Huayu Zhihao

Chapter 358 The Finale
"In 2004, Haotian's production of Happy Girls came to an end, An Youqi won the championship, Zhang Hanyun was the runner-up, and Wang Ti was the third runner-up!" ---Manguo TV
"The average audience rating of the Happy Girls Championship finals is 0.48%, ranking second in the same time period!" --- Reported by Sohu Entertainment
"The draft carnival is finally over, and Happy Girls' Voice is coming to an end!" --- Netease Entertainment
……

When Chen Hao was shooting his new movie "The Hangover", on September 2004, 9, the finals of the 22 Haotian Production Happy Girls came to an end that night!
What is slightly different from Chen Hao's impression is that the runner-up and third runner-up of this year's Happy Girls switched positions. The biggest reason for this should be that Zhang Hanyun has already signed to Haotian Music.

Haotian Music and Tianyu Media had obviously reached an agreement long ago. Huo Shaowen took a fancy to Zhang Hanyun and strongly advocated signing this cute little girl.

Moreover, Haotian Music only signed Zhang Hanyun, and the other players were all signed by Tianyu Media.

Of course, in exchange, Haotian Music will hold more initiative in the right to sign players next year.

For this reason, Zhang Hanyun's draft experience has also changed. In the finals of the division, he was directly promoted to the finals as the champion, instead of the runner-up in the original history.

When it came to the championship finals, Zhang Hanyun didn't have a chance, but An Youqi, who could sing and dance, performed much better than Zhang Hanyun, so in the end he could only get No.2 unfortunately!

If it is forced to give the champion, then it is estimated that they will be called shady, which is not worth the loss for the two companies that pay more attention to the establishment of the brand value of "Happy Girls"!

Therefore, Zhang Hanyun could only be wronged and took the runner-up, and his ranking was improved by one place compared to his previous life!
The 4 Happy Girls, which lasted for 2004 months, came to an end and once again became the focus of the media.

In 2004, the reason why Happy Girls was able to arouse the current popularity is because it imprinted the concept of talent show into the minds of domestic audiences.

As a latecomer, seeing the average ratings of 0.48%, Chen Hao's first reaction was horrible.

After all, if the ratings do not exceed 2%, it is really not enough to watch!
But this rating of less than 0.5% actually ranks first among all local satellite TVs in the same time period, second only to CCAV1 and second in the country.

Let’s talk about the number of votes received by text messages of the three girls in the finals. The champion An Youqi got 371653 votes, the runner-up Zhang Hanyun got 365098 votes, and the third runner-up got 363944 votes.

The combined box office of these three barely broke one million. If this is placed in later generations, I am afraid that even one player's votes should not be one-third.

But this number has shocked the entire industry. The performance of Happy Girls in 2004 is obviously insignificant compared to later generations, but at the moment, it has already made other TV stations envy and hate!

After all, the audience rating has always been ranked second in the same period of time on the national satellite TV, and the 15-second advertising fee has been sold to 2 yuan, and the text message revenue of each finals has also reached the million level, which can be described as a big profit.

This is indeed the first time in the mainland in 2004, when variety shows were still in their infancy.

The first reaction of many people may be that this data is false, even if it is confirmed, it is unbelievable.

With this large-scale singer talent show, it caused a sensation in the whole country and the industry. Shonan Satellite TV and Haotian Production can be said to have gained both fame and fortune. The key is that this talent show can continue to run, it is definitely a cornucopia.

For the first time this year, I have accumulated experience and gained fame. It is foreseeable that next year it will definitely improve to a higher level.

This makes it impossible for other TV stations not to be tempted!
If nothing else, the major TV stations must already have the idea of ​​holding a similar talent contest.

As for whether they dare to act immediately, it is not certain. After all, there are still relatively few TV stations like Shonan Satellite TV that are interested in entertainment innovation and have courage.

At the same time, shortly after the end of Happy Girls, Mengniu announced that it had signed Zhang Hanyun as the image spokesperson for its product yogurt.

Not only that, Mengniu, which is good at marketing, has taken a fancy to the enthusiasm caused by Happy Girls, and has already negotiated with Haotian Production and Shonan Satellite TV about the naming rights of Happy Girls in 2005.

However, Haotian Production and Shonan Satellite TV are not in a hurry now, and there are quite a few merchants who want to cooperate together.

After experiencing the embarrassment this year that no merchant is willing to name the name, now it is finally possible to slowly raise the price!
……

The time came to October 2004, 10. Haotian Film and Television was the main cast, and Remington participated in the costume myth drama "Lotus Lantern", which officially landed on CCAV4.

This 35-episode large-scale mythological drama starring Cao Jun, Da Meitang, Shu Chang, and Jiao Enjun was dubbed "The Story of Immortals" by the media!
And its ratings are also very "fairy-like". It got 2.3% of the opening ratings on the first day of broadcasting, and the highest ratings peak reached 5.4%, which almost refreshed the best opening ratings of CCAV8 this year.

However, the reputation of "Lotus Lantern" is mixed, because everyone is familiar with this kind of mythical story, but TV series must be adapted, which is prone to problems.

As long as it is adapted, it will definitely attract criticism, and in order to make the adaptation more in line with the aesthetics of modern people, there are major changes. The character image design is more biased towards the comic of the same name, but this has become the most criticized place.

However, there are two sides to the story. The adaptation of "Lotus Lantern" has been criticized by some media, but it is also loved by young people because it conforms to the aesthetics of modern people. The audience has become mainly young people.

Moreover, although the evaluation of "Lotus Lantern" is mixed, its ratings have been unstoppable all the way, breaking 3, 4, and even 5 in no time!

By the finale of the 35 episodes of "Lotus Lantern", the average ratings reached 5.4%, and the peak ratings reached 9.1%!

"Lotus Lantern" directly created CCAV8's best ratings score this year, and is currently ranked No. 2004 in the 6 annual TV ratings list!
This ranking also equals the annual ranking of last year's "Golden Branch Desire"!

For this reason, CCAV8 is naturally very happy, and at the same time expressed its willingness to continue to cooperate with Haotian Film and Television.

After all, the two consecutive TV series "Golden Branch Desire" and "Lotus Lantern" have received super high ratings, and no one would not value such a partner.

Haotian Film and Television is naturally also very happy. Before that, it relied entirely on Remington and Li Ming's matchmaking, but now Haotian Film and Television has finally won the recognition by virtue of its own strength.

In the future cooperation with CCAV, even if we leave Remington, Haotian Film and Television will be able to deal with it calmly.

As a new film and television company, the report card handed over by Haotian Film and Television is obviously impressive enough!

At the same time, the shooting cost of "Lotus Lantern" was 2350 million RMB, and the cost per episode was about 65 RMB!

However, when it was exclusively sold to CCAV8 in the first round, it was sold at a price of 65 per episode.

(End of this chapter)