The King of Huayu Science Fiction

Chapter 270 Viral Amway

After finishing the work at hand, Zhao Jianbo, the founder and president of Station C, got up and walked out of the office, and saw that Chen Hao, the director of the video cloud technology department, was still working overtime with several employees.

Zhao Jianbo walked over and asked, "How is it? What happened to the premiere of "Black Mirror"?"

For Station C, which does not have high copyrights for non-animated film and television dramas, it still attaches great importance to film and television dramas such as "Black Mirror", which are produced by well-known film and television companies and are highly anticipated by some audiences.

Zhao Jianbo has been busy promoting the IPO of station C for the past six months. Since the end of 15, he has been in the United States for several months. The procurement of "Black Mirror" is also in charge of the vice president. He just returned to China two days ago.

After returning to China, he is also very busy. He works during the day and has meetings with the personnel and legal service team in the United States until midnight. In fact, he has never seen all the works purchased by Station C in the past six months.

Today is the first day of "Black Mirror", Zhao Jianbo also watched some of the online controversy about this show, and said in his heart that it is impossible not to worry, although it has already been done, there is a high probability that it will not be the second "Signal" preparation, but still more concerned about the playback data.

Chen Hao blurted out while operating on the computer: "The data I just watched half an hour ago has an effective playback volume of 67... Now it has reached 82, and the growth rate is quite fast."

"This is not beyond our expectations." Zhao Jianbo said with a slightly disappointed tone.

After all, "Black Mirror" is an original script, and there is no movie version or famous IP background. Although DreamWorks' signboard is very bright, the 5-episode mini-unit drama really does not raise much expectations for fans and audiences.

If this TV series has more than 20 episodes, and the name is "Signal II" or it is a suspense crime or detective drama of the same type as "Signal", the first broadcast data will definitely explode.

Of course, the number of broadcasts is already very good. After all, it was only less than two hours after the premiere, which shows that there are still many DreamWorks fans waiting in front of the computer for the broadcast to begin.

"How much can the final broadcast volume of the first episode reach? Can it reach 500 million? The next four episodes will be paid for viewing. It should be no problem to recover the purchase cost?"

"It must be no problem!" Chen Hao said with a strange expression: "I think the number of views of this first episode can exceed [-] million, no, it must exceed [-] million!"

Zhao Jianbo was a little surprised. The current average monthly active users of Station C has just exceeded 5000 million, and the calculation method for the playback volume is relatively harsh.

For the playback of the same video on the same account in one day, the number of calculations per day is only three times at most, and it must be played again at least three hours apart to be able to count the playback volume again.

So a single episode with more than [-] million views is definitely a data that can only be achieved by the top fan dramas.

Last year's phenomenal drama "Signal" had a total broadcast volume of only 1.4 million, and an average of just over 560 million. Of course, except for the first two free episodes, the remaining episodes of "Signal" have to be paid for. Packaged for 6 yuan to unlock and watch, 1.4 million views are already quite amazing.

Moreover, only the first two free episodes of "Signal" have more than [-] million views.

Of course, the number of registered users and active users of station C is growing at a high speed, from time to time, but even now, the data of the first episode with more than [-] million views is definitely beyond his imagination.

"Have you watched the first episode?"

Chen Hao kicked his feet, sat on the chair and slid to the table behind him, sighed, nodded his head and said, "It's a bit beyond my imagination, it's completely different from "Signal", and it doesn't have cool sci-fi settings, But it's... very shocking, and the number of views is absolutely explosive!"

"The number of broadcasts is sure to explode?" Zhao Jianbo got what Chen Hao meant very quickly: "Did it blow up the earth or the moon?"

Chen Hao obviously means that the premiere episode of "Black Mirror" must have a strong gimmick, the kind that can trigger Internet topics.

After the premiere of "Space Super Battleship", it became popular because of "the earth exploded", and the number of broadcasts exploded. Since then, it has directly overwhelmed several popular Japanese and American comics, and became the first time to board C station The top domestic animation work on the Fanju channel's hot list.

"You can tell after watching it. I watched the barrage and comments of the first episode. Judging from the audience's reaction, it should be stronger than the gimmick of the earth exploding!"

"Heh, what you mean is that it's another blockbuster?" Zhao Jianbo's curiosity was aroused, but he didn't show an overly excited expression. It’s here... I said why DreamWorks has not given an accurate statement.”

Two dramas in a row are hits, what does that mean?It means that the brand awareness of DreamWorks in the TV series will have a relatively large improvement.

In fact, "Black Mirror" is already very "expensive". Under the price hikes of Huanshi.com and Penguin Video, station C paid more than 700 million yuan to get the broadcasting rights.

700 million is not high in absolute terms, but there are only five episodes of "Black Mirror".

That is to say, DreamWorks still insists on not selling the exclusive copyright. In addition, the media and audience are a little disappointed with the show's overkill and unit drama model, which makes the online platforms have some concerns, and the price increase cannot be exaggerated.

Otherwise, with the phenomenon-level performance of "Signal", as long as the second drama is of the same type as "Signal", major platforms will definitely spend sky-high prices to purchase it.

Previously on "Signal", DreamWorks did not offer a high price, and basically all platforms that wanted to purchase could buy it.

The price of a single episode of "Black Mirror" has increased a lot. In addition, everyone is not optimistic about the mini-series, and some video websites have been persuaded to quit.

If "Black Mirror" really becomes a hit after "Signal", even if it is not as good as "Signal", as long as it can have [-]% of its performance and popularity, DreamWorks will definitely ask the lion to open its mouth on "Suspect Tracker" up.

Huanshi.com and Penguin Video have the financial resources to keep up, and the burden on Station C will be heavier.

However, DreamWorks' works are becoming more and more popular, and they are also the most popular among young people. Station C wants to expand the field of non-anime live-action film and television dramas, and attract non-anime fans to become active users. DreamWorks is a company that cannot be avoided.

No one knows better than him how many active users DreamWorks' film and television animation works have attracted to station C over the past year, and how many active users have been stabilized after large-scale clean-up of infringing and pirated videos.

Once infected it is difficult to quit.

Dreamworks, the creator of high-quality domestic film and television dramas and the leader of domestic animation in the future, is a resource that any video website, especially station C, cannot lose.

"It seems that the progress of the IPO must be accelerated, otherwise I'm afraid I won't be able to afford his works..." Zhao Jianbo couldn't help complaining while feeling a greater sense of urgency: "Chen Jingxing, this Grande, dream After all, the factory is also the major shareholder of Station C, so it doesn't give any preferential treatment!"

Hearing the boss's complaints, Chen Hao couldn't help but smile secretly and replied, "It's actually a preferential treatment for us to insist on not selling the exclusive copyright."

"Hmph..." Zhao Jianbo looked at his watch: "There is still more than an hour left in the overseas video conference, I wanted to be confused for a while, forget it, just to see what kind of gimmick this "Black Mirror" has come up with."

……

The first episode of "Black Mirror" greatly exceeded the expectations of the media and fans who followed the show.

Not just the content, but also the response after the broadcast.

In terms of content, DreamWorks and Chen Jingxing have actually said in some interviews on their official Weibo that "Black Mirror" is a sci-fi fable.

Everyone can understand science fiction, but fables are not so easy to understand.

Because in a sense, this kind of theme is really quite rare, and it can even be said that there have been no film and television dramas of similar form and content in this plane before.

There are no grand scenes, no novel and cool sci-fi settings, or even completely based on existing technology and modern technological civilization, adding some extreme or absurd elements, thus achieving a wonderful chemical reaction, A shocking and thought-provoking story.

There is no doubt that the first episode of "Black Mirror" successfully gave all the audience who had been disappointed with this mini-unit drama a disarm.

And the story of the first episode has impacted all social platforms even more violently than the connotation of thinking and expression it brings to the audience.

Although there is no way to directly present the gimmick of the first episode on the hot search, it still presents a tactful curve.

"Black Mirror, sow" and other entries were at the top of the hot search list on the second day, which made some netizens who had never watched the first episode of "Black Mirror" somewhat baffled.

On other forums and websites, netizens are less tactful.

"Passionate Amway "Black Mirror"! The protagonist and the pig have to tell the story!"

"The protagonist x pig, there are too many slots, I can't bear to look straight at it!"

"The story that the top streamer and the sow have to tell, haha"

"The love-hate relationship between the popular niche and the pig!"

"Anyone watch "Black Mirror"? In the first episode, someone and a pig died!"

"DreamWorks has started to make trouble again. The last time it was the earth exploding, this time it's X pig!"

"When a popular star is forced to go to Wushan with a pig, the mastermind is actually the masses, true human nature..."

Of course, some of these horrifying titles and posts are exaggerated. Many people who don’t know the truth thought it was something that happened in the real world. They clicked in full of curiosity and found out that it turned out to be a plot in a TV series.

But there is no doubt that the big move released in the first episode of "Black Mirror" really ignited the heat of public opinion. This kind of strange plot that ruins the three views and makes people can't bear to look directly is also very conducive to spreading. Compared with the earth explosion in "Battleship" The memes are even more insane.

It really went viral within a short period of time after it started broadcasting.

It is often the netizens who see such headlines and posts, click on them full of curiosity, and are amwayed by the "Black Mirror" TV series.

There are even intercepted short videos, or pictures and animations in the news posted by many marketing accounts.

After watching the intercepted short video or pictures, it is hard to resist the urge not to watch the original film, and the original film is also easy to find. Both Huanshiwang and Penguin Video are listed on the homepage, and the first episode is still free to watch.

Therefore, whether it is Station C or Penguin Fantasy, the number of broadcasts of "Black Mirror" has exploded.

After watching the first episode, the audience will not be able to hold back the excitement and shock in their hearts, and passionately perform a second Amway on the Internet, or give Amway to their colleagues, friends or classmates on Moments and communication software. It is difficult to tell the elders about this kind of novelty-seeking plot.

And under this kind of viral Amway spread, "Black Mirror" also achieved unprecedented success after the first episode aired.

Maybe not as wide as "Signal". After all, "Signal" is a crime-solving drama with a relatively friendly theme. At the same time, it is also a star drama, and the audience in front of the TV can be covered.

However, the popularity of "Black Mirror" on the Internet has reached an unprecedented height, especially among young netizens, and it has become the most popular work in the series of TV dramas and animations produced by DreamWorks.

(End of this chapter)