Rebirth 05 Be a car tycoon

Chapter 191 Getting Started with Layout
Xiao Hui is not a person with a particularly good memory.

But no matter how bad the memory is, the financial crisis in 2008 must be known.

Although he doesn't know the specific dates, he is still very clear about some general trends in the world.

For example, the Lehman crisis, this is a symbolic event.

So Xiao Hui has been secretly paying attention to the movement of this company.

At the same time, after entering April of 2008, he arranged for the company's finance department to prepare a lot of funds for himself.

As for the Mengshi pickup trucks exported overseas, all related earnings are kept in overseas accounts in case of emergencies.

The current Nanshan Automobile has a very strong ability to absorb money.

Nanshan N7, Nanshan N8, and Mengshi pickups are all high-profit models.

The sales volume of N5 is responsible, and the profit margin is not bad.

The profits of the T300 are also satisfying.

That is to say, the profit margins of domestic products Zhiguang and domestic products Hongguang are relatively low, which are mainly used to offset sales.

In this way, one billion profits can be made in a month.

Although Nanshan Automobile is also building a second production line in Mingzhou and Hanzhou, it will cost a lot of money.

But these funds are basically loans and do not need to be filled with profits.

Xiao Hui can completely embezzle this part of the profit to do other things.

Of course, because Xiao Hui didn't know much about the stock market and didn't know some specific details, Xiao Hui didn't make too much of it.

Instead, a very low-key investment team was formed to focus on Citibank.

At its peak, the company had a market value of more than 1000 billion U.S. dollars, but at the trough of the financial crisis, only a few billion U.S. dollars were left.

This huge difference once became the focus of many media reports at that time.

These are also the two stocks that Xiao Hui remembers.

So it is natural to find a way to make a fuss here.

The market value has disappeared by more than 1000 billion U.S. dollars. Under the layout in advance, needless to say, it is still very hopeful to get back several billion U.S. dollars.

Xiao Hui is not greedy either!

"Mr. Xiao, China's stock market has performed very poorly this year. After reaching its peak in October last year, it has been falling.

Is it too risky to mobilize funds to buy bottom at this time? "

As the Minister of Finance, Li Jinming naturally couldn't avoid him if he wanted to mobilize funds.

"Who said I'm going to buy the bottom? Can't I sell short?"

"Huaxia's stock market does not support short selling now!"

"You don't have to think about it so much, I naturally have arrangements!"

Xiao Hui didn't want to make a lot of noise about his short sale of Citibank.

Although at that time, after moving a large amount of funds into the market, it is impossible for there to be no movement at all.

But it's best if you don't make such a big noise.

Otherwise, when the time comes, everyone loses money so much that they want to jump off the building, and in the end, your mouth is full of oil, isn't it attracting hatred?

……

"Has there been any movement in Nanshan Auto recently?"

Inside the small car, Hassan sat on the sofa a little tired.

The situation at the headquarters this year is not very optimistic, so a higher task has been assigned to the Huaxia branch.

If you didn't make any money in Germany, you must find a way to make up for it in the Chinese market.

"There's not much going on other than they're coming out with another big hardcore SUV called the T500.

Although the performance of the T500 is not bad, it is still not as good as the popularity of the N8.

Compared with the T300, sales are not so exaggerated. "

Although Bordo said so, I feel that the performance of T500 is very poor.

In fact, the monthly sales of the T500 is close to [-] units, which is very successful.

It's just that there is no such thing as N8's price increase to pick up the car, which makes everyone who is used to all kinds of miracles feel that it is not so exaggerated.

"At that time, it was reported that Nanshan Automobile had five models in development, and now three models have been launched, and there should be two more models to be launched this year.

Now it seems that it will be very difficult for us to keep the number one position in the market this year. "

Although Hassan was very unwilling, he knew that the current situation was very difficult to recover.

A series of explosive models of Nanshan Automobile are on sale, and the monthly sales have completely reached the mark of [-] units.

In this case, even if the niche car wants to rely on the method of pressing the car, there is no way to surpass it.

Besides, it's okay to do the car pressing once in a while.

But if this happens every month, dealers will rebel.

"There is no way around this, whether it is Tongtong Automobile or Fengfeng Automobile, they have already accepted this.

It is also necessary for us to let the people at the headquarters realize this. "

Bordo sighed, a little unwilling, but there was nothing he could do.

Why can my predecessor live so comfortably, but when it comes to me, the market environment has become so harsh?
Huaxia's car sales last year were close to 900 million. According to the current situation, it is a certainty that it will exceed 1000 million this year.

Even this year can become the world's largest car market.

Under such circumstances, various international giants have begun to face up to the Chinese market.

However, there are some things that cannot be changed as soon as you face them squarely.

……

"Jim, the situation at the headquarters this year is not very optimistic. Although the report for the second quarter has not been officially released, it is said that it is not very optimistic.

In this case, our Huaxia side must perform well and provide some funds to the headquarters. "

Mark was under a lot of pressure during this time.

For Tongtong Motors, 2008 was a tragic year.

Now it has reached the point where it is almost out of business.

Of course, this refers to the headquarters of Citigroup and the branch in Huaxia, where life is actually quite comfortable.

To put it bluntly, if it weren't for the steady stream of profits provided by the Huaxia branch, Tongtong Auto would probably be considering bankruptcy by now.

"It is said that Fufu Automobile Europe has been losing money for several years, and the situation in our headquarters is not optimistic. The development of the entire world auto market, including China, is still very good.

In this case, I think the headquarters should pay attention to the Chinese market and put the development of some models on the Chinese side.

This will not only greatly reduce the development cost of the model, but also enable our model to be launched quickly and follow the market demand.

Otherwise, sooner or later, it will be suppressed by China's own brand car companies headed by Nanshan Automobile. "

Jim is now full of confidence in the development of China's auto market, but he is under a lot of pressure.

This is a big market.

But it does not mean that Tongtong Automobile can live well in this market.

"Well, that's a good suggestion. When I have a video conference with the headquarters tomorrow, I will bring up this point again, so that those people can take a good look at the Huaxia market."

(End of this chapter)