Winners in life: starting from the street writer

Chapter 135 Spring Festival Evening Campaign
In a blink of an eye, it was December.

In the past few months, Shen Hao has nothing to do to tease the baby and listen to the reports of his subordinates.

It is worth mentioning that Kong Xin also gave birth to a son smoothly.

The little guy is very energetic from birth, with a tiger head and a tiger brain, which is very cute.

The old couple who got the good news also flew over from their hometown in Bingcheng.

As for Shen Hao, Zhu Meiqin and Lao Shen couldn't be bothered to take care of him anymore, and they couldn't do it anyway.

But for this kind of direct blood offspring, the old couple really love each other.

As for the name of this little guy, Shen Hao already has a draft, which is still from "Leaning on the South Window to Express Pride, It's Easy to Be Safe."

Shen Jiao can be regarded as Shen Hao's expectation for the little guy, and he can be proud of himself in the future.

Kong Xin also liked the name very much.

As a parent, there is no hope that your children will become successful.

From the name alone, Kong Xin could tell that Shen Hao treated her children equally.

This means she just gave birth to a child, otherwise Shen Hao must be blessed tonight.

This time, the old couple don't plan to go back to the north.

There are two little guys here who are worried about them. At their age, some of them don't like to play tricks on their grandchildren.

Shen Hao naturally supported the old couple's ideas.

Anyway, Shen Hao has no shortage of money.

Besides, the family is so big, it is convenient for the old couple to live anywhere.

In the end, the old couple chose to live with Qin Manwen.

One is that the house is the largest, and the other is that the old couple still feel a little indebted to Qin Manwen.

After all, they were the first to give birth to a grandson to their old Shen family.

According to the thinking of their older generation, that is a proper daughter-in-law.

What's more, Qin Manwen has a gentle personality and is extremely respectful to them.

Where can I find such a good daughter-in-law?
There is Qin Manwen in charge of the house, and Shen Hao is also very relieved.

Before he knew it, Shen Hao's birthday was coming.

At thirty, it has not been two years.

Shen Hao, 28, is already a father.

Even in China, he is no longer a small person who has no such person.

The already handsome and extraordinary appearance added a bit of the elegance and stability of a mature man.

On this year's birthday, all the girls gathered at Qin Manwen's villa.

The old couple were so dazzled that they couldn't see anything.

Shang Lin, Yu Miao, Su Manman, Chen Ying, Lin Yi, plus Kong Xin and Qin Manwen.

Shen Hao called all the girls who were related to him.

My mother loves to play mahjong, so this time I can just join two tables.

Even Qin Manwen, who thought he was very generous, didn't bother to give Shen Hao a good face at this time.

I really thought you were Wei Xiaobao!
But who made him a birthday star now, the girls had no choice but to hide their grievances and find a chance to make up for them later.

Shen Hao also quietly breathed a sigh of relief.

As the saying goes, the first time is born and the second time is cooked.

After getting in touch with each other more, Shen Hao guessed, maybe they can also become one?
As for Old Shen, he quietly gave Shen Hao a thumbs up.

What is blue out of blue and better than blue?

Today, he understood it.

Sitting in front of him and his wife, the seven beautiful daughter-in-laws with different styles almost dazzled them.

Each one is so beautiful, some are pure, some are lovely, some are mature, some are noble, and some are cold.

For an ordinary man, if he can have one, he will have no regrets in this life.

After blowing out the candles, although he was not as happy as Principal Wang was in Sanya, only Shen Hao knew the joy inside.

However, these women seemed to have discussed it in advance, and none of them opened the door for him.

The big birthday star rubbed his nose depressedly, and planned to find a room by himself to sleep for the night.

In the end, Qin Manwen took him in.

At least in the Shen family, Qin Manwen's ladylike temperament was recognized by the women who met for the first time.

In a large family with a large population like this, apart from the man running the family business, it is inevitable that a woman will help the man take care of these trivial matters.

The personalities of the other girls are not bad in Yu Miao.

But compared to Qin Manwen, it was still a little worse.

Even Shang Lin has always been a little uncomfortable with Qin Manwen.

But it has to be admitted that in this respect, Qin Manwen is indeed much better than them.

So, after they reached a tacit consensus.

Tonight's birthday will naturally belong to Qin Manwen, the elected eldest wife.

Another night of physical and mental pleasure, even though we have been together for a long time and even have children.

Shen Hao was still very infatuated with Qin Manwen's body.

He couldn't see the meanness of time towards her at all. Instead, he seemed to have a preference for her, making her more mature.

But any man has no resistance to this kind of woman with noble temperament, perfect figure and beautiful face.

Even Shen Hao is no exception.

Originally, Qin Manwen thought that Xiao Yi'an alone would be enough.

Shen Hao has so many women, even if each person has only one, it is enough for him to have a headache.

But Shen Hao didn't agree, even though he was rich, it didn't mean that these children would definitely be successful.

What if when the time comes, these brats grow up, and they all only know how to spend time and drink?
Such a large family business must need an excellent heir, right?
For this, we need to open a few more trumpets.

Hearing what Shen Hao said, what Qin Manwen could do was to cooperate with him.

……

After his birthday, Shen Hao came to Yuanmeng Film and Television.

The special effects of "Xunlong Jue" have been produced, and the editing of the whole film has been completed, and it is just waiting for the Spring Festival to be released.

As for the propaganda work, it is about to start.

Today's Spring Festival stalls can be called a must-have for everyone.

All kinds of large-scale productions are not uncommon, and the [-] million-budget Xunlong Jue can only be said to be not bad.

But it is not without a production budget of [-] to [-] million blockbusters released at the same time.

As the original author and investor.

In terms of emotion and reason, Shen Hao should go and see if the edited film is in line with his wishes.

After not seeing him for a while, Song Xiuzhu lost a lot of weight.

The editing of "Xunlongjue" requires him to communicate with the editing team constantly to ensure that the finished product is the type he wants.

Fortunately, the most tiring days are over.

Not only the editing of "Looking for the Dragon" is completed, but it is waiting to be released at any time.

As soon as he debuted, he successively obtained S-level resources such as Dragon Hunting Jue and Qing Yu Nian.

Even within Yuanmeng Film and Television, there should not be too many people who envy Chen Ying.

Any fool knows that this is the rhythm of Chen Ying being trained to be the first sister of the company.

As for the deeper level, they only dare to discuss it in private.

These days, leaning against a big tree is good for enjoying the shade.

Like Yuanmeng Film and Television, which was established less than a year ago, it already has Song Xiuzhu and Wang Ye, who are well-known top directors in the field of movies and TV dramas, joining them.

And several big productions in succession, all show the pattern of big companies.

Just like Xiao Zhan who was poached by the company some time ago.

As soon as he joined the actor department of Yuanmeng Film and Television, the company immediately spent money to promote him to play Chen Qingling, and he was also an important part of one of the two male leads.

This kind of admiring attitude towards newcomers also makes many newcomers in the company look forward to the future.

Moreover, just the trainees who submitted their resumes outside, as well as the newcomers to film and television schools, almost received tens of thousands of resumes a year.

It can be seen how famous Yuanmeng Film and Television is now?
Now that there is no shortage of top talent recruitment rolls in his hand, Shen Hao took out two again, choosing directors in the field of TV dramas and movies respectively.

How could a large film and television group rely on two directors to dominate the world.

Just looking at the noon sun, there are several directors who can do it.

"Xu Jie, 36 years old, has won Best Director at the Venice, Cannes and Berlin Film Festivals, and has made great achievements in literary films and war-themed films."

"Wu Zheng, 40 years old, Feitian Award, Magnolia Award, Golden Eagle Award for Best Director, a top director at the Grand Slam level in the TV drama field, good at TV dramas of any theme!"

Even when Shen Hao saw the two documents popped up by the system, he was stunned for a while.

Among the top directors, these two are probably rare at the SSR level.

Needless to say, Xu Jie, the Grand Slam winner of the best director of the three major European film festivals, is an absolutely capable director, much better than Song Xiuzhu.

And Wu Zheng is a master-level director who properly overlooks all beings in the field of TV dramas.

Although Wang Ye has filmed many hit dramas, he is still far behind Wu Zheng in terms of awards.

Suddenly there were two more big-name directors, and the director lineup of Yuanmeng Film and Television was even more gorgeous.

Chen Kai, who was notified, was completely dumbfounded.

There are Song Xiuzhu and Xu Jie for movies, Wang Ye and Wu Zheng for TV dramas...

With this lineup, is there anyone in the country that can play?
Although the director team of Noon Sunshine is also very strong, in terms of movies, Noon Sunshine is the younger brother.

And these days, the most profitable thing is definitely movies.

Which director is not greedy for billions of box office?

But there are countless directors who have crossed the line from TV dramas to movies that have encountered Waterloo.

After watching the finished film of Xunlong Jue, Shen Hao was very satisfied.

Yuanmeng Films will spend money on promotion at any cost, and various soft articles and trailers will also be launched at the same time.

At the same time, the Xingkong Theater will also give Xunlongjue an absolute advantage in film arrangement.

With the quality of Xunlongjue + the preference of one hundred movie theaters, it is very difficult for Xunlongjue not to win the box office championship.

There is not much time until the Spring Festival.

The announcement of the movie takes time to brew.

In this regard, Chen Kai is very experienced, and Shen Hao also trusts him.

The two big directors joined, and they must take shares. No one has any objection to this.

Before Yuanmeng Film and Television, Shen Hao personally held 88% of the shares, Song Xiuzhu held 10% of the shares, and Chen Kai held 2% of the shares.

In terms of contribution alone, the film director will undoubtedly get more shares, and no one has any doubts about this.

Shen Hao also generously offered a part of the shares.

Among them, Xu Jie got 8% of the shares, and Wang Ye and Wu Zheng each held 5%.

Although the shareholding ratio has dropped to 70%, the power of the company is undoubtedly still in the hands of Shen Hao.

If the company wants to grow, it must be inseparable from Song Xiuzhu's efforts and contributions.

At the beginning, Shen Hao gave Yuanmeng Film and Television [-] million yuan.

The acquisition of Sister Lang's copyright, plus the income from the production of the first season, allowed Yuanmeng Films and Television to produce the second season.

The fire in the second season not only brought many new members to Yuanmeng Film and Television, but also gained sufficient liquidity.

Some time ago, it spent 8000 million US dollars to acquire Iflix, a streaming media platform in Southeast Asia, which made the funds of Yuanmeng Film and Television a little tight.

After all, the production of Sister Lang 3 still cost a lot.

Especially for the acquisition of Iflix, the other party asked for a one-time payment.

In order to maintain the normal development of Iflix's business in Southeast Asia, it will continue to invest funds in the future.

Just for the acquisition of Iflix, and the budget for subsequent operations, it reached [-] million US dollars.

As a newly established long-form video platform, Yuanmeng Films and Television is still very generous.

Even many people in the industry are still a little puzzled.

Even in the domestic market, the market share of Yuanmeng TV is not as high as that of Mango TV, so why go overseas so early?
Breaking through the closed doors of overseas markets in one fell swoop is not a problem at all for Yuanmeng Film and Television.

When Yuanmeng Films and Television announced the news of Xu Jie and Wu Zheng's joining, there was an immediate uproar in the industry.

Even some film and television companies with the highest market capitalization can't help feeling shuddering.

The four top directors have outstanding records in the field of TV dramas and movies respectively.

Moreover, Yuanmeng Film and Television also has an extraordinary close relationship with Star Cinema.

How does this make other directors play?
The directing skills of Song Xiuzhu and Xu Jie far surpassed them.

Now that they joined Yuanmeng Film and Television, they directly crushed them in terms of arranging films.

This really does not give people the rhythm of survival!
For artists signed by Yuanmeng Film and Television, it is naturally a special surprise.

Whether it is a male or female artist in the second or third tier before, or a trainee who has just signed a contract, he can't help but be full of pride.

With such a strong lineup of directors, if you think about it, you know that there will definitely be too many resources in the future.

And the capital that came after hearing the news also greatly sought after Yuanmeng Film and Television.

The entertainment circle is different from the Internet circle. Directors and actors are the focus of capital attention.

However, such a strong gathering of four top directors like Yuanmeng Film and Television has never seen a lot of capital.

Even a company like Jiaxing, which is bound by Yang Mi, can get a valuation of [-] billion.

With great directors like Song Xiuzhu and Xu Jie in charge, how dare you speak up if you don't give a valuation of tens of billions?
Although these days, companies with many artists can easily obtain high valuations.

But those who really know how to do it know better. If you have a director, you still need to worry about not having a famous artist?
Gathering the four major directors, Yuanmeng Film and Television itself is a long video platform of the Aiyouteng type.

Iflix had just been acquired at a price of 8000 million US dollars, it was clear that it was going to develop in accordance with Netflix's model.

The first round of quotations generally starts at 100 billion.

But when the quotation was faxed to Yuanmeng Film and Television, it was directly thrown into the trash by Chen Kai.

100 billion, converted into US dollars, is only about 15 billion.

After the release of "Xunlongjue", it will be a good time to realize the financing of the film and television dream.

For Dragon Search Jue, Yuanmeng Film and Television is very confident.

With the combination of the three movie kings + Shu Qi, and the tilt of the film schedule of the Star Theater, the lower limit of the box office will definitely not be lower than 15 billion.

The production budget was as high as [-] million, and the announcement budget was also set at [-] million by Shen Hao.

Even Song Xiuzhu couldn't help feeling a little uneasy.

According to this kind of investment, even if Yuanmeng Film and Television releases itself, it will cost at least 12 billion.

Song Xiuzhu is still very confident in recovering the cost.

But how much he could earn in the end made Song Xiuzhu a bit uncertain.

After working so hard for so long, if I don't earn hundreds of millions, I will be sorry for my boss' expectations.

On the contrary, Shen Hao was very calm.

With the quality of Xunlong Jue, coupled with such a big advantage in theaters, it will still be released during the Spring Festival.

30 billion at the box office, it shouldn't be a big problem.

This is still taking into account that during the Spring Festival, there are a lot of people who like to watch family-friendly movies, so Shen Hao gave a conservative estimate.

If it can finally win a box office of 30 billion, excluding the publicity and theater distribution, it can also make a net profit of [-] to [-] million.

What's more, this is an IP that can make a sequel.

As long as the first film has a good reputation, the follow-up series will be online, and it will be the rhythm of lying down and making money.

……

As the Spring Festival draws near, major film companies have been preparing for a year-long production, and they have started spending money on publicity.

In today's movie promotion, online channels play a very important role.

The trailer about Ghost Blowing Lantern has already been released on major platforms.

Especially as the well-deserved leading platform under Yuanmeng Group.

Powehi directly opens the screen to push the trailer of "Looking for Dragons" to each user.

It's not long, just over three minutes, but it's exciting enough.

Moreover, Powehi's push is facing the platform's daily active users of over [-] million.

It is conceivable how shocking such a large amount of publicity will be?

When many users watched the promotional video, they suddenly found a link at the bottom of the video.

After clicking in, you immediately enter the local life and business interface.

For example, the theaters under the hundreds of star theaters across the country have completed their docking with Powehi.

You can buy movie tickets directly on Powehi, and you can also enjoy discounted prices.

You know, movie tickets during the Chinese New Year are often so expensive that ordinary people can't stand it.

Tickets cost fifty or sixty yuan. If a family goes to the movies, a few hundred yuan will be gone.

And when you place an order on Powehi, you have the opportunity to save one person's movie ticket.

Faced with such a temptation, compared with the mainstream platforms in the market, it is true that the ticket price on Powehi is lower.

If there is a one-time purchase of four or five tickets, the system will automatically recognize the order and directly randomly select one person for free.

Of course, this premise is that users need to download Yifubao.

But for today's young people, there is a chance to pluck their wool, so downloading a software is no big deal.

In this year's Spring Festival Gala, Powehi and Yifubao jointly won the position of title partner with an overall marketing quotation of 10 billion naming fees + 20 billion red envelopes.

The 10 billion naming fee also made the Spring Festival Gala program group happy from ear to ear.

And the 20 billion red envelope is also super generous.

Powehi, which just raised 14 billion US dollars, is rich and powerful.

You know, the daily activity threshold for Internet products that want to be included in the CCTV Spring Festival Gala is more than [-] million.

Otherwise, the moment the advertisement comes out, the server will crash.

But the 40 servers on the Black Hole Cloud have been waiting for a long time.

Just in case, Shen Hao also rented 60 servers from Huawei Cloud as a backup force.

To prevent too many new users of Powehi and Yifubao, the server will crash instantly.

Although it is the Spring Festival, it is definitely a crucial battle for Powehi and Yifubao.

As early as a month ago, all executives had already conducted a rehearsal for this battle.

On the day of the Spring Festival Gala, the traffic of Powehi and Yifubao, which are the exclusive titles, surged.

The 20 billion red envelopes are 10 billion each from the two companies.

Starting at 08:30, there is one round almost every hour, and there are five rounds of red envelopes in total.

Anyone who downloads Yifubao and Powehi can receive red envelopes on the two platforms.

Shen Hao also personally rushed to Powehi's side, and the naked eye can see that the number of registered users has rapidly exceeded [-] million, [-] million.

It didn't stop until [-] million.

In terms of daily active users, it has also reached a terrifying [-] million.

40 servers were in an instant emergency.

Fortunately, on the side of Huawei Cloud, Shen Hao and the others made preparations early.

As for Yifubao, the number of linked cards exceeded [-] million overnight, becoming another national-level payment software.

But on the second day, the traffic of Yifubao disappeared instantly, and the number of users was pitifully small.

On the contrary, Powehi has a retention rate of 30%, and its daily active users are stable at [-] million.

After all, in terms of user experience, there is no difference between Powehi and Douyin.

There are fewer advertisements than Douyin, and the experience is better.

There are more people on Powehi, and fewer people use Douyin.

For the first time, Douyin experienced a sudden drop in daily active users, only less than [-] million.

It is self-evident where the users flow.

When Powehi's daily active users reached [-] million, the original bloggers were naturally more excited.

Any popular video can get millions of likes.

There are even videos of several top bloggers, after being officially recommended by Powehi, they have won tens of millions of likes.

Even if a like is only two cents, but the number of likes can't be held up, it is still a lot of money.

Many MCN institutions have also begun to hedge their bets.

In terms of the live broadcast union, many people have also started negotiations. They want to pay homage to the mountain first, and maybe they can get more recommended resources.

Most obviously, more and more brands are looking for Powehi to advertise.

With [-] million daily active users, Powehi is almost on par with Kuaishou.

It took more than ten years for Kuaishou to develop to this point.

As for Powehi, it's only been less than a year.

Such a speed of development is simply astonishing.

In addition to earning likes on the original author’s video to exchange for money, Powehi also has refined operations regarding the placement of advertisers.

The advertising settlement fee is also settled once a month, and will never be in arrears.

In this regard, many bloggers who have defected to Powehi can't help giving praise.

Even many MCN institutions are used to Powehi.

Simply change the account on Douyin from the original three-day update to weekly, or even monthly.

It's not as high-profile as Douyin's side. If it's Powehi's side, make an account with tens of millions of fans.

It's easy to get hundreds of thousands a month.

If advertising revenue is added, it is obviously even more impressive.

Even Zhang Yiming, who was sitting firmly behind the scenes, couldn't sit still. He personally convened a board meeting and asked Zhang Nan to stabilize the situation.

Although Douyin and other platforms such as volcanoes add up to [-] million daily active users.

But if they continue to be chased by Powehi, sooner or later, the two sides will be tied.

This is not in line with Zhang Yiming's expectations for Douyin.

Speaking of it, many people in Byte find it incredible.

A mature short video software, without several years of repeated testing and upgrading, it is impossible to directly release it to the public.

But Powehi did it, and the user experience is no worse than Douyin.

Even today, many people doubt whether the core data of their own platform has been leaked.

But no matter how I checked, there was no problem.

(End of this chapter)