Rebirth of the courtyard, the start is 80s

Chapter 580 Take a long-term view, don't rush!

Needless to say, Nobuo Tomioka was originally very impatient with Yuno Watanabe, a young man who suddenly came to intervene, but now after hearing Yuno Watanabe's "song-book linkage" plan, he is really tempted.

The reason is very simple, that is, this kind of character design who can write songs and novels is indeed a mutual achievement, and it is indeed a win-win model.

To put it bluntly, for Warner Pioneer Records, its singers are commodities, and the more famous and popular a singer is, the more profits the company can make.

Especially if an artist is multi-talented, he must want to publicize it to the whole world.

For example, if an artist under the banner can only speak a few words of Chinese, it can be said that he is proficient in Sinology, or if an artist under the banner can speak a little English, it can be said that he is proficient in English.

Cao Zhiqiang's stage name "Senzhong Qingquan" has become popular with the explosion of "Jun がいるだけで", especially the mysterious character design that he made at the beginning. Curiosity played a very effective role in publicity.

Nowadays, not to mention those young people who like to listen to songs, even some middle-aged people who are not very obsessed with pop songs know the song "Kimi がいるだけで", and they also know the song's creator and Singer "Morinaka Qingquan" was very curious.

In other words, all the expectations that Cao Zhiqiang said before, including popular songs, mysterious marketing to arouse curiosity, and more fans from passers-by, have basically been realized.

It can be said that everyone later agreed that the song "Jun がいるだけで" was able to achieve an initial sales volume of 52.1 copies in the first week. Not to mention the quality of the song, the mysterious marketing of the singer is also a very important factor.

Because the singer's various information is vague, but the song itself is very pleasant to listen to. It is also the work of the mysterious singer who wrote the lyrics, composed music and sang by himself. He quickly established a talented new personality, which attracted many fans from passers-by.

If it weren't for a lot of passer-by fans, given the current situation in the music scene, it is impossible for an unknown newcomer's debut single to sell more than 50 copies in the first week, breaking the No. 1, and it is the No.1 sales volume of a newcomer's debut single in the first week, creating a new history.

Regardless of whether it is the literary world or the music world, generally the better the performance, the more sought after by everyone.

This is the case of Cao Zhiqiang's "Jun が い ru だ け de".

To tell you the truth, if Warner Pioneer hadn’t seen the good sales in the first three days, decisively increased its publicity, coupled with its unique and mysterious marketing, and of course Cao Zhiqiang’s unique voice, excellent songs, and MTV’s sensationalism, this would have caused panic buying. fad.

Without one of these conditions, I am afraid that this kind of panic buying frenzy in 1983 would not have been possible. However, when these conditions were combined and coordinated, they formed a wonderful chemical reaction and truly formed a popular frenzy.

And once a popular frenzy is formed, this song will easily break through the circle, from the pure pop music industry to other industries, such as TV commentary circles, radio commentary circles, etc., and become a phenomenon-level hit song.

To put it simply, when this song became popular everywhere, not only did the records sell well, but every music station in Japan, or music-related TV programs, and even some TV news programs would play this song, or Play the explosive news related to this song, so as to analyze various phenomena and reasons.

For example, the reason why Uncle Psy's "Jiangnan Style" became popular and became a phenomenon-level pop song in the previous life was due to the cooperation of various factors, not a single factor.

In short, "Kimi がいるだけで" can explode. According to the analysis of Tomioka Nobuo and others, in addition to the good style of music, good lyrics, good voice of the singer, and MTV is sensational enough, it is also mysterious with the singer of this song marketing related.

Just imagine, a mysterious young singer who writes, composes and sings by himself, can sing such touching songs, this is the personality of a singer-songwriter, but this singer doesn't like to show his face, and instead of showing his true face, he is promoting On the poster and the album cover, there is a Zorro mask, which adds to the mystery of the singer.

In addition, Warner Company has engaged in a wave of mysterious marketing, packaging the singer Morinaka Aoizumi as a "craftsman" who doesn't like to show his face, only concentrates on making music, and only hopes to be a musician and make friends with songs. favored by the Japanese public.

You know, although people all over the world later know that Japan's so-called "artisan spirit" is a fart, it is purely blown out, and ninety-nine percent of it is fake, but what someone said is good, there are too many lies, not only outsiders Believe it, and your own people also believe it.

The current Japanese society is in such a state, that is, after the government and all walks of life have long boasted about the spirit of craftsmanship, the spirit of craftsmanship, etc., so all levels of Japanese society actually like people who are modest and cautious and concentrate on doing things , do not like high-profile and show off.

Even though many Japanese like to be high-profile and show off, but the overall atmosphere, they prefer people who are humble and do things with heart.

In this way, it is said that Cao Zhiqiang does not want to show his face because of "shyness and fear of society", but only wants to find a soulmate through singing, which is very in line with the taste of the Japanese public.

Because when everyone sees it, oh, it's social terror and talent, isn't this synonymous with genius?
People in the United States produced Elvis Presley and Michael Jackson, and we in Japan also produced a genius boy.

In short, this kind of anticipation, or expectation, for the gifted boy made everyone frantically pursue everything about "Aizumi Morinaka", and by the way, frantically buy "Aoizumi Morinaka"'s first debut single.

If this was in 2023, with the development of the Internet at that time, Cao Zhiqiang would have been exposed for such a long time. Maybe even the color of his favorite underwear would be known.

But now it is 1983 when the information is not developed enough, the situation is different.

Basically, in the entertainment circles of various countries during this period, as long as the companies do not take the initiative to promote and protect them, it is difficult for ordinary paparazzi to find real people.

In particular, Cao Zhiqiang basically didn't go to Warner Pioneer Company during this period, and he kept typing at home all the time. Except for Nobuo Tomioka, no one else could actively contact him.

In addition, Warner Pioneer has also issued a gag order internally, so it is really difficult for ordinary paparazzi to find out the real information of Cao Zhiqiang.

Even if someone hires a private detective, there is no way to deal with this situation.

The reason is simple. Warner Pioneer is a big company, and Cao Zhiqiang is an artist of the company. If you inquire about information without permission, you can be sued.

Ordinary private detectives are not willing to face head-on with the Ministry of Justice of a big company like Warner Pioneer, especially in this era.

In Japan in the 80s, the legal provisions on privacy violations have been relatively sound. Once there is definite evidence of violating the privacy of others, it is easy to be convicted.

So you can see that in Hong Kong, Macao and Taiwan in the 80s and 90s, all kinds of scandals and gossips are flying everywhere, but in Japan, similar scandals and gossips are much less, unless it is real news, or some people take the initiative to break the news, otherwise Ordinary paparazzi dare not take the risk of infringing on the right to privacy and forcibly take candid photos.

Otherwise, the Japanese entertainment circle wouldn't be full of scumbags, and it wasn't because Japan pays too much attention to privacy.

It's a bit of a stretch.

Cao Zhiqiang has been staying at home these days, and he doesn't know the name "Senzhong Qingquan", how popular it has become in the outside world, even because Cao Zhiqiang has never shown his face and insisted on wearing a mask, there are even many fraudulent use of "Senzhong Qingquan". Qingquan" liar.

For example, some cowherds have started to use "Senzhong Qingquan" as their stage name, and it is said that the effect is very good. Once this name is adopted, the business will improve a lot in an instant.

There are also some people whose real name is "Senzhong Qingquan", and because of this, people have attracted attention, and even made a lot of oolongs because of this, thinking that some people with this name are the singer "Senzhong Qingquan".

In short, "Kimi がいるだけで" is now very popular due to various reasons, and the singer Morinaka Qingquan has also attracted people's attention.

Especially at this time, if we can cooperate with a large publishing house like Kodansha, and create a novelist character for "Aoizumi Morinaka", it will definitely add fuel to the fire.

However, there are also risks, that is, if the quality of the novel is not good, it will have an impact on the "Senaka Seizumi" brand, especially the personality of the talented singer.

After thinking about it for a long time, Nobuo Tomioka felt that it was better to be on the safe side.

That is to say, as a singer, "Senaka Qingquan" is already very popular and famous, so there is no need to take more risks.

Because if Cao Zhiqiang writes a novel under the name "Senzhong Qingquan", and the novel hits the market, it will directly affect the gold content of the singer-songwriter "Senzhong Qingquan".

Therefore, the best way is to use another pen name when Cao Zhiqiang publishes the novel.

In this way, if Cao Zhiqiang's novel hits the street, it will have little impact on Morinaka Qingquan.

But if Cao Zhiqiang's novel is also popular, then we can make a publicity at that time, just say that the two pseudonyms are the same person.

Thinking of this, Nobuo Tomioka said to Yuno Watanabe and Cao Zhiqiang: "Cao Sang, Watanabe-san, I think this matter should be discussed in the long term."

Next, Nobuo Tomioka told the truth, showing all the advantages and disadvantages.

After talking about this, Nobuo Tomioka made a conclusion: "In short, if Cao Sang uses the same stage name now, maybe the novel will take the opportunity to become popular, but it will also raise everyone's expectations virtually.

In case the novel is not as expected after its release, the backlash will be quite ferocious.

Therefore, to be on the safe side, if Cao Sang insists on publishing novels, it is better to change his pseudonym instead of using the name Morinaka Qingquan. "

Upon hearing this, Cao Zhiqiang did not express his opinion, but Yuno Watanabe frowned.

Seeing Watanabe Yuno not saying a word, Tomioka Nobuo frowned and said: "Watanabe-san, you can't be too selfish, your way of merging stage names seems to be beneficial to both, but in fact it is only good for you Kodansha, For Warner, and for Cao Sang himself, the risks outweigh the benefits.

Even if Cao Sang's novel is really good, after the novel has achieved certain results, it can be announced that the author of the novel and the singer Qingquan Morinaka are the same person, which can increase the favor of others, thinking that Cao Sang is not that Not a sandalwood vain person, but a down-to-earth person who wins with real strength.

Only powerful people who have confidence in themselves will give up their popular stage names and submit novels under other pseudonyms, don’t you think? "

Hearing what Tomioka Nobuo said, Watanabe Yuno nodded and said: "Mr. Tomioka is right, although I think Cao Sang's novel is very good, if it can be published under the name of Morinaka Qingizumi, the results will be even better." Okay, but considering the risks and backlash, it’s really not appropriate.”

Speaking of this, Watanabe Yuno looked at Cao Zhiqiang: "Cao Sang, otherwise, you can change your pen name, and then I will sign a new contract with you. As for the previous contract, it will be voided immediately."

Cao Zhiqiang was stunned: "Is it necessary?"

"It's necessary!" Yuno Watanabe and Nobuo Tomioka said at the same time.

It seemed that they said the same thing at the same time, both of them were taken aback for a moment, and after looking at each other, they both smiled slightly.

It seems that after these negotiations, both parties have a good impression of each other.

At least Tomioka Nobuo believes that this young Mr. Watanabe is not the kind of person who is eager for quick success, at least he knows how to respect others and knows the general situation.

"Cao Sang." Tomioka Nobuo also persuaded, "Although you have not signed a publication agreement with us, we have no jurisdiction over you, but you still have to be cautious about publishing novels, especially at this time.

Therefore, if you insist on publishing a novel, I will not stop you, but please change your pen name instead of using the name of Aoizumi Morinaka. "

"Yes, I also agree with Mr. Tomioka's point of view." Yuno Watanabe followed.

Seeing everyone's opposition, Cao Zhiqiang sighed: "Okay, then change it, why not call it... Yusaku Kudo."

"Yusaku Kudo?" Yusaku Watanabe read it again, then nodded, "Not bad, not bad, the name is good, catchy, elegant, and easy to remember, very good, this is it!"

Cao Zhiqiang froze for a moment, then shook his head with a wry smile.

"What, you are not satisfied?" Watanabe Yuno misunderstood.

"No no no, very satisfied." Cao Zhiqiang smiled, "You are right, I think this name is very good."

Well, Cao Zhiqiang originally wanted to be called Kudo Shinichi, but he felt that this name was not very auspicious, after all, he was a primary school student who brought death.

So after much deliberation, he should change his name to Yusaku Kudo, anyway, at his current age, he is about the same as Yusaku Kudo in the manga.

And Yusaku Kudo had a pretty good life. Not only did he marry a beautiful actress, but he was also a novelist, which matched his identity very well.

After confirming the new pseudonym, Yuno Watanabe simply tore up the previously signed contract, and then took out another contract.

"You still have a backup?" Cao Zhiqiang was stunned.

"Of course." Watanabe Yuno chuckled, "As editors, we will always meet some strange authors. Some authors can distract themselves when they sign their signatures, and they can sign the wrong ones, so prepare a backup contract. , is also very necessary.”

Cao Zhiqiang nodded and said nothing more.

In this way, after re-signing a publishing contract with Watanabe Yuno under the pen name of "Kudo Yusaku", Watanabe Yuno took the initiative to leave.

After Yuno Watanabe left, Nobuo Tomioka began to persuade Cao Zhiqiang to attend a TV talk show.

That program is an interview variety show on TBS TV called "I, You and Him".

As for this program, Cao Zhiqiang has never heard of it in his previous life, but he knew it when he heard the content and format. It invites some relatively famous people from all walks of life to appear on the program and conduct an interview in a conversational manner. It is similar to "Focus Interview", but the content is more grounded It is more lively and more entertaining, and it is considered a more traditional talk show.

Cao Zhiqiang was able to appear on this program, in addition to his Chinese identity and mysterious marketing, which is really topical, of course, it is also because of Warner Pioneer's wide network and willingness to spend money.

It's a pity that Cao Zhiqiang didn't intend to show his face publicly on the show, so he politely declined.

Nobuo Tomioka persuaded him for a long time, but he found that Cao Zhiqiang didn't want to get in because he made up his mind not to show his face or go on TV, so he finally had to give up.

Seeing that Nobuo Tomioka was not interested, Cao Zhiqiang couldn't help but said, "Section Chief Tomioka, it's not that I can't be on the show, nor do I really have social phobia, but I think it's not the right time to be on TV shows."

"Oh?" Nobuo Tomioka raised his head, "Then when do you think it's appropriate to go?"

Cao Zhiqiang chuckled: "At least, I want me to release a few more hit songs, so that my fame will rise to a higher level, so that everyone can understand that my fame is not based on luck, but on real strength, and then I will be on TV at that time." It's not too late for the show.

Keep your eyes on the long-term, don't be in a hurry! "

Nobuo Tomioka nodded: "If someone else said that, I would think he was arrogant, but if it was you Cao Sang, I think maybe this is the most appropriate.

Well, since that's what you mean, let me listen to you.

From my heart, I also hope to witness a legend with my own eyes, and I hope I read it correctly this time! "

(End of this chapter)