That's how I became famous
Chapter 416 Publicity Effect
Chapter 416 Publicity Effect
The news that "Youth in Youth" was scheduled to be released on January 1, along with the release of the promotional video, caused an uproar on the Internet.
Li Xiao's fans all know that Li Xiao's social accounts are all used by himself. In the early morning, they suddenly saw Li Xiao posting a promotional video of the movie on Weibo and Kuaiyin. The fans saw that Li Xiao was up so late for work. , Everyone feels distressed.
He is still a salted fish!
Oh no!
He is still a child!
Fans left messages to tell Li Xiao to rest early, and at the same time helped spread the word.
If a friend is a fan of Li Xiao, then he can see Li Xiao's movie "Youth in Youth" will be released on January 1th in various classes, work groups and circles of friends when he wakes up early in the morning.
"Youth in Youth" is very popular on the Internet, and it directly came to the number one most searched position on Weibo.
As more and more people see it, the content shown in the promotional video is also discussed by more and more people.
"Youth in Youth" has never released any photos of the actors in the play, so this is the first time everyone has seen Li Xiao and other actors in the play.
"Li Xiao's braided hair looks too manly, I hope he can use this look in reality!"
"Those upstairs haven't watched the promotional video or seen the recent photos of Li Xiao. He now has a crew cut, more manly than braided hair!"
"My dear, this show is really pure makeup, Li Xiao's looks are really good, Zhou Siyu is also very bold, very cinematic!"
"Why have I never met such a handsome bastard before?"
"Upstairs, you poked me to laugh, the bad boys on my side are all watermelon-headed leggings and peas shoes"
"The styling feels very real. Li Xiao and Zhou Siyu both shaved their hair for the movie. It's really cool. Also, Li Xiao is really handsome."
"."
Almost all the looks of the actors in the promotional video were released, and even the clips with shaved hair later were included.
Wu Hao's initial proposal was to let everyone know that the actors would shave their hair in the play, but not let them see the specific styling. He felt that this would help attract the audience into the movie theater.
However, Li Xiao still feels that it is not a big deal to let the audience know the styling, and it is not an easter egg or something. Even if the audience is informed of the styling in advance, they will not know the plot of the movie. This can still attract the audience to the movie theater.
Obviously, Wu Hao was persuaded by Li Xiao in the end.
In fact, Li Xiao didn't think that a problem of styling would have a big impact on whether the audience could enter the movie theater. People who are interested in movies will always go to see them.
Of course, these will play a certain role in the pre-heating of the film, but the content of the promotional film is more important in online promotion.
There is no doubt that this promotional video whetted everyone's appetite, and the BGM sung by Li Xiao's original voice played a very good role in the promotional video.
"'You protect the world, I protect you', I like this sentence so much, just because of this sentence, I will definitely go back and watch the movie when it is released!"
"'We all live in the gutter, but some people still look up at the stars', there are too many golden sentences in it!"
"It is said that the screenwriter of the film is Li Xiao, and he wrote the script. After watching these clips, I doubt whether Li Xiao has experienced school violence before."
"This BGM is very touching. Although I watched sporadic clips and I don't know the beginning or the end of the plot, but with this BGM, looking at Xiao Bei's face, and the smiles of him and Chen Nian, I I kind of feel like crying."
"This promotional video is really well done, and the BGM sung by Li Xiao, I beg you to upload a single!"
"Zhou Siyu once again played the role of a high school student, and still partnered with his stinky brother. I didn't find any sense of disobedience."
"Xiaobei really wants to protect Chen Nian, the way he looks at Chen Nian is so doting!"
"Don't be confused by the stinky brother, he is obviously an old driver, haven't you seen the dialogue of 'hard or hard'? "
"Hahaha, the expression on 'hard or hard' is so real!"
"Sure enough, men are not good things, and so is Xiaobei!"
"."
Netizens discussed "Youth in Youth" very hotly, and they could talk about a lot of topics from modeling to guessing the plot, etc. The promotional film played a very important role.
For online promotion, Wu Hao and Li Xiao's original idea was to find two big V's with good reputations to help promote it.
But I thought of one thing, since the film critic V can still have a good reputation, how can he promote a movie that he has never seen? Declined.
So the two decided that the budget invested on the Internet would remain the same, but the target would be a marketing account. They didn't let them help promote the movie, but let them promote it so that more people could see the promotional video. As long as you know that this movie will be released on January 1th, it will not arouse everyone's disgust, and it will also achieve the purpose of publicity.
In fact, publicity is as simple as that, spend money and find the right people.
In addition to online publicity, real publicity is also going on at the same time.
Yu Cai did not know where to find someone to help, and the promotional posters were produced the next day. Even in some places with a lot of traffic in the capital and mountain cities, the promotional posters of "Youth in Youth" can already be seen.
However, it is said that these two cities have already spent more than 100 million yuan, of which the capital city spent more than 70 yuan.
Hearing the news from Yu Cai, Li Xiao couldn't help but click his tongue. Although he knew that the investment would be huge, he didn't expect it to be so big, but when he thought of the bus advertisement, he understood a little bit.
No matter what, the publicity on the Internet not only met Li Xiao's psychological expectations, but even exceeded it. He never expected that netizens would have so many topics to discuss just watching the promotional video.
The reason why it is so popular is not only because of the well-made promotional video and the well-chosen BGM, some of Li Xiao's insider friends have helped promote it, and the number of artist friends who have helped is very large.
Almost everyone in the industry that Li Xiao knew and had no past festivals publicized the release of "Youth in Youth" on their social accounts, and many artists who only knew Li Xiao and had no connection with him helped forward it.
What moved Li Xiao the most was the people in Mushroom House.
Huang Lei, who didn't respond to messages in the group, posted a selfie video on Weibo today. The meaning behind the words is to tell everyone that Li Xiao has a movie coming out, and I hope everyone will support it.
Immediately afterwards, He Jiong, Fengmei, and Peng Peng all posted selfie videos to support Li Xiao.
Although some people seldom meet and seldom contact, the relationship has never been unfamiliar.
(End of this chapter)
The news that "Youth in Youth" was scheduled to be released on January 1, along with the release of the promotional video, caused an uproar on the Internet.
Li Xiao's fans all know that Li Xiao's social accounts are all used by himself. In the early morning, they suddenly saw Li Xiao posting a promotional video of the movie on Weibo and Kuaiyin. The fans saw that Li Xiao was up so late for work. , Everyone feels distressed.
He is still a salted fish!
Oh no!
He is still a child!
Fans left messages to tell Li Xiao to rest early, and at the same time helped spread the word.
If a friend is a fan of Li Xiao, then he can see Li Xiao's movie "Youth in Youth" will be released on January 1th in various classes, work groups and circles of friends when he wakes up early in the morning.
"Youth in Youth" is very popular on the Internet, and it directly came to the number one most searched position on Weibo.
As more and more people see it, the content shown in the promotional video is also discussed by more and more people.
"Youth in Youth" has never released any photos of the actors in the play, so this is the first time everyone has seen Li Xiao and other actors in the play.
"Li Xiao's braided hair looks too manly, I hope he can use this look in reality!"
"Those upstairs haven't watched the promotional video or seen the recent photos of Li Xiao. He now has a crew cut, more manly than braided hair!"
"My dear, this show is really pure makeup, Li Xiao's looks are really good, Zhou Siyu is also very bold, very cinematic!"
"Why have I never met such a handsome bastard before?"
"Upstairs, you poked me to laugh, the bad boys on my side are all watermelon-headed leggings and peas shoes"
"The styling feels very real. Li Xiao and Zhou Siyu both shaved their hair for the movie. It's really cool. Also, Li Xiao is really handsome."
"."
Almost all the looks of the actors in the promotional video were released, and even the clips with shaved hair later were included.
Wu Hao's initial proposal was to let everyone know that the actors would shave their hair in the play, but not let them see the specific styling. He felt that this would help attract the audience into the movie theater.
However, Li Xiao still feels that it is not a big deal to let the audience know the styling, and it is not an easter egg or something. Even if the audience is informed of the styling in advance, they will not know the plot of the movie. This can still attract the audience to the movie theater.
Obviously, Wu Hao was persuaded by Li Xiao in the end.
In fact, Li Xiao didn't think that a problem of styling would have a big impact on whether the audience could enter the movie theater. People who are interested in movies will always go to see them.
Of course, these will play a certain role in the pre-heating of the film, but the content of the promotional film is more important in online promotion.
There is no doubt that this promotional video whetted everyone's appetite, and the BGM sung by Li Xiao's original voice played a very good role in the promotional video.
"'You protect the world, I protect you', I like this sentence so much, just because of this sentence, I will definitely go back and watch the movie when it is released!"
"'We all live in the gutter, but some people still look up at the stars', there are too many golden sentences in it!"
"It is said that the screenwriter of the film is Li Xiao, and he wrote the script. After watching these clips, I doubt whether Li Xiao has experienced school violence before."
"This BGM is very touching. Although I watched sporadic clips and I don't know the beginning or the end of the plot, but with this BGM, looking at Xiao Bei's face, and the smiles of him and Chen Nian, I I kind of feel like crying."
"This promotional video is really well done, and the BGM sung by Li Xiao, I beg you to upload a single!"
"Zhou Siyu once again played the role of a high school student, and still partnered with his stinky brother. I didn't find any sense of disobedience."
"Xiaobei really wants to protect Chen Nian, the way he looks at Chen Nian is so doting!"
"Don't be confused by the stinky brother, he is obviously an old driver, haven't you seen the dialogue of 'hard or hard'? "
"Hahaha, the expression on 'hard or hard' is so real!"
"Sure enough, men are not good things, and so is Xiaobei!"
"."
Netizens discussed "Youth in Youth" very hotly, and they could talk about a lot of topics from modeling to guessing the plot, etc. The promotional film played a very important role.
For online promotion, Wu Hao and Li Xiao's original idea was to find two big V's with good reputations to help promote it.
But I thought of one thing, since the film critic V can still have a good reputation, how can he promote a movie that he has never seen? Declined.
So the two decided that the budget invested on the Internet would remain the same, but the target would be a marketing account. They didn't let them help promote the movie, but let them promote it so that more people could see the promotional video. As long as you know that this movie will be released on January 1th, it will not arouse everyone's disgust, and it will also achieve the purpose of publicity.
In fact, publicity is as simple as that, spend money and find the right people.
In addition to online publicity, real publicity is also going on at the same time.
Yu Cai did not know where to find someone to help, and the promotional posters were produced the next day. Even in some places with a lot of traffic in the capital and mountain cities, the promotional posters of "Youth in Youth" can already be seen.
However, it is said that these two cities have already spent more than 100 million yuan, of which the capital city spent more than 70 yuan.
Hearing the news from Yu Cai, Li Xiao couldn't help but click his tongue. Although he knew that the investment would be huge, he didn't expect it to be so big, but when he thought of the bus advertisement, he understood a little bit.
No matter what, the publicity on the Internet not only met Li Xiao's psychological expectations, but even exceeded it. He never expected that netizens would have so many topics to discuss just watching the promotional video.
The reason why it is so popular is not only because of the well-made promotional video and the well-chosen BGM, some of Li Xiao's insider friends have helped promote it, and the number of artist friends who have helped is very large.
Almost everyone in the industry that Li Xiao knew and had no past festivals publicized the release of "Youth in Youth" on their social accounts, and many artists who only knew Li Xiao and had no connection with him helped forward it.
What moved Li Xiao the most was the people in Mushroom House.
Huang Lei, who didn't respond to messages in the group, posted a selfie video on Weibo today. The meaning behind the words is to tell everyone that Li Xiao has a movie coming out, and I hope everyone will support it.
Immediately afterwards, He Jiong, Fengmei, and Peng Peng all posted selfie videos to support Li Xiao.
Although some people seldom meet and seldom contact, the relationship has never been unfamiliar.
(End of this chapter)
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