Huayu Zhihao

Chapter 257
“Let me tell you about the current development of Qidian Chinese.com.

First, Qidian Chinese.com currently ranks among the top 500 in the world in terms of visits, and the top 100 in China.

Second, Qidian Chinese.com participated in the National Personal Website Contest in October last year and won No.10!
Third, Qidian Chinese.com’s excellent VIP works have reached the level of 20 yuan/thousand words, and the authors with the best subscriptions have already earned more than [-] yuan in manuscript fees this month.

Our VIP charging system has been successful, and other major literary websites have begun to follow the layout and VIP charging system of Qidian.com. "

Domestic online bookstores appeared roughly at the end of 1997. The initial online bookstores mainly focused on reprinting, and the copyright awareness was weak.

Some websites enrich the website content by scanning physical books such as martial arts and romance to the Internet, while more websites directly reproduce them from other websites.

During this period, serial works such as "Double Dragon of the Tang Dynasty", "Heroes of Star Wars", "Wei Shi Lu", and "Yan Mo Zhuan" have become the trump cards of various book sites to attract readers.

Many new readers come to the Internet in order to catch up with Huang Yi's "The Legend of Double Dragons in the Tang Dynasty".

Among the early book sites, Crouching Tiger House had the best reputation for proofreading, and the exquisite proofreading of its collected works became the first choice of netizens for a while.

However, due to the small number of collected works, the traffic of the website has never been comparable to that of those comprehensive bookstores.

Instead, Golden Bookstore, which adopts the scanned version of Crouching Tiger House, has become one of the top ten most influential personal sites in mainland China by virtue of its massive works and detailed classification.

In addition, portals were the mainstay at that time, and readers who wanted to discover new literature websites usually used portals such as Yahoo or the friendship links of literature websites, so it was difficult for new websites to come out.

As a result, Golden Bookstore has become the first-generation literary website boss in the Mainland.

Judging from the situation at the time, the status of Golden Bookstore was hard to be shaken, but it was a pity that capital changed everything.

1999年12月，多米来文学网以400万价格收购了网易个人网站排名前20中的16个，其中就包括黄金书屋。

After the literary website became bigger, because of copyright issues, it dared not plagiarize and copy too blatantly, and the originality was weak, and gradually lost its dominance.

At the same time, Boku in the United States was established, and then came to the mainland to wave checks with great momentum, but the spirit of charging for downloading and charging for reading advocated by it would not work in the mainland in the free era.

In the end, due to the difficulty of making profits, the management directly withdrew its capital, announcing that the first ebook charging in the Mainland failed!

After the Internet bubble in 2000, free space disappeared and personal websites closed down one after another. At this time, Xilu's BBS became the new center of online fantasy literature with its low price.

In 2001, many literary forums withdrew from Xilu BBS and joined Longkong!

Because of the disappearance of the online bookstore, the Huanjian Shumeng is still running around looking for space, and Long Kong has gradually taken over the leading position of the Golden Bookstore!

The prosperity of Longkong is like the sun!
It's just that as the traffic increased, Longkong's server failed, and then Longkong chose a path of regret for life, gave up the development on the Internet, and chose physical publishing!
This choice made the online literature at that time directly depressed, and all the popular works were bought out and could not be serialized online, all of them were waiting for physical publication!

At the same time, climbing and Cuiwei rose one after another.

The third generation leader of online literature is Huanjian Shumeng!
In 2001, the Huanjian Shumeng finally found space and stabilized, and then the authors and readers lost due to the speed of Longkong's Internet flowed into the Huanjianshumeng!

At this time, the cost of space is getting more and more expensive, and the online advertising business is sluggish. Literary websites can only make profits through publishing, but readers don't buy it.

Then, Book Reading.com launched paid reading (not called VIP), but because the charging was too early, the author was seriously exploited, and there were too many SMS charging problems.

At the end of 2002, a group of Internet writers including Zhonghua Yang and Su Mingpu left Tie Xue and established "Ming Yang·Global Chinese Book Network", which first proposed the concept of VIP.

But because of piracy and too much reliance on one work, it still failed.

Therefore, when Qidian Chinese.com proposed the VIP charging system again in 2003, colleagues in the industry scoffed at it!
However, the traffic of major literary websites began to increase rapidly in the middle of 2003. In the three months before the launch of Qidian, the Alexa ranking jumped directly from above 3 to 5000, which was almost the same as that of Magic Sword.

Among them, "Legend of the Little Soldier", one of the three great books in the prehistoric period of Internet literature, attracted a large number of readers as a starting point.

It was only when Qidian was preparing to launch the VIP system in October 2003 that it encountered the biggest crisis.

Because of someone's departure, many of the works that were going to be sold on the shelves were transferred to other websites one after another. As a result, there were only 23 VIP works in Qidian's first batch, which was the result of a one-month delay.

Fortunately, because of one author, it can almost be said that Qidian's VIP system was saved. He is the toad who wandered to Qidian. A "Tianpeng Zongheng" was a big hit, bringing many paying readers.

In the meantime, the early leak of the VIP chapter of "Tianpeng Vertical and Horizontal" once made Qidian very passive. Fortunately, Hato quickly revised the plot and eliminated the adverse effects by releasing a version different from the leaked chapter.

In addition to Qidian's price of 2 cents/thousand words, and the first month's free membership, the VIP fee system is finally maintained!

In the first month, an author received a thousand yuan remuneration. Once announced, it attracted many authors to join Qidian.

At the same time, it also stimulated other literary websites, and they began to imitate Qidian and launched a VIP charging system. A VIP movement swept the entire Internet literature circle.

However, Qidian's main competitors all made various mistakes or had different shortcomings, which resulted in being left behind by Qidian.

Cuiweiju was the first to imitate the VIP system, and even offered a price of 6 points per [-] words. However, Cuiweiju has too much color and text, and veteran authors do not have a good impression of it, so many authors are unwilling to join.

At the same time, the price was too high, and readers were unwilling to pay the bill, and they left Cuiweiju one after another.

Considering the operating cost, Tianying offered a price of 3 cents/[-] words, which attracted some authors, but the overall popularity was not high, and the VIP system did not progress smoothly. It did not develop until the online game boom came.

Climbing wants to cooperate with the old VIP website Mingyang Bookstore, but for some reason, the cooperation between the two parties has been delayed for several months, and finally broke up on bad terms, resulting in time delays. The launch of VIP has already missed the staking period .

However, the Huanjian Shumeng, which inherited the position of the leader of Longkong League, has been vacillating between literary and commercial because of positioning problems, resulting in a slow response.

Until the end of January now, the VIP system has still not been launched, and it is obviously going to be cool.

Now it can be said that in the brutal competition of many well-known websites, Qidian Chinese.com has already taken a lead!
"However, the competition facing Qidian is still brutal, so it needs to continue to invest in stabilizing its achievements and status."

Chen Hao nodded when he heard the words, he was already mentally prepared, "How much?"

"At least 300 million!"

Last year, Chen Hao invested 150 million yuan in promotion after he acquired Qidian.

"Okay, I'll give you 500 million!" Chen Hao nodded.

The future value of Qidian Chinese.com is immeasurable, and the current investment is nothing at all.

(End of this chapter)