Three Kingdoms: Jiuyuan Tiger
Chapter 57 Hunger Marketing
Chapter 57 Hunger Marketing
After Li Yuanfang and his party returned to Liaodong, Li Yuanfang went to Lu Bu to report to him, and then Li Yong went to discuss matters related to the imperial wine with Lu Bu.
Lu Bu was not in a hurry to talk to Li Yong, since he came all the way, he had to offer a meal, right?
After the banquet, after Li Yong had a rest, Lu Bu began to discuss with him about imperial wine.
After reading Zhang Rang's handwriting, Lu Bu probably understood the situation. After Lingdi drank the fine nectar and jade liquid, Longyan was very happy, and he was going to throw out all the original imperial wine and replace it with fine nectar and jade liquid as the new imperial wine.
Lu Bu couldn't help but laugh when he saw it. There is nothing wrong with changing the fine nectar and jade liquid to make imperial wine, but what the hell is throwing out the previous imperial wine?
Is this the legendary rich willfulness?
Li Yong cupped his hands at Lu Bu and said, "My lord, our family came here this time for the matter of imperial wine. Presumably the lord knows about it. After the emperor drank the fine nectar and jade liquid you offered, the lord of the palace, Longyan was very happy. We decided to use Qiongye Yuye as the royal wine, and our family came here this time to discuss the pricing with the Fujun."
Lu Bu smiled and nodded after hearing this: "I already know about this matter, and I have a plan in mind about the pricing. How about setting this fine nectar and jade liquid as ten gold jars?"
After hearing this, Li Yong shook his head and said, "Impossible! This matter is impossible!"
Lu Bu understood as soon as he heard it, the price was lowered again!
Twenty gold and one altar is still low, do you know how much wine you get for a banquet?It's really not your family's money that was spent!
Lu Bu smiled and said, "What do you think the price should be?"
Li Yong said, "According to our family, this kind of fine wine should be priced at fifteen gold a jar!"
Lu Bu: "..."
This red-mouthed and white-toothed man lifted up the hardware as soon as he mentioned it. How much does it cost for this Spirit Emperor to drink once?
However, as long as someone is not stupid, no one will refuse such a thing as other people stuffing money into their own pockets.
So Lu Bu nodded and said: "That's the case, then according to what my father-in-law said, the price will be set at fifteen gold. It's still the old rule. Your lord always takes the hardware, and I take ten gold. What do you think?"
Li Yongxi smiled and said: "It's so good, it's so good!"
Then Lu Bu stuffed a lot of gold and silver into Li Yong, and the smile on Li Yong's face became even brighter.
The next day, Li Yong loaded Qiongye Yuye into the car, and Lu Bu sent someone to escort Li Yong back to Luoyang.
Before Li Yong left, he told Lu Bu that at the beginning of the next month, those who came to get the imperial sugar would come to fetch the imperial wine together, and at the same time settle the wine payment for Lu Bu.
In the days that followed, Lu Bu began to set about opening Tianxuan Pavilion and restaurants in various prefectures.
The name of the restaurant, Lu Bu named it Chongxiaolou.
However, this Sky Tower is different from the Sky Tower in Seven Heroes, there is no copper grid array inside, it is just a simple restaurant name.
Money can turn ghosts around. After Lu Bu bought the land, he spent a lot of money to recruit craftsmen, either to renovate the original building, or directly rebuild a building. It didn't take long before the Tianxuan Pavilion and the Chongxiao Tower of the state government Rising from the ground, built.
In order to attract business for Chongxiaolou, Lu Bu also improved stir-fried dishes. Classic dishes such as chicken, braised lion head, Kung Pao chicken and West Lake vinegar fish are all listed on the menu of Chongxiaolou.
Although Lu Bu was not a great chef in his previous life, since he was a child, Lu Bu helped the old dean cook or help him, and he did not miss the recipes, so Lu Bu developed a few dishes, naturally there is no problem.
Even though the dishes developed by Lu Bu may not taste very good, in this era, this is a rare delicacy!
Although people in this era pay attention to eating, they pay attention to not understanding. Lu Bu can still make a few modern dishes to bluff people!
Chongxiao Tower and Tianxuan Pavilion were chosen to open on the same day, and the shopkeepers and assistants of the two locations were all Jinyiwei personnel from the Lucun Department.
Before that, the news that Qiongye Yuye became imperial wine spread like wildfire, and dignitaries searched hard for Qiongyeyuye, but found nothing.
Later, Tianxuan Pavilion informed a group of dignitaries that they would sell Qiongye Yuye after a while, which made the dignitaries very happy, and they all looked forward to it.
So on the day when Tianxuan Pavilion sells Qiongye Yuye, before Tianxuan Pavilion opens, the servants of the dignitaries and dignitaries come here early to wait, for fear that they will not be able to buy Qiongye Yuye, and go back to be beaten and scolded by their masters.
Lu Bu's hunger marketing strategy has also been formulated.
Liaodong Xiaoshao and Liaodong fine wine are sold in unlimited quantities. The price of Liaodong Xiaoshao is not much different from the price of ordinary wine in the market, because Lu Bu knows that the people who buy Liaodong Xiaoshao are generally ordinary people, and few of them are rich. People drink this stuff.
Unless it's a rich man with a bad taste...
Therefore, Lu Bu set the price of Liaodong Xiaoyao at a price that is close to the people, so that the common people can afford it.
The price of Liaodong fine wine is much higher than that of Xiao Shao. Anyway, this wine is not bought for ordinary people, so it doesn't matter if it is more expensive.
Liaodong refined brewing, Lu Bu priced it as ten gold jars, each Tianxuan Pavilion sells a limited number of [-] jars per day, and no single person can buy more than ten jars.
For Qiongye Yuye, Lu Bu priced it at [-] gold per pot, each Tianxuan Pavilion sells a limited number of [-] jars per day, and a single person can buy no more than three jars.
The sky-high price of twenty gold seems exaggerated, but the rich people these days don't care about this little money. What they care about is face!
These days, there are a lot of aristocratic families who are always throwing away thousands of gold. They all have great achievements, do they care about this little bit of money?No way!
Tianxuan Pavilion wrote the rules set by Lu Bu on a signboard and put it up at the door for the convenience of buyers to see.
After seeing the signboard of Tianxuan Pavilion, the servants of various aristocratic families complained, obviously dissatisfied with this regulation.
It's not that they think the price is too high, many patriarchs have told these servants to buy ten or twenty altars and go back, and now the next person can buy three altars, how do they do business this time?
But all the servants lined up to buy honestly, and nothing happened.
Anyone with a discerning eye can see that the power behind Tianxuan Pavilion is very strong. It is impossible to open such a store in Luoyang, a place where every inch of land is expensive, without any background!
The dignitaries and aristocrats of the other prefectures and counties also thought so, and opened such a store under their noses in a short period of time. It can be seen that the power behind this Tianxuan Pavilion is very strong!
Not to mention unfathomable, but certainly not an ordinary force.
Opened together with Tianxuan Pavilion, there is also Chongxiao Tower.
The customers who didn't buy wine in Tianxuan Pavilion flocked to Chongxiao Tower under the persuasion of the staff in Tianxuan Pavilion.
The rules set by Lu Bu for Chongxiao Tower are also unlimited sales of Liaodong small burns and Liaodong fine wines;
Liaodong Fine Brew is limited to [-] altars per day, but it is not allowed to be taken out of the Chongxiao Tower. If anyone who takes it out of the Chongxiao Tower without permission, once discovered, the Chongxiao Tower in each state and county will never receive this guest;
Qiongye Yuye is limited to fifty altars per day, and it is also not allowed to be taken out of the Chongxiao Tower.
What if you want to drink without buying wine?Hurry up and go to the Sky Tower, the wine in the Sky Tower will be sold out later!
One more!Humble old man, ask for tickets every day!Thanks to Sirius and Brother Bansheng for the reward!Recently, a few old brothers said that Lao Cangshui, Lao Cang is also quite helpless, this can't write about wars all day long, right?How can there be so many battles to fight? If you don’t write about wars, it’s useless to write about daily plots? ?Where did this come from, Lao Cang really couldn't figure it out.What's more, what is the fight?It's money!Don't engage in business and use money to fight wars?So I hope my buddies can understand Lao Cang, it’s really not water, to be honest, daily plots are much more difficult to write than wars, when several generals fight each other in wars, Lao Cang can write several chapters!
(End of this chapter)
After Li Yuanfang and his party returned to Liaodong, Li Yuanfang went to Lu Bu to report to him, and then Li Yong went to discuss matters related to the imperial wine with Lu Bu.
Lu Bu was not in a hurry to talk to Li Yong, since he came all the way, he had to offer a meal, right?
After the banquet, after Li Yong had a rest, Lu Bu began to discuss with him about imperial wine.
After reading Zhang Rang's handwriting, Lu Bu probably understood the situation. After Lingdi drank the fine nectar and jade liquid, Longyan was very happy, and he was going to throw out all the original imperial wine and replace it with fine nectar and jade liquid as the new imperial wine.
Lu Bu couldn't help but laugh when he saw it. There is nothing wrong with changing the fine nectar and jade liquid to make imperial wine, but what the hell is throwing out the previous imperial wine?
Is this the legendary rich willfulness?
Li Yong cupped his hands at Lu Bu and said, "My lord, our family came here this time for the matter of imperial wine. Presumably the lord knows about it. After the emperor drank the fine nectar and jade liquid you offered, the lord of the palace, Longyan was very happy. We decided to use Qiongye Yuye as the royal wine, and our family came here this time to discuss the pricing with the Fujun."
Lu Bu smiled and nodded after hearing this: "I already know about this matter, and I have a plan in mind about the pricing. How about setting this fine nectar and jade liquid as ten gold jars?"
After hearing this, Li Yong shook his head and said, "Impossible! This matter is impossible!"
Lu Bu understood as soon as he heard it, the price was lowered again!
Twenty gold and one altar is still low, do you know how much wine you get for a banquet?It's really not your family's money that was spent!
Lu Bu smiled and said, "What do you think the price should be?"
Li Yong said, "According to our family, this kind of fine wine should be priced at fifteen gold a jar!"
Lu Bu: "..."
This red-mouthed and white-toothed man lifted up the hardware as soon as he mentioned it. How much does it cost for this Spirit Emperor to drink once?
However, as long as someone is not stupid, no one will refuse such a thing as other people stuffing money into their own pockets.
So Lu Bu nodded and said: "That's the case, then according to what my father-in-law said, the price will be set at fifteen gold. It's still the old rule. Your lord always takes the hardware, and I take ten gold. What do you think?"
Li Yongxi smiled and said: "It's so good, it's so good!"
Then Lu Bu stuffed a lot of gold and silver into Li Yong, and the smile on Li Yong's face became even brighter.
The next day, Li Yong loaded Qiongye Yuye into the car, and Lu Bu sent someone to escort Li Yong back to Luoyang.
Before Li Yong left, he told Lu Bu that at the beginning of the next month, those who came to get the imperial sugar would come to fetch the imperial wine together, and at the same time settle the wine payment for Lu Bu.
In the days that followed, Lu Bu began to set about opening Tianxuan Pavilion and restaurants in various prefectures.
The name of the restaurant, Lu Bu named it Chongxiaolou.
However, this Sky Tower is different from the Sky Tower in Seven Heroes, there is no copper grid array inside, it is just a simple restaurant name.
Money can turn ghosts around. After Lu Bu bought the land, he spent a lot of money to recruit craftsmen, either to renovate the original building, or directly rebuild a building. It didn't take long before the Tianxuan Pavilion and the Chongxiao Tower of the state government Rising from the ground, built.
In order to attract business for Chongxiaolou, Lu Bu also improved stir-fried dishes. Classic dishes such as chicken, braised lion head, Kung Pao chicken and West Lake vinegar fish are all listed on the menu of Chongxiaolou.
Although Lu Bu was not a great chef in his previous life, since he was a child, Lu Bu helped the old dean cook or help him, and he did not miss the recipes, so Lu Bu developed a few dishes, naturally there is no problem.
Even though the dishes developed by Lu Bu may not taste very good, in this era, this is a rare delicacy!
Although people in this era pay attention to eating, they pay attention to not understanding. Lu Bu can still make a few modern dishes to bluff people!
Chongxiao Tower and Tianxuan Pavilion were chosen to open on the same day, and the shopkeepers and assistants of the two locations were all Jinyiwei personnel from the Lucun Department.
Before that, the news that Qiongye Yuye became imperial wine spread like wildfire, and dignitaries searched hard for Qiongyeyuye, but found nothing.
Later, Tianxuan Pavilion informed a group of dignitaries that they would sell Qiongye Yuye after a while, which made the dignitaries very happy, and they all looked forward to it.
So on the day when Tianxuan Pavilion sells Qiongye Yuye, before Tianxuan Pavilion opens, the servants of the dignitaries and dignitaries come here early to wait, for fear that they will not be able to buy Qiongye Yuye, and go back to be beaten and scolded by their masters.
Lu Bu's hunger marketing strategy has also been formulated.
Liaodong Xiaoshao and Liaodong fine wine are sold in unlimited quantities. The price of Liaodong Xiaoshao is not much different from the price of ordinary wine in the market, because Lu Bu knows that the people who buy Liaodong Xiaoshao are generally ordinary people, and few of them are rich. People drink this stuff.
Unless it's a rich man with a bad taste...
Therefore, Lu Bu set the price of Liaodong Xiaoyao at a price that is close to the people, so that the common people can afford it.
The price of Liaodong fine wine is much higher than that of Xiao Shao. Anyway, this wine is not bought for ordinary people, so it doesn't matter if it is more expensive.
Liaodong refined brewing, Lu Bu priced it as ten gold jars, each Tianxuan Pavilion sells a limited number of [-] jars per day, and no single person can buy more than ten jars.
For Qiongye Yuye, Lu Bu priced it at [-] gold per pot, each Tianxuan Pavilion sells a limited number of [-] jars per day, and a single person can buy no more than three jars.
The sky-high price of twenty gold seems exaggerated, but the rich people these days don't care about this little money. What they care about is face!
These days, there are a lot of aristocratic families who are always throwing away thousands of gold. They all have great achievements, do they care about this little bit of money?No way!
Tianxuan Pavilion wrote the rules set by Lu Bu on a signboard and put it up at the door for the convenience of buyers to see.
After seeing the signboard of Tianxuan Pavilion, the servants of various aristocratic families complained, obviously dissatisfied with this regulation.
It's not that they think the price is too high, many patriarchs have told these servants to buy ten or twenty altars and go back, and now the next person can buy three altars, how do they do business this time?
But all the servants lined up to buy honestly, and nothing happened.
Anyone with a discerning eye can see that the power behind Tianxuan Pavilion is very strong. It is impossible to open such a store in Luoyang, a place where every inch of land is expensive, without any background!
The dignitaries and aristocrats of the other prefectures and counties also thought so, and opened such a store under their noses in a short period of time. It can be seen that the power behind this Tianxuan Pavilion is very strong!
Not to mention unfathomable, but certainly not an ordinary force.
Opened together with Tianxuan Pavilion, there is also Chongxiao Tower.
The customers who didn't buy wine in Tianxuan Pavilion flocked to Chongxiao Tower under the persuasion of the staff in Tianxuan Pavilion.
The rules set by Lu Bu for Chongxiao Tower are also unlimited sales of Liaodong small burns and Liaodong fine wines;
Liaodong Fine Brew is limited to [-] altars per day, but it is not allowed to be taken out of the Chongxiao Tower. If anyone who takes it out of the Chongxiao Tower without permission, once discovered, the Chongxiao Tower in each state and county will never receive this guest;
Qiongye Yuye is limited to fifty altars per day, and it is also not allowed to be taken out of the Chongxiao Tower.
What if you want to drink without buying wine?Hurry up and go to the Sky Tower, the wine in the Sky Tower will be sold out later!
One more!Humble old man, ask for tickets every day!Thanks to Sirius and Brother Bansheng for the reward!Recently, a few old brothers said that Lao Cangshui, Lao Cang is also quite helpless, this can't write about wars all day long, right?How can there be so many battles to fight? If you don’t write about wars, it’s useless to write about daily plots? ?Where did this come from, Lao Cang really couldn't figure it out.What's more, what is the fight?It's money!Don't engage in business and use money to fight wars?So I hope my buddies can understand Lao Cang, it’s really not water, to be honest, daily plots are much more difficult to write than wars, when several generals fight each other in wars, Lao Cang can write several chapters!
(End of this chapter)
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