Yanzi Valley of Jingcheng

Chapter 185 Is It Worth Doing?

I thought that Yanzi Valley was already the center of cosmic conflicts, but Guan Sha received a WeChat message from Du Jing within a few days: Wuhan is locked down!
Du Jing gave a picture, and the news in the picture came from the Wuhan Novel Coronavirus Infected Pneumonia Epidemic Prevention and Control Headquarters.

"In order to do a good job in the prevention and control of the pneumonia epidemic caused by the new coronavirus, effectively cut off the transmission of the virus, resolutely curb the spread of the epidemic, and ensure the safety and health of the people, the relevant matters are hereby announced as follows:

From 2020:1 on January 23, 10, the operation of urban buses, subways, ferries, and long-distance passenger transport in Wuhan has been suspended; citizens should not leave Wuhan without special reasons, and the passages from airports and railway stations to Wuhan are temporarily closed.The recovery time will be announced separately.

We sincerely ask the general public and passengers to understand and support!
Wuhan Headquarters for the Prevention and Control of Pneumonia Outbreak of Novel Coronavirus Infection

November 2020, 1"

Guan Sha quickly replied to Du Jing: "Why do you want to block it?"

Du Jing: "I heard that SARS is coming again..."

SARS refers to Severe Acute Respiratory Syndrome, a global epidemic of infectious diseases that began to spread in China in 2002 and was not gradually eliminated until the middle of 2003.

Guan Sha and Du Jing were elementary school students that year. They heard from the teacher that SARS was contagious, and the school might close.

All the students were looking forward to the suspension of classes, and they didn't really care about what kind of disease SARS was.

But to the disappointment of Du Jing and Guan Sha, from when SARS first appeared on the news to when SARS was finally wiped out, the school never stopped classes, and everything went on as usual, and no one around Guan Sha was infected with SARS.

SARS is highly contagious, severe, and isolated... It seems that Guan Sha can only watch it on TV after returning home.

"It shouldn't be that serious, right?" Guan Sha wasn't very scared.

Du Jing shrugged, "I don't know, but it looks serious, why else is the city closed. It seems that SARS was not closed before, right?"

"I don't remember... I don't remember, maybe I don't have it..." Guan Sha was sitting in front of the spacious and bright floor-to-ceiling windows of Xiao Jie's house at this time. During the day, Xiao Jie went to work, and only Guan Sha was at home.

It took her a few days to get a good understanding of the development of long-term rental apartments.

Guan Sha wanted to do this, she wanted to help many young people like herself who were struggling in big cities to solve the problem of stable housing, but this time she was not so impatient, so that when Shen Li told her that this was a When the opportunity arises, Guan Sha doesn't immediately roll up her sleeves and start working.

"Sister Shen Li, before I always thought of something and did it right away, thinking that it was efficient, but whether it was lipstick beauty or real estate investment consulting, it turned out that I was too sloppy. Others are ahead, but now I find that if there is no in-depth research before doing something, the more time you rush, the more time it will turn out to be wasted.”

"Okay, then let's study together." Shen Li said, "Starting from Yanzi Valley, I can do interviews in the community and surrounding areas, collecting materials bit by bit. I have a feeling that for me, the self-media is also an A breakthrough, but this is just my feeling, it may not be feasible, let me explore first."

"Okay, okay!" Guan Sha was a little excited.

Although Shen Li's previous work is not particularly high-income in Guan Sha's opinion, Guan Sha has no doubts about Shen Li's ability and attitude towards work. Shen Li is always willing to devote 100% of her energy to what she does , which is very rare.

If someone like Shen Li can become his teammate, then the probability of success will increase.

After preliminary research, Guan Sha found that the advantages of long-term rental apartments are unified management, simple decoration, and basically real housing sources, which can solve the problem of housing for young people in first- and second-tier big cities.

The word "apartment" became a hot word on the Internet in 2014 when Lei Jun invested 1 million yuan in YOU+ International Youth Apartment.

Since 2015, the government has continuously issued favorable policies, and the long-term rental apartment industry has ushered in rapid development. As of October 2019, the number of long-term rental apartment brands has exceeded 10.

Because the long-term rental apartment works as a "second landlord", the source of profit is naturally the "rent difference", but the rent difference is actually not high, which means that the profit is limited. For example, in Japan, where the long-term rental apartment industry is mature, the room The second largest company, Leopalace21 Corp, has a gross profit margin of only 2019% in 8.31.

If you want to increase the gross profit margin, you must have enough houses in the market to centralize management, reduce costs, and even gain certain pricing power in the market.

In order to realize profits earlier, some companies have used their brains to grab housing sources. For example, Guan Sha encountered the situation of "high entry and low output", "long-term income and short-payment" and "rental loan" in Dandan apartment. Of course, There are also decoration problems that she has not encountered, such as excessive formaldehyde and so on.

Due to fierce competition and the fact that the entire industry has not yet entered a profitable period, the risks accumulated before are slowly being released. By 2019, there are dozens of long-term rental apartments uploaded online.

Because of this, the state has also begun to increase its supervision of this industry, and many banks have tightened their loans for long-term rental apartments.

According to the relevant research report of Huajing Securities, the average growth rate of the management room scale of leading companies in the long-term rental apartment industry in 2019 was 19%, which was a significant drop from the 2018% growth rate in 173.

Guan Sha frowned and looked at the data in the computer, not knowing what to do.

The long-term rental apartment industry is currently very "volume", and the general environment is not optimistic, but the management room scale of leading companies can still maintain a growth rate of nearly 20%, which shows that this industry still has a lot of room for development .

Guan Sha rested her chin on her hands, lost in thought, and let the dazzling sunlight outside the window shine on her charming cheeks.

Previously, Guan Sha liked industries with high gross profit margins, because high gross profit margins meant that the business model made money easily.

For example, lipstick, which costs a few dollars, can earn a dozen or dozens of dollars by selling it backhand; another example is real estate investment consulting, where the cost is nothing more than labor costs and research fees. quite a lot.

But long-term rental apartments... Guan Sha scratched her head. This business seems to be a thankless job at present. Even the gross profit rate is less than 10%, so the net profit rate must be even lower. This business model is not the same as Guan Sha's. The previous entrepreneurial preferences run counter to each other, especially now that an epidemic similar to SARS has suddenly emerged. Wuhan has been closed, and Guan Sha does not know what will happen next. If Qingyang is the next to announce the closure, then Can young people from other cities still come in?
If young people can't come in, who will the house be rented to?
No matter how you look at it, this business seems not worth doing...

But if she doesn't do it, the real problems that happened to her Guan Sha and the people around her are so sharp, so vivid, so bloody...

(End of this chapter)