Huayu Zhihao

Chapter 944 An unintentional move has become a classic case

"How much did you grab?"

"How much did you grab?"

"How much did you grab?"

……

With the rain of red envelopes that Chen Hao was happy to get Linzi, the rain of red envelopes was sent out in an instant. In offices, classrooms, Internet cafes, film crews, and even construction sites all over the country, people were asking, "How much did you grab?"

"I didn't grab it, my luck is too bad!"

"I'm better than you, I got 6 yuan!"

"Hahaha, I got 666 yuan!"

……

Due to time constraints, the number of people who participated in the red envelopes that Chen Hao distributed was less than a million, but it still caused countless people to scream excitedly or be greatly disappointed.

Although the money may not be much, it is other people's money after all. If you can't grab it, you can only blame yourself for pointing your back and there is no loss. If you grab it, you will earn it. If you can win the grand prize of 66666, you will be lucky , Envy others!
Think about how lucky you are to have won the grand prize from the competition of millions or even tens of millions of people.

And even if you can't grab it, it's exciting to think about being able to participate in this online event that involves tens of millions of people!

This sense of participation and excitement has fascinated many people, they can't extricate themselves, and they are eager to try!

Therefore, as long as people who knew about Chen Hao's red envelopes would log in or register for the Haotian account, the Haotian department once again ushered in a peak of registration growth!
But it is a pity that there is only one red envelope rain, and the refreshing feeling is only a moment, some are not long enough, and countless netizens lamented that they did not get it.

So many people went to Chen Hao's Weibo to leave messages again.

fyz1989: Director Chen, I'm so miserable, I didn't think of anything, another red envelope!

greffen: Director Chen, I'm so miserable, I didn't think of anything, just another red envelope!

Xinxin was spinning: Hahaha, I got it, I got 66666, 66666jpg, there are pictures and the truth, hahaha!

Baby Yuelin: Director Chen, I'm so miserable, I didn't think of anything, just another red envelope!

Cultural person in Huanggang: Director Chen, I'm so miserable, I didn't think of anything, just another red envelope!By the way, buddy, where did you get 66666? @xinxin is spinning

……

Xinxin is spinning: I registered on Toutiao and snatched it! @Huanggang's cultural person
……

Rubbing fire: Daily headlines?Does Haotian have this company?Then I will go to the daily headlines to register one to see @黄冈的文化人
……

The formation of the netizens was surprisingly consistent, hoping that Chen Hao would send out another red envelope.

Chen Hao shook his head helplessly after seeing it, and when he was thinking about whether to send another one, he suddenly received a message from Yu Yongfu.

After reading it, Chen Hao nodded with a smile, interesting.

Afterwards, Chen Hao directly updated the new news on Weibo:
The red envelope rain just now was just the first wave, with a total of 111 million RMB sent out, and there will be 5 more waves, each wave is still 111 million RMB, with a total of 666 million, and the interval is 16 minutes. Please be prepared and wish you all good luck!
Chen Hao's Weibo has just been updated, and the comments below exploded again!

Wu Zhengjun: Great!Long live Director Chen!

xiudeqi: I knew Director Chen would not let everyone down!
Messenger of Justice: That's great. I used my mother's mobile phone to register an account for Daily Toutiao. I must win!

Mark.Li: Upstairs, why did you register for an account on Toutiao?Isn't the account of the Haotian department universal? @Justice Messenger

I love 36D: Because the first wave of winners of the 66666 yuan prize was registered on the daily headlines! @Mark.Li
Kongcheng, Yimeng: Then I will use my dad's mobile phone to register an account for Toutiao!
……

Soon, 16 minutes passed, and another wave of red envelopes rained down. Countless netizens who were waiting for this moment immediately poked their mobile phones and clicked on the "Happy Treasure Child" red envelope!
Then there was another cry of lament and excitement that filled the whole country.

"Grass (a kind of plant), I missed it again!"

"I'll go, there's nothing!"

"I'm so unlucky, I ordered a lonely one, but fortunately there are still 4 waves left, Bodhisattva bless you, heaven and earth are spirits, please bless me!"

……

And among the laments of most netizens across the country, there were also quite a few screams.

"I won, won, 6666 yuan, hehehe, send it to the class group to envy them to death!"

"Oh, I won. It's only 66 yuan, but it's better than nothing! Let's see if everyone in the 'Blind Love Family' group got it. It's probably not as much as me!"

"666! Fortunately, post it to the group of colleagues to make everyone envious!"

……

Many winners couldn't help showing off, and sent screenshots of their winnings to their class groups, colleagues, and relatives, letting more and more people know that Chen Hao was giving out red envelopes.

In the second wave of red envelope rain, the number of participants has exceeded 2400 million, which has tripled!
With such terrifying spread and publicity, I am afraid that there will be more and more in the future, and the last round will definitely create an astonishing astronomical figure.

At the same time, under Chen Hao's Weibo, the winner of 66666 yuan appeared again!

Old Man Eucalyptus: Hahaha, without further ado, just upload the picture, 666666jpg!

leon prodigal son: Where did you register the account upstairs?Is it the daily headlines again? @ Eucalyptus old man

Shameful Whale Rain: Ask the same question @易老夫子

……

Old Man Eucalyptus: You really guessed it right, I am the Haotian account registered on Toutiao!

Slightly drunk in Bodhisattva: Go to Daily Toutiao to register an account!I have to call my wife!

A Diving Old Bookworm: Childlike and Childlike!I called the whole family to grab it together, if you don’t believe it, you won’t be able to grab the red envelope!

……

More and more people know about Chen Hao's distribution of red envelopes. With everyone's spontaneous spread, the scope is getting wider and wider, and the number of people participating is more and more wave after wave.

At the same time, everyone also found that the 66666 yuan as the biggest prize always appeared on the account registered by Toutiao, so the number of registered users of Toutiao doubled instantly!
Fortunately, this was planned by Yu Yongfu a long time ago, so that the daily headlines would not be directly paralyzed, but the website is unavoidable.

As early as last year, when Chen Hao distributed red envelopes during his wedding and attracted 2500 million people to participate, it triggered crazy media reports and caused a huge sensation.

After all, 2500 million netizens participated in this grand event, and the traffic, popularity, influence and commercial value of it are simply incalculable.

Many people haven't thought about the energy contained in it, and Chen Hao himself didn't think much about it.

Yu Yongfu seized this hottest topic to make a name for his new product "Daily Toutiao" and attract registered users.

The total number of red envelopes has not changed, it is still 666 million RMB, but only 66666 of the big prizes will appear on the "daily headlines", coupled with the guidance of the navy, the daily headlines will be known to everyone in less than two hours!

Facts have proved that this publicity plan is very effective, and it is immediate!
When the last round of red envelope rain was sent out, the Haotian department got data feedback that more than 1.2 million people participated in this red envelope grabbing!
This data is a bit exaggerated, but it is still understandable.

After all, this rain of red envelopes is not like Chen Hao's wedding, which was only sent out twice, but distributed in 6 times, giving him more time to influence people who don't know the news.

At the same time, it is winter vacation, all walks of life basically stay at home, and when grabbing red envelopes, everyone will invite relatives and family members to grab it together, and the number of people must have soared several times compared to usual!
Only in this way has an amazing number of participants been created!

"The sixth round of red envelope rain, the number of participants exceeded 1.2 million, creating a record for the number of participants in an online event!" --- Reported by Sohu Entertainment
"Six rounds of red envelopes, the total number of participants exceeded 3 million, Chen Hao was so happy that Linzi stirred up the whole China!" --- Wangyi Entertainment
"Daily headlines are instantly popular, and the number of registered people may exceed 1500 million within a day?!" --- New Wolf Entertainment
……

The influence of the six-round rain of red envelopes is somewhat beyond imagination, and most people just take it for fun, grab money, and gamble on luck.

But in the eyes of those with a heart, this is a successful case worthy of in-depth study!
Chen Hao has money to give out red envelopes, has a precious son, and wants to celebrate with the whole world, that's all.

What needs to be studied is that the red envelopes are distributed in six times, and the final prizes are all concentrated in the "Daily Headlines"!
Undoubtedly, Chen Hao shared his happiness with countless people, and countless netizens either won substantial material wealth by winning red envelopes, or participated in a nationwide network event.

Among them, the biggest profit is the daily headlines!

Relying on the six rounds of red envelope rain, the number of registered users of Toutiao directly climbed to 5500 million!
The media's estimates are still somewhat conservative, only half of the actual figure!

And an increase of 3000 million registered users, even though some users may be zombie users, but the cost is only 666 million yuan.

This is not counting the newly added users of other Haotian companies, and the opportunity for the entire Haotian company to show their faces again.

Such a huge momentum, skyrocketing users, and hot popularity are definitely not something that can be done with 666 million. This is simply a classic case of spending a small amount of money to do big things!

Countless economists have even begun to analyze the brilliance, significance and far-reaching impact of this rain of red envelopes.

Chen Hao just smiled without saying a word.

Originally, he just wanted to celebrate Nongzhang's joy, but Chen Hao didn't think much about it, but Yu Yongfu's move made him have to obey.

Yu Yongfu also reported to Chen Hao in advance, and the plan was implemented after Chen Hao agreed.

This trick made Chen Hao feel that it seemed to be the same as the marketing strategy of Future Fortune's collection of five blessings at the end of the year, but of course it was still quite different.

Zhifubao's collection of five blessings has achieved win-win cooperation. It not only cooperates with multiple brands, but also realizes interaction, and everyone takes advantage of each other to market.

In addition, public welfare marketing uses Ant Forest to enhance corporate image.

In addition, emotional marketing, each blessing has a promotional phrase, and it coincides with the festive season, which can easily arouse emotional resonance.

Even, "Jiwufu" has gradually broken away from the low-level marketing level of stimulating desire with money, and achieved the effect of "invisible marketing" from a higher level and touching people's hearts through the injection of emotional factors.

It pays more attention to the expression of culture and feelings, and de-commercializes marketing. This is its outstanding feature that distinguishes it from other Internet giants in the Spring Festival red envelope marketing battle, and it is also the core advantage of winning.

Chen Hao's distribution of red envelopes this time can only be said to be an unintentional act, but Yu Yongfu happened at the right time and did not plan carefully, but the effect was surprisingly good.

Even if Yu Yongfu was given another 666 million, he would definitely not be able to produce such a sensational effect!
Thinking of this, Chen Hao wondered if he would give out a red envelope when there is a happy event in the future, not only for celebration, but also for publicity for his own company, killing two birds with one stone.

If there is no happy event, then learn Zhifubao and collect blessings at the end of the year, which happens to include all companies in the Haotian department as much as possible for group promotion.

This is more meaningful and effective than spending money on advertisements, and it can benefit the public!

Thinking of this, Chen Hao directly picked up his mobile phone and called Sister Shi, asking her to record this idea, and then asked the company to discuss it together and come up with a practical plan.

"A lot of people haven't snatched it yet, so I want you to give out red envelopes!" Yaya looked at the phone and smiled, "What do you do?"

"I've made six rounds, I can't stand it again!" Chen Hao laughed.

Yaya couldn't help giving Chen Hao a blank look when she heard the words, but Chen Hao was attracted by Yaya's inadvertent amorous feelings.

Yaya has always been very thin, no matter how much she eats, she will not gain weight, but now she has gained a lot of body because she just gave birth. Yaya is the type who gets fatter and more beautiful.

And as a mother for the first time, the temperament revealed inadvertently is truly charming.

"What are you looking at?" Seeing Chen Hao staring at her, Yaya was happy in her heart, but said angrily.

"Of course it's my peerless beautiful wife!" Chen Hao laughed.

Yaya said in embarrassment when she heard the words, "It means that the words are nice!"

"Then I will not only talk, but also practice." After Chen Hao finished speaking, he rushed towards Yaya.

"No, no! Well..." Yaya immediately refused, but her red lips were sealed before she finished speaking.

Three minutes later, Yaya's beautiful eyes were flowing, and she leaned into Chen Hao's arms and said shyly, "I can't do it now, wait a few days!"

Chen Hao laughed loudly when he heard the words, "Then I live like a year, hahaha..."

But it was ushered in a burst of powder punches from Yaya's coquettishness.

"Xiao Hao, we have guests, come down quickly!" Mother Chen's voice came.

"Oh, so fast!" Chen Hao sighed.

"Okay, let's go down quickly, don't treat the guests slowly." Yaya straightened Chen Hao's clothes and said.

Needless to say, those who came at this time should be relatives and colleagues who congratulated Chen Hao on his beautiful baby, and some of them were busy.

The fact is also the same. In the next few days, Chen Hao never stopped. Relatives, friends, colleagues and classmates greeted and sent him off continuously.

Chen Hao's time with Yaya has been greatly reduced, but fortunately Yaya is considerate enough, and the delivery was normal, so her body recovered quickly.

After Yaya was completely in the same state as before, Chen Hao began to go to work officially.

"Congratulations, Chairman Chen!"

"Congratulations, Director Chen!"

"Congratulations to Chairman Chen on the birth of a son!"

……

Along the way, amidst everyone's blessings, Chen Hao came to his office, and saw that there were already a lot of documents piled up there.

Chen Hao had no choice but to sit down and deal with it.

"Chen Dong, Zhang Jiani said you want to see her?" Sister Shi asked through the landline.

Chen Hao raised his eyebrows when he heard this, "Let her in!"

(End of this chapter)