Rebuild 2005

"Fuck, isn't this transition too awesome?"

"There is a feeling of walking from TV to reality"

"6666, I was stunned when I saw it"

……

The audience at the scene could clearly distinguish the difference between the screen shown on the big screen and reality, but under the exquisite editing, it was almost difficult to distinguish the live screen clearly. Distinguish between recording and live broadcasting.

"Oh oh oh"

The audience gave warm applause very enthusiastically, and some people were whistling and screaming. The atmosphere team was very dedicated.

"Look baby, your dad is out!"

Li Wanyi stretched out her hand and patted her son gently, telling him to watch on the TV. Wang Shuhua also said softly, "Look, Dad, Dad, do you see it?"

The little guy opened his eyes, looked at his mother, then at his grandparents, then stretched his head to look to the side, shaking his chubby little hand, as if to point to the side.

Li Wanyi turned her head to look, and saw Yaya squatting on the cat climbing frame and licking her paws, and Hehe lying on the floor not far away. The little guy was looking at them, and suddenly felt a little helpless and funny, and said slightly: "Let you see Dad, What are you looking at the dog for?"

……

"It's been a long time, everyone, and I'm very happy to meet you here again today."

Wei Qingfan, who didn't know that he was inferior to a dog, was smiling all over his face. He was still warming up before the press conference, but he didn't procrastinate. Look at the results.

"Last fall, I released the 2 series mobile phones here. After they went on the market, they were loved by consumers all over the world. The sales in the domestic market increased by as much as 40%! And the growth rates in the European and Middle East markets reached 140% and 170% respectively. %! It can be said that it has achieved excellent results..."

These growth figures appeared on the big screen, and before the audience cheered, Wei Qingfan raised his voice and said loudly and authentically: "More importantly, the 2 series of mobile phones that will enter the wine have become the first global shipment breakthrough of our Gushi brand. 1000 million units of the flagship mobile phone series!
"In the past year, the total global shipments of the JJ2 series of mobile phones exceeded 1000 million units! This is a very remarkable achievement!"

"Fuck!"

"The price has increased, but the sales volume has actually increased?"

"Brilliant Klass!"

"I can really feel that more and more people around me use ancient poetry mobile phones"

"It's not that Apple and Samsung can't live up to their expectations, but if there is a little less work, Gushi mobile phones can't eat so many high-end market cakes."

"By the way, are the ones sold abroad also good?"

"Most of them should be bought by Chinese people."

"Niaosing Stream should be soon too, right?"

"Hahaha just bought two Dianniao at the flagship store in Sanlitun the day before yesterday, and the photos are very good"

"The starting price of 3299 can sell 1000 million units, which is really awesome!"

"If the previous brother has lowered the price after the press conference, remember to get a refund of the difference. The official channel can be refunded within 15 days."

……

There was a lot of discussion in the live broadcast room, but friends and businessmen who must pay attention to every flagship conference of ancient poetry fell silent again.

This news is really silent and defense-breaking, it's outrageous.

In the past few years, domestic mobile phones can be said to be flourishing, but let alone the high-end market, even in the low-end market, there is no single model that can sell 1000 million units.

Not for Meizu, not for Huawei, not for ZTE, not for Lenovo, not for Gionee, not for oppo, not for vivo...not even Xiaomi, which has launched the Redmi phone.

Because of being robbed of luck by Man Jianghong, although the Redmi mobile phone has set a sales record for Xiaomi mobile phones, it has not yet broken 800 million units, but the sales of more than [-] million units can already be called "under one family".

As for ancient poetry, the sales volume of Linjiangxian, which inherits the number series of ancient poetry, has been stable at more than 4000 million units. Not to mention Man Jianghong, the sales volume of the first generation directly exceeded [-] million units, which is not far behind even compared with Apple and Samsung.

Although the sales volume of the sapphire case is relatively poor, it is still in the millions;
On the ancient poetry side, the first generation of the two flagship series, Jiangjinjiu and Niaomingjian, had sales of 500 million units, and the combined sales exceeded [-] million units. Sauvignon Blanc also sold millions of units...

This is already a Big Mac, and now the sales volume of the wine list series has exceeded 1000 million units...

This is already a level that can be confronted head-on with the two high-end smart phone brands of Apple and Samsung!

How old is the Gushi brand?

How many years has the ancient poetry company been established?
For Huawei, Yu Chengdong fell silent for a while when he saw the live broadcast in front of the computer.

This year, Huawei's consumer business has grown very rapidly. The D series of high-end flagships is still stretched, but the P6 has gained a lot of popularity with its ultra-thin design.

Of course, due to the emergence of ancient poetry mobile phones, it is absolutely impossible for the P6, which only has the selling point of being ultra-thin and good-looking, to sell another 400 million units.

From the brand to the product, from the appearance to the function, everything is suppressed by Niaosongjian, and it can only be sold from the consumer group that Niaosongjian has not yet covered.

In addition, because of the success of Samsung Note and Ancient Poems, Huawei launched the first-generation Mate mobile phone two months earlier than the original history, before the Spring Festival.

初代mate就拥有6.1寸的超大屏幕和4050毫安的超大电池，处理器依旧是K3V2，但6.1寸的大屏幕却只有720p的分辨率，可见定位还是弱于D系列和P系列。

The price starts at 8 for the 2688G version, which is not a general confidence.

The price plunged quickly, and the sales volume was not too bad. It did not exceed expectations, but it was not bad. It was better than the D series, which shows that the big screen is indeed a good selling point...

However, these achievements are nothing compared to the global shipments of Gushi Jiangjiu 2 series exceeding 1000 million units.

At this moment of silence, Yu Chengdong realized that if Huawei mobile phones want to rise, the biggest enemy is definitely not Apple and Samsung, but ancient poetry.

If there is no ancient poetry, Chinese people with a price of more than 2500 want to buy a mobile phone. If they prefer domestic mobile phones, then there are almost no other choices.

And with ancient poems, the vast majority of consumers will not make the second choice...

If Huawei mobile phones want to hit the high end, the domestic market is fundamental!

However, although the current ancient poetry is so powerful that it is almost unmatched, he still has some confidence in his heart, because the ancient poetry uses a Qualcomm processor, which is destined to be controlled by others.

Huawei mobile phones have HiSilicon processors, and the next generation will inevitably make great progress. At that time, they can use their own processors to create differentiated selling points...

This is a long-distance race, so there may not be no chance of catching up or even surpassing it!

As he thought about it, Wei Qingfan in the middle of the stage continued to say: "In the first three quarters of this year, the shipment of mobile phone products under Gushici has exceeded 7000 million units! It surpassed the sales volume for the entire year of 2012!"

"Fuck!"

This year was only September 9th, and the relevant statistics in the industry have not yet been completed. Only the company itself has accurate figures. Therefore, when Wei Qingfan's results broke out, I don't know how many colleagues watched the live broadcast and couldn't help but swear.

It's outrageous!
The sales volume in 9 months is only 7000 million units. Will there be a way for people to survive?

"In addition, I would like to share a set of data with you."

Wei Qingfan said, and the corresponding numbers appeared on the big screen, "Our Gushi mobile phone has always insisted on innovation, and innovation requires research and development. Today, in 2012, Gushici invested more than 75 billion yuan in research and development, accounting for the proportion of total revenue. More than 8.4%! This year, our research and development investment will exceed 90 billion yuan, an increase of 20%!

"Since the establishment of Gushici Company four years ago, the total investment in research and development has exceeded 200 billion yuan!"

After Wei Qingfan finished speaking, the audience didn't feel much, because many people didn't understand these things, and a single-digit percentage also didn't have much impact.

But there are many knowledgeable people watching the live broadcast, which instantly stirred up a thousand waves.

"Fuck, so high?"

"Brilliant!"

"It's no wonder that mobile phones are getting more expensive every year, and the net profit margin is still declining. This is the reason."

"Pure Xiaobai, is this ratio high?"

"It's less than 10%. Is the research and development investment of technology companies so low?"

"This is a percentage of revenue, not profit."

"Of course it's high"

"Huawei is awesome, right? In 2012, R&D investment accounted for only 12% (the only one in China, and the only domestic company on the list of R&D investment of global IT companies in 2012)"

……

How exaggerated is this number?
Xiaomi will officially attack the high-end in 2020. According to Xiaomi's official data, R&D personnel account for more than 50%, and the ratio of R&D funds to revenue is... 3.5%!

Of course, the foundation of ancient poetry is too shallow, and Wei Qingfan has too many technologies in his mind to make, so the proportion is relatively high. When the R&D system is completed and the company's revenue increases, this proportion will decrease.

After all, the proportion of Huawei's research and development is getting higher and higher, and a large part of it is in other fields, such as communications. The proportion of research and development in the consumer business is not that high.

The 20% horror research and development ratio is the product of special circumstances. If you don't research and develop, you can only wait for death.

"I stand here today, very happy and excited to tell you that our research and development investment, the sweat and hard work of our colleagues have all paid off!

"Next, on behalf of them, I will show you the results of their research and development."

After Wei Qingfan finished speaking, he took a deep breath, while the individual R&D personnel who came to the scene felt sour and hot eyes inexplicably, and had the urge to cry.

It seems that in the past hundreds or thousands of days and nights of overtime and hard work, in addition to obtaining high wages, they have also exchanged for something else, which has a higher level of meaning.

And more R&D personnel are still at work, and have no time to witness this moment in real time, see and hear this.

"Today, the first product we bring to you is the latest model of the Jiujin series of mobile phones, and it is also the third-generation product, Jinjiu 3!"

Following the words, the front, side, and back renderings of the mobile phone that will be drinking appeared on the big screen behind Wei Qingfan.

"Click"

"Click"

Media reporters at home and abroad immediately frantically took pictures.

"This is the 3 series mobile phone that we will enter the wine. Of course, this is our standard version. It is equipped with a Qualcomm Snapdragon 800 processor, a 5.5-inch 1920*1080 resolution large screen, and a Leica-colored camera. 3600mAh big battery and 10w fast charging..."

Wei Qingfan began to introduce the hardware configuration of the mobile phone, which was very concise. Obviously, there were many configurations and selling points that other colleagues would like to talk about, so he casually introduced it in one sentence.

"Fuck, is there such a development conference?"

"Snapdragon 800 is so shameless?"

"Comfortable, the screen of the standard version has also been upgraded to 1080p, so you can buy it with confidence"

"Wine 2 Collector's Edition fainted from crying in the toilet, woo woo woo woo"

"Quick charge is also given?"

"Hey guy, who will buy the collector's edition this year?"

"No, don't you say a few words about these functions?"

……

There was a burst of complaints in the live broadcast room, and then I heard Wei Qingfan continue: "Last year we released the 2 series of mobile phones that will enter the wine, which brought you innovations such as reverse charging, infrared remote control, and near-field communication. , we have another surprise for everyone.”

Animations began to appear on the big screen, "Smartphones are becoming more and more popular now, we all spend more and more time using mobile phones, the role of mobile phones in our lives is becoming more and more important, and security issues are becoming more and more important." important.

"Nowadays, many consumers lock their smartphones with a password. Every time they open the phone, they have to enter the password or use a pattern to unlock it... This is very troublesome. Sometimes it needs to be used urgently. If you accidentally enter the wrong password or draw a picture If you make a wrong pattern, you will be even more impatient, which will greatly affect the experience and mood.”

After Wei Qingfan said this, he immediately aroused the approval of most consumers at the scene and before the live broadcast, but everyone was also very puzzled and didn't know what to say.

Don't need a password anymore?
If Wei Qingfan really dared to say that, he would probably be drowned by Tumo Xingzi, why are you beeping for a long time, just tell me that you don't need a password?
"In order to solve this problem, our R&D team has been cooperating with our partners since 2010 for joint research and development. After nearly three years of hard work, we finally solved this problem perfectly."

Wei Qingfan paused after speaking, and fully mobilized everyone's curiosity, which caused a commotion at the scene, and various discussions and urgings began in the live broadcast room.

Friends and merchants have question marks in their heads, not knowing how to solve it.

The iPhone didn't solve it, okay?

can you solve it

Besides, this is not a problem, isn't the iPhone also used in this way?
Everyone is copying iPhones, all of them are boiled water, why are you pretending to be You Lemei!

"This solution is—fingerprint identification!"