Rebirth started in 2004

Chapter 260 Overvaluation

The sales volume of Hengtong Electronics' mobile phones broke through the [-] million mark, which is undoubtedly quite a milestone.

Hengtong Electronics' strong entry into the domestic mobile phone market has also directly washed the entire market.

The release of the UNI smart phone before caused a certain shock to the domestic mobile phone market, but it was not too serious.

After all, the price of UNI smartphones is relatively high.

But once the Redo smartphone came out, everything really changed.

Since it went on the market on January 1th (I misremembered the launch time in the previous chapter, it has been revised), the Redo phones priced at 5 and 1688 have quickly gained favor in the market.

With the increase in production volume, the production cost of Redo is also decreasing.

The reduction in production costs naturally means that Hengtong Electronics can obtain higher profits.

Tang Yan: "During the Spring Festival, we plan to carry out a wave of promotional activities for UNI and Redo, free airtime when you buy a phone. We have already negotiated with mobile and telecom companies, and they support our campaign."

Before that, China Unicom and Fruit Company cooperated to launch a customized version of China Unicom Iphone3GS, which made China Mobile and China Telecom very passive.

However, Hengtong Electronics' UNI smartphone was born out of nowhere, which immediately brought the two operators back to the market.

Moreover, UNI smartphones have a more technological sense than fruit phones in terms of appearance design. To put it bluntly, they are more beautiful.

Even though many people are prejudiced against domestic mobile phones, they still fall in love with UNI smartphones involuntarily.

Good industrial design will make people forget the shortcomings of the product itself.

Furthermore, in terms of quality, UNI smartphones are quite good.

Both hardware and software performed well.

At least in normal use, it is very stable.

Compared with China Mobile, China Telecom is more enthusiastic about cooperating with Hengtong Electronics.

Before telecommunications, it has always been in the field of fixed telephones, and there are still many shortcomings in mobile communications.

Faced with the enthusiasm shown by Telecom, Hengtong Electronics naturally responded quickly.

Communication operators are too important to mobile phone manufacturers.

Chen Wei supported his head: "I plan to officially launch UNI5 in May this year, what do you think?"

Tang Yan raised doubts: "UNI1 is still selling well, is it too early to launch UNI2?"

If Chen Wei insisted, she would not object.

However, can UNI2 be listed in May?
I don't know what's going on in the R&D side.

Chen Wei shook his head lightly: "The purpose of launching UNI2 is to quickly seize the market. Now that more and more mobile phone manufacturers are setting their sights on the smartphone market, we must take small steps and fast. While these giants have not yet To complete the staking, we must first occupy as much market as possible.”

Yang Hongmei held the teacup in her hands to keep warm. The air conditioner was naturally turned on in the office, which was much higher than outside, and the temperature was maintained at more than ten degrees.

In fact, as long as the indoor temperature is kept above [-] degrees, if you sit and work for a long time, you won't feel cold hands even without gloves.

The temperature in the office is generally around [-] or [-] degrees.

It's quite a comfortable temperature.

Seize the market?

Chen Wei didn't even say anything like increasing profits.

Speaking of which, the current Hengtong Electronics is really not short of money. The one billion US dollars raised in financing, even under the expenses of Chen Dawei, still has not been spent.

Furthermore, UNI1 and Redo are making money.

Chen Wei said before that if the funds raised are almost spent, then start the second round of financing, and before the second round of financing, the valuation of Hengtong Electronics should be more than 20 billion US dollars.

Anyway, in a word, Hengtong Electronics is now playing the same way as an Internet company, which is to grow rapidly, increase the company's valuation, and then attract more investment.

To realize the listing of the company at an appropriate time, as an entrepreneur, can naturally obtain extremely huge returns in the process.

Chen Wei wasn't going to talk about cashing out after listing. He had to hold the control of Hengtong Electronics and let Hengtong Electronics follow the path he envisioned.

After the listing, Chen Wei is not going to say that Hengtong Electronics will carry out dividend operations and the like.

Dividends are impossible to pay dividends.

Hengtong Electronics will inevitably make profits every year, but the profits will be reinvested in investment or research and development.

Most of the money will be invested in research and development.

Seeing that Tang Yan didn't understand, Yang Hongmei explained with a smile: "Hengtong Electronics needs a high valuation, and a high valuation must have a sufficiently high market share."

Do high valuations?
Having said that, Tang Yan understood.

Chen Wei said with a smile: "Compared with UNI2, there is not much change in the appearance design of UNI1, but the main screen will use a 4.7-inch screen, and the thickness of the phone will be thinner."

"There will also be a considerable improvement in hardware, and more services can be provided to users. I think that UNI2 will let people really understand what a real smartphone is."

What is a real smartphone?
Tang Yan really didn't know the specific progress of the R&D department.

In other companies, the sales department is naturally the number one department.Many companies regard sales as the top priority of the company.

Does sales matter?

That must matter.

It is a bit biased to list sales as the first place in the enterprise.

Hengtong Electronics ranks research and development as the first.

Because there are good products, the sales of Hengtong Electronics are so good.

It's not because there are good sales, and then the sales of the product become better.

The bigger the brand, the smaller the role of sales.

Small brands must rely on sales to persuade customers to buy their own products with a three-inch tongue.

For big brands, sales staff mainly do product introductions.

For example, in a UNI store, the employees are not included in the sales commission of a single mobile phone.

In some stores, there will be bonuses for completing sales tasks.

The method of distributing the bonus naturally does not mean equal distribution, but an anonymous voting method to select three employees with the best performance.

Other people's bonuses will not be evenly distributed, but will be given a ranking.

According to a calculation formula, it is good to calculate according to this company.

Anyway, there is only one purpose, the better the employee, the higher the salary he should get.

In addition to bonuses, the salaries of the store staff are still very good.

Working in a UNI store is actually a decent job for many people.

Hengtong Electronics regards these people as its own employees, and will pay five social insurances and one housing fund.

Nowadays, many enterprises do not pay five insurances and one housing fund at all, and even many employees do not have the awareness of this.

After the old-age benefits are increased every year and the age is getting older, I understand that it is good to be able to pay social security.

In addition to paying five insurances and one housing fund, the salary and treatment of store employees are also at the upper-middle level.

In this way, the enthusiasm of the store employees is quite good.

At least, they cherish this job very much.

(End of this chapter)