthetics of a generation. and social atmosphere.

But in the winter of 1986, one of the most miraculous and weirdest records was born.

At eleven o'clock in the evening, the audience rating of Beijing TV Station reached 60%!

At this time, the TV station had no programs. Turning on the TV, the Beijing TV station only had a big colorful ball.

Not only in the capital area, but also in other parts of the country. After all the TV programs at night were broadcast, and only the big colorful balls were left, the ratings of the TV station unexpectedly showed a strange curve, which was higher than that of the daytime TV station. The ratings of the time period are even higher.

The ratings of other radio stations that broadcast the audio version of "Heroes" are even more exaggerated. In this era when only storytelling is available, the charm of the audio version of martial arts novels is overwhelming.

He harvested not only the original middle-aged and elderly audience, but also many young people who love to read martial arts novels, even children who are going to school.

The expansion of the audience has greatly increased the audience of the audio version of "Heroes", and it has also allowed many radio stations to see the charm of audio novels.

The first volume of the audio version of "Heroes" has a total of 25 words. When recording, it was divided into [-] sections according to chapters. It only takes [-] days to broadcast one section every day. What's more, some radio stations and TV stations often use two episodes to fill the length of the program. [-]st quarter and [-]rd quarter playback.

It doesn't hurt to broadcast it for free.

As a result, many radio stations and TV stations began to contact Universal when the novel was broadcast halfway, hoping to purchase the follow-up audio version of the novel.

There are also many smart people among them. Anyway, the novel is ready-made, so we can record it ourselves and play it!Why go to the world to buy it?Can save a little is a little.

People in this era basically have no sense of copyright, which is also an important reason why He Ping chose to use the audio version of "Heroes" to expand his influence instead of making money.

However, when these radio stations and TV stations asked about Universal, Universal's answer made them both happy and depressed.

There are follow-up audio novels, and the audio version of "Heroes" has been recorded to the sixth volume.

But this time it can't be given away for free, it has to be paid for.The price is not expensive, 500 yuan per roll.

The people in the radio and TV stations thought about it. I spent money to find someone to record the novel. The labor and equipment alone cost about the same money. Why not just buy it? After all, it was built by the original crew. , which is more acceptable.

A volume of audio novels costs 500 yuan for a company. Except for the first volume, all other volumes have to be bought. After this calculation, the first six volumes of the audio version of "Heroes" actually created an income of 32 yuan for Universal Publishing House.

Not only the cost of recording and distribution was recovered, but the profit was also considerable, leaving as much as 24 yuan, and even the original author, the Three Musketeers of Beijing University, also had a windfall.

Not too much, copyright royalties of 1 yuan per person.

However, this audio novel is ultimately used to open up the market. In the future, counting that all radio stations and TV stations in China will buy the broadcasting rights, it is only a small number of 80.

Universal's real show operation is behind.

Just after most radio stations and TV stations bought the last five volumes of the audio version of "Heroes", the audio cassette of "Heroes" was officially released.

Similar to the model adopted by "Tears of Regret", it was launched quietly.

The 80s was an era when the wine was not afraid of deep alleys, and soon the audience found this treasure cassette among a bunch of inconspicuous cassettes.

The cassette version of "Heroes" is different from the ones played on radio and TV stations. The reading speed of a normal human voice is basically around 150 to 200 words, which means that a volume of "Heroes" with about 25 words needs at least [-] words. Hundred minutes of time.

一般普通卡带最常见的是双面一个小时时长，每秒走带4.76CM，带长85米。还有几种规格是45分钟、90分钟和120分钟的。

The cassette version of "Heroes" uses the longest 120 minutes. A volume of "Heroes" needs to buy at least seventeen cassettes to listen to the whole volume.

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(End of this chapter)