The richest man

Chapter 236 The War of the Convenience Store
With the establishment of self-owned brands such as grain and oil, daily chemical products, beverages, and snacks, it is not enough to have ParknShop and Wellcome supermarkets in order to expand the sales of these products. Alibaba also needs to establish more and more complete sales channels to integrate Things are sold to consumers' doorsteps, such as community shopping...

For shopping in the community, it seems that there is no need to open a large comprehensive supermarket. Instead, it is enough to open a convenience store of a hundred square meters.

The outbreak of the Southeast Asian financial crisis spread to Japan, causing the exchange rate of the yen to continue to fall.

The sharp depreciation of the yen made the international financial situation more uncertain, the Asian financial crisis continued to deepen, and Japanese companies suffered heavy losses.

Ito Yokado is one of them.

Zhang Jun was very interested in the 7-11 convenience store under its name.

7-11 was originally founded by the Southern Company of the United States, and it can be called the "origin of convenience stores". However, the Southern Company failed in diversification and expansion, and was finally acquired by Ito Yokado. 7-11 became the subsidiary of Ito Yokado. company.

"Boss, under the financial crisis, Ito-Yokado should be hit hard. We can try to acquire 7-11. If the acquisition fails, then we can poach the top management of 7-11 and create a similar 7-11." A brand new convenience store in [-]! Or we can acquire Lawson or Quanyou..."

Hearing this, Zhang Jun felt that Alibaba CEO Wayne Webb was right, so he nodded at him and said, "Well, then send someone to communicate with Ito Yokado."

The Ito Yokado Group is not simple. It was founded in 1920, and its business involves retail, catering, finance, processing and manufacturing, publishing, etc.

The opportunity to acquire 7-11 is rare, no matter whether it succeeds or not, it must be tried.

……

Ito-Yokado soon bought Alibaba's takeover offer.

"Haha, Zhang Jun may think that he can take advantage of the Asian financial crisis. If you ask me, this is wishful thinking!"

In the meeting room of Ito Yokado, there was a lot of laughter suddenly.

Although the Asian financial crisis broke out, although Ito-Yokado was impacted, the retail industry is the main field that Ito-Yokado Group is involved in, and the capital flow is huge. 7-11 has developed very well in Japan and is the cash cow of Ito Yokado.

Everyone ridiculed Zhang Jun for a while, and directly rejected the negotiation without any politeness.

When Wayne Webb heard the news, his face turned red, and he was not polite, and immediately sent someone to the 7-11 convenience store to find people...

After the fruitless acquisition of 7-11, Zhang Jun is more inclined to build his own convenience store chain brand.

At this time, Zhang Jun thought of easy Carrefour.

easy Carrefour is a bit "different" - it is neither like a community supermarket nor a convenience store, but more like a large version of 7-11 and a miniature version of Carrefour.

However, easy Carrefour has more categories than convenience stores, and actually has more community and life attributes, which reflects the trend of convenience stores becoming more and more community-oriented.Compared with FamilyMart, easy Carrefour has a slightly higher customer flow, and many young people are often resting in the store.

Easy's business model can be described as a combination of community supermarkets and convenience stores.Therefore, the average area of ​​easy stores is mostly 250 square meters, and some stores have two floors, which is about three times that of ordinary convenience stores, and the product categories reach about 3-4000, far exceeding that of ordinary convenience stores.

Zhang Jun thinks that the easy Carrefour model is very suitable for him. As long as he relies on the powerful procurement system and huge supply system of ParknShop Supermarket and Comfort Supermarket hypermarkets, and cooperates with differentiated products and services, he will definitely have unique advantages!

Thus, "easy Alibaba" was born.

Wayne Webb combined the people dug from 7-11 with the elites of ParknShop Supermarket and Kanghui Supermarket to become the initial team of "easy Alibaba".

Then, it's expansion!

Especially in the Japanese market, because there are more otaku and otaku women, the business of convenience stores near the community is very good.

Ito Yokado may not have expected that due to their refusal, a convenience giant was finally born, and 7-11 was cut down abruptly!

Zhang Jun was not short of money. At this time, the financial crisis was happening, and Japanese real estate plummeted again.

With a big wave of Zhang Jun's hand, easy Alibaba went crazy to buy houses and land.

By 2000, Japanese real estate would stabilize and then rise.

Entering Japanese real estate at this time will definitely make a lot of money in the future.

Right now, everyone is in danger. They don't know how long the Asian financial crisis will last. Only "cash is king". Facing the acquisition of easy Alibaba, people are selling land and real estate one after another.

The branches of easy Alibaba are springing up all over Japan like bamboo shoots after the rain.

After half a year, thousands of easy Alibaba opened in Japan at the same time!
As soon as Alibaba comes, it will directly enlarge its tricks!
Shocked the industry!

The media sensation immediately aroused heated discussions among the people!
Attracted by the news, countless Japanese consumers went to easy Alibaba one after another to find out why the company is so powerful, with 1000 newly built convenience stores opening at the same time, so rich and powerful, it is shocking!
People were quick to turn easy Alibaba's background checks upside down.

"It turned out to be a company run by Zhang Jun, the richest man in the world. I said which company is so awesome. It's a company run by Zhang Jun, so it's normal..."

"Easy Alibaba has a lot of products, and the prices are super cheap!"

Find out about "made in China". Many products come from China. Isn't it cheap?

In addition, the decoration style of easy Alibaba is very popular among young people. Many young people buy some food or drinks, and then sit together in twos and threes to rest and chat, which is very pleasant!
"easy Alibaba is really good. The products are of high quality and cheap, and the taste is outstanding, and it also leaves us a space to rest and communicate. I will be a loyal user of easy Alibaba in the future!"

"me too!"

"Let's go, let's open an easy Alibaba membership together!"

"OK, all right."

Since the opening of easy Alibaba, it has been loved by young people. There are long queues outside each store, and it is almost a sea of ​​people.

At this moment, Ito Yokado was stunned, it wasn't that the Raptors crossed the river!
Easy Alibaba was coming so fiercely that Ito Yokado couldn't help panicking.

"President, based on the information we know, easy Alibaba may become a strong competitor that cannot be ignored by 7-11 convenience stores!!!" The investigator showed a worried look on his face.

In the meeting room, it was eerily quiet, and a needle could be heard.

Ito-Yokado rejected Zhang Jun, and the other party entered the convenience store industry, and made it clear that they wanted to compete with 7-11. At least 500 "easy Alibaba" opened near 7-11 convenience stores .

There is only so much consumption capacity in the community, and one ebbs and another ebbs and flows.

Right now, "easy Alibaba" has just opened, and its momentum is booming, and 7-11 has been seriously affected.

The most important thing is that the model of "easy Alibaba" is very novel, and it may take down 7-11.

On that day, the stock price of 7-11 plummeted wildly! ! !

Shareholders have already come to a conclusion that when Zhang Jun enters a certain industry, the industry should be reshuffled.

The location of the leading convenience store 7-11 may be abdicated.

Wall Street is more realistic and directly lowered the rating of 7-11, and it is not recommended to buy 7-11 stocks.

In the stock market, investors and institutions are selling 7-11 stocks frantically.

Anyone with a discerning eye can see that "easy Alibaba" is dedicated to competing with 7-11.

The "Wall Street Journal" wrote why "easy Alibaba" targeted 7-11. Only then did everyone know that Zhang Jun had sent people to acquire 7-11 before, but 7-11's parent company Ito Yokado The person who is very arrogant, secretly sarcastic, Zhang Jun, even if you are the richest man in the world, you can't buy 7-11.

The last line of the "Wall Street Journal" is bold, and it is written jokingly, "Zhang Jun: 'No one can refuse me, if I refuse, then I will destroy it!'

Whether 7-11 will be destroyed, we will wait and see! "

PS: The status is not good recently, and there are few updates, please forgive me.

(End of this chapter)