Reborn, you call this an honest person?

Chapter 138 Le Youku (please subscribe and ask for a monthly pass)

Copyright awareness in the domestic video industry started around 09. After a series of copyright lawsuits and disputes, the copyright environment for online videos has been greatly improved.

However, LeTV happened to centrally purchase a large number of popular film and television drama copyrights at a relatively low price from 08 to 09. As copyright prices soared and intensified, LeTV distributed its early purchased copyrights to other video sites, thus successfully Earn income.

The most important thing is that the counterfeit drug stop raised 08 million yuan for the first time in August 8 to purchase the copyright.
So 08 years ago, he really had no money to stop counterfeit drugs, and the 100 million was the money he deducted from the development company.

Compared with the 1.9 million in Gu Jiang's hands, the counterfeit medicine is almost desperate. This is not a size at all, so how can we beat it!
However, he gave up just like that, and was unwilling to stop the fake medicine, so he tried his best to contact Gu Jiang...

In a restaurant in Xiangjiang, Counterfeit Medicine specially invited Gu Jiang to come over for a meeting. Gu Jiang didn’t want to compete with others and waste the company’s funds.
Of course, he was also bluffed by the counterfeit drug stop's pretentiousness, otherwise he would have ignored him knowing that the fake drug stop would only cost 100 million.
After the two chatted about the situation for a while, Fake Medicine stopped bragging about LeTV. Of course, it goes without saying that Fake Medicine Stop has bragging skills, and Gu Jiang was also half-believed by his boasting

Of course, Gu Jiang was not too scared. After the counterfeit medicine stopped, Gu Jiang quickly fought back.

"After half a year of preparation and one year of operation, Youku has built its own barriers in terms of technology, capital, users and brand, and LeTV is nothing to worry about."

"Brother Gu, this statement is wrong. Sometimes the Internet is really not like this. Back then, ICQ and MSN had already built barriers in terms of technology, capital, users, and brand. In the end, they didn't lose to bought a QQ worth only 50 yuan,

Gobuy.com is strong enough!The valuation of tens of billions is not lost in the hands of Sanwu Taobao,
Taobao won 80% of the online shopping market and completed its dominance. Then you can see how much market Taobao still has when Pinxixi comes out. Therefore, let’s not underestimate any opponent in the Internet industry. Besides, LeTV is valued at 5 million. Nor are small businesses. "

"Xinghui Company's copyright, Youku has prepared 500 million."

Whether LeTV is weak or not, Gu Jiang doesn’t have time to check, and he doesn’t want to know, if you have the ability, you can beat me first.

The counterfeit medicine stopped and he was speechless. Now the whole company can't get together 500 million cash, so what can he use to compete with Gu Jiang?
Other copyrights can still be given away. Almost every drama of Xinghui Company is very popular, so he really doesn't want to give up this copyright.

"Brother Gu, we are doing something meaningful now, let's talk about piracy, in the streets and alleys, few people seem to know what the genuine one is.

You sell genuine products, you are noble, you have quality, you are amazing, but the price is so expensive, who will support genuine products?
For the same disc, you sell it for 20 yuan and others 5 yuan. May I ask, how many people will really support the genuine version under the 4 times difference?
In the same way, what we compete with each other will damage the entire legitimate environment. It is very important for China to have a legitimate environment.
It goes without saying that piracy has accompanied the growth of most Chinese people since childhood.

Cassette tapes, pirated CDs of songs and games, proud Adidas and Nikes, pirated books, pirated software, pirated systems, it can be said that there are shadows of pirated copies in every aspect of life.

The vast majority of people really don’t know what piracy is. Everyone has the same thing. Why do you sell it so expensive? I won’t buy it. What can you do? Everyone has this idea and no one guides it. This is a natural formation Yes, it can also be said that the environment dictates it.

When everyone is using pirated copies, if you use genuine ones, you will be out of place. I remember when I was studying, one of my favorite things to do was to wear fake Adidas or Nikes, with a Walkman on my waist, playing pirated copies Songs swagger through the streets,

At that time, I thought I was awesome and cool, but in fact, those clothes were just street stalls worth more than ten yuan.

Seeing the second generation of rich families wearing real products, I usually dare not approach them, because the gap between the two is really too big, and it can be seen at a glance.

In recent years, the social atmosphere has gradually improved, people began to pursue real things, and many people consciously organized to crack down on fakes.

But cracking down on counterfeiting is not enough. You have to lower your figure to cooperate with the market in order to create an atmosphere for genuine products.

Originally, my idea, from childhood to adulthood, was that almost everything is fine, and the price must be cheap. This kind of thinking has made me use pirated products for many years. This is the impact of the environment.

Of course, no one thinks that the proliferation of piracy in China means that the quality of Chinese people is low, which has nothing to do with quality.

The more important impact comes from the economic level. In the past, many people could not even guarantee three meals a day, and their clothes had to be patched.

You can expect everyone to buy a genuine book or CD, which is absolutely unlikely, at least I will not.

It is said that money is used wisely, and food and clothing are the sharpest edge for many people.

On the other hand, the protection of copyright in our country is not strong enough, and the cost of producing and selling fake products is not high, which leads many people to take risks.

I believe that with the improvement of people's living standards, the strengthening of official protection of intellectual property rights and the awakening of people's awareness of respect for knowledge, piracy will gradually disappear from people's sight.

Of course, this is not something that happens overnight. Even in Europe and the United States, where copyright is very important, piracy still exists, but we have just started, and there is still a long way to go. The most important thing is to cultivate a legitimate environment.
So I hope that one day, when economic conditions permit, everyone in our country will respect knowledge and copyright, and make paid use a habit, so that those creators can really get paid for their work, and don’t chill their hearts , They are also human beings, and they also have to support their families. "

Gu Jiang was touched by the heartfelt words of Fake Medicine Ting,
Gu Jiang is the son of a wealthy family. He went to Australia to study at the age of 14. Gu Jiang's father is a civil engineer and his ancestral home is Guangzhou.
His mother is from Tianjin, and there is a younger sister. The whole family immigrated to Xiangjiang very early. In 1985, the whole family moved to the beautiful country.

It can be said that Gu Jiang has been in the capitalist society since he was born, and returned to China to start a business after he became an adult, and has always maintained Chinese nationality.
Compared with many overseas students from Qingbei who grew up and studied in China, and then were sent by the government to study advanced technology in a beautiful country, but never returned,
His qualities are thousands of times better than theirs.

Of course, as Gu Jiang, who has never been short of money since he was a child, and was able to personally spend 300 million US dollars when starting a business, piracy has basically never appeared in his world.

And Youku uses pirated versions because of the environment, everyone is using it like this, he naturally didn’t think about it, in fact, most people didn’t think about it at all,

Back then, the online copyrights of film and television dramas were really worthless, and any website could buy them with funds.

Of course, counterfeit medicines are stopped because they are profitable, and they keep saying that they support genuine ones, but the purchase price is cut to death.
After 09, the government launched an anti-piracy campaign, but he took the opportunity to make a lot of money alone. LeTV developed from a small video website to a giant, and almost became the Kingdom of LeTV.

So if the fake medicine stops, you can only listen to it, and if you really believe it, it will become his leek.

Acquiring online copyrights of film and television dramas is a task assigned by Wang Heng. Gu Jiang actually likes to do technology. His father is an engineer. His childhood dream was to be an engineer.
So after being persuaded by Fake Medicine, Gu Jiang promised Fake Medicine to introduce Wang Heng, the major shareholder of Youku, for him.
In fact, the target of stopping counterfeit medicines is also Wang Heng. Pin Xixi is so courageous, and he dares to make troubles when he reaches all directions. Pin Xixi dares to lose 1000 million a day to support the postal service.

No one in the Internet, or even in the entire enterprise, would do this kind of thing, but Pin Xixi did it, he is so fierce,

Even now that Jack Ma wants to find someone to join forces with Xixi, everyone thinks twice.

Now there is a saying on the Internet that Boss Pin Xixi is the last person to be messed with. Others just say that he really dares to do it.
Of course, it was not Wang Heng's courage that Wang Heng was interested in. He was interested in the money in Wang Heng's hand.

Gu Jiang took 1.9 million from Wang Heng just after he got Youku. It is not an exaggeration to say that LeTV, which he founded in 04, took 5000 million.

Wang Heng still didn't care about people who are connected in all directions. He said it was a month, and he would definitely do it for a whole month.

It is not only to subdue Sitong Yida and become a rookie station, but also to make merchants get used to free shipping and cultivate the e-commerce market.
When Taobao was still racking its brains for an annual turnover of 200 billion, Pin Xixi had already called out a monthly sales of 100 billion.

Free shipping is definitely a booster and killer for e-commerce. It can be said that once Pinxixi’s free shipping strategy came out, the entire rural market was basically rounded up by Pinxixi.

Purchasing agents have appeared in many rural areas. Many rural boys who graduated from junior high school and played games in Internet cafes have seen this market.

When I got home, I pulled the Internet cable and bought a second-hand computer to do shopping.

A T-shirt is often more than 15-20 yuan in the market, but Pinxixi only costs 9.9, and it also includes free shipping. After using the coupon, it is only 7.5 yuan.
Pinxixi is a full category, and has almost everything that can be used for basic necessities of life, so many young men only need to have a computer to kill the canteen in the village.
Of course, after Pinxixi dominates the low-end market, it will naturally not let go of mid-to-high-end products. Recently, many mid-to-high-end products have settled in Pinxixi, not for the sake of sales.
Many high-end products have settled in, not because they want to sell a lot on Pinxixi, but just to advertise and show up on a platform with tens of millions of traffic.

After all, to be a high-end designer must first be well-known. You can’t wear a suit of clothes and tell others how much it’s worth...

…………

People who are well connected in all directions ignored him, Wang Heng accepted the invitation from the counterfeit medicine, he had long wanted to meet this strange man who was suffocating his dream and returned to China next week,
To be honest, he is more willing to invest in LeEco than to invest in Youku. If he spends 1.9 million yuan on counterfeit drugs, in a few years there will be a company with a market value of more than 1500 billion yuan. At that time, at least 200 times the profit will not be able to run away.

In addition, he can use this equity to control the ambition of counterfeit drugs, instead of building cars, he can concentrate on LeTV, LeTV TV, and LeTV mobile phones.

In fact, the performance of LeTV TV is no worse than that of other brand TVs, and it can even be said that some places are better. However, LeTV TV is a brand from the Internet. Much weaker.

The quality problems exposed by LeTV TV have a lot to do with the fact that it does not have its own logistics and distribution channels. Because it is too dependent on third-party logistics, it is not only slow but also has many details of quality damage during the delivery process. This is not LeTV TV. It has its own quality problems.

Although LeEco TV is not a traditional brand, it still has a complete national three-guarantee policy, which guarantees the whole machine for up to one year, and some major components such as: display screen, backlight components, logic components and high-frequency tuners. The warranty time is as long as After three years, the three guarantees are quite perfect.

Similarly, LeEco TV also provides free replacement within 30 days, and also provides some considerate services for the spare machine during the repair process.
In addition, the quality of LeTV mobile phones is also good, and they are also very resistant to falling.

So although the counterfeit medicine was hacked by the whole network, it was because he cheated investors and stockholders of their money.
There are not many people who hack LeTV products. What everyone ridicules is his dream of building a car.
As long as the counterfeit drugs are stopped, LeTV can develop steadily and steadily, and LeTV TV and LeTV mobile phones can do a good job. Why can't LeTV become a giant?
It can only be blamed that his dreams are too suffocated and his ambitions are too big. LeTV has produced hundreds of industrial chains, and he still wants to build cars, dragging LeTV down abruptly.

If Wang Heng controlled LeTV, he would only stop the counterfeit drug to do two things. First, let LeTV become the source of online copyright for film and television dramas, and become a giant of online copyright for domestic film and television dramas.
The second is to produce terminals, such as LeTV TVs, LeTV mobile phones, and even LeTV computers. Hundreds of other small companies are all cut down.
LeEco only makes two, one for terminals and the other for content, which is enough.

Wang Heng met Fake Yaoding in his company, and patiently listened to Fake Yaoding’s pirated speech and his dream declaration,

Wang Heng pondered for a while and said, "Laojia, to be honest, I admire your talent, so I quite support your idea, but..."

"Just what?"

Seeing Wang Heng pause, False Medicine stopped, and his heart was in a state of turmoil. Maybe he didn’t understand it before, but after chatting with Gu Jiang, False Medicine stopped. The opportunity for LeEco’s development is the acquisition of online copyrights for film and television dramas. Here,

However, now there is a mountain like Youku, which makes all his ideas come to naught,
"You can have ideas, but you must get my permission to do any projects in the future."

"I own 90% of the shares of LeTV, and I can also give you 55% of the shares like Youku. As long as you promise not to interfere with the management of LeTV, I can give you a veto right to develop new projects in the future."

Counterfeit Drug Stop does not want to decentralize power, but also wants to get financial support from Wang Heng, so it can only choose to take a step back.

Wang Heng smiled and said, "I'm not interested in managing the company, and I'm not interested in investing in LeTV, but I will give you a chance to persuade Gu Jiang and Youku to merge. One of you will concentrate on technology, and the other will concentrate on planning. Propaganda, I think it's very appropriate."

Wang Heng’s words made Fake Medicine stop a little bit excited. Youku has 1.9 million funds. If it is merged, the right to use the 1.9 million funds will be under his control.
He couldn't resist this temptation. Originally, when he came here, he wanted to fool Wang Heng into investing 3000 to [-] million in LeTV, and he was satisfied.

Although there is no way to compete with Youku for the money, it is still Wang Heng's company. Youku can't be wiped out, and LeTV will be much better off then.

Wang Heng asked him to be the boss after the merger of Youku and LeTV, and he was moved.

ps: Thank you for the 999 coins of Life and Death x Fat Shou Zaitian, the 1907 coins of the two figures whose mantissa is 4293 and mantissa 100!thank you boss!

(End of this chapter)