Chapter 1189

The development of commercial complexes is not what Jinghua Real Estate is doing.

In fact, as long as someone does it first, others will follow suit.No way, construction is not much technical content, or in other words, the barriers to entry are not high.The real high threshold is capital.In other words, as long as you have money, you can take any land and build a building, and the building is not bad.

But there are also skills in building a commercial complex.

After all, there are only two kinds of shops, one is for selling and the other is for renting.

If you sell it, it's a one-shot deal, you just need to manage the property yourself, even if you don't care about the property, leave it all to other people, and leave the market when the funds are in hand.

If it is rented, it is a long-term transaction. After all, the rent cannot be too high, and the store cannot afford it.But the rent should not be too low, otherwise it will appear that the level of the shopping mall is not high enough, and the image of the whole shopping mall will be lowered.

Obviously, the first one is very easy, because it just sells.

The second way is to treat the commercial complex as a brand, and it can even be regarded as a chain of commercial complexes across the country, such as Wanda Plaza.Of course, many of the shops in Wanda Plaza were sold out - there is no way to get the money back without selling it!
Hu Yanlan asked her son what he meant, and went to do it.

These years, when real estate is on the rise, many places welcome real estate companies to invest.However, Fang Zhiming knew that this was because after the real estate investment, the local government had the money to build various other infrastructures and improve various supporting facilities.It's just that, such a model is good, and it will eventually come to an end.

Once urbanization exceeds 60%, this model will inevitably fail, and it is necessary to find the next route.

After Fang Jiming won the National 10DA Outstanding Youth Award, he continued to devote himself to the shooting of the MV.

This time, Fang Jiming flew to Neon.

If it wasn't for shooting the MV, Fang Jiming probably wouldn't have come to this country.

To be honest, Neon's music is very weird, all in weird minor keys.But Chinese music is majestic and majestic, all in major keys.In fact, if Neon takes out the part that is influenced by Chinese culture, the local culture of Neon will only be weird and gloomy.

Neon belongs to a very contradictory country. It likes beautiful things, but it will destroy all good things.

Fang Jiming is still interested in Neon's comics. After spending a few days filming the MV, he went to a comic book store.

It has to be said that Neon is indeed leading the world in terms of animation culture.This time Gu Hongye also came to investigate and study. The two walked in the neon animation bookstore, looking for places to learn.

"How do you feel after seeing it?"

Fang Jiming asked, "I think it's a whole industry chain, and it's something we can learn from."

Gu Hongye said: "The thing that touched me the most was their animation festival."

Yes, when they came, it happened to coincide with an animation festival.Various cosplays shocked Gu Hongye a lot. "You said, can we also hold an animation festival that belongs to China?"

"Of course you can, and you need to make it a brand and go to different cities every year." Fang Jiming said with a smile, "And the animation festival in the same city can cooperate with local businesses and hold it every year. At the animation festival, you can Selling comics, DVDs, games, and merchandise... The most important thing is that the entrance tickets should be arranged to guide anime lovers to cosplay..."

Gu Hongye nodded and said, "If we do it, we might lose money..."

Yes, because there are still not many anime fans in China.In terms of total number, there are quite a few.

But if the number of animation fans in a city is small, the most important thing is that they don't have much spending power.The reason why Neon’s animation festival is in full swing is that both adults and children watch anime, so Neon has a huge fan base.This is not the case in China. There are still many people who have the notion that cartoons are only for children.

You see, isn't this limiting the expansion of the audience for anime!
Fang Jiming thought for a while and said: "Many things are loss-making at the beginning. The road is tortuous, but the future is bright. As long as we persist in doing it, it only takes a few sessions to cultivate many anime fans. After a few sessions, you will be able to start making profits..."

"But if others follow suit, what shall we do?"

Gu Hongye asked a very realistic question.

To put it bluntly, the animation festival is not a proprietary program, it is just a spontaneous exhibition.Bilibili is not the only animation company in China, and other animation companies can also hold their own animation festivals.So from any point of view, Bilibili is paving the road and planting trees in front, while the people behind can walk on the shady road. It is no wonder that Gu Hongye has concerns.

"It depends on whose animation festival attracts people..." Fang Jiming thinks it's nothing, "It's a good thing to expand the influence of animation. Think about it, how slow it is for you to promote alone. Someone is willing to lose money to accompany you. Wouldn't it be a good thing for you to expand your influence together?"

When Gu Hongye thought about it, it really made sense: "You mean, let's do it first?"

"Of course, among other things, you can even invite the animation creator to the scene to have a talk show or something. Of course, you can also invite singers who sing the theme song of the animation to perform live... There are too many forms. It will attract people." Fang Jiming said with a smile, "I think that if the preparation is good and everything is considered, even if it is a loss, it is within an acceptable range."

"Makes sense."

Gu Hongye has already started to make calculations, and even feels a little impatient.

Fang Jiming picked up some peripherals again, and said in amazement: "Look, these peripherals are closely related to everyone's life, such as cups, notebooks, gel pens, even erasers, rulers... everyone has them. Ours The surrounding area still lacks imagination, learn more from others..."

Gu Hongye also followed good example, he did a good job, there is no way to refute this.

"I didn't expect to be able to derive so many products." Gu Hongye admitted his shortcomings openly, "But we are not without advantages. You see, our quality is very good. The quality here...what is it? Craftsman spirit, look, the glue on the notebook is all open!"

Fang Jiming is very clear that the so-called "artisan spirit" of Neon is all a lie, and whoever believes it is a fool13.Capital tells you about "artisan spirit"?You don't have a fever, do you?People can't wait to cut costs and earn more!
"Don't always focus on their shortcomings, but look at their strengths." Fang Jiming said with a smile, "It's like their animation industry chain, shouldn't we learn? Look at Neon, how many animation talents there are! "

"You're right, talent."

Gu Hongye said with a wry smile, "The most lacking thing in the industry now is talents."

(End of this chapter)

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