My movie scares global audiences to tears

Chapter 358 Cash Pump! [Please subscribe! 】

The popularity of the Miracle Giant Screen Theater has surprised the colleagues.

You must know that movies are a national entertainment, and the higher the price, the lower the market acceptance.

When Miracle Cinemas announced that it would set a unified price of 198 yuan for giant-screen movies, all the peers took it as a joke.

Although everyone knows that Miracle Film and Television has exclusive technology in its hands, the ticket price of 198 yuan is too exaggerated.

This price is enough for four people to have a full meal in a home-cooked restaurant, and they can also order a few hard dishes.

It is impossible for ordinary moviegoers to spend so much money to watch a movie that is finished in one or two hours.

However, Miracle Films wants to transform all its self-operated cinemas into giant-screen cinemas composed of giant-screen theaters. In the eyes of many theaters, this is undoubtedly a stinky move to cut off both feet.

But since Miracle Cinemas is willing to do this, others have no obligation to stop it. After all, it is not a bad thing to have fewer competitors.

However, after seeing the popularity of the Miracle Giant Screen Cinema, colleagues found that things were not as simple as they imagined.

Since the pre-sale started on February 2st, the tickets for the Miracle Giant Screen Theater have basically never been left, and they have been sold out almost as soon as they are released.

Especially after the first day of the Lunar New Year, all the tickets for the giant screen theaters were sold out in the following time. Even so, many viewers complained that they could not get tickets and asked Miracle Cinemas to increase the number of shows.

This made many major theaters who arranged eyeliners to inquire about the situation in theaters under Miracle Cinemas feel very puzzled. Since when did domestic audiences become so rich?
200 yuan a piece of movie tickets are rushing to buy?
crazy?

And such a hot sales situation has also made the major theaters realize the terrifying gold-absorbing ability of the giant screen theater.

In an ordinary movie theater, the number of audience seats is generally between 150-300.

The size of the giant screen theater is larger, with an average of 300 to 500 seats.

But the movie ticket price in ordinary theaters is usually around 30 yuan. During the Spring Festival, the ticket price will be more expensive, but it is also 40 yuan, and the more expensive one is 60 yuan, but it is already a minority.

But even the most expensive ticket price is only about a quarter of the ticket price of the giant screen theater.

In other words, during the Spring Festival period, one ticket for a giant screen theater is equal to the price of four tickets for an ordinary movie theater.

If it is normal, the gap will be even greater.

In this way, it is equivalent to one hall of the giant screen theater, which can create at least four halls of profit, which is already equivalent to a small and medium-sized theater!

You know, in many third- and fourth-tier cities, the accommodation fee for a business-level hotel is only about 200 yuan a night.

But the ticket price of a seat in the giant screen theater is 200 yuan, and the table can be turned once in about two hours, which is equivalent to 200 yuan for an hourly room.

If it operates at full capacity as it is now, this kind of giant screen theater will undoubtedly be a cash pump!

This is too scary!

After discovering this, all major theaters couldn't help but panic.

If it operates according to this model, the benefits of Miracle Film and Television can definitely beat all theaters, which can be called a dimensionality reduction blow!
Ordinary movie theaters sell at least four tickets in order to be worth one ticket. How can this be done?
Fortunately, there are not many self-operated theaters of Miracle Cinemas, and each self-operated theater only has one giant-screen theater. Only a dozen super first-tier cities have giant-screen movie theaters with full-scale giant-screen theaters.

Moreover, Miracle Cinemas has not been listed on the market, and there is no way to seize the market on a large scale.

Therefore, there is no need for the major theaters to collide head-on with Miracle Film and Television for the time being.

However, seeing Miracle Cinemas making a lot of money, the major theaters are also envious, and they can't help but want to play the idea of ​​a giant screen theater.

But after considering it for a while, none of the major theaters could make up their minds.

The cost of the giant screen is much higher than that of ordinary movie theater curtains, and without the blessing of Marvel's unique film technology, ordinary movies may not have as good an effect as "Alien".

Moreover, the current popularity of giant-screen movies is also supported by the Spring Festival stalls. In the off-season, the attendance rate is still unknown. It is not a safe decision to rush into giant-screen movies.

The most important thing is that after analyzing the data of the major theaters, they found that giant-screen movies did not have much impact on the existing movie market. Most audiences still watch movies in ordinary movie theaters, including Miracle Cinemas itself. , is also a cinema line mostly with ordinary movie halls.

Therefore, the giant screen theater only carves out a new market and cultivates a group of high-net-worth audiences, and has no impact on the general audience.

However, for Miracle Films and Television's ability to attract a wave of high-net-worth audiences, the major theaters are still extremely envious.

High net worth people earn the best money!
Those luxury brands can make tens of billions of dollars by selling some bags and clothes every year, relying on the support of high-net-worth customers.

Is Miracle Cinemas going to take the luxury line in cinemas?

In fact, Song Qi really planned this way.

More is worse than fine. Since Miracle Film and Television has the blessing of black technology in his hands, of course he has the confidence to build a high-quality theater chain, why doesn't he do it?

If you can make money lying down, you don't make money sitting down. This is Song Qi's goal.

He believes that Miracle Giant Screen Cinemas, which has become the world's top boutique theater chain, can help him achieve this goal.

When the tickets for the giant screen theater were selling well, the audiences on the major film review websites were also arguing about this "Alien". The reason was a film review by the first film critic Ouyang Yu.

In that film review, Ouyang Yu wrote a lot of controversial views.

For example, the similarities between "Alien" and "Jaws", as well as the aesthetics of alien movies highly praised by Ouyang Yu.

Especially the latter, after the film review appeared, it caused countless debates among netizens, and related topics were also popularly searched.

The core of the debate is naturally whether the so-called heteromorphic aesthetics can be established.

The pictures that Ouyang Yu thinks are extremely beautiful are precisely the most frightening parts of the movie, and many viewers cannot understand his aesthetics.

How can those horror elements full of death, sex, machinery, and darkness still see aesthetics?
However, there are also many viewers who agree with Ouyang Yu's point of view. They also believe that this movie is not just a horror movie just for scaring, but also contains many profound thoughts and attitudes in the movie.

On major film review websites, debates about this movie are raging, and the movie's ratings are also hovering between 8 and 9 points.

This movie is a bit like "Saw". There are many audiences who like it, but there are also many people who hate it.

However, most viewers agree that Song Qi's sci-fi horror movie has indeed successfully opened up a new theme.

With the audience's controversy, the film's box office is also rising.

　Chapter 2
　　
　
(End of this chapter)