Huayu Zhihao

Chapter 906 Breaking Records Repeatedly, Drama King "Zhu Xian"

"Zhu Xian" won an amazing first broadcast ratings as soon as it aired, and even received almost one-sided praise, and the discussion among fans on the Internet was almost over the top.

Not only that, as the plot continued to deepen, the ratings boom triggered by "Zhu Xian" not only did not stop, but became more and more powerful.

"As expected of the TV series with the largest investment in history, the 8000 million special effects are worth it!"

"Haotian Special Effects is indeed a world-class special effects company, and its visual effects simply beat other TV dramas in seconds."

"Every time I see Da Zhan and Qingyunmen, my first reaction is that the funds are burning!"

……

The special effects of "Zhu Xian" have been unanimously recognized by fans. Although they can't compare with the special effects of the movie level, they are definitely the top special effects in domestic TV dramas.

This is also one of the most satisfying places for fans. Among the realistic special effects, the exquisite and meticulous service, the majestic and magnificent Qingyun Gate, the ethereal and beautiful Fanxiang Valley...

The gorgeous and shocking battle between good and evil, the powerful magic weapons, and the antique Chinese charm have satisfied countless fairy tale fans' fantasies about the fairy tale world, and it has hit everyone's G-spot.

As far as special effects are concerned, countless fans have shouted that "Zhu Xian" is definitely the pinnacle of domestic fairy tales!

""Zhu Xian" is still relatively original. As an original party, we must support it!"

"Although the main line of "Zhu Xian" is the same as the original novel, I don't feel bored, on the contrary, I am very happy, because this is the "Zhu Xian" I want to see!"

"Most of "Zhu Xian" is loyal to the original work, but it still has its own expanded content. These are all to improve the background and setting of the entire "Zhu Xian" world, making the plot more reasonable and exciting. Haotian's screenwriter is really strong!"

……

The reason why "Zhu Xian" can win the support of countless fans is that its loyalty to the original is undoubtedly a particularly important point, and this is what Chen Hao strongly demands.

However, this simple requirement is often not realized by future generations.

After those so-called screenwriters got the novel, they just made it up. It's hard to say whether they have really read the novel seriously.

Relying on my past experience, I started to force some plots into it, regardless of whether it is suitable or not, anyway, I just used it that way, which caused many adaptations to be nondescript.

Not only did it fail to make the plot of the original work more perfect, but it lost the excitement of the original work, which attracted fans of the original work to complain wildly.

Especially when IP+traffic is prevalent, countless classics have been destroyed.

It's no wonder that countless fans later didn't want the classics in their minds to be adapted, they were very afraid that the classics would be ruined.

Of course, this is also related to the ecological environment in the circle, the status of screenwriters is too low.

Don't talk about remuneration, just talk about the script, the director can change it, the famous leading actor can change it, the investor can change it even more, the script written with painstaking efforts is finally changed and the completion is not good.

For this, you still have to accept the opinion with humility, and change it!

Otherwise, fuck off!
In addition, the Internet giants entered the market in those few years, and because of the blessing of double fans, IP+traffic, they often did not worry about selling, and basically one film became popular.

Although it was complained by countless audience fans, it doesn't matter if they make some money.

Therefore, there is no need or desire to delve into the issue of script adaptation.

On the contrary, South Korea is next door to us. Compared with China, the status of screenwriters is undoubtedly a heaven and an earth.

Of course, what I'm talking about here is that under normal circumstances, there must be a lot of screenwriters who have no status in South Korea.

But relatively speaking, the remuneration and status of screenwriters in South Korea are undoubtedly much higher than those in China, and they can really influence the plot direction of film and television dramas.

What is the promotion of remuneration and status?
Naturally, it is a wonderful plot!

Therefore, in order to improve their remuneration, status and reputation, they will do everything possible to continuously improve and create many excellent scripts.

This is undoubtedly one of the reasons why Nanliu has been able to run rampant in Asia for many years, and many Chinese people feel that South Korea can shoot many classic masterpieces!

Of course, it is impossible for the adaptation to be exactly the same as the original novel. One of the adaptation directions given by Chen Hao is to improve the world background and setting of "Zhu Xian".

The early "Three Wonderful Books of Internet Literature" were "Zhu Xian", "Journey into the Misty" and "Legend of Little Soldiers".

If you have read "The Misty Journey", you should be able to see that the writing style of this book is not particularly good, but it can be ranked as one of the three great books. In addition to the novel imagination, it is a relatively complete and intuitive system of comprehension.

The writing and plot of "Zhu Xian" are all excellent works, especially the writing of the word "love", which is very powerful, but its cultivation system is not perfect, and it is a bit vague.

And "Ethereal Journey" proposes a complete cultivation system: rotation, consecration, fusion, heartbeat, spiritual silence, Nascent Soul, out of body, distraction, fit, crossing catastrophe, Mahayana, and ascension.

This system is intuitive and clear, and has been used and perfected by many later cultivation novels.

Although this system has not been completely inherited, Nascent Soul, Distraction, Crossing Tribulation, Mahayana, and Ascension still appear in countless later cultivation novels.

Including that after the failure of crossing the catastrophe, you can turn to practice Sanxian. I believe everyone is familiar with the setting of Sanxian.

There is an intuitive system that can make audiences and fans feel more anticipation. Although the upgrade of fighting monsters was later considered a bad routine, it is undeniable that countless novels are inseparable from it.

It is one of the direct sources of refreshment.

Of course, in addition to improving the upgrade system, there is also a world background.

However, the screenwriters also added some other plots in addition to these, which are used to portray the character of the characters, deepen the background relationship between the characters, and so on.

"It's right to choose Hu Ge in Xianxia drama, Li Xiaoyao and Zhang Xiaofan who love Hu Ge so much!"

"Sure enough, Lu Xueqi's role can only be a fairy, don't be a second person!"

"Xiaohu showed Baguio's eccentric spirit to the fullest. I never thought that she would act so spiritually. I love it!"

……

Another reason for the success of "Zhu Xian" is naturally the casting.

Hu Ge, the number one hero in Xianxia drama, after all, Li Xiaoyao in "Xianjian" is too deeply rooted in the hearts of the people.

Heavenly immortals, full of immortal energy, Wang Yuyan, Xiaolongnv, and Zhao Linger can be described as the dreams of countless young boys!

Xiaohu, Hutong girl, eccentric, compared with Guo Xiang in "The Legend of Condor Heroes", he has a sense of picture!
In addition, there are Dong Xuan, Zhang Jiani, Yuan Shanshan, Reyi Zha and many other beauties as partners, absolutely seductive!

……

Of course, "Zhu Xian" is not without controversy.

The first is the problem of the first heroine.

This is a debate brought about by the novel, and it continues to this day. Who is the number one heroine, Lu Xueqi or Baguio? Fans of both sides have continued the battle to the TV series.

In addition, whether Baguio can be resurrected in the end is also a big point of discussion.

Although the original novel, Baguio did not wake up, but countless Baguio fans still have a trace of fantasy, maybe the TV series "Zhu Xian" can give everyone a happy ending.

There are even quite a few Baguio fans who have already joined forces, wanting to force the production team of "Zhu Xian"!

The second problem is that the plot is a bit procrastinated.

At the beginning, the plot was very compact and eye-catching, but as the number of characters increased, the plot began to be muddled.

After all, "Zhu Xian" was only adapted to Qimai Huiwu, but there are as many as 55 episodes, which is indeed a bit of a suspicion of water injection.

This is also a characteristic of domestic dramas, unlike the United States and island countries, which have about 20 episodes.

But even so, some viewers still said that 55 episodes are not many, and they even want more, because "Zhu Xian" has indeed reached the top of the industry in other aspects.

If you procrastinate, you can procrastinate, at least you can watch it for a longer time. If "Zhu Xian" is over now, watching other TV dramas may not feel right.

For this reason, it has also received praise from many viewers who hold the same point of view.

……

With such high ratings and heated discussions, "Zhu Xian" has also set new highs in ratings.

Since it won 35% of the ratings in CSM1.5 City on the first day of broadcasting, its ratings curve has basically been rising, breaking through the 7% ratings mark in just 2 days.

On the 12th day of the broadcast, the ratings officially exceeded 2.52%, breaking the previous record for local satellite TV drama ratings in 2011 created by "Gong Suo Xin Yu"!

Then came another week, directly breaking 3%!Countless media exclaimed, "Zhu Xian" is going against the sky!
Even so, the ratings of "Zhu Xian" are still growing, and soon exceeded 3.4%. Countless media exclaimed that the ratings pattern in the mainland is about to change!

Because 35% of the CSM3.4 city is the ratings of "Happiness Comes Knocking on the Door" broadcast by CCAV, and it has been firmly seated as the annual ratings champion since it was broadcast.

Now it is surpassed by a TV series on local satellite TV!
Of course, the media said that the ratings pattern has changed not only because of the ratings of "Zhu Xian". In the past few years, the ratings of CCAV have declined, while the ratings of local satellite TVs have soared. This is an undisputed fact.

Moreover, "Gongsuo Xinyu", which was broadcast at the beginning of the year, caused a phenomenon-level heated discussion. After more than half a year, the audience rating was 2.52%, and it is still ranked 2011th in the 5 annual ratings list in the mainland!
2011 has come to August, and it should not be a big problem for "Gongsuo Xinyu" to win the top ten of the year.

This is the first local satellite TV drama rating to enter the top ten in many years, breaking the monopoly of CCAV.

And now the momentum of watching "Zhu Xian" will definitely surpass "Gong Suo Xin Yu", and may even win the annual ratings champion, which was unimaginable before!

The fact is also that the ratings of "Zhu Xian" still can't see the end of the growth, and soon broke through 3.88%!

This is the highest ratings record of local satellite TV since 2005!

Previously, it was maintained by the southern drama "Dae Jang Geum" introduced by Shonan Satellite TV. Now this local TV ratings record that has been maintained for 6 years has finally been rewritten by "Zhu Xian"!

At this time, the industry and the media have been a little numb from the shock, and now they are only waiting to see the ratings after the finale of "Zhu Xian".

The finale of "Zhu Xian" Qimai Wuwu finally came on August 8, and the peak ratings of that night reached an astonishing 31%, breaking another multi-year ratings record.

In the end, the average audience rating of "Zhu Xian" in CSM35 was fixed at 4.5%!

""Zhu Xian" triggered a frenzy of ratings, with an average rating of over 4.5%. It is well-deserved as the king of ratings in 2011!" --- Reported by Sohu Entertainment
"The finale of "Zhu Xian" broke the ratings record of local satellite TV in the past 6 years!"-- Netease Entertainment
"Repeatedly breaking records, "Zhu Xian" shows the king of the show!"--New Wolf Entertainment
""Zhu Xian" has been on the air since its broadcast, and its ratings and share of viewers have both topped the list at the same time!" --- Qiandu Entertainment
……

"Zhu Xian" ended perfectly, with an average audience rating of 35% in CSM4.5 city, becoming the temporary annual ratings champion in 2011!

Compared with the previous CCAV ratings champion, the ratings are 1.1 percentage points higher, and the leading advantage is very obvious!

Today, as the ratings continue to decline, many industry and media believe that "Zhu Xian" is expected to win the drama king in 2011!

The local satellite TV won the TV ratings champion, this is like a fairy tale!
Although "Zhu Xian" has its finale, its impact is very far-reaching.

Not to mention the frenzied reports of the media and the hot discussion on the Internet, the benefits it brings are amazing enough!

The first is the broadcast platform Shonan Satellite TV, because "Zhu Xian" may not only win the annual ratings champion, but also break CCAV's monopoly on TV ratings rankings for so many years.

This has greatly promoted the promotion of Shonan Satellite TV's status and brand. After all, at the end of the year, if you look at the top ten ratings rankings, two are from Shonan Satellite TV, and the rest are CCAVs. That's so eye-catching.

With this, Shonan Satellite TV can further consolidate its position as the leader of local TV stations.

The second is direct advertising revenue. Because of the super high ratings of "Zhu Xian" and as many as 55 episodes, Shonan Satellite TV received a record high advertising fee.

Relying on the advertising fee, Shonan Satellite TV not only paid back its capital, but also made a fortune, with direct income exceeding [-] million yuan!
In addition, Haotian Film and Television, "Zhu Xian" not only proved its golden brand once again, but also sold the second round broadcast rights and the network broadcast rights at sky-high prices.

The online broadcasting rights are as high as 100 million per episode, directly breaking the price record for online broadcasting rights in the Mainland. This is also the first time that a TV series in the Mainland has online broadcasting rights exceeding one million per episode.

At the same time, the right to broadcast the second round of "Zhu Xian" was simultaneously won by Tomato TV, Imperial TV, Pengcheng TV and Sichuan Satellite TV at a price of 100 million per episode.

With the network plus the second round of broadcasting rights, Haotian Film and Television directly earned 11000 million RMB!It has set a new record for the single-round revenue of mainland TV dramas!

These are only temporary influences and income. The real far-reaching influence is that IP adaptation has once again been proved by Haotian Film and Television to be a broad road, a road to the sky that can obtain major benefits!

With the great success of "Zhu Xian", countless Xianxia novels have become popular for a while, and many film and television companies have their eyes on online literature websites, wanting to buy the rights to adapt them.

In particular, Yuewen Group, which dominates the online literature market in the mainland, has become the golden chicken that lays eggs in the eyes of many film and television companies.

However, Chen Hao had already been prepared for this, and secretly won the right to adapt Yuewen's popular novel.

For this reason, many companies began to contact the author individually, wanting to bypass Yuewen and win the right to adapt.

This point was naturally blocked by Yuewen, but soon some authors complained on the Internet, after all, money touches people's hearts!

At the same time, large investment brings high returns, and the success of "Zhu Xian" also proves this point, so the mainland is likely to enter the era of TV drama investment of over [-] million!
(End of this chapter)