Actually I just want to act
Chapter 315 Judgment on Movie Box Office
Chapter 315 Judgment on Movie Box Office
An hour and a half passed.
When the ending credits sounded, the lights also came on.
Bright Media deserves to be the leading distributor in China. The screening room itself is a luxurious cinema configuration.Of course, luxury is relative. Compared with the IMAX theaters 20 years later, the screen is still inferior.But the comfort of tables and chairs is not comparable to that of ordinary theaters.
Because, this table and chair is actually a simple massage table and chair with massage function.
The cost of furnishing such a small projection room is not tens of millions.
With this money, a movie theater can be built.One can imagine how extravagant this screening room is.
Of course, the feelings it brings are also different, especially empathy.
For example, now, all the executives of Bright Media are silent.As for the truth, Lu Huanyu did not tell them the truth, but broke the silence and asked, "What do you think of this movie?" To be honest, Lu Huanyu was also a little shocked.After all, he is an industry insider, he can tell that this is just a low-cost movie, but the connotation is too rich.
Even ordinary people can understand the shock inside.
However, this is an academic debate on a high level.
No stars, no special effects, no big scenes...
Such a "three noes" movie has brought out the advantages of the script to the fullest.
Lu Huanyu was shocked: Can a movie be made like this? !
Wu Yunfeng, the general manager of Bright Media, said: "If this movie is produced and released in the off-season, it should be able to make money." Yes, the distributor is so utilitarian and only cares about money.Movies that don't make money, they won't do.Unless, there are more conflicts of interest, such as money laundering.
Another executive said: "I have reservations about this movie. Although it is well made and has the potential to become a classic, in terms of business, it is very weak."
"Yeah, I stick to my opinion. There is no star cast, no big scene production, and no special effects at all. I don't like it."
"I feel very warm. If it were me, I would choose to go to the cinema to watch this movie."
"If it's in the off-season, I think I can make money..."
……
After a round of expressing opinions, everyone found that it was [-]-[-] to make money and not to make money.
This kind of scene is too rare, because these executives are rare professionals in the film industry.Not a derogatory term, but a positive meaning, they are indeed professional.Maybe they don't know how to make a good movie, but a well-made movie let them judge that it is absolutely inseparable.
Because these executives are too sensitive to the box office, and even once, they successfully predicted the box office, with a fluctuation of no more than [-]!
Such a terrifying predictive ability is well-known in the industry.
So, for any movie to be released, they have to be called in to make a judgment call.Without their judgment, it seems that making money and losing money is [-]-[-]. In fact, according to Murphy's law, as long as one thing has the worst case, no matter how small the probability is, then things will definitely develop in this direction.Without the judgment of these executives, the chance of losing money is as high as [-]%!
As for why they made such inconsistent judgments this time, it was entirely because of this type of subject matter, which they had never seen before!
Meilijian has a template, but the film market in Meilijian is completely different from that in China.It's like the martial arts movies that Chinese people like to watch, whether they accept it or not is [-]-[-].For the same reason, will this model work in China?These executives of Bright Media can only make judgments according to their own preferences, and the result is still [-]-[-].
Lu Huanyu understood in his heart that as long as it is [-]-[-], then the chance of this movie not making money is very high.
Because the film market is a high-risk market.
Under the rule of winner and loser, there is almost no room for reversal.
A good movie, top notch.And bad movies can only eat other people's leftovers.
So, must bad movies not make money?
Not necessarily, this refers to the off-season of movies. If a bad movie is released in the off-season, if there is no competitor, and it is a little better than the movie of the same period, it can still make a small profit.In other words, not much money.
In an instant, Lu Huanyu had a judgment. He believed that the movie could be released in the off-season. As for the schedule, the boss needed to discuss with the other party.
"Everyone, let me introduce. This is Ms. Xu Xinyun from the 'Oriental DreamWorks' film and television company. The boss of 'Oriental DreamWorks' is the recently famous QQ boss, Mr. Fang Jiming." Lu Huanyu also knew that they had to be Only by understanding the significance of this cooperation can we get more support.
Having said that, the executives present were silent for a while, and then said one after another: "If you choose to release it in the off-season, I have no objection."
"I don't mind either."
……
Yes, the people present are all fine people, and there are even shareholder representatives. Of course, they have to think about the interests of the company and the shareholders.At this stage, shareholder interest is making money.And by cooperating with QQ, we can use online channels to pave the way for the young people who watch the most movies. This is definitely a profitable business.Not to mention that this movie is not bad, even if it is a hot chicken movie, they will try their best to win the theater.
Only when both parties benefit, can it be a win-win situation.
This cooperation, no matter how you look at it, is a win-win situation, so the resistance will disappear after a while.
Lu Huanyu also strengthened his judgment: "Ms. Xu, what do you think?"
"Then let me tell Director Fang about your company's intentions. In fact, before coming here, Director Fang said that Bright Media, as the largest distribution company in China, will definitely choose to cooperate." Xu Xinyun is very confident.
Wu Yunfeng felt a little interesting, and he asked, "Is Fang Dong the male lead in the movie?"
Xu Xinyun nodded and said, "Yes."
"Young people nowadays are amazing." Wu Yunfeng praised, but he didn't know where it was.
However, Lu Huanyu understood that Fang Jiming dared to say that because of his own excellent strength.This strength comes from QQ.Especially the pop-up ads, which are what publishers dream of!However, this pop-up advertisement is too expensive. The QQ fee is pushed to the appropriate user according to the algorithm, and the fee is 50 yuan at a time.
50, this is not a small amount in terms of publicity.Moreover, the effect is not yet known.
This time, Feixun will test the effect by itself. If possible, the 50 yuan film promotion fee is not too expensive.
Sure enough, this is where Fang Jiming's confidence lies.
Some people may ask, is the effect of the portal website not good?
In fact, many movie promotions have also been posted on so-called portal websites. The disadvantage is that many users do not want to click on the news to watch.The QQ pop-up window is different, whether you look at it or not, it will appear in your QQ!Because of the existence of QQ pop-up advertisements, I don’t know how many softwares have started to follow up. It can be said that Fang Jiming has started an era of “vicious circle”.
(End of this chapter)
An hour and a half passed.
When the ending credits sounded, the lights also came on.
Bright Media deserves to be the leading distributor in China. The screening room itself is a luxurious cinema configuration.Of course, luxury is relative. Compared with the IMAX theaters 20 years later, the screen is still inferior.But the comfort of tables and chairs is not comparable to that of ordinary theaters.
Because, this table and chair is actually a simple massage table and chair with massage function.
The cost of furnishing such a small projection room is not tens of millions.
With this money, a movie theater can be built.One can imagine how extravagant this screening room is.
Of course, the feelings it brings are also different, especially empathy.
For example, now, all the executives of Bright Media are silent.As for the truth, Lu Huanyu did not tell them the truth, but broke the silence and asked, "What do you think of this movie?" To be honest, Lu Huanyu was also a little shocked.After all, he is an industry insider, he can tell that this is just a low-cost movie, but the connotation is too rich.
Even ordinary people can understand the shock inside.
However, this is an academic debate on a high level.
No stars, no special effects, no big scenes...
Such a "three noes" movie has brought out the advantages of the script to the fullest.
Lu Huanyu was shocked: Can a movie be made like this? !
Wu Yunfeng, the general manager of Bright Media, said: "If this movie is produced and released in the off-season, it should be able to make money." Yes, the distributor is so utilitarian and only cares about money.Movies that don't make money, they won't do.Unless, there are more conflicts of interest, such as money laundering.
Another executive said: "I have reservations about this movie. Although it is well made and has the potential to become a classic, in terms of business, it is very weak."
"Yeah, I stick to my opinion. There is no star cast, no big scene production, and no special effects at all. I don't like it."
"I feel very warm. If it were me, I would choose to go to the cinema to watch this movie."
"If it's in the off-season, I think I can make money..."
……
After a round of expressing opinions, everyone found that it was [-]-[-] to make money and not to make money.
This kind of scene is too rare, because these executives are rare professionals in the film industry.Not a derogatory term, but a positive meaning, they are indeed professional.Maybe they don't know how to make a good movie, but a well-made movie let them judge that it is absolutely inseparable.
Because these executives are too sensitive to the box office, and even once, they successfully predicted the box office, with a fluctuation of no more than [-]!
Such a terrifying predictive ability is well-known in the industry.
So, for any movie to be released, they have to be called in to make a judgment call.Without their judgment, it seems that making money and losing money is [-]-[-]. In fact, according to Murphy's law, as long as one thing has the worst case, no matter how small the probability is, then things will definitely develop in this direction.Without the judgment of these executives, the chance of losing money is as high as [-]%!
As for why they made such inconsistent judgments this time, it was entirely because of this type of subject matter, which they had never seen before!
Meilijian has a template, but the film market in Meilijian is completely different from that in China.It's like the martial arts movies that Chinese people like to watch, whether they accept it or not is [-]-[-].For the same reason, will this model work in China?These executives of Bright Media can only make judgments according to their own preferences, and the result is still [-]-[-].
Lu Huanyu understood in his heart that as long as it is [-]-[-], then the chance of this movie not making money is very high.
Because the film market is a high-risk market.
Under the rule of winner and loser, there is almost no room for reversal.
A good movie, top notch.And bad movies can only eat other people's leftovers.
So, must bad movies not make money?
Not necessarily, this refers to the off-season of movies. If a bad movie is released in the off-season, if there is no competitor, and it is a little better than the movie of the same period, it can still make a small profit.In other words, not much money.
In an instant, Lu Huanyu had a judgment. He believed that the movie could be released in the off-season. As for the schedule, the boss needed to discuss with the other party.
"Everyone, let me introduce. This is Ms. Xu Xinyun from the 'Oriental DreamWorks' film and television company. The boss of 'Oriental DreamWorks' is the recently famous QQ boss, Mr. Fang Jiming." Lu Huanyu also knew that they had to be Only by understanding the significance of this cooperation can we get more support.
Having said that, the executives present were silent for a while, and then said one after another: "If you choose to release it in the off-season, I have no objection."
"I don't mind either."
……
Yes, the people present are all fine people, and there are even shareholder representatives. Of course, they have to think about the interests of the company and the shareholders.At this stage, shareholder interest is making money.And by cooperating with QQ, we can use online channels to pave the way for the young people who watch the most movies. This is definitely a profitable business.Not to mention that this movie is not bad, even if it is a hot chicken movie, they will try their best to win the theater.
Only when both parties benefit, can it be a win-win situation.
This cooperation, no matter how you look at it, is a win-win situation, so the resistance will disappear after a while.
Lu Huanyu also strengthened his judgment: "Ms. Xu, what do you think?"
"Then let me tell Director Fang about your company's intentions. In fact, before coming here, Director Fang said that Bright Media, as the largest distribution company in China, will definitely choose to cooperate." Xu Xinyun is very confident.
Wu Yunfeng felt a little interesting, and he asked, "Is Fang Dong the male lead in the movie?"
Xu Xinyun nodded and said, "Yes."
"Young people nowadays are amazing." Wu Yunfeng praised, but he didn't know where it was.
However, Lu Huanyu understood that Fang Jiming dared to say that because of his own excellent strength.This strength comes from QQ.Especially the pop-up ads, which are what publishers dream of!However, this pop-up advertisement is too expensive. The QQ fee is pushed to the appropriate user according to the algorithm, and the fee is 50 yuan at a time.
50, this is not a small amount in terms of publicity.Moreover, the effect is not yet known.
This time, Feixun will test the effect by itself. If possible, the 50 yuan film promotion fee is not too expensive.
Sure enough, this is where Fang Jiming's confidence lies.
Some people may ask, is the effect of the portal website not good?
In fact, many movie promotions have also been posted on so-called portal websites. The disadvantage is that many users do not want to click on the news to watch.The QQ pop-up window is different, whether you look at it or not, it will appear in your QQ!Because of the existence of QQ pop-up advertisements, I don’t know how many softwares have started to follow up. It can be said that Fang Jiming has started an era of “vicious circle”.
(End of this chapter)
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