The rise of a small town in shoe country

Chapter 258
Qiao Hongsheng's business is now very big. Not only does he produce his own equipment, but he is also the mainland agent of seven overseas shoe machine production companies. The sales network covers all major shoe production centers in China.

Not to mention Wu Chengjie, he is an agent for more than a dozen overseas shoe materials, with annual sales of nearly [-] million.

Wu Chengjie has another important identity. The director of the first privately-owned shoe-making research institute, Jin Yunfei signed the technical contract of 50 yuan per year with him.

Three bosses, two cars, four drivers, and a researcher from the shoe research institute.

Cao Dinggui still had the old habit of going to Yunfei Company first and letting his followers visit Yunfei Company, and then himself and Wu Qiao entered Jin Yunfei's office.

After exchanging pleasantries, Jin Yunfei took the three of them upstairs and proudly showed them his greenhouse.

As a result, Cao Wuqiao and the others laughed, especially Qiao Hongsheng. His father had studied flowers. He had heard and seen, and from a professional point of view, he made nondescript comments on Jin Yunfei's greenhouse.

Jin Yunfei was very discouraged, slumped on the chair and complained: "I hurt my self-esteem, I hurt my self-esteem. Tonight's welcome banquet, you should pay for it yourself."

"I pay the bill, I pay the bill."

Neighbor Yu Kefei heard the news.

In the past few years, Yu Kefei followed Jin Yunfei and also did business with Wu Chengjie and Qiao Hongsheng, and they had already become acquaintances.

Cao Dinggui asked Yu Kefei with a smile, "Old Yu, tell me, what kind of thing is his greenhouse?"

Yu Kefei smiled and said: "I don't know flowers, but I only know one thing. Most of the flowers here are from my family and Mr. Jiang from Peacock Company."

The three of Cao Wuqiao laughed loudly.

Cao Dinggui smiled and said, "Everyone knows, Yunfei's key to success is not to be too thick-skinned."

Wu Chengjie smiled and said: "That's right, when he speaks out loud, he has the thickest skin."

Qiao Hongsheng said with a smile: "Yunfei, you can use a common saying to comment on this greenhouse of yours, "The dog Changyi corner is causing foreign affairs."

"No, no." Jin Yunfei said to himself, "Lao Jiang and his wife seem to have a good evaluation of my greenhouse."

Yu Kefei laughed and said, "They don't want to dampen your enthusiasm."

Referring to Jiang Zongyao, Cao Dinggui said: "Yunfei, Mr. Jiang and I have been friends for a long time, can you take some of us to visit?"

Jin Yunfei said: "Lao Jiang also wanted to meet the three of you for a long time. You are guests, I will call and guarantee that he will take the initiative to come."

Sure enough, after Jin Yunfei called for more than 20 minutes, Jiang Zongyao rushed over.

Yu Kefei was in charge of introducing the two parties, and it took several minutes for the two parties to hand each other business cards and say some polite words.

Finally sat down, Cao Dinggui said straight to the point: "President Jiang, what's your opinion and judgment on our shoemaking industry?"

Jiang Zongyao pondered for a while, the people in front of him were all experts, and he was separated like a mountain, so he really couldn't speak casually.

"Mr. Cao, Mr. Wu, Mr. Qiao, because the threshold of your shoemaking industry is too low, relatively speaking, the technical content is not too high, so the shoe industry market is easy to be saturated. Yunfei is right, it was saturated three years ago. After saturation, it entered the competition stage, and now it has entered the disorderly stage of competition. The biggest feature of this stage is the reduction of profit margins, and the large-scale closure of small and medium-sized enterprises and self-employed businesses.”

Yu Kefei went on to say: "Lao Jiang is right. The Tianzhou Shoes Association has three data. One is that the bankruptcy rate is as high as 17.00%. The third is that the profit rate has dropped by 40.00%. The third is that the loss rate of existing enterprises is as high as 20.00%. [-]% [-], especially self-employed, most of this year's sandal season should be in a state of loss."

Wu Chengjie nodded and said, "These three data are similar to ours."

Jiang Zongyao said: "However, the current state of disorderly competition is more beneficial to you. Because you are big households, if you become bigger and stronger, you will be able to stand tall and strong. Of course, the era of huge profits is over. In the past, your shoemaking industry has entered the [-]:[-] era."

Qiao Hongsheng asked: "Mr. Jiang, what is the [-] era?"

"This is an unprofessional but practical statement. It is an industry. Its profit rate gradually stabilizes at about [-] percent. There is no huge profit and it is relatively stable, but it will lose money if you are not careful."

Wu Chengjie asked: "Mr. Jiang, how can a specific enterprise survive?"

"On the one hand, it is to become bigger and stronger. Mr. Wu, you have a shoe technology research institute, and you should know the importance of technology and technological innovation. It is said that the technology content of the shoe industry is low compared to other industries. In fact, if you want to To make shoe companies bigger and stronger, technology and technological innovation are very important. On the other hand, we must learn from Jin Yunfei Jin."

Jin Yunfei smiled and said, "Lao Jiang, don't make me a target."

"Yunfei, I dissected you as a sparrow." Jiang Zongyao said: "Yunfei, you used a third sister and her idea of ​​seeking benefits from management. You can save at least 100 million yuan in the first half of the year. You don't deny it, do you?"

Jin Yunfei nodded.

"That's right. You guys have a fixed way of thinking, and it's conservative until now, and someone needs to break it. Just like Yunfei's third sister, she dares to think and do, without restraint, which is suitable for the current situation. Yunfei, Anyway, I am very optimistic about your third sister, if you continue to do things like her, you just need to take the helm, and your Yunfei company will definitely prosper for another ten years."

Cao Dinggui said: "Mr. Jiang, I started the joint-stock system last year, and I am retiring, but my company is not doing much. To tell you the truth, so far in the first half of the year, the profit has not reached 300 million."

Jiang Zongyao said: "Mr. Cao, I guess you haven't reformed thoroughly, or you are making false reforms."

Yu Kefei said: "Old Cao, the third girl of Yunfei's family is very ruthless. She only picks on relatives, friends and management. Yunfei Company, which has more than 900 people, has actually laid off more than [-] people."

Cao Dinggui said: "I can't do it, I didn't do it. My company has more than 1000 people and more than [-] people. There are not more than [-] people who are relatives, and there are more than [-] people. Also, the management accounts for nearly five percent of the total number of employees. One. It is hard to get back, the tail is too big to lose."

Jiang Zongyao said: "This is a common problem of family-owned enterprises. If you don't use big knives to kill people, you may not be able to solve the problem fundamentally. Also, there is another problem with family-owned enterprises, which is that the rules and regulations are difficult to implement. Just like Yunfei's Yunfei Company , The rules and regulations are eloquent, and there are hundreds of them if you add one piece. Let him be honest, whether he is a display, and how many of them have actually been implemented. "

Jin Yunfei laughed and said: "My rules and regulations are basically learned from Lao Cao. To be honest, I just talk about it during the meeting, and there is almost no inspection and implementation at ordinary times."

Cao Dinggui said: "I came to the right place this time. Yunfei, I have to learn from you."

Jin Yunfei said: "No problem. Lao Cao, you said on the phone that you want to ask Lao Jiang about two things. What is the other thing?"

(End of this chapter)