tearjerker director

Chapter 631 Not winning is even more valuable than winning.

"The Return of the Great Sage" did not have any surprises. It was the best at the box office and dominated the Spring Festival.

In fact, this is also the advantage of an excellent animated film, because this film not only appeals to children, but also appeals to adults.

Invisibly, a huge number of moviegoing groups have been added.

At the same time, it can be said that the influence caused is not comparable to that of the original "Robot Wall-E".

Although many people may say that "Wall-E" is better than "The Return of the Great Sage", whether it is the story or the picture, etc., but "Wall-E" lacks the feelings of "The Return of the Great Sage".

A man is a teenager until he dies, and the Great Sage is a role that every man can't forget when he was a child. Therefore, you will find that many of those products are indeed bought by children.

But more are bought by adults for collection.

According to netizens, it is:

"When I was young, I always wanted a set of the Great Sage's battle armor. Unfortunately, I couldn't buy one at that time, and the other was not economical. Now it can be regarded as a childhood dream come true."

"Can you imagine, I bought a full set of Dasheng peripherals, and then others danced in the square, and I played sticks?"

"Picking up the golden hoop, I feel as if I have returned to my childhood!"

"I don't know why, but when I picked up the golden cudgel, I couldn't help but want to yell "I'll eat my old grandson, but it's a pity that there are no female tickets. This is really a sad story!"

"Upstairs, I suspect you are driving, but there is no evidence!"

"I bought a golden cudgel after watching the movie, but when I got home downstairs, I saw a dog that dared to bark at me. I couldn't help but pointed the stick at the dog and shouted: Monster, eat my old grandson!" Great, and I got [-] yuan in compensation."

"I'll go, the turning point upstairs made my waist fall!"

Anyway, on the Internet, topics related to the Golden Cudgel and Wukong's surroundings exploded overnight.

All kinds of exotic flowers, all kinds of nostalgia, all kinds of sand sculptures!

This also shows that Li Yi is indeed right, "The Return of the Great Sage" is really standing on the top of the trend, people yearn for the Great Sage for too long, too long!
However, after the new year, Li Yi flew to North America again.

In China, "The Return of the Great Sage" actually doesn't need him to do anything anymore. When the wind is blown, it is actually the most effective publicity.

Going to North America is partly because of the Oscars.

This can be regarded as Li Yi's World War II Oscar.

"Paradise Cinema" was actually released in North America at the end of November. However, compared to Li Yi's appeal in China, in North America, "Paradise Cinema" was actually released on a small scale because the goal was the Oscars.

However, the reviews and word-of-mouth are quite good, and the box office is not satisfactory. After all, it is a literary film, and Li Yi has a huge appeal in the country and he only got that little box office.

Let alone North America.

Many people may have a little misunderstanding about Hollywood and the North American market, especially many literary and artistic film directors in China seem to think that if there are literary and artistic movie theaters in North America, then it seems that literary and artistic movies can easily get a good box office.

But this is fucking nonsense.

Do you really think that old and beautiful audiences like literary films?

It just means that there are a small group of lovers of literary and artistic films in Laomei.

But these people have never been the mainstream of the market.

In fact, looking at the whole world is actually the same, only if it suits your appetite.

And looking at those literary films that can hit the blockbusters, in fact, if you look carefully, all of them have unique commercial elements and selling points.

"Paradise Cinema" certainly has a selling point, and the selling point is feelings, but in the North American market, it can be said that unless this movie can really win awards, otherwise, really don't expect a high box office.

At present, the box office of "Paradise Cinema" in North America is less than [-] million US dollars.

Don't think it's too little, in fact, it's really not too little.

And you must know that "Paradise Cinema" has been released in North America for several months.

As a foreign language film, yes, "Paradise Cinema" is a foreign language film for North America.

It can be said that it is really good to have such a result.

However, although it is hard to say whether it will win the award, the film had a good reputation in the North American media, film critics, and even the audience at that time.But it is also the same!Because the box office is still half-dead.

Dean Films still attaches great importance to "Paradise Cinema", although Li Yi is unwilling to do several key Oscar awards, so the public relations efforts are relatively limited.

Sometimes the public relations Oscar does not mean spending money.

If he really wants to do his best to publicize the Oscars, then Li Yi will probably start competing for multiple Oscar outpost awards in North America from the beginning of the awards season.

As for the public relations awards, if you want to publicize the best director, best film, and other awards, then Li Yi, the person involved, must keep getting acquainted with the Oscar judges.

At least let them be no strangers to Li Yi. After all, "The Truman Show" won the Oscar for Best Picture in the first place, which can really be said to be an accident.

But this is just an accident!

However, compared to the Oscars, the PR difficulty of the Golden Globes is much less!

"Oscar's main public relations nominations, as well as key public relations awards for the best foreign language film, our focus this time is on the Golden Globes!" James Dean smiled at Li Yidao.

The Golden Globe is said to be one of the outpost awards of the Oscars, but in fact, it can be said that it is purely because the Golden Globe touches the Oscars.

Because the Golden Globes are usually awarded a few days before the Oscars, and in terms of probability, occasionally the Golden Globes do have some awards that overlap with the Oscars.

But to say that the Golden Globes are an outpost award for the Academy Awards, in fact, anyone with a discerning eye knows that is pure nonsense.

Because the judges of the Golden Globes come from the Hollywood Foreign Press Association, the number of judges was less than [-] in the early days, and later expanded to only more than [-]!
There is almost no overlap between the award judges and the Oscars. What really makes the Golden Globes stand out is probably because this award is indeed often able to bet on key awards, so it has become the vane of the Oscars.

In fact, as the Oscars become more and more difficult to guess, the Golden Globes have become difficult to really bet on those key awards, so the gold content is actually the same in Hollywood.

The real outpost awards of the Academy Awards are the awards of the major labor unions in Hollywood, because these judges really have a lot of overlap with the Oscars.

It's just that the Golden Globes have done a good job in touching the Oscars, so the Golden Globes are more eye-catching to many people who don't know why.

So many people may find it strange.

Since the Oscar win is slim, why should you apply?
In fact, sometimes nominations are enough, and even more often, if a film is good enough, then not winning is even more valuable than winning.

(End of this chapter)