Reborn I want to surf

Chapter 848

Shanghai, headquarters of Ele.me.

Zhang Xuhao is 28 years old this year, with a bachelor's degree in Tongji and a master's degree in Shanghai Jiaotong University. His family has been in business for three generations. During the Republic of China, the "Button King" in Shanghai was his grandfather, the "Bearing King" was his uncle, and his father was also a businessman.

In 2008, he and a few classmates started to earn extra money by organizing restaurants around the school into a book. Students called to order food, and they went to pick it up, earning a hard-earned money.

Later, the scale expanded, and Ele.me was formally established in 09.

It was originally in the form of a website, which monopolized the university market in Shanghai. In 2011, it received its first financing and began to expand to Hangzhou and the capital, still focusing on the university market.

Because it is just necessary for college students to order takeaway.

There are many small food delivery websites in Beijing, but they were all beaten down by Ele.me. The company is running well, and the business is going smoothly.

Zhang Xuhao would never have thought that he was just a pioneer for the king.

"Mr. Zhang, the guests have arrived!"

"understood!"

This morning, a guy who claimed to be a representative of Yuetuan.com visited the headquarters of Ele.me, and praised with a smile: "Mr. Zhang is young and promising, it is better to meet him than to be famous!"

"Where there is, we are just getting started."

"Hey, the tide of the Internet has not stopped, and there is still a large blue ocean. The Internet is different from traditional industries. Young talents are standard. I am still doing grassroots work at your age."

After a few pleasantries, the visitor came straight to the point and said: "Yuetuan.com is very optimistic about the potential of Ele.me. Catering is the largest business of group buying and the best incubator for takeaway. You and I are a match made in heaven. I believe we will soon occupy the market. .”

"Do you want to invest or acquire?"

"Acquisition!"

"I'm afraid I'm sorry, we have no intention of selling."

Zhang Xuhao didn't make a decision, but really didn't want to, my company is booming, why should I sell it to you?Besides, Ele.me has already accepted the B round of financing, and there are other shareholders.

The other party was also holding the attitude of giving it a try, and did not stalk, so they chatted for a while and then left.

Zhang Xuhao didn't pay much attention, but after a few days, Meituan came again and offered to buy it, but was also rejected.

Now Zhang Xuhao is a little angry, what's the matter, take me as a side dish, right?We haven't decided the winner yet for group buying, so we don't pay much attention to takeaway.

If you have financing, so do I. If you have capital backing, I will too!
Do it!

…………

Being rejected by Ele.me, Lei Jun was mentally prepared, since the acquisition was not possible, he would do it himself.

It's mid to late June.

99. Yuetuan and Gaode jointly held a press conference. The three leaders Yao Yuan, Lei Jun and Cheng Congwu attended the meeting in person and announced at the meeting:

"The 99 Group made a strategic investment of US$4 million in Yuetuan.com, accounting for 20% of the shares!"

"99 Group invested US$2.9 million in AutoNavi, accounting for 30% of the shares, and became the largest shareholder. AutoNavi Maps will be connected to Yuetuan.com to provide users with information and location services such as restaurants, businesses, and hotels!"

Buzz!
There was a commotion in the media off the field, this is a big event!

When it came to the questioning session, the hands were raised like flagpoles, and they rushed to ask: "Why did 99 choose to invest heavily in the group buying market at this time?"

"The term "heavy position" is used well. Generally, if there is a heavy position, it probably means that you are very optimistic about this stock."

Yao Yuan laughed and said: "The group buying war has been going on for 3 or 4 years, from a hundred groups to a thousand groups to three companies, which has fully demonstrated its value and boundaries. Generally speaking, I think the value of group buying is greater than the boundaries. So invest in it."

"Then why did you choose Yuetuan?"

"Of course it's because of my personal friendship with Mr. Lei!"

"But I heard that the two of you had troubles in the e-commerce market?"

"That was all ten years ago."

Lei Jun also smiled and said: "The shopping mall is not right about people. I have always had a good relationship with Mr. Yao in private. This cooperation is the result of many communications. But it is indeed the first time we have joined hands. I am looking forward to what will happen. Effect."

"What plans does Yuetuan.com have going forward?"

"It's temporarily inconvenient to make it public, sorry!"

"Will 99 buy Yuetuan?"

"This should not be the case. Ray is always an excellent entrepreneur. I have the utmost respect and trust in him."

The topic focused on Yao Yuan and Lei Jun, while Cheng Congwu was ignored and only said a few words.

But he is very open-minded, anyway, Gothe has sold himself, the direction is clear, just keep walking, and there will definitely be a place for him in the future.

The influence of the press conference spread quickly, shocking the group buying and the investors behind it.

No matter what kind of business in the future, as long as the big factory comes, everyone will tell everyone that "Ali is over" and "Tencent is over".

This is the power of big factories, and even ordinary netizens know the consequences.

At this stage, 99 already possesses such influence.

…………

Shen Nanpeng has been very busy recently.

Sequoia participated in Meituan’s 2nd round of financing and Dianping’s 5th round of financing.

The three maintain a balance, and 99's sudden exit is bound to disrupt the situation.Shen Nanpeng met Wang Xing first, and comforted him, saying that you have Ali's investment, and Ali will definitely not sit idly by.

Followed him to Shanghai and met Zhang Tao of Dianping.

Zhang Tao didn't have a big factory behind him, so he felt apprehensive, but Shen Nanpeng comforted him again, saying that I would find a backer for you.

If it was placed 10 years ago, everyone would have nothing, and grabbing the market would be by spending money.But it’s different now. You don’t necessarily win if you have money, you have to have ecology.

In a sense, ecology ≈ flow.

This process is to convert traffic into users.

All tracks play like this, which is the foundation of the monopoly of big manufacturers, and it is also the reason why small companies look for backers.

However, the role of investors like Shen Nanpeng has changed, and they are more like middlemen, mediators, or helping to make suggestions.

Shenzhen, Tencent headquarters.

Brother Xiaoma met Shen Nanpeng in his office, and the relationship between them was very good. Shen Nanpeng would not ignore Xiaoma because of Yao Yuan, let alone Xiaoma.

"Dianping started as a gourmet community with very high user stickiness, otherwise it would not have become a force in the group buying market in a short period of time.

Meituan has Ali, and Yao Yuan teamed up with Lei Jun. If you still want to do group buying, this is the only choice. "

"Ugh……"

Xiao Ma sighed faintly, rather melancholy: "Why is Tencent always unable to do e-commerce?"

"Maybe the genes don't match. Ali didn't do social networking. Yao Yuan seems to be two-pronged, but Liu Qiangdong is doing e-commerce, and he is responsible for social networking."

Shen Nanpeng laughed.

Tencent has launched a QQ group on group buying, and also cooperated with Gaopeng to create a local Gaopeng.com, all of which hit the street.

As we all know, the Internet has two obsessions: Ali’s obsession with social networking, and Tencent’s obsession with e-commerce. It’s amazing to say the least...

"Well, we originally wanted to vote for Dianping."

Brother Xiaoma nodded in agreement, and said with a smile, "I'll trouble you to coordinate."

"Well, I should do it."

……

So far, 99, Ali, and Tencent are all on the table!
Three families fighting against the landlord.

And 99 just announced the news, the momentum is the strongest, everyone is waiting for their next move.

(and also……)
(End of this chapter)