Rebirth started in 2004

Chapter 9 Creating Markets Without Markets

Chewing the meat carefully, Chen Wei ate at this restaurant at noon for three consecutive days.From what Chen Wei saw, the restaurant's business was pretty good.

There are three people in the store, one chef, one cashier who takes orders and one who cleans the table.

Sometimes there is a little girl helping with things, but I didn't see that little girl today.

Pretty standard for a family restaurant.

The operation of this kind of restaurant is relatively stable in terms of operation, and the staff in the main store is stable.

It's not like hiring a chef to open a restaurant. If the salary is not satisfactory, the chef may quit at any time.

The core competitiveness of a restaurant must be the chef, if there is no chef, then naturally...

It must be supported by high wages.

People who eat technology are generally more powerful.

At this time, the number of restaurants on the street is definitely not as good as ten years later, and there are all kinds of shops on the street now.

It won't be like ten years later, restaurants, pharmacies, real estate agencies, etc. can be seen everywhere on the street.

Nowadays, there are fewer people who usually go out to eat.

Basically, I eat at home, and when I go out to eat, it will be very formal.

The food in this store is pretty good.

After Chen Wei added three bowls of dry rice, he was [-]% full.

To be honest, now Chen Wei enjoys this kind of good appetite.

Looking at the income of being a chef in the future, it seems to be quite good.

But it comes at a price.

Everyone knows that smoking oil fumes in the kitchen for a long time is good for your health.

In addition, the chef's meal time is also very irregular.

When you get busy, it will definitely be past meal time.

After the meal time, I may not be able to eat anything, so I just drink some tea or something.

All walks of life are not easy.

Naturally, Chen Wei was not in a hurry to leave after eating. He gave the meal money and said to the proprietress, "Madam proprietress, do you accept crayfish?"

The proprietress said without hesitation, "No."

What's so delicious about crayfish, it's not delicious at all.

Yes, before the recipes of spicy crayfish came out, crayfish could also be used as shrimp.

Compared with the lobster in the sea, the taste of the crayfish is actually mediocre.

You can order a crayfish to eat when eating seafood, the contrast is quite strong.

Of course, crayfish also has an advantage, that is, the price is cheaper than seafood.

Ordinary citizens are able to consume in large quantities.

In 2004, crayfish were basically wild, and very few were raised.

The main market has not yet reached the point where specialized breeding is required.

Compared with farmed crayfish, the taste of wild crayfish is worse.

Faced with such a straightforward rejection from the proprietress of the restaurant, Chen Wei was not surprised.

People don't use crayfish dishes, so naturally they don't want crayfish.

Chen Wei smiled and said, "Miss Boss, I know that there is a crayfish recipe that tastes quite good. I can teach you, and you can also try to introduce this dish!"

Teaching new dishes?The proprietress looked suspicious, is this person so kind?

As a restaurant, it is necessary to develop new dishes appropriately.

There are old dishes all year round, and regular customers will definitely get tired of eating them.

Without new tricks, old customers will definitely pass away.

If the growth of new customers cannot keep up with the passing of old customers, can the store continue to operate?
They may not know so much, but it is a good thing to know that there are new dishes in the store.

"I'll make it for you on the spot to see how it tastes. I'll deliver the crayfish, and you will deliver the cooking oil and seasoning."

The proprietress of the restaurant stared at Chen Wei for a while, thought for a while and said, "Wait a minute, I'll tell my guy."

"you please!"

Chen Wei took a deep breath with a smile on his face.

He believed that people would not reject his proposal.

Why refuse, teach you about new dishes for free.

It is not an easy task to learn to cook new dishes now, and you have to learn from a teacher and call him a master.

The Internet has already taken root in China, and the sharing spirit of the Internet has inspired countless people, but the Internet era has not yet fully arrived.

In other words, it has not affected all aspects of society.

The influence of the Internet is maximized, and it has to go to the era of the mobile Internet.

The owner and chef of the restaurant looked at Chen Wei suspiciously, no wonder he was suspicious, Chen Wei looked only in his teens.

In the past few days, Chen Wei has been eating and drinking, and he has gained a lot of weight, but not much.

The more you eat, the more you consume.

Of course, in terms of complexion, Chen Wei looked much better now.

But no matter how good his complexion is, it can't change the fact that Chen Wei is a teenager.

"Hi brother, my name is Chen Wei. I sell crayfish."

Selling crayfish?
The restaurant owner also knows that in doing business, one has to be kind to others.

Arguing with one person does not mean losing a customer, but a large group of customers!

Yes, just a large group.

Arguing with this person with you, he has relatives and friends, won't he talk about it when he goes home?
In addition, when it is noisy, a large group of people are watching it!
All of these people belong to the potential customer group, and a large part of them will be pushed away indirectly.

Word of mouth is very important.

"Hello, you crayfish don't seem too big, do you?"

Chen Wei didn't deny it either, what he said was the truth: "I sold some in the market earlier, and these are the leftovers."

Restaurant owner: "You said you want to make a dish with crayfish?"

"Yes, I believe that this dish can increase the daily turnover of your store. It shouldn't be a big problem to make an extra 80 yuan a day."

After a short pause, Chen Wei said, "I'm talking about net profit!"

net!
The owner of the restaurant and the proprietress were both surprised, although there are quite a lot of customers in their restaurant today, but it is not like this every day.

Excluding miscellaneous expenses, they have a net income of several thousand yuan a month.

It is definitely better than going to work, but it is naturally far from being rich.

The proprietress of the restaurant couldn't bear it at first: "Really?"

"Try it first, try it, you won't suffer!"

Restaurant owner: "Okay, let's try."

Chen Wei didn't say that he would start making Ma Xiao right away, but he had to deal with crayfish first.

Asking for a toothbrush, Chen Wei taught them how to handle the crayfish, scrubbing the belly of the crayfish, which is the dirtiest place.

Pinch the piece in the middle of the tail to remove the shrimp thread (shrimp intestine).

There is also the head of the crayfish to be disposed of with scissors.

Soak in water with a little vinegar for 10 minutes.

After this is done, basically the main ingredients are ready.

During this time, other materials can be prepared.

"The dish I'm going to make is called spicy crayfish. It's especially suitable for eating when friends get together in summer."

Chen Wei picked up the pot, wiped all the water in the pot, and heated up the pot.

Whether there is work in this hand, you can tell by the gestures.

The owner of the restaurant saw Chen Wei's smooth handling of the ingredients earlier, and knew that Chen Wei must be extraordinary.

So this is taken very seriously.

Chen Wei is also serious about teaching, he is still waiting for others to sell it so that he can buy his own crayfish!

The current situation is that people don't know that crayfish are delicious, so let them know and love to eat crayfish.

The market needs to be cultivated.

Facts have proved that the market for spicy crayfish can be quickly cultivated.

Now there is only one obstacle. People of different ages have different tastes.

Let’s just talk about eating spicy food. Young people are generally better than the previous generation.

why?

Thanks to the various spicy strips in the canteen when I was in elementary school.

(End of this chapter)