Actually I just want to act

Chapter 823 The Collision of Cartoons and Movies

Time flies, and it is December 2002.

At the end of the year, it is the most painful period for the student party.Looking at the upcoming winter vacation, and the nightmarish final exam, it is really sad and happy.As for college students, they also started the twice-a-year study + review + assault... Anyway, long live the pass.

At this time, a movie is about to be released.

"Assassin King Swordsman", the film with the largest investment in Chinese film history, has already attracted a lot of attention.

No way, Chinese films can invest so much money, beyond everyone's expectations.

Although, Sunshine Media is only one of the investors, only a part of the investment.But this martial arts film made by the Chinese has aroused many people's martial arts feelings.

However, what people didn't expect was that such a movie was actually robbed of the limelight by a cartoon.Because of the broadcast of "Tom and Jerry", the promotion of "The Assassin" was actually weak.In fact, it is easy to understand that "The Assassin's Swordsman" has been promoted for more than two months. If it started from the warm-up, it has been promoted for nearly a year.

With such a long publicity time, everyone has long been visually fatigued.

At this time, an interesting cartoon is suitable for all ages, so it is no wonder that everyone pays attention to the cartoon.

Sun Media Chairman's Office.

Cao Guangfu said to Li Kaicheng: "Fang Jiming has made a moth again?"

"It's not a movie, it's a cartoon."

Li Kaicheng said that he is too clear that Cao Guangfu is now a stalker, thinking that what Fang Jiming did was aimed at him, at Sun Media.There's no way, who told Sun Media to compete with Fang Jiming at the box office in the first place?Therefore, measuring the belly of a gentleman with one's own heart is Cao Guangfu's current state of mind.

Hearing that it was a cartoon, Cao Guangfu was relieved.He was really afraid of Fang Jiming, although he knew that Sunshine Media had a great advantage now, but when did Fang Zhiming not defeat the strong with the weak, and cast him a psychological shadow?
"It's a cartoon, this kid is so unpredictable, why are you making cartoons again?"

Cao Guangfu said lightly that he has no pressure now.

Li Kaicheng knows a lot about commercial intelligence, and said, "It's a comic website run by his classmate, and the cartoons are published."

"Oh, like this."

Cao Guangfu doesn't know much about the Internet. Although Sun Media also cooperates with the Internet, most of them are advertising cooperation, and there are few other cooperations.The Bilibili website is also a niche website, even smaller than an online literature website. It is normal that Cao Guangfu has never heard of it.

Even though movies, TV series, and animations can all be classified as film and television works, the difference is actually quite big.

Movies and TV shows can still communicate a little bit, at least the actors can communicate with each other.

But cartoons, non-professional people can't do it at all.Well, it means that voice actors can communicate with movies and TV series.

So, Cao Guangfu is not afraid of so-called cartoons at all.No matter how powerful the cartoon is, can it be compared with the movie?
Hey, this means that Cao Guangfu didn't know that there was a movie called "Frozen", even the previous "Ice Age" and "Minions" series were enough to make Cao Guangfu gasp.Not to mention, there are also animated films such as "Zootopia", "Great Secret Service", "Coco", "Nezha: The Devil Boy Comes into the World", "The Return of the Great Sage", etc., which are no worse than other movies , even more than that!

If Cao Guangfu knew about animated movies, he would not be so relaxed at this moment.

"Cao Dong, our movie premieres in [-] days, do we need to increase our publicity?"

Li Kaicheng knew that if he didn't stimulate the publicity now, he might really not be able to keep up with the rhythm.

Cao Guangfu's face was a little pained.

The cost of publicity alone is too much for Cao Guangfu.

It used to be that movies were cheap to make, and that was fine.But now that Sunshine Media has withdrawn a lot of working capital, it will be a bit painful to make a big publicity.

"Can't you save it..."

Cao Guangfu sighed, and said, "What does Lao Mei say?"

"They said that they have won more than 500 yuan of screens in the North American market." Li Kaicheng said quickly.It has to be said that the largest film market is still North America.Including Eagle Sauce and Maple Leaf Country, although the combined population is only over 3 million, the film market is extremely hot.Otherwise, it would not have piled up a movie with a box office of more than one billion dollars.

"Not bad, I hope the box office can exceed 5000 million US dollars." It's not that Cao Guangfu is not ambitious, but that there are only a handful of Chinese movies with a box office of more than 5000 million US dollars.Well, that's what "The Man From Earth" did. There are also a few films that were not good in the domestic film market but exploded in the North American film market, earning more than $5000 million at the box office.

By the way, there is also "Crouching Dragon and Crouching Tiger" directed by Wanwan, which has earned more than 1 million US dollars at the box office, and the global box office has exceeded [-] million US dollars.

When it comes to the global box office, Cao Guangfu doesn't need to earn more, as long as he can get back his capital.

Because Cao Guangfu is very clear, this time the movie is not for making money, but for making fame.

Why do you say that?
It's very simple, Cao Guangfu needs to be listed on the A-share market, so he has to trick some investors to come in and finance him so that he can continue to make more movies.As long as the movies make money, the box office makes money, and the CDs are sold, then the books will look good.If the books look good, going public is not a problem.

The point is, you have to make that much profit, and there are also profit requirements, all of which require financing to grow bigger and stronger.

Last year, Bright Media went public, and it was only possible because it was the number one distribution company in China.

Cao Guangfu understands very well that if he doesn't make a move now, there will be almost no chance in the future.Talented people come out from generation to generation, and new generations replace old ones, and the same is true for publishing companies.The threshold for such a company is not high, as long as you have been engaged in film promotion work, you can get started within a year.The most important thing is that this is a capital-intensive industry. As long as you have capital, your company will develop faster than expected.

"Then Cao Dong, shall we continue to increase publicity?"

Li Kaicheng asked cautiously, he also hopes that the company will go public, but he holds shares in the company.

Cao Guangfu was taken aback, and then said depressingly: "It's come to this point, can we not continue to bet? Continue to increase publicity, don't save me, it's best to spread the sky!"

Li Kaicheng breathed a sigh of relief, Cao Guangfu's words were enough.

But Li Kaicheng also understands that this task is not easy, because other people's reputation is formed spontaneously, and now the national ratings of "Tom and Jerry" are close to 10%. Such a cartoon is absolutely phenomenal.It is indeed a bit difficult to make the publicity stand out at this time.

"Fang Jiming...won't he want to stop us like this?" Li Kaicheng couldn't help thinking this way, because Fang Zhiming has never been someone who repays grievances with kindness, but repays grievances with straightness!

(End of this chapter)