my tech museum

Chapter 131 A Discordant Press Conference

In order to increase the production capacity of metal all-solid-state batteries as soon as possible, Xu Lei paid more attention to the matters of these three large-scale battery bases. After planning the areas respectively, they officially started construction before New Year's Day.

The person in charge of the project is still Liu Gaowen.

The total investment is as high as [-] billion.

As for the Xingyuan battery base in Binjiang City, it is stepping up the production of mobile phone batteries under the 24-hour non-stop operation of the intelligent production line.

So that it can be supplied to Huawei for the assembly of Xingyao mobile phones.

Although an order of tens of millions of batteries will take about four months to deliver, but if it is ordered in batches, it can meet the needs of Xingyao in the early stage.

And perhaps because of the doubts of many users on the Internet, this time Huawei is too lazy to conduct evaluations to raise expectations, and decided to directly open the snap-up of Xingyao solid-state battery mobile phones after holding a new product launch conference online.

However, this approach was still resisted by many fans.

Almost every day, many people leave messages under the official account of Xingyao Mobile, requesting to stop using solid-state batteries.

Unfortunately no reply.

that's it.

As time goes by, the solid-state battery is transported from Binjiang City to Shenzhen City to complete assembly, and the day when this Xingyao mobile phone will be launched is getting closer and closer.

……

Wednesday, October 2021, 2.

The Spring Festival holiday passed inadvertently, and all walks of life in China began to resume operation.

Today, there are still two days before the launch of Xingyao solid-state battery mobile phone new product launch, but Xiaomi has already released its own new mobile phone as early as three days ago.

Obviously this time I am very confident, thinking that I can crush Xingyao's new solid-state battery mobile phone in terms of sales.

In this regard, Xiaomi has indeed seen the effect.

Because Xingyao's new mobile phone will use Xingyuan solid-state battery, many users who were planning to buy before were worried that the price would be too high, so they switched to Xiaomi's embrace, which naturally led to the sales volume of their new mobile phone in three days Climb again and again.

It can be said that it has changed the previous few times of decline, and finally saw the hope of regaining the market share of mid-range mobile phones.

"Chairman."

"This is the calculated sales data of the whole platform."

"Please take a look."

imperial capital.

Xiaomi headquarters building.

In the chairman's office, Lei Jun took the data report from his subordinates and read it carefully, with a clear smile on his lips.

Obviously very satisfied with this data.

This time, Xiaomi's new mobile phone created a record of 5 billion sales in 20 minutes after it was launched, and it is firmly ranked as the best-selling mobile phone on several major e-commerce platforms. He has not seen such an honor for some time.

It is inevitable that he will be a little more excited now.

After watching for a few minutes, Lei Jun slowly raised his eyes and praised without hesitation: "This time you have done a very good job, and the marketing work is also in place, but the next step is to Keep the momentum going."

"Don't worry, Chairman, our department will definitely fight until the last moment!"

Faced with the chairman's praise, this subordinate naturally did not dare to be overjoyed, and immediately made a promise with confidence.

But as soon as the words fell, he suddenly thought of something, so he had to add again: "By the way, Chairman, Xingyao's solid-state battery mobile phone will be officially launched in two days, which may have some impact on our sales. "

At the beginning, the Xingyao mobile phone equipped with the Tamron 980 chip overwhelmed them. It was a nightmare during that time.

So much so that even though the advantage is on their side, they still feel worried.

However, Lei Jun was very indifferent to this, and immediately waved his hand to signal the other party to put his heart in his stomach.

"Put away your worries."

"It's different now. Waiting for Xingyao's solid-state battery to go online will not affect us, and it will even drive our sales."

"Driving sales?"

The subordinate was a little surprised by Lei Jun's statement, and couldn't help muttering a lot.

After all, in his opinion, Xingyao mobile phone still has a certain fan base, and even if users dislike the high price and are unwilling to buy it, maybe fans of Huawei's high-end mobile phones will buy it with a supportive attitude.

At that time, it will definitely affect the sales of Xiaomi's new mobile phones.

Lei Jun listened to his subordinate's question, but instead of getting angry, he took the initiative to ask a question.

"I'll ask you first."

"Based on the cost price of solid-state batteries, how many people do you think are willing to accept this premium for this kind of mid-range mobile phone?"

Although I don't know why Lei Jun asked this suddenly, as a trusted employee of the boss, this subordinate didn't think too much, and directly expressed his opinion truthfully.

"According to the published research data, the cost price of solid-state batteries is so much higher than that of lithium batteries. If Xingyao mobile phones want to maintain their own profits, they can only pay a premium on the basis of the original price. fatal to users."

"Especially since Huawei announced the use of solid-state batteries at the beginning, a large number of fans have expressed their dissatisfaction."

"I think now that Xingyao insists on going his own way, it will definitely attract resistance from fans."

As the other party's voice fell, Lei Jun stood up from the chair, nodding his head quite positively.

"You're right."

"I'm afraid to shop around for any product. When users see the shortcomings of Xingyao's mobile phone, it will be easier to buy our mobile phone."

"Just wait and see."

"If there is no accident, our mobile phone sales will usher in a new surge in two days."

Lei Jun finished his judgment with confidence in his heart, and his expression seemed to have seen the scene two days later. After such a long silence, Xiaomi's mobile phone will finally be on the throne again.

At this time, when the subordinate heard the words here, how could he dare to worry in his heart, and immediately replied in a deep voice: "I understand the chairman, we will also plan new promotional activities in the next two days, and strive to achieve another surge in sales .”

After finishing speaking, he did not continue to stay in the office, and then turned and left.

-

Two days later.

It is the traditional Lantern Festival.

Even though it was supposed to be time to eat glutinous rice balls, there were many people standing in front of the screen, waiting to enter the live broadcast room of Xingyao Mobile's new product launch conference.

of course.

They didn't enter the live broadcast room to see the phone parameters.

It's about making things happen.

I want to vent my frustration in this way.

It's exactly eight o'clock.

When the new product launch officially started, a large number of users who were standing in front of the screen rushed into the live broadcast rooms of major platforms immediately.

The rapid refresh of the barrage actually caused the screen to freeze.

"Dogs won't buy this phone."

"I really can't figure out why you need to use solid-state batteries on Xingyao, can't you replace it with a low-end model?"

"It's so sad, I just can't afford the mobile phone I like."

"I have appealed for several months and still have not changed at all. This time I am really disappointed."

"Everyone, don't leave, and wait to be blinded by the price."

"I still want to see how much the price is. If it's not too high, I can still get it."

"Isn't it nice to buy Xiaomi? The price-performance ratio is definitely much higher than Xingyao's."

……

Like previous press conferences held by Warwick, this time it was still Peng Xiangqian who was the keynote speaker. After the large rectangular screen behind him displayed the style of Xingyao's new solid-state battery mobile phone, Peng Xiangqian led the conversation to the main topic.

Firstly, introduce the various parameters of the mobile phone and focus on explaining the large capacity of the battery.

After all, for Huawei, the biggest selling point of Xingyao's new mobile phone this time is the use of solid-state batteries.

The performance of the battery must be fully introduced at the press conference.

It's just that this provoked the user's nerves even more, and the refresh rate of the barrage has reached the point where the naked eye cannot distinguish it.

"So what if the power is three times that of a lithium battery? It's useless if you can't afford it."

"I'd rather play with a charging treasure."

"It's not uncommon to charge fast, and lithium batteries can still do it."

"To be honest, I really want this kind of battery. At least I don't have to worry about running out of battery when I go out, but I don't think my budget is enough."

……

Qin Wenbin is a college student. Because his family is not too rich, he is usually ashamed to ask his parents for money to buy a new mobile phone.

For this reason, he had to save some money by finding a part-time job during the work-study and winter vacations. He originally thought that he would buy Xingyao's new mobile phone after it was launched, so that he would not be embarrassed to take out the phone in his trouser pocket every time he went to the cafeteria with his roommates to eat. A brand-name machine worth hundreds of dollars.

The reason for choosing to buy Xingyao mobile phone is also very simple.

Pingguo and Huawei flagship phones are too expensive.

Thousands of low-end mobile phones are not equipped with Tamron chips, so Xingyao is the most suitable choice.

However, just when he made up his mind and waited to buy, Xingyao suddenly announced that he would use solid-state batteries produced by Xingyuan Battery.

According to his roommate, the money he saved must not be enough to buy a mobile phone with a solid-state battery.

In this case, he has only one choice left, which is to buy the Xingyao model launched last year.

Although with his personality, he can make do with it, but he always feels a little uncomfortable in his heart, so he took advantage of Xingyao's new product launch conference to enter the live broadcast room to make complaints.

"If you insist on using solid-state batteries, you will be blamed for being sprayed."

Qin Wenbin, who was lying on the bed in the dormitory, looked at the barrage that had the same idea as him, thinking secretly in his heart, and he was very satisfied at this moment.

at the same time.

In the study of a certain villa in the imperial capital, Lei Jun, who had already changed into pajamas, was sitting in front of the computer, with a cup of freshly brewed coffee by the table, watching the launch event of Xingyao's new mobile phone very seriously.

As the saying goes, know yourself, know your enemy and win a hundred battles.

Lei Jun paid so much attention to Xingyao's dynamic information because he also wanted to know whether his judgment was wrong.

Facts have proved that this online conference was not held harmoniously.

It can be seen from the barrage alone.

At this time, Lei Jun was almost certain that the Xingyao mobile phone would not be able to make a comeback this time, and the sales of Xiaomi mobile phones would definitely see a new rise tomorrow.

"This time, the Xiaomi mobile phone won after all!"

With his confidence growing stronger, Lei Jun couldn't help murmuring softly.

And then under his continuous attention, the press conference finally came to the most core link, which is to officially announce the final official price of this solid-state battery mobile phone.

(End of this chapter)