Rebirth starts from e-commerce

Chapter 171 Fucking with Air

The owner of another operator is a middle-aged man named Li Gaoming, who is also an offline distributor of Nike.

Two years ago, because offline business was not easy to do, he accumulated a large amount of inventory, so he opened an online store on Taobao, where he cleared the stock at low prices.

Unexpectedly, this Taobao store grew bigger and bigger, and the sales volume far exceeded his physical store.

Li Gaoming saw the potential of e-commerce in the future and knew that he could not rely solely on this Taobao store to sell goods, so he wanted to win Nike's e-commerce general agent.

In contrast, he has two advantages:

First, as a Nike distributor for many years, I have a good understanding of Nike's culture, familiarity with Nike's internal power structure and corporate operation methods, and it is easy to gain the trust of the brand.

Second, certain historical achievements have been made on Taobao.

The shortcomings are also obvious. They are still stuck in the misunderstanding of traditional offline store opening, and they only have a half-knowledge about e-commerce.

After Li Gaoming finished the PPT, Yang Zhi remained silent.

The whole meeting room was silent.

Luo Xiu and Guan Shiyu smiled at each other without speaking.They have no obligation to help their opponents resolve the embarrassment.

After a while, Yang Zhi nodded and said with a smile: "Well, very good, not bad, I don't have too many opinions."

Not having too many opinions is equivalent to having nothing to say to you.

Those polite words are nothing more than mercy from above.

It's like when you see a poor puppy, you can't bear to hurt him with vicious words.

Yang Zhi went on to say: "Then let Pin Rulai introduce their plan!"

Luo Xiu nodded, walked to the TV screen, and began to talk about his plan.

The opponent's unsatisfactory performance greatly boosted his confidence. The whole PPT was not rushed or impatient, and the rhythm was just right.

Firstly, introduce the brilliance created by Pinru clothing and Pinru electrical appliances.

When Yang Zhi heard that Pinru's single-day sales reached 3500 million on Double Eleven last year, he couldn't help but sit up straight, showing great interest.

In the second part, Luoxiu cites a large amount of data, showing that sports goods on Taobao are doubling every year.

Yang Zhi seemed to have a clear understanding of the data in this area, and his eyes did not fluctuate much.

In the third part, Luoxiu focuses on analyzing the importance of opening a Nike flagship store.

The fourth part mainly talks about how to operate the brand, how to make Nike the No. [-] sports brand on Taobao, and leave the competing products far behind.

……

"Our Pinru can provide more than agency operation services. We also hope to establish a deeper cooperation with brands and become a bridge between brands and consumers."

"We will not position e-commerce as a channel for selling goods, but a platform that can have a more direct dialogue with consumers, better understand consumer needs, and provide consumers with better services."

Luo Xiu made a sublimation at the end of the PPT, which won the applause of everyone in the conference room.

Even the opponent who competed with Pinru this time couldn't help applauding.

When Luoxiu's PPT was halfway through, they already knew that they had lost, so they generously gave their opponents applause.

"I don't know what Mr. Yang's opinion is?"

Luo Xiu asked humbly.

"I have no doubts about Pinru's ability to operate in the e-commerce channel. I only have one question now. What can you bring to Nike?"

"Service and Performance."

"Okay, I see. Regarding the opening of the flagship store, we still need to communicate internally. Let's stop here today. I still have a meeting to hold."

After Yang Zhi finished speaking, he stood up.

"If time is not urgent, I would like to treat Mr. Yang to dinner at noon."

Yang Zhi looked at his watch, "Next time, there must be another chance next time."

"That's fine, I will stay in Shanghai for the next two days, and I will contact you later."

After Luo Xiu finished speaking, he shook hands with him and said goodbye.

It looks like a licking dog who is courting the goddess.

Who told others to be Party A, but oneself to be Party B?
……

After leaving the office building, Guan Shiyu couldn't help asking: "We have performed much better than our opponents, why do you feel that you are not very happy?"

Luo Xiu shook his head, "I miscalculated. The one just now is not our opponent at all. The real opponent is Yang Zhi. Just now we had a fight with the air."

At this time, a familiar voice came from behind:

"It's too contemptuous of us to treat us as air."

Luo Xiu turned around and saw that it was Li Gaoming who was in the meeting room just now.

"Mr. Li, I'm really sorry, I didn't mean to target you."

Li Gaoming laughed: "It's okay, your plan just now is really exciting, and it also taught me a lot, young people, keep going!"

After he finished speaking, he turned his back and waved his hands, got into the car waiting at the door, and walked away.

Luo Xiu took out his phone, called the two employees back, and found a place nearby for lunch.

"Boss, how are you talking? The agency operation company that came later didn't use any tricks, did it?"

"We've done a lot better than them."

"Yeah!" The two employees gave each other a high-five and asked excitedly, "Will there be an employee price for our Nike shoes in the future?"

"Don't get too excited, our real opponent is not the agency operation company, but Mr. Yang."

Luo Xiu is still thinking about his last question in his mind: what can you bring to Nike?
Although my answer is a bit straightforward, is there something wrong?

As an agency operating company, isn't the biggest role to provide them with services and help them sell their goods?
Luo Xiu doesn't rely on this agent operation to make money, but he is not willing to fail like this.

In order to win this project, he has put in so much hard work in the early stage, but he can't let all these hard work go to waste.

Backing down when encountering difficulties is not Luo Xiu's style of doing things.

"This meat is delicious, hurry up and try it!"

Guan Shiyu took a piece of meat and put it in Luoxiu's bowl, "Don't think so much, eat enough first."

"Light rain!"

Luo Xiu looked at her affectionately.

"Again, what's the matter?"

Guan Shiyu bit her chopsticks lightly, a little flustered in her heart, thinking that he was going to say something nasty about love in public.

"I want to say that the way you urge me to eat looks more and more like my mother."

"Then don't eat it."

Guan Shiyu snatched away the piece of meat in his bowl angrily.

"I eat!"

Luo Xiu quickly took the meat back and put it in his mouth.

……

The two employees sitting across from them were silently picking up the rice.

They are no strangers to the daily show of affection between the two bosses.

An employee couldn't help but said: "Shanghai cuisine likes to add sugar? Why does it have a sour taste? Is it rancid?"

"It's not sour, it's sweet." Luo Xiu was puzzled, and put a piece to Guan Shiyu's mouth, "Wife, try to see if it's sweet."

(End of this chapter)