My movie scares global audiences to tears

Chapter 148 Dimensionality Reduction Strike 【Please subscribe! 】

After Miracle Film and Television released the turnover data, the number of people consulting and franchising suddenly increased sharply, more than three times the average number of people in March.

A net profit of up to 2000 million a year can be easily obtained without doing anything. This kind of good thing does not come across every day.

In just half a month, more than 300 people and Miracle Film and Television confirmed their intention to join.

This means that in the coming time, more than 300 new stores will be opened across the country one after another.

In the past half a month, the sales of each store have maintained quite impressive figures, creating a single-day sales of 15 at the No. upward momentum.

This has a lot to do with the popularity of the "Resident Evil" movie. Most of the customers in the store are high-quality customers who come to the door after watching the movie, and the order rate exceeds 70%.

In half a month, the total box office of the two "Resident Evil" has exceeded [-] billion, but the single-day box office data has also begun to drop.

It makes sense that March and April are regarded as the off-season. The audience base is actually far inferior to the five major schedules.

It can be seen from the customer sampling information of the store statistics that more than 80% of the store customers are customers ranging from 18 to 35 years old, and most of them are couples.

And these people are also the main audience of "Resident Evil".

But they are only part of the audience in the film market. In addition, there are a large number of student parties and middle-aged people, and none of them contributed to the box office of "Resident Evil".

The student party is because of the restricted rating of the movie, and the middle-aged people are mostly busy with work to earn money, and have to go home to take care of the family after get off work.

Only young people and young couples have the time and energy to watch movies together on weekdays.

The media has published the good news that the total box office of "Resident Evil 1 and 2" has exceeded [-] billion through various channels, and they highly praised Song Qi, thinking that he has opened up a new schedule with his own efforts - the miracle file!

As the name suggests, this is a miraculous schedule created by Song Qi. In the traditional off-season, it directly opened up a box office market of over [-] billion!
All of a sudden, the whole internet was full of praise, especially the media in the movie industry, who were even more enthusiastic about Song Qi being praised as a hero in the movie industry.

But Song Qi was not dazzled by these praises, he had actually expected such a result long ago.

No matter which line you are in, if you want to achieve something, you must see farther and do it earlier than others.

In the eyes of the outside world, Song Qi was able to achieve such success this time because he was good enough, but only Song Qi knew that it was because he had made sufficient preparations.

He knew that the distribution circle was studying his distribution strategy, but unfortunately, no one could understand his arrangements and plans.

Take this "Resident Evil" as an example, there are two reasons why the movie can achieve such brilliant results.

First, precise timing.

Song Qi chose to release it in the low season like April because of his own considerations.

During the off-season in March and April, there will basically not be any big-investment movies, they are all small fish and shrimp.

Song Qi, who was able to win the championship during the Spring Festival, broke into the pool in the off-season, which is undoubtedly a kind of dimensionality reduction blow.

From the super high screening rate of "Resident Evil" this time, it can be seen that the major theaters are completely concentrating all their resources to promote "Resident Evil", because within the same schedule, only Song Qi's film quality is strong enough to be able to Can afford the box office.

The second reason is powerful propaganda tactics.

The publishing circle only knew that Song Qi had spent 2.5 million yuan for publicity, but they didn't know where he spent all the money.

In fact, this time Song Qi is using the traditional method of large-scale offensive to deliver precise information.

Under his influence, the focus of Xinyu Film and Television's current work has begun to shift from film and television production to distribution. The channels and resources in Anqin's hands are more suitable for publicity and promotion.

Moreover, with the cooperation with Song Qi and the release of several films, An Qin's subordinates have cultivated a group of operational talents.

With their help, Song Qi successfully placed the promotion of "Resident Evil" in front of a large number of people aged 18-40 in China. He can just give up.

And the result was as he wished, these moviegoing groups contributed more than [-] billion box office for him, and also brought huge customer traffic to offline stores, killing two birds with one stone.

However, he was not dazed. He knew very well that although he got a box office comparable to that of the Spring Festival, the off-season was the off-season, and he still couldn't compare with the five major schedules.

The success of "Resident Evil" is the result of him almost squeezing out the box office potential of the national market in this period of time.

And the national box office market only supported his two "Resident Evil", and the other movies released in the same period were all dead.

But if it is during the Spring Festival, even if the first movie steals a lot of box office, under the huge market size, there is still room for small movies to survive.

This time, he is the real winner takes all, and the box office ratio in the same period is very unhealthy, and it cannot be regarded as supporting a schedule.

But the schedule cannot be formed in a day or two, and his attempt this time is not meaningless.

"Resident Evil" will be used as an example to prove that there is a certain box office potential to be tapped in April, and there will naturally be practitioners who will try to consider releasing the movie during this time.

Only when a pool of water is flowing can there be fish, and Song Qi is the flowing water rushing in, adding a little vitality to this lifeless traditional off-season.

As long as works continue to be added, the off-season may not be able to become the peak season, but the premise is that there are good works.

By the end of April, the single-day box office of "Resident Evil" had dropped by more than half, and the market potential had been squeezed out.

Song Qi didn't need to worry about the film's post-finishing work, it was handled by his own company.

He is focusing on his life recently and plans to buy a villa near the capital.

The reason for this idea was that Anqin suddenly wanted to raise a dog to keep Tangyuan as a companion.

But if you have a dog, you have to walk the dog, and you have to consider the issue of demolishing the house.

Dogs are far more energetic than cats, so it is best to have a yard for them to play in. Anqin's villa is relatively small and the yard is not big, so she wants to move and rent a villa with a bigger yard.

Since they wanted to rent, it was better to buy. Song Qi happened to have never bought a house, so after chatting, the two began to study and look at the house together.

It is difficult to buy a house without going through an intermediary, especially for large-scale real estate such as villas. The owners basically entrust the sale to an intermediary company, and rarely contact the buyer themselves.

But there is also a problem with going through an intermediary, and that is the intermediary fee.

　Chapter 1

　　
　
(End of this chapter)