China Entertainment 2004

Chapter 114 The Crying Liu Sisi

"Although we have lost the Zhanglaoji brand, we have the confidence and the ability to make Jialebao a leader in sales in the country, so that when consumers see red canned herbal tea, the first thing they think of is Jialebao."

In an interview, Yang Qiuru, the brand director of Jialebao, told reporters.

"Then can I think that your latest commercial is a declaration of war against Zhang Laoji?" the reporter asked.

Yang Qiu smiled and said, "It's not a declaration of war, we just want to show that Jialebao is the best and most popular red pot herbal tea."

"Then what do you think of Zhang Laoji's response to your advertisement?"

"What? Zhang Laoji responded to us?" Yang Qiu was puzzled.

"Yes, I received news that this morning, Zhang Laoji officially broadcast a new commercial on CCTV Channel [-]," the reporter smiled playfully, "Looking at the content, it should be in response to you."

After seeing off the reporter, Yang Qiu immediately contacted the little secretary and asked her to inform the department to hold a meeting in the afternoon.

After the advertisement shot by Jiang Yu was aired, Yang Qiu already guessed that Zhang Laoji would definitely respond, but he didn't think Zhang Laoji could make any decent advertisement, he was too aware of the group of corpses. What kind of virtue is the old man.

At four o'clock in the afternoon, colleagues from the brand department arrived one after another. A group of girls in stockings and uniforms sat around a long conference table, watching the projector, and waiting for the advertisement to appear.

"If a man wants to have a good kidney, he must drink Kidney Treasure!"

"Jinkela, I want Jinkela!"

"Good natural SB cream, you can see the matte finish, and you can't guess the age."

A series of sand sculpture advertisements played in the past, and there was a commotion below.

"Do you feel that there are more and more strange advertisements recently?"

"I think so too. Advertising wasn't like this before. Could it be that I can't keep up with the times?"

"I don't know what commercial Zhang Laoji will shoot to fight back against us this time. It feels like we are fighting together, which is very exciting."

"Indeed, this is more exciting than my exposure in the middle of the night."

"Hey, here we come..."

Everyone immediately sat upright, returned to seriousness, and looked at the projector.

I saw a little fat man slowly appearing on the big screen with two chubby cheeks.

Yang Qiu was taken aback, why does this little chubby look familiar?

On the screen, the little chubby ran to a refrigerator with his short legs, opened the door of the refrigerator, took out two cans of Jialebao, put them on the ground, and then stepped on them unsteadily.

Yang Qiu was even more confused. Is there any difference between this plot and our advertisement?

Co-authored you to replace the vending machine with a refrigerator, even if it is your own work, how dare you buy a CCTV advertisement?
For this kind of plagiarized advertisement, it deserves to respond... us?
Yang Qiu was originally full of disdain, but looking at it, something was wrong.

Little Fatty stepped on Jialebao and took out a can of Zhang Laoji from the top of the refrigerator, then put the two cans of Jialebao back, finally closed the refrigerator door, and left.

What do you mean?
Yang Qiu was taken aback.

The content of the two advertisements is basically the same, and the core creativity is also the same. Jialebao wants to step on Zhang Laoji to take the lead, but Zhang Laoji steps back.

The only difference is that in Zhang Laoji's advertisement, Xiao Pangdun puts the Jialebao back after stepping on it.

Does this mean that Zhang Laoji's customers are more qualified than our customers?

The girls below were also in an uproar.

"Why does this ad have the meaning of using one's spear to attack another's shield?"

"But we are him."

"So Zhang Laoji is hitting us in the face with our creativity?"

"No, Zhang Laoji and his gang can come up with such an idea? There must be expert advice behind it!"

"Yes, let's go and find out who shot this ad."

"I'm afraid you don't need to check," Yang Qiu said slowly, "Have you noticed the little fat guy in the advertisement? He was the one in the two advertisements."

"This can only explain one thing," Yang Qiu said with a sigh, "These two advertisements were shot by the same person."

He suddenly felt a little frustrated.

I thought that by offering a reward of one million yuan, Jiang Yu's mudslide in the advertising industry could be unearthed, and Zhang Laoji could be overwhelmed by creative advertising.

But he didn't expect that they could invite Jiang Yu, and Zhang Laoji could also invite Jiang Yu.

It's not just money.

In this wave, Jiang Yu's left and right hands exchanged blows, and after eating, the first one was eaten and the next one was eaten.

……

On the other side, Zhanglaoji brand department.

"Aihua, you fought a good battle this time!" Mr. Wang sat on the main seat, puffed up his chest and praised.

"It's all well trained by you, Mr. Wang," Zhang Aihua's small mouth seemed to be wiped with open water, and all kinds of nice words spewed out, "This time, thanks to Mr. Wang's good leadership, our brand department was able to defeat and increase Lebao smeared the conspiracy against us and fought a beautiful counterattack!"

Mr. Wang smiled modestly from ear to ear, "Okay, okay, then, let me just say a few words..."

"Welcome with applause!" Zhang Aihua took the lead in applauding.

There was applause in the conference room.

When Mr. Wang really started to speak, Zhang Aihua had already lost his mind.

She thought to herself, the 80 flowers are really worth it. Although Jiang Yu is a little arrogant, he is beautiful and does a good job.

More importantly, this time the company approved 100 million funds, and Jiang Yu asked for 80 yuan, and then asked them to issue a 100 million invoice. This wave is not a loss...

……

"Director, the new thousand-degree index is out," the little secretary Bai Riyi pushed open the door and went in, holding a printed out thousand-degree index in his hand.

"Let me see it," Yang Qiu took it.

Bai Riyi introduced: "In the past three days, the search index of Jialebao has skyrocketed by 215%, Zhanglaoji's search index has increased by 178%, and the correlation index of the two brands is also growing rapidly."

At this time, Qiandu was still the leading search engine in China, and the Qiandu index basically represented the popularity of the Internet.

Therefore, those of them who are engaged in marketing especially like to use the thousand-degree index to measure their achievements.

Yang Qiu nodded and said: "It seems that our advertisement is still very effective and has aroused extensive discussions among netizens. It is Zhang Laoji..."

He sighed, "It's really haunting."

Both of them were already angry. Yang Qiu wanted to use marketing methods to overwhelm Zhang Laoji, but he didn't expect that the other party was not a vegetarian either.

Bai Riyi suddenly said: "Director, I don't think Zhang Laoji's response this time may be a bad thing."

"Oh? What do you say?"

"If only our family's ad is posted, it may not necessarily arouse the interest of netizens to discuss it. On the contrary, after Zhang Laoji responded, the search index of our two companies has grown rapidly."

Yang Qiu immediately realized, "That's right!"

If they just provoked Zhang Laoji unilaterally, the netizens would at most watch the excitement and not think it was a big deal, but Zhang Laoji responded, and the two families really fought, that would be dramatic and arouse the enthusiasm of netizens Passionate about eating melons.

This is just like the billion-dollar gamble between Rebs and Sister Dong. In fact, it doesn’t matter who wins or loses. The important thing is that the people who eat melons watched the excitement and spontaneously promoted it. Invisibly, they saved countless advertising costs. .

It is also true that Dong Ge married Sister Matcha.

Now the two companies only spent a few million on advertising, but they have aroused such a wide discussion among the people, and various media have also come out to speculate on the topic. This is something that other brands can't buy with any amount of money.

You know, Jialebao and Zhanglaoji are not the only ones selling herbal tea in the market now.

He Qizheng was also eyeing him.

"So, we still won this round," Yang Qiu said excitedly, "It's not a small win, it's a big win!"

He was right. After this battle, Jia Lebao won, Zhang Laoji won, Jiang Yu won, and even Zhang Aihua won.
So who lost?

The answer was: He Qizheng has already fainted from crying in the toilet.

Woohoo, why is it that the third child is always injured when the boss fights with the second child?

……

After the audition, Jiang Yu bought some fruit to visit Hu Ge's mother, and then prepared to rush back to the door to continue filming "Crazy Racing".

Before leaving, he made a special call to Liu Sisi, intending to ask how Miss Liu's "Hello Tomorrow" is going.

If he fails again, he will consider a substitution.

These days, three-legged toads are hard to find, and two-legged female stars are still everywhere.

"Hello Tomorrow" is such a good song, who is it not for?

Liu Sisi was silent on the other end of the phone, and said, "Jiang Yu, I, I have something to do these few days, and I want to go back to Yanjing..."

"What's wrong?" Jiang Yu noticed that the girl's voice was a little crying, "Have you cried?"

Liu Sisi sobbed at the other end, but did not speak.

"Why are you crying? Who bullied you?" Hearing the intermittent choking sound from the phone, Jiang Yu was a little at a loss.

It took Liu Sisi a long while before she sobbed and said, "I, my grandpa... is gone..."

"When did it happen?"

"Before, the day before yesterday..."

Jiang Yu realized that the old man of the Liu family probably left the day before yesterday, but because Liu Sisi came to Shenghai for an audition, he didn't tell her and waited until today.

"Don't be too sad, your grandfather definitely wants you to be happy..." Jiang Yu comforted.

As a result, Liu Sisi cried even more sadly.

Jiang Yu didn't know what to do for a while, so he asked, "Don't cry, can I help you with something? How about I tell you a joke?"

He waited for a while, but did not see any reaction from Liu Sisi. The little girl was probably really sad, so she said directly:
"There used to be a fool in our village who was locked at home by his parents and was not allowed to go out. He could only communicate with the villagers outside through the window."

"Every time someone passed by his window, he would say to others, come here and I'll show you something good, but none of the villagers passed by. I went to take a look out of curiosity that day, but was slapped in the end."

After Jiang Yu finished speaking, she anxiously waited for the other person's reaction, but after waiting for a long time, she heard the sound of sobbing mixed with a puff, followed by the sound of wiping her nose.

Maybe it's a snot bubble from laughing?
"You, be happy, don't be sad, okay?" Jiang Yu asked.

The other end stopped for a while, and then began to cry again.

Jiang Yu was completely at a loss now, "Why don't I go find you?"

"Then you wait for me at the hotel now, and I'll go over here, okay?"

Liu Sisi didn't say a word, she answered amidst the tears, and she didn't know whether she agreed or disagreed.

Jiang Yu said directly: "Okay, then I'll come over now." Then hung up the phone.

But what did I do in the past?
This is the first time Jiang Yu encountered this kind of thing, and he didn't know what to do. It's fine if you ask him to coax rough guys like Ning Hao and Huang Bai, but he really can't coax little girls.

But seeing Miss Liu crying so sadly, Jiang Yu still instinctively felt that he should go to comfort her.

After all, he always took advantage of other girls, and his uncle was not for nothing.

It was almost midnight at this time. After Jiang Yu went out, he found that Hu Ge's room was pitch black. He must have fallen asleep, so he didn't call him. He went downstairs to stop a taxi and went straight to the hotel.

Shenghai's nightlife is very developed, and you can find 24-hour convenience stores everywhere. When passing by a porridge and noodle restaurant, Jiang Yu was moved and asked the driver to pull over. He ran down and bought two bowls of lean meat porridge with mushrooms and scallops.

Sugar Man had arranged accommodation for the actors who came over for the audition. Liu Sisi still lived in the hotel room before. Jiang Yu remembered the house number, so it was not difficult to find.

"clap clap"

Jiang Yu carried the packed lean meat porridge in one hand, and knocked on the door with the other. After dawdling inside for a while, she came to open the door.

Liu Sisi was wearing pajamas at this time, her hair was disheveled, her eyes were red, and her complexion was extremely haggard.

"How did you come?"

"Let me come and see you." Jiang Yu showed her the lean meat porridge in his hand, "I found that I was a little hungry halfway, so I bought two bowls of porridge and brought them here."

"Well," Liu Sisi let the door open and let Jiang Yu in.

The hotel room is quite big, with a bed, two sofas on the side near the window, a coffee table in the middle, and paper towels all over the floor.

Jiang Yu walked over to sit down cautiously, and opened the lean meat porridge. It was white and very thick, and green shredded lettuce was sprinkled on it. Jiang Yu took out a spoon and stirred it, and the aroma came out.

Liu Sisi sat on the edge of the bed, stroked her hair back, and said hoarsely, "I don't want to eat, I have no appetite."

"Then I'll eat it myself," Jiang Yu dug a large spoonful into his mouth, and immediately said "um" because it was delicious.

Not to mention, the lean meat porridge sold at this night porridge shop tastes really good, not only thick, but also with enough ingredients, such as scallops, lean meat, shiitake mushrooms, etc., it is a pleasure to drink it in one gulp.

Liu Sisi was very sad at first, but when he saw that guy eating deliciously, he couldn't help feeling angry.

You came to my room at night with you, just to give me a performance?

"Negative energy from Liu Sisi, +1, +1, +1..."

"Negative energy from Liu Sisi, +10, +10, +10..."

Jiang Yu looked at her and smiled, "Come and eat."

Without waiting for her consent, he picked up another bowl of porridge and fed it to her mouth with a spoon, "Try it."

Liu Sisi originally wanted to say that she had no appetite, but when she saw the bowl of fragrant lean meat porridge being fed to her mouth, she opened her mouth unwillingly and took a sip.

Immediately afterwards, the appetite was mobilized.

"Can you drink it yourself?"

Liu Sisi hummed, took the bowl, and drank it by herself.

After crying for so long, her voice is probably hoarse, and it would be best to drink some porridge.

Jiang Yu stood aside, helped her smooth out her loose hair, looked at her haggard face, and felt infinite pity in her heart.

Said softly: "Do you still remember the song "Hello Tomorrow", how did you sing in the song?"

He sang softly:
"When I grow up, I can only run
I'm so afraid of falling in the dark

Tomorrow hello smile with tears

The more beautiful the more afraid to get

Every time I cry and laugh and run
Lost while looking for
How small is your voice tomorrow

Reminds me of what it means to be brave"

Liu Sisi listened to the familiar lyrics, tears rolled down from the corners of her eyes.

She felt that she finally understood the song a little bit.

(End of this chapter)