I really can't act

Chapter 543 Ladder Box Office
AMG fled to the Republican era, Fang Yi got on the elevator and entered the meeting room, and there was a depressive silence inside, like in the trenches before launching an attack, waiting for the commander's order.

Fang Yi sat down on the first seat, and everyone's eyes fell on him—isn't the commander coming soon?

Guo Fan, Zhenjie, Lu Yao, Chen Jie and others are all here. Whether they are brokers or producers, the entire "Fang Family Army" is mobilized. Huayi's betrayal is related to the overall interests, and no one dares to be absent from this occasion. .

Fang Yi has a lot of investments. As far as the entertainment industry is concerned, the big ones are Republic Times, Yixin Entertainment and Base Special Effects Company. The core assets of the troika are Republic Times. The blockbuster movie of the Republic era relied on Fang Yi's golden signature.

The movie was a hit, and the actors rushed to hug their thighs one after another, and the base construction schedule was endless; the movie was smashed, and other business might go downhill.

Many people may have forgotten Lu Yao.He is one of the co-founders of Yixin Entertainment. He is currently engaged in brokerage business, but he himself is a generalist. He used to be the mainland partner of director Chen Kexin from Hong Kong. He is proficient in theaters and distribution. In terms of experience, he is even more experienced than Fang Yi.

So it was Lu Yao who introduced the situation:
"It's not uncommon to reduce the share to squeeze out the film schedule. I just didn't expect that in the second half of the year, several of our film companies announced the 'joint advance and retreat' and determined the share of '45 and 55'. Not long after, Hua Yi independently responded Water. The impact of this incident is too bad, so we can draw a conclusion first, that is, the film company's sharing alliance is about to collapse, and the next few months or even a year or two will be a tug-of-war with theaters..."

Sister Zhen didn't like Lu Yao showing too much face in front of Fang Yi, so she interrupted him and said, "Are you talking about a year or two later? Let's talk about the present, everyone is waiting."

Lu Yao smiled, but was not angry, and answered slowly: "Hua Yi is actually hurting people with his own self. Why? Because he can afford it."

"After the listing, Huayi's main profit is not making movies, but capital appreciation - that is, by boasting about its film record, leveraging hot money... Huayi went public in October 09, with a total market value of 10 billion. I watched it last night. Next, it is 36 billion. What money-making movie did Huayi make in the past three years? "If You Are the One"? Or "The Great Earthquake"? How many times have you lost? "Babel Empire" lost a lot, this is a series! One by one Is the reduction enough to triple the stock price?"

The crowd immediately understood.

Although Huayi is playing the evil Kung Fu Qishangquan, but the stockholders are really big blood cows, and they are constantly feeding it to suck blood, so why not punch it?
If it's me, I'll fight too. I'm in the spring water.

To be honest, Ma et is also one of the masterminds behind the scenes. In order to become a shareholder of Huayi, Ari chose to buy at a premium, buying 15% for 7 billion, which is equivalent to a valuation based on the market value of 214 billion.

The market was skeptical of Ahri’s choice, thinking that he was being taken advantage of purely, and received a reply:

"The annual growth rate of the film and television industry in mainland China exceeds 30%. The problem now is not too much investment, too early, but too little investment, too late!"

This confidence is simply off the charts!

Therefore, Huayi chose to reduce the share to rush to arrange the film, not necessarily to disgust Fang Yi, even if there is no Fang Yi, it may do so.At this stage of time, Huayi has formed path dependence.

However, if you say a thousand words and ten thousand words, will you be beaten passively?
Lu Yao gave two plans, "One is that we will follow suit, and do it even better... Isn't it 43? I'm 41, I'm even 39, how do you arrange the film in front of me? At that time, movie theaters across the country will repeat Can't we play "Zodiac"? We also have capital."

That is to say, price war.

Fang Yi didn't even think about it, he just waved his hand and motioned for Lu Yao to move on to the next one.

The second solution is a little more complicated, and comes from the experience of Hollywood.Hollywood has experienced the ups and downs in the mainland commercial film market decades ago, and their current division of producers and theaters has been divided into several time periods.For example, the producer gets [-]% in the first week, [-]% in the second week, and [-]% in the third week... By analogy, the longer the run time and the popular commercial blockbuster, the more motivated the theaters are to arrange the film. , because the longer you put it, the bigger the profit ratio.

The mainland market cannot do this, and it is difficult for theaters to agree.

The box office distribution of mainland movies is more concentrated in time.

Therefore, the domestic version of the "ladder share" scheme is often not divided according to time, but according to the box office: every time a box office milestone is reached, the share standard is changed once. Since the producer needs more blood than the theater, it is often the initial stage. The film side is beneficial, and the more box office, the more beneficial it is to the theaters.

Fang Yi pondered for a moment, and felt that option 2 was more appropriate.

So how to set the ladder?This involves the biggest gross a Zodiac movie can hope to achieve.Everyone said what they said, and set the ladder at the numbers three and eight.

3亿前，按43%比57%分；3-8亿为45%比55%；8亿及以上为48%比52%。

It’s a bit strange, isn’t it? It’s the opposite of what I said earlier, “it’s often beneficial to the producers in the early stages”. This is because the Republican era was very confident in the quality of “Zodiac” and believed that it would be able to get the big box office after 8 million box office. The amount is divided into.

Judging from the current momentum of this movie, even if the rival "1942" in the same period explodes, "Zodiac" can easily get 3 million to 5 million yuan, and it is worth betting on the second half of the journey.

8 million is a miracle that domestic films have not yet reached. Once this dividing line is reached, it will already be the first in the history of domestic films. Although "Returning to 17" won more than one billion, that was the combined box office of all of Asia, and the box office of the mainland single market did not break 8.

——There are other countermeasures, such as fighting the media war, representatives of the Republican Era faction passionately opened the mic, and slammed Huayi and others on the Internet; Collect evidence and report it to the China Securities Regulatory Commission... These trails are just small things, and generally they can't decide the outcome.

Tonight is destined to be a sleepless night. After a simple meeting, Fang Yi got up and found that everyone was still full of grief and indignation, wishing to take revenge immediately.

The so-called gentleman's revenge, don't wait all night, Guo Fan has already taken out his mobile phone to write a small composition, and the hundreds of words in his eloquence exceeded the text limit of the bib, so he had to send it twice:

"December 12, 12 was an extremely gloomy day in the history of domestic commercial films. Huayi, the film and television leader, tore up the sharing agreement, harming others and benefiting myself... As an ordinary young director united with Director Fang Yi, I feel disgusted, Humiliated and trembling..."

Also quoted lines from the documentary "The Great Patriotic War":
"At 45:[-] in the morning, the sun rose over Moscow. At this time, the German planes were already on the way to raid. Fifteen minutes later, the hatches opened, bombs fell on cities like rain, and the Great Patriotic War began. !"

　Regarding the ladder box office, it seems that Wu Jing signed that Wolf Warrior 2, and after 60 million, the share is as low as [-] points (he is not optimistic about it), which is why although the movie has a box office of [-] billion, he earns Not much.

　　
　
(End of this chapter)