Rebirth starts from e-commerce

Chapter 340 Hua Country's Good Voice

"I want to hold a national music competition on Zhiyin."

Luoxiu said surprisingly at the meeting.

"National Music Contest? What should I do?"

"We don't have experience in this area?"

Everyone looked at their boss in bewilderment, not understanding why he suddenly thought of this.

"We have no experience, but we can find someone with experience to cooperate." Luo Xiu smiled, "I heard that a local station is preparing a music review program, and we can jointly host it with them."

"Is Mango TV doing super men and super women again? It was quite popular in the past, but it's already done badly?"

Luo Xiu shook his head, "It's not the mango table, it's the blueberry table."

"Blueberry station?"

Everyone didn't understand it anymore. In their impression, only Mango Channel did a better job of this type of program. Other channels have been imitating, but never surpassed.

Luo Xiu couldn't say that he came back from the future. He knew that there would be a program "The Voice of Huaguo" on Blueberry Channel that would be popular all over the country.

He had no choice but to explain: "The year before last in the Netherlands there was a program called "Voice of the Netherlands", which attracted 18.2% of the total population of the Netherlands. I heard that Blueberry Channel has imported the copyright of the Voice of the Netherlands, and plans to do a similar program."

Even though so many years have passed, Luo Xiu still remembers the popularity of this show. It can be said that it is another phenomenal talent show after 05 Super Girl.

As a traveler, of course you will not miss such a good resource.

And the first season is the hottest, but the threshold for cooperation is the lowest.

Take the naming fee as an example, it was only tens of millions in the first season, but it rose to hundreds of millions in the following seasons, and the advertising effect was far worse than in the first season.

What Luo Xiu wants to do is of course not just an ordinary title, but a more in-depth cooperation.

"My idea is to put the audition work of the contestants on our Zhiyin platform. Everyone can upload songs and sign up to participate. The city will be divided into different competition areas. The top three at the provincial level will be determined through netizens' rankings, and then enter the main competition. competition area."

"Mindmate members can vote ten votes a day, and non-members can vote one vote. In addition, you can get extra votes by swiping gifts for contestants."

For the program group, Zhiyin can help them warm up in advance, and can do large-scale publicity for them in advance.

For Zhiyin, this program can bring huge popularity and income.

And at this time, neither the organizer nor the singer himself could have predicted the popularity of the show after it aired, and Zhiyin had a great chance to sign an exclusive copyright contract with them.

Zhiyin is now competing with other platforms for the copyrights of those classic songs, but the copyrights of these popular songs are sold to multiple parties, and winning these copyrights will not widen the gap with their opponents.

Whether they can win this copyright war depends on whether they can monopolize singers who will become popular in the future.

On this point, even a musician with a unique vision is not as unique as Luo Xiu.

At best, you can only be called a talented person with insight, but I am a fortune teller who can detect destiny.

No matter how powerful you look at a person, but there are so many people in the whole country, you may not be able to see him.

And Luo Xiu knew without looking that there would be such a person in this world, and he would be born out of nowhere and become a blockbuster.

'You rely on technology, but I rely on mystical skills! '

Luo Xiu thought of this, could he also take the opportunity to sign some grassroots singers?

In this way, from the singer to the platform, the closed loop is completed.

The platform can obtain more resources and exposure for the singer, helping him to become popular quickly.

And singers can also feed back the platform and help the platform attract users.As long as high-quality works are produced all the time, the platform will not fail.

"Boss, that's a great idea!"

"As expected of the boss, he thinks farther than us."

"Boss, let's do this!"

Everyone knows that when the boss talks about this, he must immediately implement it. At this time, we can't sing against the boss anymore, that can only be brainless flattery.

Luo Xiu pressed his hand, "Since everyone understands the focus of our next work, then Liu Fang, you lead everyone to come up with a complete plan for me in these two days, and I will bring it over to discuss with the program team."

"Alright Mr. Luo, I promise to complete the task."

"Then let's go!"

The happiest thing for Luo Xiu now is that he finally doesn't have to stay up all night doing PPT by himself.

As long as he speaks out his ideas, a group of people will help him stay up all night to complete the PPT.

He only needs to take it over and modify it briefly, and then he can go to discuss with the partner.

How cool this feeling is, only those who have been tortured by various PPTs can deeply understand it.

……

Two days later, Luo Xiu flew directly to Xihang with this plan.

This is the first time in his life that he went to Xihang on a business trip not because of Ali.

Luo Xiu didn't have much affection for this city.

Because every time I come here, it is a physical and mental torture.

What's more, he brought his girlfriend with him this time.

In Luo Xiu's words: tortured by the partner during the day, tortured by the little goblin at night.

As a result, I suffered from severe lack of sleep in the past two days, and even dark circles appeared.

Luo Xiu decided that when he returned to the company, he must summon his colleagues and let them see how much the boss sacrificed for the company.

You just work overtime for a few days, what else can you complain about?

Closer to home.

Luo Xiu took Guan Shiyu into the headquarters building of Blueberry TV, and met Mr. Wang of their advertising and marketing department.

"Welcome Mr. Luo to visit, welcome from far away, welcome from far away!"

"Mr. Wang is too polite. We have wanted to come and visit for a long time, but we just haven't been able to spare the time."

Although Luo Xiu came to discuss cooperation as Party A, he did not put on a high profile, but shook hands with him very politely.

"As soon as the information about our investment promotion was released, Mr. Luo has already received the news. It seems that Mr. Luo really pays attention to our business."

"Of course, I am also a music fan myself!"

Luo Xiu wanted to complain in his heart: Your investment promotion information has been released a long time ago, obviously no one wants to be named, and you still pretend to be very popular.

There are already many similar counterfeit programs in China. When Xiaolantai spent huge sums of money to introduce the original version of He Lan's Voice, it was not favored by people, and most advertisers were skeptical of the program.

Seeing that the program was about to be aired soon, Mr. Wang, who was in charge of advertising and marketing at the TV station, had to put out a horse-drawn advertisement himself.

At that time, the brand competition between Jiaduobao and Wanglaoji was at a fever pitch, so Mr. Wang saw the opportunity and successfully finalized the title sponsor.

At this time, they probably haven't gone to Jia Duobao yet, and it's when their advertising department is running into walls everywhere.

In business negotiations, the most fearful thing is that one's hole cards will be drawn clearly.

Mr. Wang has this feeling now, as if his every move has been predicted by the other party.After the whole negotiation, it gave him a chill down his back.

(End of this chapter)