Rebirth starts from e-commerce

Chapter 203 I Do Things Seriously

After the completion of this hope primary school, these children can live in the school, instead of getting up at five o'clock every morning in the dark and rushing to the school through mountains and mountains.

The living conditions of teachers have also become better, and more teachers are willing to stay and teach these children.

In addition to building a school, Luoxiu will also ensure that these children have healthy and nutritious food for three meals a day.

After graduating from elementary school, those children with top academic performance will continue to receive funding from Luoxiu, so that they can go to university with peace of mind.

After graduating from university, you can go directly to Pinru for internship, and admission is based on merit.

As long as you are a smart and diligent student who is willing to study hard, you will be able to get rid of poverty, get out of the mountains, and change your own destiny.

If you are not willing to study, then Luo Xiu can only help you graduate from primary school, after that your life will not belong to him.

……

There was a simple ribbon-cutting ceremony for the completion of the school, and many reporters and Internet media people came.

Under the plaque of Pinru No. 001 Hope Primary School, Luo Xiu, Guan Shiyu, Principal Yao, and several teachers of the school stood in a row, smiling at the cameras of the reporters.

Here are the questions from the reporters:
"Mr. Luo, I noticed that there is a serial number of 001 in the name of the school. What does this mean?"

"This is my request to myself. I hope to build more than 100 Hope Primary Schools. This is like some authors who choose chapter names and start with 0001 as the serial number."

Luo Xiu complained silently in his heart: Most of the authors of this type will be eunuchs early.

"Hi Mr. Luo, I'm a reporter from Sina.com. A netizen asked you a question. Are you taking the opportunity to promote the brand by adding the brand name to the school's name? Let the public welfare cause stick to the stink of business."

This question is very sharp, Luo Xiu thought for a while before answering:

"This netizen is right. Pinru is a very new brand and lacks popularity. I hope that through such public welfare activities, more people will know about this brand, improve brand value, and allow the company to obtain higher profits."

When it came to this, the reporters at the scene were in an uproar.

Faced with such a problem, most people would cover it up and find other excuses, but he didn't expect him to admit it directly.

Luo Xiu waited for their voices to quiet down before continuing: "The more money the company earns, the more money we can invest in public welfare undertakings and build more Hope Primary Schools.

Do people who do good deeds have to be poor?I am serious about making products, making money, and doing public welfare. I think there is no contradiction between these three.Only those who are serious about everything can really do things well. "

This remark made the reporters present nod again and again.

A reporter followed his words and asked: "Do you think consumers should choose to buy your products in order to support your public welfare?"

Luo Xiu shook his head: "No, I don't want consumers to buy our products for this reason, I hope consumers see that I have done these things seriously, believe that I am a serious person, and thus believe that I am Seriously make products.

When you want to buy a rice cooker but don't know which brand to choose, I hope you can remember that Pinru has also made a rice cooker very seriously. "

The so-called brand value is not how well-known the brand is, but how much trust consumers have in you.

For most products, consumers are not professionals. When they see products with similar prices and functions, they often have no choice but to know which one is more reliable.

The factors that allow them to make a choice at this time are usually: this is a product imported from abroad, it should not be bad; this brand has been advertised on CCTV, it should be trustworthy; pit……

Whether it is foreign imports, CCTV advertisements or celebrity endorsements, in the final analysis it is still the word "trust".

Luo Xiu chose to do charity, also in order to increase the audience's trust in the brand.

Consumers can't see how serious you are about making products, but they can see how serious you are about doing charity.

Public welfare is open to the public. People who are serious about public welfare have reason to believe that you are also serious about making products.

Most of the Taobao brands that sold well online in the early days did not have brand awareness.

The boss will only invest marketing expenses in the through train, pursuing short-term sales growth.

However, after the traditional big brands enter the market, no matter how many through trains these Taobao brands invest in, they will not be able to stop the sales decline.

Pinru's various products have almost no rivals on the Internet now, but it does not mean that they will be invincible in the future.

Only by making brand value, can we compete with those traditional brands in the future.

……

The reporter's press release was quickly posted online.

Luo Xiu deliberately chose the one that best suited the truth (the most rainbow farts) and forwarded it to his Weibo, with the text:

"I only did a little work. Applause should be given to those teachers who stick to the mountain villages, and to those children who climb several mountains in the dark to go to school every day."

Luo Xiu's marketing accounts, beautiful models, contract jokers, Internet celebrities... Naturally, they all forwarded it one after another.

You have to be sneaky when you do bad things, and there is no need to cover up when you do good things.

Many netizens have been paying attention to Pinru's teaching support activities on Weibo since last year.

The harsh conditions in the mountains, the children's desire to go to school, and the innocent eyes of this little girl Tang Jiajia... left a deep impression on their hearts.

This year they saw that Luoxiu fulfilled his promise and built the first Hope Primary School, and the praise immediately flooded in like a tide:

"The first Hope Primary School was built, Mr. Luo really did what he said."

"In order to help Mr. Luo realize his wish to build [-] Hope Primary Schools as soon as possible, we will try our best to choose Pinru for our products in the future."

"Pinru's loyal users have to come out and say, I buy their products because the quality of their products is really good, and they are as reassuring as the Hope Primary School they built."

"Stop talking upstairs, my wallet has bottomed out this month."

……

Luoxiu has tens of millions of fans on Weibo. Apart from a large number of passers-by and loyal fans, he also has a lot of black fans and gangsters.

Black fans and gangsters seem to be more diligent in staying on Weibo than loyal fans. When they saw this Weibo, they immediately blacked out:

"Such a big company just donates a school. Does it need such a large-scale publicity?"

"People who don't know think that Pinru saved the world."

"Return the serial number 001, first donate ten institutes and then come out to brag!"

……

Luo Xiu doesn't really care about these black comments, even if you do great things, there will still be a few scumbags who will jump out and be unreasonable.

Fans can't care so much, these black comments just came out, and they were attacked by fans.

"Pinruke not only builds a school, but also provides three free nutritious meals a day."

"At least so far, they have fulfilled their promises. How about you? What contribution have you made to society?"

"It's not that they don't have no contribution, so they can argue, and they are also good hands on the construction site."

……

(End of this chapter)