tearjerker director

The original version of "Old Boy" can be said to be a short film that lacks commercial operations, but it was able to achieve such success in the end, not because of how well the film was made, but because the film was sincere enough to express the theme, Although it is a vulgar "dream" and an old ambition, it hits the deepest point in the hearts of people of that age all at once.

Although many people always sneer when they mention "dreams", but in the dead of night, do you think of the "children's play" dream of the second year?
This is why the topic of dreams has always been an enduring topic, and the last song "Old Boy", as the finishing touch, sublimated a rough short film.

Of course, this kind of short film, in fact, Li Yi didn't say it was a whim, but mainly wanted to give it a try, and how the market feedback for this kind of youth nostalgic short film was.

It doesn't mean that works that can be popular in another world will definitely be popular in this world. After all, the nodes of the timeline are different.

The characters in the original version of "Old Boy", to be honest, the acting style, in Li Yi's opinion, is actually not suitable for this short film.

Because if this short film is performed in a funny or even obscene style, it will not add any points to the story itself, but will reduce a lot of impression points.

Regarding the filming, Zhuo Yixiong suggested that they can cooperate with TV stations. There are plots of talent shows in the micro-movies, so they can definitely cooperate with real talent shows.

But after thinking about it, Li Yi dropped this suggestion.

Because in Li Yi's view, using "Old Boy" to promote a talent show of a certain TV station is actually falling into the bottom line. Although this can make a lot of profits, Li Yi still doesn't want to.

On the one hand, it is because, in this year and month, the talent show has long been "outdated".

There was a period of time in the early years when talent shows could be said to be in full bloom, but now, talent shows are no longer the audience’s darling, especially the various talent shows that are uneven, which have made the audience feel fatigued for a long time. "Shadow" and various "routines", so, on the contrary, talent shows are almost hard to see in popular variety shows nowadays.

And the talent show in "Old Boy", in Li Yi's view, is itself a part of "nostalgia".

So he would rather set up a studio to shoot by himself than use it to promote a talent show.

Another aspect is because of the impression.

Talent shows all have one characteristic, they all like to raise their dreams, like to sell miserably, and like to tell stories.

It may work well at first, but if you watch too much, it will only have the opposite effect.

The short film quickly started shooting in a low-key manner.

To shoot this kind of short film, for a great director like Li Yi, it is really a cannon to beat mosquitoes, an overkill.

So it was actually pretty easy to shoot.

Of course, since it is going to be filmed, it is natural to find a broadcast platform for this micro-movie.

Penguin and Kumao are the platforms that have cooperated with Li Yi more.

After hearing the news, the heads of the two companies naturally attached great importance to it.

Perhaps for such a huge platform, it's just a micro movie, what's worth paying attention to? …

But Li Yi's name is put there, and the film of director Li Yi's work is hung, let alone a micro film, even a short film is worthy of their attention.

After the time was determined, the two platforms began to promote Li Yi's new work. Although it was still early, they did not fully promote the promotion, but the name of the person, the shadow of the tree, and Li Yi's new work will be launched soon. For many For netizens and movie fans, it is naturally very attractive.

Any film and television work that wants to be released is inseparable from marketing and distribution operations.

"Oldboy" is no exception.

After discussing with Penguin, Kumao and Li Yi, they each gave different ways of publicity.

First the penguins:
"What do you want to do when you grow up?" Penguin didn't immediately point out the theme of the movie "Old Boy", but raised such a question and raised such a topic.

In the torture of the soul from childhood to adulthood, I believe that anyone has been asked such a question when they were young: "What do you want to do when you grow up?"

Every time a question is asked, the parents can't wait for the child to give the answer that meets their expectations.This question is like "You have to be good", it is deeply rooted in the soil of our growth, and it pops up from time to time to remind us that he is still here.

Among the street photos, the first person to be asked was a child.

"Kid, what do you want to be when you grow up?"

As a result, the kid's dark eyes wandered around for a long time, and then he gave an answer that many people found funny and inexplicably sad: "I haven't grown up yet, so I don't want to answer this question!"

Yes, we have not grown up in the past, why should we answer this question?

It's just that, thinking about it in reverse, it seems that the answers of different age groups are actually different.

The second person to be asked this question was a high school student in school uniform.

"What do you want to do in the future? Or do you have any dreams?"

Different from the previous children’s answers, the high school student’s answer this time is: "I want to be a host, and I want to be seen in the middle of the stage! I will take the college entrance examination next year, and I have been working hard towards this goal !"

The answer from the high school students was firm.

And he has been working hard for this goal, this dream.

It was completely different from the previous feelings. Seeing this high school student's firm answer, many people couldn't help but fell silent.

Perhaps it just confirms a sentence: "Happy are those who have dreams!"

This high school student has his own goals and dreams, and he is approaching his goals and dreams step by step, working hard step by step.

Many people can't help but ask themselves, do they have dreams?
Maybe?

But are you working hard for your dreams?
Many people will be silent.

Because, this is the damn reality!

The third is a fashionable urban beauty in her twenties.

"Dream? I wanted to be a psychologist when I was a child. The reason is to help people be happy!" the girl replied.

"And now? What is your occupation?"

"Now? Unemployed!
In the following street shooting interviews, almost everyone could say that they had some kind of dream in the past, what they wanted to be, and what they wanted to do.

But the real realization, but very few.

And many people were asked at the end: "Do you still have such an idea now?"

Many people are silent!
Many of the people watching were also silent.

I can't help thinking in my mind that at a certain time, I was so eager to become something, to do a certain thing, but now...
At the end of the short film: "Is your dream still there?"

"Directed by Director Li Yi, this is a new masterpiece! Everyone has dreams, but have we really worked hard for them? "Old Boy" is a story about dreams, so stay tuned!"