Actually I just want to act

Chapter 705
Why do domestic products sell for less than 1000, and you want to sell them for more than [-]?Want to sell it at a price similar to that of other foreign friends?
Isn't this saying that, except for China, other domestic products are scum?

Everyone is a domestic mobile phone, what technology does everyone not know well?

Liang Qinyuan used his own thinking to substitute Shenzhou, thinking that Shenzhou was just bragging.As everyone knows, Shenzhou's route is completely different from theirs.Let's put it this way, Fangda Group has sold more than 50 mobile phones, with a total sales of more than 15 billion, but its profit is less than [-] million.

why?

It's very simple, because Fangda's mobile phone components are all sourced from the supply chain, with low bargaining power and no market dominance.The most important thing is that the red ocean in the mobile phone market has led to uncompetitive domestic mobile phones, which can only rely on low labor costs to obtain meager profits.In other words, the so-called "high-tech" industries are nothing more than enterprises earning the difference in labor costs.

But Shenzhou is different. The original intention of Fang Jiming to establish Shenzhou is to develop high-tech electronic application technology, and the focus is research and development.Therefore, China, which has developed its own chips, even if it is a small-scale production, the cost is lower than that of ordinary domestic machines-after all, this is the advantage of self-developed.If the advantage of scale is formed, it will be even more terrifying.

In fact, the main reason is that China's chips have already been ordered by friends, which can be regarded as a disguised dilution of R&D costs, which is very important.

Low-cost self-developed chips, coupled with storage ICs, such low-cost mobile phones, are not available to ordinary manufacturers.Let alone China, foreign manufacturers may not be able to do it.There are also domestic screens and lithium batteries, all of which are low-cost.But why is the price so high?
It's very simple. China's high-end mobile phones must be benchmarked against top-level mobile phones. This is the original intention of China's mobile phone research and development. If it is not to become the number one in the industry, and at the very least to become the number one in the country, then developing mobile phones will be meaningless.

Liang Qinyuan didn't know Fang Jiming's ambition, and thought he was just looking at the booming market and wanted to get a share of it.

As everyone knows, all the mobile phones in Shenzhou are sold out for on-site sales alone.

"No, it's sold out?"

"Is it so short?"

"Please understand that in order to boost the confidence of Chinese people in domestic chips, we have just developed the chips and started producing them non-stop. Because the process is complicated, the production quantity is not very large..."

This is the rhetoric of the staff of Shenzhou. Although most of it is true, it is actually an excuse for sufficient supply of goods everywhere.

"When will it be available?"

This is the press conference audience who just hesitated and did not place an order immediately.

"About a week later, you can get your mobile phone when you make an appointment." The Shenzhou staff explained patiently.

Not to mention, now everyone has not experienced what hunger marketing is, and it is still very easy to accept.No matter how good something is, you have to produce it!

Therefore, many people paid 100 yuan for the reservation fee, because after getting the mobile phone, they will also give away an extra battery and universal charger.Fang Jiming is also very emotional, and there is such a thing as a universal charger these days. After all mobile phones are non-removable batteries, the universal charger will completely withdraw from the stage of history.This is a magical gadget that can directly charge the battery. After clamping the battery, align the charging pins with the positive and negative poles of the battery to achieve charging.

When playing outside, don’t panic if your phone runs out of battery—I still have a second battery!
Because there are gifts, many conference audiences are also happy to place orders.

No way, some conference audiences not only bought them for themselves, but also bought them for their family members. Not to mention more than 2000 mobile phones, another [-] phones would not be enough!
The sales are so hot, especially the demand for low-end candy bar phones, which makes Fang Jiming a little confused.

You know, the basic version of Shenzhou N1 has no camera, no Bluetooth, and no video playback.It's just a relatively new MP3 function, but that's it, it also attracts most consumers.

Sure enough, Chinese people still like things with high quality and low price!
The Shenzhou N1 was sold out first, followed by the N1S, while the N1+, which had a small production volume, was sold out last.Well, it was only an hour before and after.

But that's it, the news has to be written.

""Shenzhou mobile phone N1 series release, sold out on site!""

""Shenzhou Mobile N1 series, a domestic mobile phone comparable to top mobile phones!""

""Self-developed chip! China Mobile N1 series, how did you do it?""

""Fang Jiming expresses affectionately: My original intention of making mobile phones is to revitalize China's semiconductor industry!""

""Shenzhou enters the mobile phone industry, and the newly released mobile phones are amazing to the world!""

……

In addition to the hype on the Internet, newspapers and TV stations have released this news.At the same time, the advertisement of Shenzhou mobile phone was launched.On the screen, Su Kexin took out the Shenzhou mobile phone, swipe to open the MP3 player, and listened to the music with the earphones. It was the background music of "I Caught a Cold in That Corner", and the final commercial was a voice-over—— "Shenzhou music mobile phone, listening to the beauty of the world."

Su Kexin's character design, coupled with the beautiful and fresh lens, made this ad directly appealing to the hearts of the people.

Fang Jiming knew very well that this is how BBK sold mobile phones back then.Later OPPO and vivo all learned this trick and tried it all.

The advertisements were broadcast on satellite TVs in various provinces. Although it was not a prime time period, tens of millions of advertising fees were still paid.Of course, Fang Jiming chose TV stations that he had cooperated with before, and the price was much cheaper.In order to get the right to broadcast "Looking for the Qin Dynasty", the TV stations are willing to give Fang Jiming such a face.

Therefore, even if it is not an overwhelming advertisement, it can be deeply rooted in the hearts of the people, which is an excellent promotion for China Mobile.

When Liang Qinyuan saw this advertisement, his eyes widened.

You dare to advertise like this even if China Mobile hasn’t made any money yet?How confident are you!
As everyone knows, Fang Jiming has identified the mobile phone industry and is ready to die.Advertising is to quickly increase popularity.In the future, it may be possible to shoot an advertisement when a new phone is released.Shenzhou will not make too many series and miscellaneous product lines.Guaranteed to produce a mobile phone within a year, which is already very powerful.After all, China's focus is to develop touch-screen smart phones, including multi-touch, chips and systems.If the product is released too frequently, it will disrupt the internal research and development of the product.

Fang Jiming still remembers that Nokia, the overlord of mobile phones back then, was the spokesperson of Jihai, and could produce more than ten mobile phones, or even dozens of mobile phones a year.But that was of no use. Instead, the ship turned around in a catastrophe, and then he fell into a research and development dilemma.When the times abandon you, they don't even say hello.As Nokia said when it was acquired by Microsoft: We didn't do anything wrong, but for some reason, we lost.

Is there really nothing wrong?

No, not keeping up with the times is the biggest mistake.

(End of this chapter)