Chapter 85
"Mr. Xiao, the A-level contract is already the highest share contract we can offer."

Ding Guowei looked at Xiao Yu who was sitting across from him without saying a word, and said to him sincerely.

He has already watched the cut program, and the effect is much better than he expected. Although there is no conflict point, it looks very comfortable, really like a group of friends going on a trip.

Formally, this kind of comfort made Ding Guowei willing to use the A-level share to sign "Flowers and Boys". Although there is no precedent for this type of success in the market, there is a first time for everything.

In addition to signing the three TV series of the Starlight Project, he still wishes to give Xiao Yu this face, and he believes that his conditions are already the best.

Xiao Yu still remained silent, Ding Guowei guessed right, Kwang Young's conditions are the best so far.

But the embarrassment is embarrassment because the conditions are not the same. If you say that you are unwilling to accept Xiao Yu completely, it is not that you are not willing to say that you cannot accept it at all.

In Jin Woo's mind, this kind of production level is A+ level, and the lineup is not much worse than many S-level programs.

Of course, Xiao Yu also understands the disadvantages. Apart from the lack of market reference, it is very difficult to maintain the popularity of this type of program and attract viewers. Those who like to watch it will like it more and more, and those who are not interested in it will never be interested.

Before, Zhongyuan Satellite TV expressed that it wanted to put the online broadcast on their self-made platform Baixiang Video, and of course the share was very high.

However, Xiao Yu still wants to make this show more influential. After all, it is the first variety show of the Starlight Project, and he needs to make it famous first. There is still a big gap between Baixiang Video and the three major video sites.

After thinking about it for a while, Xiao Yu finally agreed to the conditions offered by Gwang Young, since he wants to play for influence, there is no need to be too entangled in many things.

Capital is all about profit. When they have achieved something in TV series, they rush to buy their own TV series. When they lack in variety shows, they become cautious and cautious. This is the embodiment of the gap in strength.

But Xiao Yu believes that after this variety show airs, they will have a different attitude.

The schedule has been confirmed, and "Flowers and Boys" has entered the promotion period. In order to expand the influence of the program, the Starlight Project can be said to have pulled out all the stops.

First of all, all the artists under the banner will promote it, and then all the guests on the show must talk about this show when they participate in any event, and spend a lot of public relations fees to appear in various media.

The media took the public relations expenses and naturally spared no effort in publicity.

What is "the first domestic travel documentary reality show"

"All Overseas Viewpoint Recording"

"A Journey to Go"

“Crazy Fantastic Tour”

These titles were all given to "Flowers and Boys". Many people who don't pay much attention to the entertainment industry only then learned that Xiao Yu went to shoot a variety show during the time when he disappeared after the "Beginning" became popular.

After the lineup of the show was announced, it can be said that there were many surprises.

First of all, Xiao Yu's regular CP, Shen Xingyi, needless to say, the group "Little Fish" has a lot of CP fans, especially "The Beginning" was very popular some time ago, and the image of the anti-explosive group is still deeply rooted in the hearts of the people.

As one of the last popular male actors in China, Zhou Xuan has countless fans, not weaker than any top-notch niche.

It's just that he is usually too low-key and rarely appears on the show. Many of his fans don't even know that he has recorded such a reality show.

He has disappeared from the public eye for a while, and now he suddenly announced that he has recorded a reality show. How can this sudden news not make his fans happy.

Coupled with the fact that Zhou Yaolin has become famous again after years of silence, old fans and new fans are emerging at the same time, it is the time to become famous.

Zhao Jiangning and Chen Xihui are familiar faces in variety shows, and with Zheng Lan and Xu Xiwen, two new stars, this combination of old and new makes the audience look forward to it.

In fact, everyone is too obsessed with the constraints brought by the type, but forgets that a lineup like this is very popular.

After the announcement of the lineup, the popularity of "Flowers and Boys" is no lower than that of other programs of the same period. Everyone is very curious about what kind of effect such a novel theme can produce, and as rookies in variety shows, can they create different sparks? .

Starlight Project and Guangying Video responded quickly and immediately increased their publicity efforts.

Xiao Yu invited Wang Hui to stand on the stage in person. Not long ago, Wang Hui's new song "Success" was launched, and it was widely acclaimed as soon as it was released.

Wang Hui's singing voice is sincere and touching, not only sang entanglement and reluctance, but also sang calmness and relief, making fans call the original Wang Hui back.

Many music critics publicly stated that fortunately they only released a single, otherwise they would definitely become Zhou Wen's biggest opponent for this year's Golden Melody Awards.

And Xiao Yu once again proved his creative strength with this song.

When the song was donated back then, Xiao Woo didn't take any money, but now that the song is a big success, of course he has to return the favor.

As the winner of the Golden Melody Award, Wang Hui's fans have always been a huge group. Of course they are very happy to see their favorite singer singing the golden song again. In addition, they themselves have a good impression of Xiao Yu, this program also attracted their attention.

Wang Hui's end kicked off the second round of publicity, and then Zhou Xuan's friends in the circle, the brokerage companies behind Zhou Yaolin and Chen Xihui joined the battlefield one after another, adding fuel to the already popular heat.

Compared with its competitors in the same period, the advantage of "Flowers and Boys" is that they are all recorded by well-known artists, rather than amateurs or semi-amateurs competing, so it is born with better publicity advantages.

The climax of the publicity came from a tribe of Liu Jia. As the most popular female artist in China Entertainment, Liu Jia can be said to have both traffic and works. She was the best-developed "Four Little Flowers" selected by the media at the beginning. Now not only After receiving various awards, he set up a personal studio and became the boss, and the artists under his banner also have influence.

Moreover, Liu Jia herself has participated in many variety shows, and the effect of each show is very good. Many of her fans are variety show fans.

I don't know if it's to support Shen Xingyi or for some other purpose, but her joining made "Flowers and Boys" gain the limelight in publicity for a while.

Perhaps it was unexpected that the Starlight Project would be so powerful in publicity, directly disrupting the rhythm of several other competitors. In order not to be robbed of the limelight by Xiao Yu, they had to hastily announce the lineup of the program's most mysterious mentors.

"Basketball Fire" at station K invited two former national team star players. As the "golden generation" of the Huaguo men's basketball team, they once led the team to the Olympic finals. Although they lost in the end, they are also idols in the hearts of a generation of fans.The other two mentors are basketball-loving stars, and their skills are not bad, not just to flaunt their personality.

National Music's "Let's Sing Together" invited four powerful singers in the Chinese music scene. Although they are not at the level of the "Four Heavenly Kings", they are also youthful memories of a generation.

Jin Jiang Entertainment's "Youth Creation Camp" also spent huge sums of money to invite four top-tier artists, two of whom were from boy groups, including Xiao Yu's former opponent, Liu Chenguang, the main character of "Synaesthesia", and invited "Youth Summer Camp" "Several artists in the troupe act as specially invited observers, vowing to create a new peak in talent show variety shows.

With the announcement of the lineup of all the programs, this year's variety show competition is ready to go.

(End of this chapter)

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