Huayu Zhihao

Chapter 388
2004 is undoubtedly a year of rapid development of China's film industry.

The production of films has greatly increased. In 2004, Huaxia produced a total of 213 feature films, which not only increased by 2003% compared with 50, but also created the highest record in film history!
At the same time, Huaxia also produced 10 documentaries, 4 cartoons, 30 science and education films and 110 TV movies.

China's current film production can be compared with France, India, etc., and it has entered the ranks of the world's film production powers!
The types of movies are rich, including martial arts film "House of Flying Daggers", theme film "Zhang Side", science fiction film "Man with No Surname", romance films, horror films and the film "Kekexil" with great director personality, etc.

Film investment has become more diversified, and films produced by private and foreign capital have accounted for 80% of the total.

The total amount of film investment has increased, especially the "big productions" with a cost of more than 500 million yuan have increased significantly, and even literary films such as "Jasmine Blossoms" and "Peacock" have invested more than 1000 million yuan!
"House of Flying Daggers" even created a record for the investment cost of a Chinese-language film, which was 3600 million US dollars, or about 2.9 million yuan!

Private enterprises headed by Old Picture, Poly Huayi, Huayi, and Haotian have become powerful film and television production brands!
Among the top ten films in 2004, "Man With No Surname", "House of Flying Daggers", "Kung Fu", "A World Without Thieves", and "New Police Story" were all dominated by private investment.

Both Huayi and Haotian were shortlisted in the 2004 "China 500 Most Valuable Brands"!
Before 2003, the profit ratio of the mainland film market was generally 60% for imported films, 30% for Xiangjiang films, and 10% for domestic films. In 2004, the box office share of domestic films surpassed that of imported films for the second time, accounting for 55%.

The first time was "Hero" of the National Teacher in 2003. A film accounted for a quarter of the total box office of the year, which is simply a miracle!
In 2004, the total annual box office in the mainland was 15.2 billion yuan, an increase of 11% compared to last year's 38 billion yuan.

Five of the top ten films are domestic films, and they have won the top four. The fifth-ranked "The Ninth District" also has Huaying's investment.

In 2004, a total of 5 films had a box office of over [-] million, namely "Man with No Surname", "House of Flying Daggers", "Kung Fu", "A World Without Thieves" and "The Ninth District"!
In 2003, the annual box office champion was "Mobile" with 5300 million yuan, which can only be ranked 2004th in 9!
The overseas box office of domestic films has also set a new record, mainly three films "Hero", "Man with No Surname", and "House of Flying Daggers" contributed the most!
The overseas box office of "Hero" exceeded 11 billion yuan, and "Man with No Surname" is still in theaters, with a cumulative box office of 7 million!
内地的院线数量也增加到了36家，票房收入达到2000万的有6家, 达到1000万的有16家！
The total number of screens in the mainland has also reached 2436!
The Huaxia film market in 2004 can be said to be developing rapidly in all aspects!
However, only one-third of the 213 feature films produced made it to theatrical release, meaning the remaining two-thirds became backlogs.

Not to mention that very few of the one-third of the films released actually make money!
It can be said that domestic films are seriously unable to make ends meet, with production but no market!
At the same time, the film output value of the United States is as high as 600 billion US dollars, while that of China is only 36 billion, which is only 0.6% of that of the United States. For a large country with 13 billion people, it is not even as good as its neighbor South Korea.

Also, Chinese people watch a movie every five years on average, while Americans watch an average of 5 movies a year. The gap is too great!

In addition, the film rating system, the market competitiveness of films, etc. need to be improved urgently.

China's film industry has made progress, but there are also many crises!

……

After the time entered 2005, Chen Hao's work began to become more regular. During the day, he was busy dealing with the company's affairs, and at night he was busy flipping brands, which can be described as hard work day and night!

"Mr. Chen, then I'm leaving tomorrow!" Xing Aina said.

"OK!" Chen Hao nodded.

Xing Aina paused when she heard this, and then said, "Mr. Chen, I don't mean anything else. I just think that you should find more professional people to do this kind of thing. After all, I'm just a screenwriter, and sometimes I don't think well. .”

Chen Hao was taken aback when he heard the words, but it was true after thinking about it, after all, Xing Aina is a screenwriter by profession, and now she is developing towards the direction of a producer, negotiating and acquiring companies is indeed not her strong point.

Professional things still have to be left to professional people.

Before the company was just established and there was no manpower, I reluctantly asked Xing Aina to help, but I got used to it. Sure enough, I am still not very good at managing the company, so I have to find someone capable.

It's just that all the talents I know in this field are in other people's bowls, and I have to wait.

In terms of acquisitions, it is indeed necessary to find a professional talent. After all, it is estimated that there will be many things in this area in the future, and future acquisitions will not be the current million level!
"Then find a headhunting company, not only to find someone to replace you, but also to help the company find legal, public relations, and investment talents." Chen Hao said.

When it comes to company profits, debts, copyrights, taxes, etc., there must be legal talents.

In addition, now that film and television dramas want to explode, in addition to their own quality, marketing promotion has become the top priority!

For example, "House of Flying Daggers" spent 3000 million RMB on publicity, even the national teacher had to do this, which shows that the era of marketing has come!

As for investment talents, Chen Hao mainly serves himself, especially the idea of ​​acquiring Marvel that Smart told Chen Hao has been lingering in Chen Hao's mind.

Finding a talent in this field can provide yourself with clearer ideas and feasible solutions. As for whether it can be successful, let's talk about it.

"Okay, I'll do it now!" Xing Aina laughed.

Finally, I can be relieved and return to my own job, of course, to avoid making mistakes!

Now that the company is developing faster and faster, Xing Aina is really worried about the acquisition. Fortunately, this should be the last time!

Just as Xing Aina left here, Ning Hao came in again.

"Why don't you two come in together?" Chen Hao asked with a smile.

"Go, go!" Ning Hao waved his hand, "Let me tell you about "Green Grass"."

"Didn't you sign up for the Berlin Film Festival?" Chen Hao asked.

"Yes, so I'm going to Germany in February, and I want to take advantage of the Berlin International Film Festival to let "Green Grass" be released in February." Ning Hao said.

"No problem!" Chen Hao nodded, "When is the film festival?"

"February 2th!" Ning Hao said, "So, I want "Green Grassland" to be released on February 10th!"

"Yes, I will arrange it." Chen Hao nodded.

"That's fine, I'll go first!" Ning Hao laughed and left in a hurry.

Chen Hao looked at Ning Hao's back and smiled, "Green Grassland" really made Chen Hao look forward to it!
(End of this chapter)