I can see the yield

Chapter 225 Bear is too curly, let's make money together

Small bikes.

The current size ranks among the top five bike-sharing companies in the country, and it has already had an A round of financing. Unfortunately, it is still far away from the leader of the Bear Bike, but the company's strategy has long been adjusted.

Before financing, flip the market.

……

"Production can't keep up."

The small bicycle headquarters site is facing an important problem. It is not too late to enter. However, there are Xiaoxiong bicycles in the campus market, and the development momentum is quite strong. It cannot be grabbed. Therefore, after financing, it started to move towards the social market, planning to bend road overtaking.

However, we have been facing a serious problem since years ago. Not to mention how to communicate with social channels, the production capacity alone cannot keep up. Although there are many production lines of shared bicycle manufacturers across the country, they are still too busy.

The self-built production line is busy whether it is land, factory construction, wiring, recruitment, training and assembly, etc.

Stronger than Bear Bicycle, it only has one or two production lines, and the others are outsourced, as are several other bicycle companies, with no excess capacity.

It’s okay if this is the case. The key point is that Bear Bike has raised its A round of financing and will soon develop again.

Although the campus market is far from saturated, it may enter the social market.

This cake is infinite.

You should know that it is not difficult to put shared bicycles in schools. After all, there are not many people involved. It can basically be done if you communicate with the school management. It will cost money, but it is not much, and it is more trouble-free to operate.

The social market is different.

For bus stops, subway crossings, neighborhoods, etc., if there is no agreement with the government, there is no way to develop even if you want to. How to arrange resources, how to open up channels, how to pay benefits, etc., are all matters.

However, this is the work of capital.

Entrepreneurial teams generally do not have this ability. After financing, the development plan, channel relations and contacts, etc., capital will be opened up and operated without worrying about it.

Now Bear Bike is about to enter the social market, and Bear's production capacity is also the strongest in the industry.

It will definitely be stronger when it expands.

"Huh, damn it."

The executives of Niche Bicycles couldn't help cursing in a low voice, and Xiaoxiong Bicycles is too fucked. Since its establishment, it has been working hard to enter the bicycle market. It has no shortage of money and has set up branches in major first- and second-tier cities across the country.

Big dog, don't talk about Wude.

……

"Little bear, it's too curly."

Apart from niche bicycles, other shared bicycles are also uncomfortable. It is normal for a school to have three or five bicycle companies settling in. It is almost impossible to think about exclusive settlements. It is more convenient for students to have more brands.

After all, a lot of whoring can be done for nothing.

When Bear Bike is charged, I will change to register with another company and then go for free, and then change after the expiration date, and change in a cycle.

And now at least half a month is free for the first registration, and the three platforms can be used for free for a month and a half, which is a good thing for students. Although the school can get more benefits by being exclusive, the reputation is not good.

Everything can explode on the Internet these days.

It's okay if that's the case, the key is that in order to stabilize the market share, the little bear has a lot of activities.

Xiaohuang registers for half a month for free rides, Xiaohong rides for a full moon, deposits for Xiaohong to ride Xiaohuang, and others such as friends recommending registration for free rides, etc., there are many.

In short, a user can prostitute for at least three months in Xiaoxiong without too much effort.

If you put your heart into it, you can go whoring indefinitely.

This makes the following bike-sharing companies miserable. They only charge deposits and have no payment income. The pressure of competition has greatly increased, which is tantamount to destroying the market.

There are some activities on the surface, but they actually break the unspoken rules behind the scenes and no longer seek profits.

Coupled with sufficient funds for expansion and rapid development, the leading position is unbreakable and stable.

"How to realize it?"

In fact, this problem is not only pondered by Bear Bike, but other shared bicycles are also the same. After the user's free period is over, the proportion of payment is very small.

Even if it costs 5 cents and 1 yuan, if you can’t ride, don’t ride, it’s like 15 yuan for a video member.

Foot massage can cost hundreds of thousands without hesitation. Members ask for more than ten yuan a month everywhere, which is very mysterious.

Chinese people's concept of free is deeply planted.

Coupled with some low-quality users, picking the lock and taking the bicycle as private property, the cost of operation and maintenance remains high, etc., only spending money but not generating money.

As for the deposit, although a single car can get a lot of money back, it costs money everywhere for market expansion and operations.

Staff salaries, rent, water and electricity.

You must know that the deposit must be refunded, and there must be a balance between entry and exit. It cannot be embezzled entirely, and there is no net profit recorded, which is also a headache.

Bear Bike has always been free in disguise, and annexed the market only to see the future listing for profit.

Too curly, so curly that I have no friends.

……

Bear Bike’s A-round financing will have 2 million yuan in the account alone, as well as various other channel resources, etc. There is still a lot of money in the book itself, and there is no pressure to quickly enter the social market.

The three capitals of Rong A are all established and powerful institutions that can open up various channels and connections.

If it is legal and compliant, march in.

Whether it is the Xiong family or the Niu family, perhaps they can enter the social market without any restrictions in Momo, but not necessarily the branches in other cities. Although the branches have some connections and strengths in the local area, they can only play in the campus market. Prestige, society will die.

It has to be more heavyweight.

North and central, east, west and south, etc., the three capital institutions cover more than half of China, and there is no shortage of money, and they will make great strides in the future.

Like niche bicycles, their establishment is relatively late, and their production capacity and channels cannot keep up.

Dragon head, a card with a dragon head.

Why are many capital institutions waiting for the A-round financing of Bear Bike? Because of fame and word-of-mouth, and in terms of operation and management development, the first shared bicycle occupies the right time, place and people. If the capital institutions behind the financing are not bad, they will lead the way. Not a dream.

And even if the A round cannot be integrated, there are still B rounds, C rounds, D rounds, F rounds, etc., and there are still opportunities.

As far as it is concerned, there is no problem with their respective development for at least a year, and there is no need to fight with red faces.

But after the social market is full?
It's time for the major bicycle companies to fight for strength, production capacity, after-sales service, everything, etc. The one who remains the first will make a lot of money, and the one who follows will also make a lot of money. According to China's territory and population, it can at least accommodate There is no problem with the market of the five companies.

Therefore, even if Xiaoxiong Bicycle far surpasses the next few companies, none of them will admit defeat now.

You can't be the number one, you can be the second and third, or even the fourth and fifth, and you can earn money together.

Of course, what should be fought will be fought.

No matter how leading Cub Bike is, the latter companies can join forces to encircle and suppress Cubs, quickly fight against Cubs or ambush them, and delay Cubs' development speed.

Pull down or restrict the faucet of Bear Bike, and the echelons behind will be able to catch up.

In short, the dragon head is very attractive.

Killing it is the real number one.

……

"Brother."

That evening, Zhang Long came to meet Zhu Changhai for dinner, there was no third person, it belonged to the previous friendship between the elder brother and the younger brother, and nothing else was involved for the time being.

Of course, it's not just about eating and drinking. There must be a series of issues, such as the eldest daughter.

It has been a week since the construction started after the new year, and Zhu Qian is familiar with Oceanwide Entertainment Project Department.

But the project is put on hold for now.

"This is also a good thing."

Zhang Long said with a noncommittal smile: "I have read those scripts, and they are all average. There is nothing wrong with seeking victory steadily. Brother, you don't have to worry."

"How can you not be in a hurry?"

Zhu Changhai smiled wryly, "At first, I wanted to let Qianqian go directly to the management department and take charge of the artists directly, but this girl insisted on starting from the project department, and then went to the management department after she finished her work. It is not easy to get results in managing artists when working on projects. Years to see the benefits."

The reasoning is like this, it can only be said that Zhu Qian's spirit is relatively high, and she wants to prove herself thoroughly.

"a."

Zhang Long comforted: "Train the project department into your own people first, and then take charge of the brokerage department. In this way, the two future revenue-generating departments will be complete."

"And the project department has to invest first. It is more terrible to lose money blindly than not to make money."

"It costs money and time."

It cannot be said that Zhu Qian's choice was not good enough. It can only be said that she has her own plan and is still young. It is considered a success if she can completely steer Oceanwide before she is [-], and there are still several years left.

Have courage, at least enough confidence.

Lao Zhu's idea of ​​letting the eldest daughter take the helm as soon as possible is correct. The core of the entertainment company is the artist management department. If you grasp the artist, you will grasp the lifeline.

But if he did this, what would General Manager Li Hong think?The little girl seized power as soon as she returned to China?
There will inevitably be many hidden dangers.

"It's hard to have both."

Old Zhu sighed, why didn't he understand the above-mentioned things, today he just complained, needless to say Zhang Long understands the others, if the project Zhu Qian is looking for next is okay, Long Ding will support it to some extent, if not Forget it, just pretend it's nothing.

After all, if Zhu Qian is not optimistic about the script, the company's evaluation team will be optimistic about it, and allies will invest in it. If the funds for the project are not raised, it will be a direct joke. This possibility is not impossible.

Zhu Changhai's friendship with Zhang Long is also to lay the groundwork in advance, and to pull down a little investment.

Not at all, we will be alone and helpless at that time.

……

"how is the progress?"

"It's coming, it's going well."

Long Ding Venture Capital and Zhang Long have nothing important to do. All projects should spend money, and there is no other better recruitment to come to the door. The only thing that is currently stuck is the merger of "Guanghua·Sihai". Fortunately, there is a solution , the delay will not be long.

Guaranteed interests, unless you are determined to harm the company, you have to leave, you have to leave.

All the good conditions are met, why don't you leave?Those who Guanghua Sihai wants to stay will not bear it.

Interests and development, whoever stands in the way.

"What's the progress of Xianyu?"

Ji Feng heard the sound and said, "The development funds are still sufficient, the servers and offices have been upgraded, the recruitment and promotion of personnel, etc., are in an orderly manner; except that there is no benefit for a while, everything else is fine."

For the salted fish project, Longding invested a lot of money, and will continue to invest in the follow-up, and will continue to invest.

So far it has not reached the bottleneck.

Although the second-hand trading platform has some commissions, Xianyu pays more attention to the market share, and most of the local transactions will meet privately to clear the money and goods. , It's useless to worry too much.

After all, it is not a first-class online shopping platform. No matter how good the growth curve of second-hand platform users is, it is difficult to realize it.

The biggest is the value gain.

Just like Zhang Long’s entry into Shengxin, if he spent tens of millions and sells it now, he can sell it for more than 2 million. The same is true for the Xianyu project. The initial and continuous investment in the middle and late stages of development can be increased by ten times or dozens of times. In the end, if the listing remains the same If you don't sell it, it will be worth a hundred times.

Time and space ago, Xianyu was once worth trillions under Ali's banner, so we knew that it had huge potential.

In the current world, after the development of Longding Xianyu encountered a bottleneck, it is certain to introduce some capital for online shopping to support the development and expansion of Xianyu. At that time, it can sell a small share of equity and cash out a lot of money.

It can also be resold before listing.

In the end, it is enough to keep a certain percentage in hand after the listing. Longding is a venture capital company, and the operation of all project recruitment is almost outsourced, and it is not professional.

Those who can earn money lie down without running.

Win-win cooperation, earn money together.

……

"Hiss, are you shortlisted?"

"Congratulations, congratulations."

On this day, more than a week has passed since the Berlin International Film Festival, and the screening is basically over. The shortlisted films of various genres have been announced. Several domestic films have been shortlisted for awards, including the return of the Great Sage. Although it is only a small unit .

Don't even think about the Golden Bear and Silver Bear Awards, you don't even have the qualifications to participate, even if it's a big Hollywood animation.

The three major European film festivals focus more on art, human nature, etc., and do not pay attention to special effects.

To put it bluntly, Dasheng came back to participate in the Berlin Film Festival, in order to get a shortlisted name, or a small section of the subsidiary unit, which is not too important.

So don't even think about causing a sensation, even the domestic films shortlisted for the main unit are just like that.

There are not many international film festival awards in China. If you are shortlisted to promote the release, it is rare to win an award once in a few years, especially after the commercial film gradually flourishes and the pursuit of artistry decreases, it is even more difficult.

Of course, this refers to Chinese films going to participate in European awards, which is different for domestic ones.

Commercial films actually account for a lot.

Golden Rooster and Hundred Flowers, Huabiao Golden Horse, etc., literary and artistic films, drama films, commercial films, etc., the plot is not bad, the starring reputation is not bad, the acting is not bad, and it is not difficult to win awards.

Don't think that foreign awards are fair and just. In fact, they are all the same, and they are all divided.

Film festival awards are a way for artists to increase their fame and value, and for films to increase their gold content.

Make gods and praise stars, don't take it too seriously.

So the Berlin Film Festival, the return of the Great Sage is just a cutscene to show off, and the local international film festival in Shanghai in early June is the real goal.

Won the subsidiary unit, animation award.

Publicity and momentum, followed by the summer release in July, a one-stop undertaking to explode.

It was a box office hit and hit the ground running.

"It's over there."

Zhang Long turned his attention away from the matter of being shortlisted for the return of the great sage. The enthusiasm was average, but he still found some water troops to warm up the spread. After all, being shortlisted was considered an improvement. Guoman had been silent for too long and it was rusty.

Give some promotion and heat it up.

Lay the foundation for the main dish in June.

(End of this chapter)