Yanzi Valley of Jingcheng

Chapter 267 Completely Cool

Du Jing's current company is indeed very difficult. Last year's glory seems to have passed away, and it really existed, but it is like an illusion.

In 2021, Qingyang launched a guide price for second-hand housing, and the monthly transaction volume dropped by 40% month-on-month after the new year.

The Qingyang Housing and Construction Bureau stated that releasing the reference price of second-hand housing transactions will help increase the disclosure of second-hand housing transaction information, guide rational transactions in the market, guide real estate agencies to release listing prices reasonably, guide commercial banks to reasonably issue second-hand housing loans, and prevent and control individuals Housing credit risk stabilizes market expectations.

"Originally, the transaction volume picked up in March. I thought the off-season in February was just temporary." There are less than 3 houses sold! The price of houses in some school districts has dropped by 2% and no one is buying them!"

Du Jing showed Guan Sha the shocking data. As of now, the total number of second-hand housing transactions in Qingyang has dropped by 2020% compared with 57.3, hitting a 15-year low.

Guan Sha carefully read the various data provided by Du Jing and pointed out, "But the transaction volume of new houses increased by 15.5%."

"Yes, but it takes at least 5 years from the purchase of a new house to the final sale of the house. What's more, it will be sold in the second-hand housing market after 5 years. The current situation is that no one is confident that they can sell it in the future."

"Is the guide price of second-hand housing directly controlled by bank credit?"

Listening to Guan Sha asking Du Jing to slap the bed, "Isn't it! Originally, the house on the market was worth 1000 million yuan, but the guide price issued for the same community was only 700 million yuan. The bank only approved the mortgage based on the guide price. , can only borrow 700% of 70 million yuan, so who wants to buy a house that is not worth 1000 million yuan at the bank!"

"This is... the control lever..." Guan Sha muttered to herself, her heart beating violently.

"No one is looking at the house now...you can't even pull it." Du Jing was disheartened.

At this time, Guan Sha suddenly thought of the issue of the financial attributes of the house that Xiao Jie and she had mentioned.

Xiao Jie’s original words at the time were:

"Evaluating the value of an asset with a financial attribute is often based on its credit value, that is, how much money you can use the asset to realize in a short period of time. An asset with a high credit value will give you cash in exchange for a short period of time. That's a lot."

"Most people need to go to the bank to get a loan to buy a house, but the market price of the house is not the basis for the bank to finally give you a loan. How much the bank will loan you is based on its own set of independent evaluation systems. For example, in the market A house with a price tag of 1000 million may only be worth 800 million in the bank’s valuation system, so the bank decides how much to loan you based on the total price of 800 million.”

"In fact, it's not just real estate. It can be said that any financial asset with low credit attributes is not a good asset."

Xiao Jie's words were clear and piercing, and his prediction and analysis had now become a reality, and this reality came so fast that everyone was caught off guard.

In fact, the guide price of second-hand housing directly hits the credit value of second-hand housing, which can be called a nuclear bomb-level weapon of real estate regulation. In a flash, many houses with tens of millions of dollars on the book are nothing but the value imagined by the buyers themselves. It is extremely difficult to realize it.

Du Jing's Jingyi company no longer relies on the traditional group chat and selling teaching materials, but has upgraded to pay for knowledge.

Jingyi registered his own planet in the Knowledge Planet APP last year, which is full of knowledge about real estate investment. You need to pay an annual fee to become a member of the planet. Each member has one chance to ask questions for free every month, and additional fees are required for more than one question.

Du Jing was full of confidence in her own business model, and all the real estate, legal and tax experts under the company also received very considerable compensation for asking questions, which greatly increased their enthusiasm. Based on the annual fee of 15 yuan per person, Jingyi’s revenue last year alone reached 298 million yuan.

Du Jing originally thought that the company's business scale would double in 2021, but this year it went straight to Waterloo, and the number of people scolding Beijing and cheating on the planet gradually increased, until now it is everywhere.

"Let me see!" Guan Sha snatched Du Jing's phone.

The setting of the planet is really scientific. Du Jinghe and the company can share files, photos and knowledge summary links as star owners. Planet members can ask questions to star owners, complete homework and check in every day. In addition, there is also a discussion area in the planet. Members can Discuss freely according to the current real estate form.

Guan Sha clicked on "Only Star Master" on the interface, and the posts that popped up were all publicly released by Jingyi. In addition to policy and legal documents, they were analysis of real estate price trends in different neighborhoods in many cities and daily communication posts.

such as:

[Sanjiang Garden, with good supporting facilities, four subway lines, top three hospitals and key primary schools, and international private schools with a long history]

[Real estates in Dacheng District, Shanghai, are sold in batches, and within 10 minutes by car is the national 4A Forest Oxygen Bar, Seaview Yacht Club Wharf and Port]

[The original intention of the policy is to maintain stability, not to embarrass rigid needs]

【Because you love to save money so much that you can't buy a house】

[Only by understanding the planning can one understand the city]

[Live Sharing: Policy Interpretation, Urban Planning, Community Selection]

[Gu Jia in "Only Thirty", although the ending sounds sad, she needs compensation for the divorce and the firework factory explosion, but it is still her mansion that saved her life in the end]

……

The comments posted by Guan Sha under these posts either caused Jing Yi to lose money or put Du Jing in jail. Some reasonable netizens also complained in various ways:

"I was in the pit two years ago, and I want to change houses this year, but I can't sell them after hanging up for a few months!"

"That's right, the agencies have started to lay off staff, and even those who show people want to change careers!"

"I'm heartbroken, the price of my house has been reduced by 25%, but no one cares about it."

"My family has a subway, a school, and a store, but I don't have a pick-up man."

"Before, we were fooled into buying a house, saying that buying a house was buying Qingyang stock, but now Qingyang has directly suspended trading!"

"Before doing anything, you have to think about three things: credit, leverage, and cash flow. Now they are all gone."

"Real estate can no longer drive consumption."

"Wake up, everyone. There is a high probability that there will be property tax in the future. For owners of more than three sets, the penalty tax rate will definitely be superimposed. 1.5%, 2%, 3% or 5% are all possible. The more houses, the higher the tax rate. Those who have ten or eight sets will be given a penalty tax rate of 5%, and the house will be returned to the state in at most 20 years."

"The real estate speculators only have eight out of ten sets, right?"

"There are a lot of speculators in the group."

"Don't talk about real estate speculators. From the perspective of ordinary people, the first set is just needed, and the second set is improvement. Now an only child like me has two sets of parents, two sets of grandparents, two sets of grandparents, six I inherit all the sets, and the husband and wife add up to 12 sets, which are assets in the past, and naked tax certificates in the future!"

"Look at Japan. By 2033, there will be one-third of unoccupied houses in Japan. Young people are not willing to inherit their parents' houses because they have to pay taxes if they can't sell them..."

"I'm sick, what if I bought a few more sets last year?"

"Real estate taxes in developed countries in the United States can account for 70 to 80% of a state's income, think about it guys"

"Everyone recognizes the facts and prepares in advance. The guns are loaded and time is running out."

Nowadays, not only is there wailing and cursing in the planetary community, almost no one is willing to renew the fee, but there are many people who find the headquarters of Jingyi Company to force Du Jing to lose money. As the market situation gets worse and worse, some irrational buyers even find out Aunt Du's hot pot restaurant went to the store to cause trouble, and many hot pot restaurants had to close down. Originally, the business of Aunt Du's hot pot restaurant was very difficult due to the epidemic. Revenue fell directly by 2021%, and the stock price was cut in half.

The tree fell and the monkeys scattered, and those experts and lawyers who had previously received high salaries resigned one after another. Even the horse friends who had been praising Du Jing also withdrew their capital. They told Du Jing that they could not earn money, but they had to keep their lives.

"I really have no place to hide..." Du Jing cried again, "I'm sorry Guan Sha, I didn't listen to you back then, I was too arrogant, you told me so kindly, I don't know Do not listen……"

Guan Sha hugged Du Jing tightly, "They didn't hit you, did they? Are you not injured?"

Du Jing shook her head, "As soon as they came, I held up my mobile phone and pretended to start a live broadcast. They didn't dare to do anything."

At this point, Guan Sha remembered Xiao Jie's words that made her hair stand on end: "Your business is all uncertain, and what I see is a road that is getting more and more bumpy, and the further you go on this road, the more you will be in the future." The more people will chase after you."

Xiao Jie didn't seem to want her to fail on purpose, everything he said was right...in the end...it was all right...Guan Sha thought about it and the corners of her eyes became hot again, now she doesn't even know that she should continue to hate this man, Still should love this man again.

All night, Du Jing and Guan Sha lay face to face on the bed, each crying to dry up their own tears.

After a long time, Du Jing said: "Now I know how hard it is for my parents and grandparents to start a business."

"Well, I know too." Guan Sha also thought of her grandfather and father.

"What's wrong with you?" After venting everything, Du Jing noticed Guan Sha's strangeness, "Did the Yanzigu apartment also encounter problems?"

Guan Sha shook her head, "I have a problem."

"What's the question?" Du Jing asked, seeing that Guan Sha didn't answer for a long time, she turned sideways, "How are you and Brother Xiao?"

"Not good." Guan Sha said, Du Jing's experience was so unbearable, Guan Sha didn't intend to hide the pain in her heart.

She told Du Jing all about Xiao Jie's deliberate plan to sell the Yanzigu apartment. Finally, Guan Sha smiled wryly, "Your Brother Xiao, he is a very good investor. I failed, but he seems to be..." Guan Sha hesitated to speak up here, "From the beginning to the end, I took the initiative, I took the initiative to confess, I took the initiative to hold his hand, I took the initiative to hug him, I took the initiative to propose marriage... If you can see the way we get along, hear our conversations, you can feel that ... he may never have loved me."

(End of this chapter)