Rebirth started in 2004

Chapter 394

In the office, Tang Yan rarely said that she would sit on the sofa in such a relaxed and casual manner as she is now.

Most of the time, Tang Yan sat on the office chair, carefully looking at various documents.

As a new leader in the domestic mobile phone market, Hengtong Technology can say that it has no competitors.

No, in the domestic market, no mobile phone manufacturer can shake the position of Hengtong Technology.

When it comes to competitors, Hengtong Technology is not saying that there are no competitors now, and there are still competitors that must be faced squarely!
As the old king, Nokia is naturally unwilling to withdraw from the market, and wants to save the previous one.

However, like a person who fell into the water, he made the final flop.

The bigger the splash, the more useless it is.

In addition to Nokia, fruit and three-pointed star are also one of the main competitors Hengtong Technology needs to face.

Therefore, Tang Yan is still very busy in normal times.

For product advertisements, you must vote.

There are also store sales promotion plans, product after-sales and so on.

Anyway, many things need to be done by the sales department.

Tang Yan put down her teacup: "Last year, we also released UNI2 in May. After that, we plan to release new products for uni mobile phones once a year, and try our best to make the products the best."

Chen Wei bent over and gently swirled the teacup: "Say, how about we build a new mobile phone brand?"

"Will Meta also enter the mobile phone business?"

In the past, Meta was mainly wearable devices, such as smart watches and bracelets.

In terms of mobile phones, it didn't do it.

"Correct!"

Tang Yan hesitated for a moment: "Will this make our mobile phone brand too complicated?"

There are too many brands under its umbrella, which is not conducive to the investment of resources.

The development of a brand requires resource input.

Chen Wei: "Don't worry about it now. As far as the entire market is concerned, the smartphone market is now in a period of explosion. It can be said that as long as it is a smartphone brand that enters at this time, as long as it is not self-defeating, the product quality is not serious. problems, then it is easy to occupy a place in the market.”

"Although the brand is new, the available technologies are all mature technologies, so there is no need to worry about product quality issues."

Tang Yan: "What about product positioning?"

"Meta's products are positioned as mid- to high-end products."

High-end products?
This position seems to be no surprise.

First of all, the first product of the Meta brand is a smart watch.

Watches have been around for a long time.

In 1806, in order to please the queen, Napoleon ordered craftsmen to manufacture a "clock" that could be worn on the wrist like a bracelet. This was the birth of the world's first watch.

Watches have played a strong decorative role since their birth, and it is not an exaggeration to say that they are accessories.

For example, do you wear a watch just to check the time now?
Watching the time is a secondary function.

Doing decoration is the most important function.

In 1991, Casio launched a Casio F-91W, which is considered the originator of smart watches.

Of course, this Casio F-91W is definitely not comparable to the Meta smart watch in terms of functions.

In terms of publicity, the Meta smartphone is the world's first smart watch.

Actually, there's nothing wrong with that.

The previous ones belonged to electronic watches, so they could only read the time.

Now Meta smart watches can detect heartbeat.

After launching the Meta smart watch, it launched a smart bracelet.

In the minds of consumers, the Meta brand is a technological young brand.

To be able to have such a good market impression, to be honest, it would be a bit wasteful not to make good use of it.

"For Meta, I think this way, its brand image is good. Therefore, Meta's brand positioning is to be a trendy product!"

Chen Wei: "This is not the kind of fashion that ordinary people can't accept, but it makes most people feel that Meta's products are a kind of fashion. We need excellent industrial designers."

Tang Yan stared at Chen Wei subconsciously. As a high-level executive of Hengtong Technology, she knew that Chen Weilai led the design of the mobile phone that Hengtong Technology had just started.

Tang Yan: "I think the industrial design department is capable of meeting the design requirements."

In Huaguo, who is the strongest in terms of industrial design?
The first choice is Hengtong Technology!

The products of Hengtong Technology, not to mention other things, just the appearance, first of all, it gives people a very amazing feeling.

Even if you don't feel amazing at first glance, it is still a good-looking one.

In fact, compared to being stunning, being attractive is the most important thing.

The amazing stimulation will eventually fade away,
"It seems that there is no other choice but to trust them!"

Tang Yan couldn't help laughing: "My Director Wei, if they don't hear your words, they will be sad!"

Chen Wei nodded approvingly: "That's true. You won't talk nonsense, will you?"

"Hmph, if I say this, it's better to tell everyone the real relationship between me and you."

Chen Wei didn't care about this: "The relationship between me and you is well known in the company, and those who have just joined the company don't know about it."

Tang Yan looked at the door of the office: "Tell me, are they talking about what the two of us are doing in the office at this time?"

"will not!"

Tang Yan looked at Chen Wei in astonishment, are you sure?
"The shutters are not down!"

Tang Yan turned her head, she didn't put it down, and she could directly see the situation in the office from outside.

Fortunately, earlier, I didn't do anything too extreme.

The whole building is built with a frame structure that is directly used, and there is no need to build walls inside.

It is directly the glass used.

The glass has good permeability. After all, the width of the entire office building is quite wide. If non-glass walls are used to block the lighting, the whole will appear dark.

Chen Wei didn't stay with Tang Yan for long, and went upstairs to the general manager's office.

Fei Xing'an had already received news that Chen Wei was coming, and he had already made tea in the office, waiting for Chen Wei to come.

The first thing Chen Wei said when he sat down was: "Old Fei, this year the market is going to intensify again!"

Market competition will intensify in such a short time, what is the reason?
Because of the opening of Hengtong Technology!
Hengtong Technology has opened up a lot of technologies to the outside world. In terms of technology, Hengtong Technology has not set any restrictions on domestic "friends".

Basically, it can be said that what technology they want, as long as they give the technology transfer or usage fee, then Hengtong Technology will give them the technology.

Hengtong Technology's supply chain system is also open to them for any parts and components they want.

The market has become bigger, and the companies in the supply chain system of Hengtong Technology are also growing rapidly.

Because they have more orders and earn more money.

Having money is not only able to expand the scale of production, but also to invest more money in research and development to make better products.

For friends, they don’t need to do their own research and development, they only need to integrate products, and the difficulty of entering the smartphone market has been reduced by an unknown number of levels.

However, even if integration is done, some manufacturers are not qualified.

(End of this chapter)