Rebuild 2005

"Nine pieces of hardware in one press conference, ancient poetry products exploded"

"The whole series is equipped with fingerprint recognition, and the wine 3 series will be sold starting from 2999"

"Comprehensively benchmarking the iPhone, the highest price of Jinjiu 3 will be 5799 yuan"

"Wei Qingfan's ambition is beginning to show, the ancient poetry will enter the wine 3 equipped with the self-developed Taibaigui 1 processor"

"The Luoshen system also has a unified push platform, and Lingxi has been connected"

"Mobile phone, flat-screen TV bracelet, will enter the wine 3 press conference to see Wei Qingfan's determination to build a closed ecology"

"The minimum is 5.5 inches and the maximum is 55 inches. List of products at the press conference of Jinjiu 3"

"17 cheers at the press conference, and there will be many surprises at the 3 press conference"

……

The press conference started at 05:30 p.m. and ended at almost [-]:[-], which coincided with the time when many office workers were about to get off work—even though it was Sunday, the harmonious society needed overtime!

Regardless of whether they were invited or not, the major media and self-media quickly updated relevant reports. Some self-media companies that stopped "making money" from ancient poetry companies last year also chose "objective evaluation" very pragmatically.

After all, after this press conference, anyone with a discerning eye understands that this wave of key points of Gushi mobile phones has exploded. Fingerprint recognition, self-developed processors, cross-device cloud synchronization, yellow ear mutual transmission, bracelets... These are all enough to attract attention. innovation.

Some of these functions, such as cross-device cloud synchronization and mutual transmission, are available to Apple, but Android phone manufacturers do not have them, and some are not even available to Apple, such as fingerprint recognition...

Although in this era of "Apple is useful only if it is useful, and it is a gimmick if it is not", most people still have doubts about the practicality of fingerprint recognition, but everyone loves to watch it!

Especially under the background that "ancient poetry" seems to have become the light of domestic production, with such a large wave of traffic, who wouldn't want to be just right?
Of course, many "objective media" will inevitably include some words such as "meaningless" and "before seeing the actual effect, it is inevitable that there will be suspicions that the gimmick is greater than the actual effect", which is strange.

As for the "self-developed processor", although ordinary consumers are happy and encouraged, there are also many media to pour cold water on it.

"It can also be seen from the pricing of the Guisi version that even Wei Qingfan himself has no confidence in the self-developed processor."

"For consumers, the most important thing is the powerful performance of mobile phones, and it is meaningless to blindly pursue self-development"

"If Qualcomm's processor is better, why invest a lot of money in its own research and development? Isn't it a better choice to pass the money to consumers?"

"Gushi Tablet is too expensive. Domestic Android tablets generally sell for over 1000 yuan, while the standard version of Gushi Tablet starts at 1699, and it is an 8G version."

"Of course we hope that more domestic manufacturers can do better and pay more attention to research and development, but compared to this, as a mass consumer product, isn't user experience more important than self-developed or not?"

"Wei Qingfan didn't even dare to announce the running score of the Gui-1 processor at the press conference"

……

Discussions and criticisms on the Internet are aimed at a very unified direction. The price is expensive, self-research is meaningless, and fingerprint recognition is a gimmick.

However, no matter how paced these people are, no one can deny the success of this press conference.

After the press conference, all the corners of the digital circle were full of discussions about the conference of Gushi mobile phone. Samsung, an international high-end brand in the mobile phone industry, is also not as good.

The only thing that can match and surpass is the iPhone!

Because of the time difference, when the discussion boom in the digital circle on the Chinese Internet started, it was not yet noon in Europe, and Ugly Country had just woken up from the darkness.

Although there is no separate overseas press conference, this is itself a kind of domestic marketing, and Gushici has never neglected overseas promotion, especially this time.

The time here in Europe is convenient. After the live broadcast, some media began to release the manuscripts that had been prepared a long time ago. The focus of the publicity was "fingerprint identification".

It is amazing that the online feedback in Europe far exceeds the Chinese Internet, and most people have a "wow" attitude towards this innovation.

The price of Jinjiu 3 will be announced in Europe at the same time. Like Samsung Note3, the 16G version starts at 649 Euros, which is equivalent to RMB 5339; the standard version is priced at 549 Euros, which is equivalent to RMB 4516.

The difference is that the domestic debut price of Samsung Note3 is 5799 yuan, while the domestic debut price of Jiangjinjiu is 3699 yuan, a difference of 2100 yuan.

It is a fact that Samsung mobile phones are subject to tariffs in China, but the same is true when they are sold in Europe and the United States. It has always been the most expensive to sell in China.

Gui 1 processors are not listed overseas due to limited initial production, and will not be launched in overseas markets until the production is stable-mainly to avoid impacting the sales of the standard version, after all, the price of the Guisi version is lower.

The pricing in the ugly country market is also the same as the Samsung note3, which is also 699 US dollars, which is equivalent to 529 euros and 4299 yuan. It is sold separately, mainly depends on the operator to ship.

The price is cheaper than in Europe. On the one hand, here is Ugly, and on the other hand, there is Apple. The initial price of iPhone5 and 5S in Ugly is only 649 US dollars, which is cheaper than Samsung and Gushi.

"What did you say?"

The sun was rising, and there was only one day left before the release of the iPhone 5S. Apple CEO Cook, who came to work as usual, heard the unbelievable news from his assistant.

"Seven hours ago, on the other side of the ocean, Gushi Mobile released their latest Q3 mobile phone. They released the push-type fingerprint recognition function. The English name is Touch ID..."

Cook: "???"

The assistant also had a hellish expression, looking nervously and helplessly at the bewildered CEO in front of him and said, "It's really unbelievable, but it's the truth. In addition, he also released their AirDrop, icloud and pad..."

Cook stopped talking. He sat in front of the computer and quickly browsed through the information compiled by his assistant. There was even a link to the complete press conference. Naturally, he would not go to see it. He only read the summary of the press conference released by the media, and then watched the demonstration of fingerprint recognition. video.

After reading it, he sat there without speaking or moving for several seconds.

The assistant is very understandable, so the company has been preparing for tomorrow's press conference for a long time. Fingerprint recognition is the most important feature update for mass consumers.

As a result, the press conference was going to be held tomorrow, and I was suddenly told that the biggest selling point was cut off, and even the name was cut off...

Whoever comes here will be confused.

If Cook could speak Chinese, he would have blurted out at this moment: "Are you fucking kidding me?"

After another two seconds, Cook finally said: "He said that they have been preparing for fingerprint recognition on mobile phones since 2011... Do you know which company is the supplier of their fingerprint recognition module?"

"It's a Chinese company, located in Shenzhen, called Shenzhen Goodix Technology."

"I need the company's information, as detailed as possible, related to fingerprint identification... Also, call a meeting."

"Ok."

After the assistant left, Cook sat at his desk lost in thought and doubt.

The iPhone 5S is the first mobile phone he designed independently after taking over Apple, because Jobs was still in the company when the iPhone 5 project was established.

He didn't want to compare himself with Jobs, and he didn't care about the voices on the Internet who used Jobs to belittle him, because he also thought that Jobs was really powerful, and no one could deny this.

But at the same time, he is also full of confidence in himself, full of confidence in iPhone5S, and has high hopes.

Although the appearance remains the same as that of the iPhone 5, it is a change from the inside out. The ios7 system, A7 processor, fingerprint recognition, and even a new color make him full of unprecedented confidence in this product. It will be the beginning of Apple's take-off for several years to come.

He believes that the iPhone 5S can sweep the company away from the prism door and the haze of the "arrogance door" incident in the increasingly important Chinese market, because it is so good.

However, now, just the day before the press conference, something like this suddenly happened. The most important selling point for mass consumers has been preempted...

Is this a coincidence?
On the matter of secrecy, Cook and Jobs have different views. Jobs pursues a policy of absolute secrecy, while Cook believes that appropriate "disclosure" will help public opinion.

However, for the core selling point of the product, where he does not want to leak, his secrecy work is not weaker than Jobs...

So how could such a thing happen?
"GUSHI..."

For the first time, he looked at this company with a serious and serious attitude. He went to see the company with a strange square character as its logo. It seems that this company has only been established for less than three or five years...

They made Touch ID, made iCloud, AirDrop, started to make tablets, and released fingerprint recognition first.

"No wonder they moved the press conference earlier..."

At this moment, the news that he had learned a few days ago flashed through his mind, the news that he didn't care about at all. He never expected that the trivial news that was not worth mentioning in the ocean of information would actually become such a thing in this way. A sap hit him hard on the head.

……

"Aren't these people too much?"

When Cook was in a daze, Mr. Wei had finished socializing and returned to the warm little home. His parents took their grandson to bed, and the three of Wei Qingfan were chatting in the living room.

"Fingerprint recognition is obviously very useful, why is it a gimmick in their mouths?"

Li Miaoyu looked at the discussion on the Internet, muttered indignantly, and then asked Wei Qingfan: "Will the iPhone 5S really have fingerprint recognition?"

"Yes, don't worry."

Wei Qingfan crossed Erlang's legs, and wanted to tilt his body towards the long legs of the senior, but she slapped him back, curled his lips resentfully, and said, "When Apple finishes its press conference tomorrow night, they won't be like this." Having said that...if it weren't for the enthusiasm after Apple's press conference, I wouldn't have waited so long."

Seeing that Wei Qingfan failed to eat tofu, Li Miaoyu also lay down on Li Wanyi's lap, picked up a leak, and successfully pillowed on the senior sister's lap.

Li Wanyi hit her angrily, but she had already succeeded, so she ignored her and smiled at Wei Qingfan: "It's okay, the brand influence is gradually accumulated, after this year, the brand influence of ancient poetry will definitely increase. One step."

This is the truth. According to Wei Qingfan's own judgment, the meaning of the wine 3 is more like the Huawei Mate20 series, which is a milestone product that really makes the brand stand firm on the high end.

The difference is that Mate 20 relies on years of accumulated accumulation, while Future Wine 3 also has accumulated accumulation, but the main way of accumulation is still innovation, and both have the differentiated selling point of "what others don't have".

What is high end?

Rare is precious!

I have what others don't have, and I have what others have. This is high-end.

Fingerprint recognition will be the biggest differentiating selling point in at least one year in the future. If you want fingerprint recognition, especially the front pressing fingerprint recognition, you can either spend 5000 to buy iPhone5S, or you can only buy ancient poetry products.

There is no other choice.

"That will be the morning after tomorrow, and I will have to watch how these people comment on the fingerprint recognition of the iPhone 5S..."

Li Miao muttered in a loud tone, as if she wanted to record all these media accounts that belittled the innovation of Jiangjinjiu 3 in her notebook.

She rubbed against Li Wanyi's thigh, then raised her head and asked Wei Qingfan, "When will you have 4G mobile phones?"

"Next year, it will not be officially commercialized this year."

"Well, I think many people say that 4G is useless, and the speed of 3G is enough..."

"You'll know then."

Wei Qingfan looked at her lying on the senior sister's lap, with the crystal clear Shengxue skin exposed at the neckline, a little ready to move, and moved towards them.

Li Miaoyu noticed it, sat up covering his neckline, looked at him vigilantly and said, "Don't make a bad idea, I won't accompany you tonight... Bad girls have been resting for so long, why don't you give it a try The result of rest?"

"you……"

Li Wanyi was ashamed and angry, and stretched out her hand to grab her. Li Miao said "ha", jumped off the sofa, and fled away skillfully.

On the way, he even picked up Yaya who was squatting on the cat climbing frame and licking his fur, and carried him back to the room to sleep with him.

Wei Qingfan looked at the senior sister who became more and more beautiful and charming because of her blushing, raised her eyebrows and said with a smile: "Let your husband check it out?"

"hate~"

Li Wanyi lifted her foot and kicked him lightly, and then he held her foot. She gave a low moan, looked at him with winking eyes, and whispered: "Take me back to the room..." (End of this chapter)