Reborn in the red years, I am farming in space

It is very tiring to set up a booth of more than 200 square meters.

There are actually quite a few helpers brought over this time.

But no one can share Luo Xuan's hard work.

The men and women workers of these furniture factories brought over on the spot, let them do the clumsy work, and the rough work is fine.

But let them plan the layout and arrange the furniture in a clear manner, so that they can be appreciated to a certain extent.

To achieve the goal of allowing customers to have visual impact and appeal as soon as they see the booth.

In this regard, no one has that level.

In fact, this is what later generations call eye-catching and eyeball economy.

If a booth gives people the feeling that it is very messy, so that customers can't tell what the main product of this booth is?
What are the promotional products?
Let customers not see the latest products, where is its selling point?
Even if the effect of causing people to stop and watch cannot be achieved, how can we attract customers, walk into the booth, and ask the staff for in-depth interest?

These things are invisible.

A well-arranged booth may be full of people.

As for those poorly arranged booths, if their products are more unique, they may also attract many customers to consult.

Therefore, whether the booth layout is good or not, the effects it brings are invisible, and it is impossible to make the most intuitive comparison.

Unless it is a manufacturer.

At the same time, two booths were set up, one with a reasonable layout, containing very rigorous planning and modern aesthetics.

And the other booth was stacked casually, and it was simply put together.

Only in this way can a most intuitive comparison be made.

These more detailed things and more delicate operations are not the strong points of the rough Saibei people.

While directing the workers to assemble the furniture, Luo Xuan consciously started to cultivate Li Li's comprehensive ability: "Go to the furniture factory in front of you, the furniture factory from Sijiu City, and the booth of the fellow from Foshan.

I want to test you and see what tricks you can come up with? "

"I am coming too!"

Li Na is active and full of curiosity about everything, "My second sister is introverted, sometimes she won't ask others, so I will go and accompany my sister."

Luo Xuan nodded: "Go and come back quickly, come back as soon as possible if you see something tricky, there is still a lot of work here."

set up booths,

There is heavy work such as moving furniture and constantly adjusting the position of furniture.

There is also the technical work of branching out the branch line from the original wire line in the exhibition hall to perform secondary lighting on the booth.

There is also cleaning, removing packaging waste from furniture, arranging posters, hanging flags, and placing decorations. These are easy tasks.

Because it takes overnight to arrange the booth, it will start tomorrow.

Time is tight, tasks are heavy, and work is complicated.

Therefore, it is particularly labor-intensive.

It is really a race against time, no matter how many people there are, there are never too many.

After the two sisters, Li Li and Li Na, went out for half an hour, one of the two sisters was beaming with joy, and the other came back thinking hard with a frown.

Luo Xuan asked Li Na, did she see anything?

Li Najiao asked with a smile: "Look at my big eyes, are they smart?"

Luo Xuan smiled while working: "Small cleverness does not mean wisdom, and smartness does not mean professionalism."

"whispering sound--"

Li Na pouted: "Underestimate people, right? Let me tell you, I really saw something."

"Tell me."

"Men in the north have a big temper and are not easy to deal with. People from Forty-Nine City look down on others, but once they open their chatterbox, they can talk about it."

Li Na analyzed with her fingers, "At first I went to the booth of the state-owned furniture factory from Forty-Nine City.

I said that we are a furniture manufacturer from northern Saibei, and we want to come here to learn experience and gain insights. "

"The person in charge of the booth ignored us. He thought we were a company run by a commune because the Tianjing Fashion Furniture Factory was too small."

"But fortunately, I have a sweet mouth."

Li Na smiled and said, "I have a big brother on the left and a big brother on the right, and that guy finally opened up the chatterbox.

He taught me that in order to do a good job in business, you must first learn how to build relationships and build relationships with customers. "

"It's just that I really don't like the way they put the furniture."

Li Na sighed: "Compared to our furniture showrooms in Zhimi County and Tuocheng, what kind of booth is that? It's just a grocery store.

All kinds of furniture are piled up in a mess. There is a desk here, an office chair there, and antique shelves against the wall. It’s a mess.

As soon as you walk in, it's like entering the office of a big leader. And it's the office of several big leaders, all crowded in one room. "

Luo Xuan asked Li Na: "Aside from the messy arrangement of furniture and lack of attention to space layout, what else did you notice?"

"They're very relational."

Li Na thought for a while and replied: "In their eyes, it seems that after establishing a relationship with those departments and units, the products will not worry about selling."

This is true.

Luo Xuan asked again: "When you walked into the booths of those furniture factories in Forty-Nine City, what was the most intuitive feeling?"

Li Li and Li Na replied in unison: "Chaotic, boring! It makes people feel very depressed."

The products of Sijiucheng Furniture Factory are basically heavy and simple solid wood furniture.

The color is dark.

If you put these furniture in a spacious and bright office, that's fine.Instead, it will give people a stable and calm texture.

But if all these furniture are squeezed into a small booth, it will definitely make people feel very stuffy and depressing.

As for these colleagues from Forty-Nine City, why do they pay so much attention to relationships?
This is inseparable from their environment.

The furniture factory in Sijiu City, they can often get a lot of group buying.

Be it office furniture on departmental units.

There are still some units that usually buy "furniture coupons" for their employees and send them back as benefits.

These furniture factories in the Forty-Nine City, as long as they get a big company, most of the orders.

Just enough to last them a long time.

It's okay, can it work?
In fact, during this period.

The furniture industry in Sijiu City is also very large, and there are many large-scale furniture manufacturing enterprises.

This is because in Forty-Nine City, many new residents have moved in over the years, and they have a great demand for furniture.

Moreover, those customers in Forty-Nine City are still high-quality customers with very high spending power.

Therefore, during this period, the furniture in Sijiucheng paid more attention to materials.

In terms of style, it tends to be more classical, heavy, traditional and conservative.

The pursuit is a low-key luxury.

The styles of furniture produced by Sijiucheng are often sharp-edged, simple and elegant, giving people a sense of calmness.

At first glance, there is nothing unusual about the furniture.

If you take a closer look, you will know that the materials of these furniture are not simple, and the price will definitely not be too cheap.

But in this earth-shaking, ever-changing era, where everything is opposed to the old and everything is advocated for something new.

The furniture produced by Sijiucheng,

It is more suitable for those leaders who are a little older, but not suitable for young people who pursue novelty.

In particular, there are many forty-ninth departments.

Therefore, in the area of ​​office furniture, it is the direction they focus on.

And where is the place where you buy the most office furniture?

So far,

Luo Xuandu was even a little skeptical: Did these colleagues from Forty-Nine City go to the wrong place?

Or did they receive a mission and had to come to the export fair?
Otherwise,
They organize a large-scale office furniture fair in Forty-Nine City by themselves, isn't it cheaper and more profitable than coming here?

While Luo Xuan was pondering.

Li Li said: "I found that the southerners are indeed better at doing business."

Without Luo Xuan asking, Li Li went on and said, "Let's take the booth of the furniture factory from Nanhai that I went to just now as an example."

"The furniture they put outside are all new styles that are very popular nowadays.

Moreover, the layout of the booth is very reasonable: kitchen furniture, living room furniture, bedroom furniture, and children's furniture are all categorized and placed in an orderly manner. "

Li Li began to frown: "And as soon as our two sisters walked over, the staff of the furniture factory, both men and women, were very enthusiastic.

In fact, they also know that Nana and I are not merchants.But they not only handed us hot tea, but also kept a smile on their faces and a very good attitude. "

"Ah."

Luo Xuan opened the mouth and said: "Be warm to people, considerate in service, whether they are target customers or not, they are all polite, and they are willing to form a good relationship.

Besides, what else do you see? "

"They take secrecy very seriously!"

Li Li's expression became serious, "We are at the reception desk in front of the booth, and we can look at and touch the furniture at will.

You can even open the cabinet door to see the treatment process inside. "

"But behind their booth, there's a small area with plastic beaded curtains.

From the outside, we can vaguely see the new furniture inside.

But when I proposed to go to the back to have a look, they always politely refused me, not allowing me to go inside to see those new furniture samples. "

"Correct!"

Li Na added: "On this point, they are really not as bold as the men in the north!
The mouth is grinning, but we are not allowed to go in and see. Hmph, rare! "

Furniture fellows from the south, keeping people out to see their latest models?

In order to prevent peer copying?
Luo Xuan secretly admired in his heart: Sure enough, the counterparts in the south are even more powerful!

Their philosophy is really more advanced and advanced than that of other furniture companies in the inland areas.

People say this is the most polite thing, but they will use the most resolute attitude to refuse their colleagues to enter.

In this period when there is no patent for appearance protection, it is absolutely reasonable for them to do so.

This time the fair is facing many overseas merchants.

Especially countries and regions such as Xiaobenzi, Malay, Lion City, Xiangjiang, and Houguo.

Their economy is advancing by leaps and bounds, and a large number of middle classes have sprung up like mushrooms after rain.

These countries and regions are more in line with international trends.

What they pursue is fashion and novelty.

Except for a small number of older generation overseas Chinese, they will pay more attention to traditional layouts in certain places such as offices.

Most of the remaining market target customers are actually the emerging middle class.

In the face of such customers, the first thing to pursue is the shape and style of the furniture.

Only the novel and fashionable shape can attract the attention of these overseas merchants.

Then they will be interested in learning more about the entire production process, materials, and environmental protection.

Regardless of whether the business is successful or not, the first thing to do is to attract customers into your booth.

This is the first step to success.

To achieve this, the style of the furniture is the first to bear the brunt, and it must bring a strong visual impact to customers.

Another point is lighting.

It's like looking at a beauty under a lamp.

They are all the same beauty, but if the lighting is used well, it can also greatly increase her charm.

The same goes for furniture.

Now that Li Li has understood the direction and the crux of the problem.

Then, Li Li can start to participate in the placement of furniture and the lighting of lights.

have to say,

Li Li, this girl, don't look at her thick skin, which can't be pierced.

But her comprehension is indeed very high, and she definitely belongs to one point.

And I don't know if it's because Li Li lived overseas, and she was in school before, and her classmates came from different backgrounds.

What about Asan, Sri Lanka, Arabs, and Persian students who have come into contact with a lot.

Anyway,

In Li Li's nature, it seems that she always has a little more international vision and a multi-faceted way of thinking than mainlanders.

After going out to visit other people's booths just now, and Luo Xuan's careful guidance.

Li Li seemed to be reborn all of a sudden, showing something in her bones.

at the front of the stand,

Li Li placed a set of the brightest and most fashionable children's furniture.

And she spared no expense to buy some novel cartoon toys at the booths of other knitwear companies in the exhibition hall.

They are then carefully placed on this children's furniture set to attract the attention of customers.

behind this furniture set.

Li Li placed another set of bedroom furniture for adults, with a warm and romantic style.

In order to make the furniture more eye-catching, Li Li also instructed Li Na and another young female worker in a furniture factory.

Let them go to the booth company selling knitwear and pick up a court-style pure white gauze mosquito net.

After Li Li made such an order.

On the originally messy booth, there was a sense of homely warmth.

In order to separate the warm style in front.

On the second level of the stand.

Li Li is also self-taught, and began to focus on the romantic style.

This round of layout focuses on the couple's bedroom and the style of furniture. Li Li chose the bright Mediterranean style.

The main accessories are light pink and lavender.

This kind of layout makes people feel a little bit moved when they see these master bedroom furniture.
And at the end of the booth.

It is the latest model specially produced by Tianjing Shixing Furniture Factory for this exhibition, which has not yet been put on the market for sale.

However, in this area.

Li Li followed the practice of her colleagues in the south, and used a light gauze curtain to cover it up a little bit.

With the right lighting.

Customers standing outside can vaguely see the beautiful outline of the furniture inside, but it is unreal.

So as to achieve a kind of hazy beauty that is half-covered by the veil and half-covered.
A group of more than 20 people.

From the busy afternoon to the early morning, the big guys never took a breather.

Finally, all the furniture was arranged in a hurry, and then some fine-tuning was carried out according to the best plan.

The furniture was finally arranged.

It was already 4:00 in the morning.

All the people were tired and got down on the ground, and they were too hungry.

Li Li wiped the sweat from her forehead, and leaned against Luo Xuan weakly, her cherry lips parted slightly: "I'm hungry."

In one's own space, there is plenty of food.

Luo Xuan first walked to the most secret and rearmost part of the booth, an area not easily displayed to the public.

Then he raised his mind and took out two large roasted sweet potatoes from the space.

Just getting ready for extra meals for Li Li and Li Na.

never thought,
Li Li also got in at this time, opened a 6-door wardrobe, and smiled charmingly at Luo Xuan: "I'll bake sweet potatoes later, how can I not eat something good when I get to Lingnan?"

Luo Xuan shook his head, "What's good? There are Wang Laoji and Guiling Jelly"

"Don't eat that."

The cabinet door was closed.

After a while, Li Na rubbed her sleepy eyelids and walked to the back exhibition area, preparing to make do on the floor until dawn.

When passing by the closet door, Li Na asked in a daze, "What's your voice?"

"Nana, go to bed, I'm eating lychees"

"what?"

Li Na asked in bewilderment, "Where do you get the lychee now? I want to eat it too."

"No more, just two lychees."