The rise of a small town in shoe country

Chapter 304 Industry Reshuffle
"Yunfei, just laugh at me. Retire and retire, almost retreating into the gutter."

Jin Yunfei asked an interesting question, and Cao Dinggui's answer was also very funny.

It's quite interesting to say that Cao Dinggui has three sons and five daughters, all of whom have married and established businesses, and all of them are promising.

However, at the beginning, no one was willing to take Cao Dinggui's class.

Cao Dinggui was overwhelmed by this, and even became furious, declaring that he would close the company.

After more than half a year of stalemate, the final successor is the fourth daughter who has become a civil servant.

But the conditions put forward by the fourth daughter are enough to embarrass Cao Dinggui.

The fourth daughter not only wants to be the general manager of the company, but also has 50.00% of the shares, and serves as the chairman and legal representative of the company.This request, not to mention other children, even Cao Dinggui himself is not willing.

Cao Dinggui's idea is to learn from Jin Yunfei, let his fourth daughter rush to the front line, and control the overall situation by himself.

But after all, the situation is different, Jin Yunfei is taking over from his younger sister, it is impossible to ask for the controlling right, and Jin Yunfei can take back the management right at any time.

Cao Dinggui's fourth daughter is the real successor, and she will be in place in one step, and she will keep her word from now on.

Everyone in the family objected, and the matter froze there until this year's sandal season.

Later, Cao Dinggui took the initiative, leaving only [-]% of the shares, and the other seven children, each with [-]%. For this reason, Cao Dinggui paid for it himself, and compensated each of the other children.

In this way, Cao Dinggui became the honorary chairman and consultant to the general manager, which is a complete handover.

In fact, Cao Dinggui is happy in his heart. He is 62 years old, how long can he work.

"Old Cao, congratulations, this is a good thing. If you don't work, you can live to be a hundred years old."

"Haha, thank you for your auspicious words. Yunfei, I'm learning from you now. With the little spare money on hand, I also invest some money, but I don't want to get involved. Don't talk about it, it's easy and happy."

"That's right. Lao Cao, when will you come over with your old sister-in-law and stay at my house for a few days, and I will go fishing with you."

Fishing, chess, and theater are Cao Dinggui's three hobbies.

"Okay, I'll remember your words, don't fail to honor them again. Tell me, what investment are you doing recently."

Jin Yunfei talked about his investment in Liuhe Real Estate Company.

"Yunfei, you work harder and harder than me, I am willing to bow down.""

Lao Cao, from your tone, you don't think highly of it. "

"Where, I'm just reminding you. First, keep your job, and second, choose your master carefully."

"Good reminder, Lao Cao, thank you. But please rest assured that no matter at any time or under any circumstances, I will not give up the shoe-making industry. At the same time, I also have enough funds to cope with the plight of the shoe-making industry. As for Investment, you know, I have my eyes on Jiang Zongyao. So far, my investment has been tied to his car."

"That's good, it's best to be cautious. Oh, by the way, what are you calling for?"

Jin Yunfei talked about his big move, as well as his analysis and reasons.

After hearing Jin Yunfei's report, Cao Dinggui on the other end of the phone didn't speak for a while.

"Yunfei, no industry or company has ever dared to do like you."

"I know, I will be scolded by many people. But after scolding, they will still follow me."

"That's true. The laws of the market are irresistible."

"Old Cao, am I doing this wrong?"

"You are right, you are changing your way of life, you are taking the lead in shuffling the industry, or even overturning it and starting over."

"That's exactly my original intention."

"Then what do you mean by looking for me? Let me follow up? Cheer for you?"

"Hehe, it's not following up, let alone shouting and cheering, but fighting side by side. Because in the shoe industry, you are the boss, and you have more appeal than me."

"Haha, don't do this. You boy, you can do this or that, but the level of flattery is not good, not even sixty points."

"Let's talk, do you want to do it? Lao Cao, my company will definitely not be able to make big waves. At most, throwing a stone into the water will cause a little splash."

"Well, your family definitely can't."

"Old Cao, a flower blooming alone is not spring, but a hundred flowers blooming together makes the garden full of spring."

"Okay, I will take the lead on my side, convene several large companies, and unanimously adopt a price reduction strategy."

"On my side, call Yu Kefei, and find a few capable peers, and act together."

"That's it. Yunfei, keep in touch."

"Keep in touch. Goodbye, Lao Cao."

With Cao Dinggui's support and cooperation, Jin Yunfei is more confident and at ease.

Originally, Jin Yunfei was afraid of being criticized by thousands of people and reviled by thousands of people.But now with Cao Dinggui, Jin Yunfei is no longer afraid. The shoe company bosses here will think that it was Cao Dinggui's idea, and Jin Yunfei just followed closely.

Jin Yunfei was a little complacent, after thinking about it, he thought it would be better to tell Yu Kefei earlier.

Coincidentally, Yu Kefei and Tan Yandeng came to discuss the listing ceremony of Liuhe Real Estate Company.

Jin Yunfei poured a glass of water for each of Yu and Tan, and spoke first.

After Jin Yunfei finished speaking, both Yu Tan and Yu Tan were stunned for a while. It was common sense to trade lower prices for sales and lower prices for market.

However, it is unheard of and unprecedented in the history of Wenlin City to lower the price of new shoes and take the initiative to lower the price.

Yu Kefei asked: "Yunfei, are you sure?"

Jin Yunfei is also bad, so he took the opportunity to push the matter on Cao Dinggui, and everyone would do it anyway, "I can't help it. If Lao Cao wants to do this, he has joined forces with many companies to do it. If I don't keep up, My Yunfei company will die."

Yu Kefei said: "That's true. We can't stand what Lao Cao and the others are doing."

Tan Yandeng asked: "Old Yu, should we follow? How should we follow?"

"Of course we have to follow." Yu Kefei said: "He is a famous brand product, registered with the National Shoes Association, and it is still a product with reliable quality. How can we compare with him? He sells a pair of shoes for 15 yuan, and we can only sell them. 14 yuan or even 13 yuan. If you follow, you can live, if you don’t follow, you will die, we have no choice.”

Tan Yandeng sighed: "Yunfei, if you and Lao Cao do this, we will lose a lot of money. And those self-employed people, if they want to make a profit, they can only close their doors."

Yu Kefei said: "It's good to have a reshuffle, at least some low-quality production capacity can be eliminated."

"Old Yu, you are really my bosom friend." Jin Yunfei said: "The market is ruthless, and the waves wash away the sand. The national shoe market has become oversaturated, and the competition has also entered a state of disorder. Besides, the financial crisis triggered an economic crisis in foreign countries, which made us unable to get overseas orders. .What should we do? We can’t wait to die by ourselves. That’s why we made such a bad plan, just to survive.”

Yu Kefei said: "Not only do we have to follow, but we also need to mobilize our peers to follow. That is to say, if you go all out, you will simply turn the river upside down, and the world will turn around. If he personally participates, the whole people will become soldiers."

Jin Yunfei smiled, Lao Yu was very influential at Luo Qiao, with his participation, his ultimate move would definitely be successful.

"Old Yu, Xiao Tan, now we can talk about your business."

(End of this chapter)