Riding the wind of rebirth

This statement made both Li Lehai and Jiang Wu think about it. It is indeed the case. The butlers and servants hired by the Li family on Hong Kong Island will undoubtedly allow the Li family to enjoy the ultimate convenience, which can be called top-notch service.

Such a service, if the cost is not considered, is definitely what every customer hopes to have.

The previous supermarkets never considered this aspect at all. The supermarket itself is a large-scale comprehensive shopping market. It only needs to manage the complete and rich products. As for the management, the purchase is efficient and the customers experience the convenience in the supermarket. Speed ​​and comfort are at their peak.

But now Zhou Zhi said that it was only the extreme of the supermarket, but not the extreme of the service, and the space was raised by a large amount in one fell swoop.

The question now is what method to use to fill the large part in the middle.

"Telephone shopping, home delivery." Li Lehai proposed a solution based on his known experience.

"Open the supermarket into the community, receive calls from the masses, and provide door-to-door delivery of bulk commodities." Jiang Wu also proposed a solution based on his own experience.

"Actually, in order to make customers feel comfortable when purchasing products, apart from the quality of the products, the convenience and quickness of the selection method is the first, and the convenience is the second."

"In the final analysis, it is to solve the time cost of customers. The best way is to sit at home, choose the goods in front of you, and the goods come from the sky."

Immediately, Jiang Wu and Li Lehai's eyes lit up. Both of them are extremely busy people, and they were very impressed with the words "time cost".

Zhou Zhi smiled and said, "Actually, that's what the Li family did. They just solved this problem through their own family employees."

"As a family-style purchase, there are actually many things that supermarkets can do."

"However, it is okay to sell valuables by TV telephony, or commodities with high profits, but for ordinary family purchases, the time cost of placing orders under the guidance of TV anchors is too high."

"So I think that the two paths mentioned by brother Wu and second brother can actually be taken." Zhou Zhi did not say who is superior and who is inferior: "The key is that as a supermarket, in addition to doing a good job of self-management and ensuring product quality, In addition to improving service quality, the key should be to solve the time cost that customers spend in purchasing.”

"In fact, in the final analysis, the birth of the supermarket itself is something born to save the cost of customers and operators. We can't gradually forget the original intention when we develop it."

"The current world has entered the information age and the Internet age. I believe that after a period of development, when the three branches of purchasing platforms, logistics and transportation, and payment channels are all informatized, people's lifestyles will definitely undergo earth-shaking changes. change."

"Online...online supermarket?" Li Lehai asked tentatively.

"Well, the premise is that this online supermarket has a large and rich supply of goods, timely updated content pages, timely and efficient logistics and transportation, convenient and fast settlement channels, and the most critical point - that is, a large number of supermarkets. Customer groups."

"We can regard this as the ultimate goal, that is, what the supermarket will look like after it completes the ultimate evolution, and design an evolutionary path for it."

"When the thinking is clear, things will be easy to do, right?" Li Lehai patted Zhou Zhi on the shoulder: "You have something in this way, I have to digest it well."

"In terms of logistics and transportation, Jinli Group has its own transportation team, and the platform is still far away from moving to the Internet, but our Jinli Group has so many spare plots in the city, it is entirely possible to set up a real supermarket network."

"The work of informatization cannot be stopped. The POS system of Heheng Chaoshang is very powerful now. Before there was no electronic network in the early stage, UPS and servers could be carried by vehicles to collect information and data at home, and batches of accounts were processed at night. and inventory management."

"With these investments, we can also solve the grid problem caused by opening small supermarkets." Zhou Zhi emphasized in time.

"This is pushing the position forward several hundred meters." Li Lehai said with a smile, "Is that what Jiang Wu said?"

"My brother, your analogy is not correct." Jiang Wu said with a smile: "We are closely connected with the people. Our position must be correct first."

"Hahaha, that's true." Li Lehai nodded: "Then why don't we try the water?"

"I think the large-scale community with a large population in Shudu can be established first." Guan Dabin said: "In terms of logistics, the cooperation between Heheng and Jinli Group was relatively mature before, and now we can push forward the cooperation. OK."

"The system has Heheng off-the-shelf ones that can be copied." Jiang Wu said: "Jinli Group can provide venues, personnel, security and data transportation."

"That's right." Li Lehai also breathed a sigh of relief: "This project can be counted not only as our attempt to cooperate in a new type of supermarket, but also as the result of our exchanges with local enterprises. With this project as a foundation, I can also I have dealt with your provincial government."

"Their sincerity and enthusiasm are hard to refuse..."

"To be honest, they also put some pressure on our Jinli Group." Jiang Wu said with a smile: "But they also agreed to provide us with some support in many aspects, including loans."

"If you don't dislike it, AXA Fund can invest in it." Zhou Zhi said, he is very optimistic about this project.

"Then what should be the name of our supermarket?" Jiang Wu said: "It should be nice and loud so that the common people can remember it."

"Elbow, your professional time is up." Li Lehai looked at Zhou Zhi and smiled.

"It's not easy, how about calling it Red Star Supermarket?" Zhou Zhi said, "Our way is quite like a spark."

"Good! This name is good!" Jiang Wu immediately fell in love with this name: "I like it!"

Then everyone began to discuss how to do this. In the end, everyone unanimously decided to establish a new type of supermarket chain——Red Star Supermarket, with Jinli Group contributing 50.00% 30.00, Heheng Chaoshang 15.00% [-], and the remaining [-]% remaining. To the related strategic partner of both parties - AXA Fund.

Of course, this is the general result of the negotiation, and there must be more specific matters, such as the price of the venue provided by Jinli Group, the CODE128 barcode used in the POS system of Heheng Chaoshang, and the intellectual property rights of Shu University. , Red Star Supermarket must be authorized to use it, etc. It is a rather complicated business case.

However, Zhou Zhi was the one who came up with the idea and took part in the shares. The mission was completed, so he went to the next party.

"What are you guys talking about?" Director Hu and Zhang Yuanfu were admiring Zhou Zhi's plate display wall when they saw Zhou Zhi coming over: "It looks like there is an intention to cooperate again?"

"Brother Hu can see this?" Zhou Zhi thought it was amazing.

"It's not easy for us in the mainland to attract a certain amount of investment." Director Hu smiled and said, "Jiang Wu is appointed to carry the mission."

"Then the task should have been completed now." Zhou Zhi said with a smile: "Several parties are going to open a chain store." (End of this chapter)