Reborn in Hong Kong as a Tycoon

Chapter 232 Box Office Results
Leaving Jupiter Toys Company, on the way to Hutchison Whampoa Company.

Lin Baicheng said to his secretary Qin Lan who was in the same car with him: "Qin Lan, tell me about the box office of "The Snake in the Shape of a Hand" yesterday."

"Good Mr. Lin, I was going to report to you when I arrived at Hutchison Whampoa."

Qin Lan responded, took out a notebook from her bag, flipped through it and said, "Last night, "Serpentine Hands" was screened in theaters for three times, and won a total of 8.49 Hong Kong dollars at the box office."

"Mr. Lin, would you like to hear the specific data?" Qin Lan asked.

"Tell me."

Lin Baicheng nodded. Anyway, he is in the car now, so it doesn't hurt to listen.

Qin Lan reported aloud: "The ten movie theaters of Star Cinema have a total of 74 screening halls and 11100 seats. Because the ticket price is only half price three days before the opening, each movie ticket only costs 3 Hong Kong dollars."

"In the first show yesterday, the theaters sold a total of 9450 movie tickets; in the second show, the theaters sold a total of 10330 movie tickets; in the third show, the theaters sold a total of 8520 movie tickets."

"A total of 28300 movie tickets were sold for the three screenings. Each movie ticket is 3 Hong Kong dollars, and the total box office is 8.49 Hong Kong dollars."

"not bad."

Regardless of the box office of the three screenings last night, there were 8.49 Hong Kong dollars. It seems that it can earn 10,000+ Hong Kong dollars for a whole day of screenings, more than 100 million Hong Kong dollars for ten days of screenings, and 500 million in a month. box office in Hong Kong dollars.

But this is basically impossible, unless the movie is super classic and the box office can reverse growth.

First of all, the release time of Xiangjiang movies is usually one month, but the screening of movies will lead to lower and lower box office as time goes by, because fewer and fewer people will watch it.

In addition, weekends and working hours are different during holidays. During working hours, not many people have time to watch movies, so the box office results will be lower than weekends, and it is impossible to maintain high box office results every day.

Take "The Serpentine Hand" as an example. There is a reason why the box office was so high after three screenings last night.First of all, yesterday was Saturday and no one was at work, so people had time to go to the cinema to watch a movie.

In addition, because "The Serpentine Hand" was widely publicized on ATV and newspapers before its release, many people knew that such a film would be released today.

The most important thing is that a movie ticket is only half price, so there is an average attendance rate of [-]%. Otherwise, unless it is a classic movie, it is impossible to have such a high average attendance rate. Generally, movies can have half the attendance rate That's fine.

Although "Snake-shaped Diao Hand" is good, it has not yet reached the level of classics. Cheng Long is not very famous now, and he cannot attract a large number of fans to the cinema to join him, so the follow-up movie box office depends on how the movie's reputation is.

It has a good reputation and everyone likes it. With word of mouth publicity, it might still have a good box office result.If word-of-mouth is mediocre, then wait for it to hit the street, no matter how much you publicize it, not many people will watch it.

Lin Baicheng said to Qin Lan: "After today's box office comes out, please remember to report to me; when next week's box office comes out, tell me again."

"Yes, Mr. Lin."

Qin Lan responded and wrote down the matter in his notebook.

As the boss, Lin Baicheng is not very concerned about the box office of "The Serpentine Hand", as long as it is not too bad.

However, as the manager of Star Pictures, Wu Siyuan cared more about the company's first film, not to mention that he directed the filming of this film. If the box office results were too poor, he would lose face.

In addition, the main creative team of "Serpentine Hands" is also very concerned about the movie's box office, especially the director Zeng Zhiwei and the lead actor Cheng Long.For them, the film's box office is related to their future, and they have no reason not to care.

On Sunday, "The Serpentine Hand" was shown in theaters all day.

Now Xiangjiang's movies are about 90 minutes long, so the Star Cinema has arranged a total of ten screenings throughout the day, and the theater is only showing the film "Serpentine Hands".

On average throughout the day, even if today is Sunday, the average attendance rate is still not as high as the average attendance rate of the three games yesterday.Fortunately, maybe the quality of the film was good, maybe it was because of the good publicity, or maybe it was because the ticket price was cheap. Anyway, the average attendance rate of the day reached [-]%, which is a pretty good figure.

After all, even if it is Sunday, there are not many people going to the movies early in the morning, or even very few, so an average attendance rate of more than half of the whole day is not bad.

The Star Cinema has a total of 1.11 seats, and 11.1 seats in ten shows. The attendance rate of 69930% means that 21 movie tickets were sold, almost [-] movie tickets, and the box office was about [-] Hong Kong dollars.

It's a pity that the ticket price is half price, only 3 Hong Kong dollars per ticket. Otherwise, with such a high attendance rate, there would be a box office of more than 40 Hong Kong dollars a day, which would be a lot.However, if the ticket price of 6 Hong Kong dollars is really restored, whether such a high attendance rate can be achieved, then there will be a big question mark.

After Lin Baicheng learned of yesterday's Sunday box office the next day, he just glanced at it and threw it aside. After all, the number was too small.According to the current box office figures, the box office of the film "Serpentine" is only 400 million Hong Kong dollars at most, which is not much money.

With a box office distance of 300 million Hong Kong dollars, only 150 million Hong Kong dollars was distributed to Star Pictures.The shooting cost of this film is 40 Hong Kong dollars, and the promotion fees of TV stations and newspapers will cost 10,000+ Hong Kong dollars at a discounted price, and the copying fee will cost more than 80 Hong Kong dollars. The total cost is about [-] Hong Kong dollars.

In this way, if the box office is 300 million Hong Kong dollars, Star Pictures will only earn 70 Hong Kong dollars.Fortunately, there are overseas markets such as Bay Island, Japan, South Korea, and Southeast Asia. If the box office of Xiangjiang is high, selling copyrights in overseas markets can sell a lot of money, otherwise the production company will go to Northwest Wind.

Even so, the millions of Hong Kong dollars in profits from a movie are not in Lin Baicheng's eyes.Movies have media attributes, which is why Lin Baicheng attaches great importance to it. If he really wants to make money, he would not open a movie company, and it would be better to specialize in theaters.

Although the cost of theater chains is also high, movie theaters earn more stable profits, and the real estate they own will continue to increase in value, making more money than making movies.After all, there are uncertainties in making movies, and no one can guarantee that every movie will make money and not lose money.

Lin Baicheng doesn't care about the profits of several million Hong Kong dollars, but Wu Siyuan, Zeng Zhiwei and Cheng Long are different. They were overjoyed when they learned that the box office reached 21 Hong Kong dollars on Sunday.Because if there are no accidents, the box office of this film will be at least 200 million Hong Kong dollars. This film will definitely recover its cost and make a lot of money.

In their view, movies can make money, no matter it is good for everyone, and their respective careers have taken a firm step forward.

(End of this chapter)